Writing on the Web

SEPTEMBER 25, 2013

If you’re in business and have a business blog, you’re frequently challenged by what to write. There’s always a lot you can say about your products and services, but how many different ways can you write about them before your regular subscribers get bored? But is it enough? What do you think about this?

Business Blogging 100

Business Blogging Business Content Buzz 100

Writing on the Web

JUNE 16, 2015

How are you doing with your 2015 blog goals ? Are you publishing blog topics that include compelling, relevant content that solves the problems of your readers? A study on B2B content marketing has shown that 70% of businesses online have more content now than they had last year, and of these, 80% are doing so through corporate blogs.

Generation 100

Generation Keywords Adwords SERP 100

Writing on the Web

DECEMBER 16, 2015

Do you know how to blog for your business using personality yet remaining professional? No, seriously – there’s an ongoing trend to be personal with blogs. I see it everywhere – blogs, email, newsletters. I can’t stop myself from reading her blog and newsletters. How do you blog for your business?

Personalization 100

Personalization Business Lock-In Newsletter 100

Writing on the Web

OCTOBER 14, 2015

Can you still make money blogging ? As I shared in my last post , the blogging has rapidly changed, but it’s not too late to start a blog, or turn your existing blog in to a source of income. How to Make Money Directly from a Business Blog. A third type of direct selling is a product or information funnel.

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Cost Per Click Merchandising Cost per Acquisition Adsense 100

Writing on the Web

DECEMBER 2, 2015

How do you create an emotional connection with your blog readers? When writing on the web – either in a blog post , a newsletter or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. Extend a hand to your blog readers.

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Opinions Opt-out Newsletter Opt-in 100

Writing on the Web

OCTOBER 31, 2012

Why should you be writing and publishing blog posts and Web content for your business? The only reason “you should be blogging” is to get your message across to the people who need it. All the other reasons pale in comparison: My business needs a good website/ blog to look professional. What’s your message?

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Sample Comparison Custom Publishing Business Blogging 100

Writing on the Web

OCTOBER 30, 2013

Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them ( Skyword study, 2011 )? Now that’s what I call good performance for a blog post!). Have you considered using visual content for your business blog?

Business Blogging 100

Business Blogging Video Marketing Business Pricing 100

Writing on the Web

MARCH 30, 2016

Is your blog content compelling? In my last post , I shared an acronym that you should be using when writing blog content: C ontent (compelling). Hemingway did not have the technological advantages that we have, nor a blog, but he knew how to engage his readers. A ssets (free). S ocial Media. Vivid descriptions.

Content 100

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Writing on the Web

JANUARY 25, 2014

How can you get to be a better, faster blog writer ? Did the job of blogging or writing fall into your lap? Or have you been a professional writer for some time, who’s now transitioned into blogging for yourself or a business? Don’t plan to write all 17 blogs you need for the month in one day. Are you easily distracted?

Tips 100

Tips Blogger Small Business Marketing Planning 100

Writing on the Web

FEBRUARY 13, 2013

There are many reasons to have a business blog but the most important is that it’s great for retaining clients and customers. Business blogs offer insights into your services, product updates, and compelling relevant content that solves the problems of your clients. How often should you publish posts on your blog?

Business Blogging 100

Business Blogging Custom Publishing Traffic Rules 100

Writing on the Web

APRIL 24, 2013

When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. Depending on how swift your writing and blogging skills are, it can take you 1-2 hours to publish a post of 350-500 words, including the writing, editing, linking, adding an image, and updating social sites.

Business Blogging 100

Business Blogging Business Buyer Personas Custom Publishing 100

Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog. For retailers and service providers, the most obvious reason to host a business blog is to peddle products or services.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

JULY 24, 2013

What can we learn from Liberace about better business blogging ? How can you make your business blog a little more flamboyant or sexy? Here’s how you can take away some of Liberace’s style and wisdom and apply it to your business blog: Add color: Liberace began his career as a classical pianist. What do you think?

Business Blogging 100

Business Blogging Business Public Relations Internet Marketing 100

Writing on the Web

MAY 29, 2013

You already know that, “ Content is King ” on the Internet, but great content is what helps you build a community of loyal blog readers who buy from you. Your goal should be to engage blog readers with the highest quality content you can muster, with absolutely no fluff. Breakup Text into Bite-sized Chunks.

Content 100

Content RSS Opinions Business Blogging 100

Writing on the Web

AUGUST 7, 2013

Want to make money with your business blog ? There are a lot of different ways to use your blog to make money. One of the most common is soliciting blog sponsors who pay a set dollar amount monthly or yearly to write sponsored posts. Your business blog can use these sponsored posts to provide a valuable service to your readers.

Business Blogging 100

Business Blogging Business Small Business Marketing Online Marketing 100

Writing on the Web

JUNE 7, 2012

Does your business blog make sense to readers? The most frequent complaint I hear about blogging is “I don’t know what to write about.” ” This is because many business bloggers don’t have enough clarity about their blogging goals. What Products and services do you offer? Image: freedigitalphotos.net ).

