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What The Decline of Social Media Means For Content Marketing

Marketing Insider Group

Social media isn’t the king of the castle anymore. That’s right – we’re first hand witnesses to the decline of social media as the go-to source for driving web traffic. It’s a wake-up call for content marketers and publishers everywhere. While social media continues to grow in user numbers (with over 4.80

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How to Make an Email Newsletter That Builds Trust and Drives Leads

Contently

Over the past few months, you might have noticed that newsletters are hot again. A parade of prominent journalists recently left top media companies like Vox, Digiday, Politico, and New York Magazine, to strike out on their own with a newsletter on Substack, which makes it easy to monetize your content with paid subscriptions.

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Elevate B2B Marketing News Weekly Roundup: B2B Content Value Study, Google’s New Gemini AI, & LinkedIn Expands Newsletters

Top Rank Marketing

[Report] 43 percent of software as a service (SaaS) leaders have said that they use competitive analysis for pricing research, with 34 percent turning to feedback from existing customers, while 14 percent utilize previous market research, according to newly-published B2B survey data.

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Driving value with a newsletter program and first-party data

Liveintent

Newsletter programs have seen a massive boom since early 2020. Newsletters have seen such tremendous success that publishers across a variety of industries have recently launched their own newsletter programs or doubled down on their existing efforts. Email newsletter monetization.

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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

The term “customer engagement” has become quite a buzzword over time. Customer engagement reflects the amount of a brand’s interaction with its audiences across various touchpoints. However, compared to other channels, the potential of blogging is still under-realized. 36% publish one post per month or less.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

I did a website analysis and custom demonstration for a local IT recruiting company recently. ” Leave a comment (or subscribe) to a blog about IT recruiting. Register for a webinar , a seminar, or a newsletter. A more positive way of explaining this is like this: Blogging Supports SEO Efforts , especially On Page SEO.

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10 Inspiring Email Newsletter Signup Examples that Convert

Optinmonster

Are you looking for ideas for your email newsletter signup forms? The more newsletter subscribers you get, the greater your potential revenue. In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. What Is an Email Newsletter Signup?