Martech

SEPTEMBER 1, 2022

Digital marketers still have a job of course. It seemed like it was always ‘getting there’,” said Adam Binder, owner, founder and CEO of digital marketing and SEO firm Creative Click Media. Instead, one should pull from news sites or Wikipedia. Here Hebert cited the HBR article linked earlier. “As

Marketing AI 112

Marketing AI Ethics Phishing Paid Search Agency 112

Biznology

APRIL 18, 2017

I recently wrote two articles relevant to the show, The Implications for PR if Twitter Goes Away and The Secret to Mastodon’s Success is Mastering the Hyperlocal , both of which were foci of the podcast. And since I am in PR and marketing, I might have personally taken myself off the invite list based on my past bad behavior.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Animalz blog

NOVEMBER 28, 2023

In this article, he shows how content teams can use AI tools in their research process. Go From Stalled to Started: AI as Your Research Ignition Many content marketers say AI helps with “blank page syndrome.” With its Focus function, you can tell Perplexity to search across the entire internet or in specific areas only.

Marketing AI 78

Marketing AI Research Tactics SME 78

seo.co

MAY 10, 2021

Contrary to what you might think, a 5,000-word article that covers 30 different angles on a given topic isn’t automatically considered high-quality. Search engines look for these signals to determine if a piece of content is high-quality: Length of the article. The article’s topic. Keyword density. Links and anchor text.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Outgrow

DECEMBER 15, 2021

6 Best Marketing Podcasts You Should Follow! And if you’re a marketing person, marketing podcasts should be your holy grail! There are various social media marketing or digital marketing podcasts out there that may help present a new perspective into this field. Why Listen to Marketing Podcasts?

Best Practices 52

Best Practices Digital Marketing Funnels Outgrow Wikipedia 52

Biznology

FEBRUARY 22, 2011

Image via Wikipedia. Last year I wrote an article on Internet Evolution called " Let's Push Delete on Big Button Marketing ," where I laid out some examples of how to design the user experience so that you aren't fooling people.

Wikipedia 80

Wikipedia Internet Marketing Marketing Design 80

Biznology

NOVEMBER 13, 2013

(Photo credit: Wikipedia). Wherever you might stand on the whole idea of “reduce, reuse, recycle,” content marketers can take this well-known eco-mantra and adapt it to create a killer content generation process. Here’s how each of these works in the world of content marketing.

Content Marketing 80

Content Marketing Wikipedia Content Internet Marketing 80

seo.co

JUNE 16, 2021

You don’t have to spend much time on the Internet to learn that not everyone who claims to be an expert on a given topic actually is. Search the Internet for mentions of your brand, services, or products. Guest blogging is a tried and true way to not only market your business, but also to improve your backlink profile.

Wikipedia 59

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 59

Hubspot

NOVEMBER 7, 2019

Let's say I'm a Wikipedia editor, and I've recently written a page about zebras. Following the success of my Wikipedia page, I get an email in my inbox. So what if a fake news site is listed on a Wikipedia page for zebras? To understand what rel=nofollow is, we'll start with an example.

SEO 68

SEO Google Wikipedia Lead Scoring 68

Content Marketing Institute

MARCH 2, 2018

A Wikipedia entry offers two slightly different definitions in its first two sentences. This question of how to define content came up in the Content Marketing Institute LinkedIn group a few weeks ago. Michael Brenner teased out the differences between content and content marketing in an article so popular we’ve run it a few times.

Content 110

Content PR Wikipedia Click Rate 110

Conductor

OCTOBER 11, 2022

e-commerce purchases start with an organic search on the internet, which is why learning how to increase your brand’s visibility in search results is critical. Knowledge Graph: Wikipedia-like, a knowledge graph provides brief information about a person, entity, or other search topic. What is the purpose?

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Webbiquity

NOVEMBER 29, 2010

Got your fundraising appeal for Wikipedia. Let me start by saying I’m a huge fan of Wikipedia; it is a truly amazing tool and a tremendous accomplishment. The Wikipedia cabal. I understand you don’t want Wikipedia to devolve into a collection of marketing brochures. Call off the dogs. The Priesthood.

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Wikipedia Thought Leadership Wiki Blogger 100

Biznology

AUGUST 9, 2013

Photo credit: Wikipedia. And there will always be a place for short-form writing, as well as longer articles and stories, whether it is published on the Internet, on paper or both. But on the Internet, time is money. Some of the sites I find useful are Contently , Copyblogger and the Content Marketing Institute.

Tips 80

Tips Internet Marketing Wikipedia Copywriting 80

Biznology

DECEMBER 5, 2013

(Photo credit: Wikipedia). What Pinterest has going for it that other sites do not is the ability to “pin” articles for later. You probably have well-established Facebook, Twitter and LinkedIn policies for posting your articles and blog entries. As a publisher, you’re probably already involved in Facebook and Twitter.