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Blogger Class Business Blogging Order 100

Writing on the Web

DECEMBER 31, 2014

What goals have you identified for your blog and website for 2015? But after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients; it will improve how you show up on the Web.

Business Blogging 100

Business Blogging Business Best Practices Traffic 100

Writing on the Web

FEBRUARY 8, 2012

What can you learn about blog writing and content marketing from the theater? As I’ve mentioned before, I’ve attended local theater productions, including performances on The Naked Stage. Blog writing is similar. With blog writing and content marketing, you need to spell things out. Dress up your words.

Statistics 100

Statistics Content Marketing Video Marketing Activities 100

Writing on the Web

AUGUST 21, 2013

Heres How to Change It" src="[link] width="300" height="300" title="Is Your Business Blog Just Okay? Heres How to Change It" /> Let’s be honest – in the realm of successful business blogs yours is probably mediocre. ” Hey, at least you’ve got a blog and are doing most things right.

Business Blogging 100

Business Blogging Business Blogger Training 100

Writing on the Web

JULY 22, 2011

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. In this part of your blog post, you start describing a better future. But just follow along with me here.

Trigger Marketing 100

Trigger Marketing Work Management Act-On Marketing Management 100

Writing on the Web

JANUARY 31, 2011

I stumbled upon The Content Factor and found their approach to blog writing and white papers refreshing: The Content Factor provides good advice for content marketing strategies: But to be successful with blogging , you have to recognize some key differences: The best blogs are personified. Blogs have to be kept up.

Tips 100

Tips Advertising Agencies Digg Blogger 100

Writing on the Web

JUNE 12, 2013

src="[link] width="300" height="300" title="Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!" /> You want to Engage your Blog Readers and encourage them to subscribe to your blog and become regular visitors. According to Neilson.com, there were 181 million blogs around the world at the end of 2011. (In

RSS 100

RSS Social Media Buzz Internet Marketing 100

Writing on the Web

JANUARY 17, 2014

I do… here’s why: I’ve done it before with Content Marketing with Blogs. When I ask them, 9 out of 10 professionals and small business owners have at least one book or information product inside their head, but lack the time and organizational skills to get it out into digital form. And I’m doing it again.

Small Business Marketing 100

Small Business Marketing Planning Intent Social Media 100

Writing on the Web

DECEMBER 12, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You earn the most money – and generate the most productive return on your time – when you stay in your “area of strength.

Business Blogging 100

Business Blogging Business Blogger Work Management 100

Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. In this part of your blog post, you start describing a better future. Blog this on Blogger.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Blog this on Blogger.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Writing on the Web

SEPTEMBER 28, 2010

You need to know why you care , and you need to communicate that to customers in your content marketing and blogs. They don’t care about your products so much as what they will do for them. Think about it: why should people care what you have to say in your blog unless they can identify with your values?

Content Marketing 100

Content Marketing Digg Content Trigger Marketing 100

Writing on the Web

FEBRUARY 7, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You earn the most money – and generate the most productive return on your time – when you stay in your “area of strength.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

AUGUST 26, 2011

Everyone agrees that blogs are a place to have a conversation. How do you keep the YOU in Business Blogging and still make it work for business? I can’t stop myself from reading her blog and newsletters. But it’s nice to get to know something about a blog author you spend time reading.

Personalization 100

Personalization Tips Lock-In Business Blogging 100

Writing on the Web

AUGUST 16, 2010

What can you learn about blog writing and content marketing from the theater? This weekend Attila the Hubby and I went to The Naked Stage production of Night, Mother , the 1983 Pulitzer Prize winning drama by Marsha Norman. Blog writing is similar. With blog writing and content marketing, you need to spell things out.

Digg 100

Digg Buzz Blogger Class 100

Writing on the Web

JUNE 16, 2010

My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. I use it as a traditional website for my business, with product pages, etc. Blog this on Blogger. 5 Content Marketing Goals for Your Website & Blog … and One Big Challenge.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. This is the most obvious way to make money blogging. If you’re just starting out blogging one of these is the best way to start. 4) Selling blog merchandise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

MAY 26, 2010

If a blog is the best marketing tool on the planet, then how does it convert readers to clients? What’s the most important thing to remember when you’re writing for your business blog? What’s the most important thing to remember when you’re writing for your business blog? I’m an affiliate.).

Trigger Marketing 100

Trigger Marketing Sales Qualified Leads Trust Marketing Tagging 100

Writing on the Web

JUNE 7, 2010

5 Tips to Keep on Track" alt=" Dont Jerk Blog Readers Around: 5 Tips to Keep on Track" />. 5 Tips to Keep on Track" width="110" height="73" /> What’s the most frequent complaint I hear about blogging? The two questions are related to the same problem: not enough clarity about business blog goals. When Is a Blog Not a Blog?

Tips 100

Tips Work Management Marketing Management Class 100

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

OCTOBER 4, 2016

You need to be interesting, personal, AND remind them of your products and services.Try too hard to do both… you end up confusing and losing readers. Keywords are important if you are going to post your newsletter to a blog – they help with search engine optimization. Post it on your website and blog. It’s not easy.

Newsletter 218

Newsletter Content Class Keywords 218