Wikipedia 80

Wikipedia Outreach Social Media Internet Marketing 80

B2B Marketing Traction

APRIL 5, 2013

In the end one of the men got fired from his job, the woman got fired and her company, which provides email service to customers, was subject to a denial-of-service attack in which attackers typically “ saturate the {company’s server] with external communications requests ” (Wikipedia) to block legitimate customer transactions.

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Social Media Media Wikipedia Conference 100

Scoop.it

JANUARY 4, 2022

Marketing used to be a nagging-like and pushy affair. Thank God, the birth of the Internet and search engines have reshaped the marketing world. Undeniably, digital marketing has taken our world by storm. Now, content marketing is a lot more fun and rewarding with search engine optimization or SEO. Local Packs.

SEO 52

SEO SERP Lead Scoring Lead Ranking 52

Convince & Convert

MARCH 4, 2016

In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” . This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. In 2015, 60% of marketers predicted that the use of infographics will increase in 2016.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Biznology

JUNE 8, 2018

But a lot of marketers I talk to are skeptical about how to do it. In the book I said you should be the Wikipedia of your most important topics. This was not a popular statement among marketers, who want to tell stories and preach brand value. This is why many marketers are skeptical of the way SEO is practiced today.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Biznology

FEBRUARY 8, 2013

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Some are still around, others fell into obsolescence, but each one of them changed the way users perceived and used the Internet.

Enterprise Management 80

Enterprise Management Wikipedia Wiki Work Management 80

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. Edit : I just read what I wrote below and I think that this article might be insider baseball. Really big.

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

OCTOBER 15, 2012

Content page-2 (Photo credit: Wikipedia). Content marketing is being integrated more frequently and more fully by marketers of every stripe and size. An additional third (36%) were “moderately integrated” and the final third were only “somewhat” integrated or did no content marketing. (23%

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BtoB Content Marketing Wikipedia Content 80

chiefmartech

JANUARY 16, 2017

The following article is a guest post by Tyler Foxworthy , who is the chief mathematician at DemandJump. Can I just take a moment to say how cool it is to have a “chief mathematician” at a marketing technology company? I’ve added several links to Wikipedia pages, if you want to geek out on this like I have.

Marketing AI 40

Marketing AI Network Marketing Allocation Lead Ranking 40

SnapApp

JANUARY 23, 2018

To my luck, there are still frequent times in my life when I find myself in social situations where the majority of people present are not marketing professionals – are not, bless them, even professionals who work predominantly on the web. . I could go the easy route and simply shrug “I work in marketing.” A gentle sigh of relief.

Work Management 48

Work Management B2B Marketing Marketing Management B2B 48

LeanData

APRIL 17, 2014

SAP recently wrote an article on the impact of cloud on careers. Cloud is too often used as a blanket term for anything that is “hosted” on the Internet. Wikipedia defines Cloud (Computing): “In common usage , the term “the cloud” is essentially a metaphor for the Internet. Posted by Natascha Thomson Apr 17, 2014.

Wikipedia 40

Wikipedia Internet Marketing Network Marketing Software 40

LeanData

APRIL 17, 2014

SAP recently wrote an article on the impact of cloud on careers. Cloud is too often used as a blanket term for anything that is “hosted” on the Internet. Wikipedia defines Cloud (Computing): “In common usage , the term “the cloud” is essentially a metaphor for the Internet. Posted by Natascha Thomson Apr 17, 2014.

Wikipedia 40

Wikipedia Internet Marketing Network Marketing Software 40

Chris Koch

JUNE 25, 2010

Image via Wikipedia. Then David Weinberger, big thinker, co-author of the Cluetrain Manifesto (and nice guy) proposed an interesting framework for determining our internet personalities. Reading these got me thinking that we probably need to rethink the concepts of introversion and extroversion in social media marketing.

Social Media 100

Social Media Peer-to-peer Media Wikipedia 100

Biznology

MAY 11, 2012

Photo credit: Wikipedia. If you try to keep up with the Internet and social media marketing industry throughout the week, you already know that there is too much information for people to ingest let alone digest (that is unless you don’t have a job or a family or hobbies or a life in general). End of story.

Paid Search Agency 80

Paid Search Agency SMB Internet Marketing Wikipedia 80

Biznology

JUNE 11, 2010

Image via Wikipedia. In fact, if you would like to look at Internet marketing and the Internet business in general, literally everything is content. Content is the consumable piece of your Internet presence. Tags: Internet Marketing associatedcontent demandmedia yahoo. by Frank Reed.

Wikipedia 80

Wikipedia Internet Marketing Content High Quality Lead 80

Biznology

AUGUST 4, 2010

Image via Wikipedia. I was starting an ill-fated run at entrepreneurship with my own small Internet marketing agency, and I wanted to see how the cool kids did it. Great articles, great writing, great thinking. Well, when I went into this 'guide' there were precious few articles that were current. by Frank Reed.

Marketing Websites 80

Marketing Websites Wikipedia Internet Marketing Content 80

Biznology

DECEMBER 6, 2013

(Photo credit: Wikipedia). Or you can create a list–maybe another day for reblogging or sharing articles that you found interesting. There is more to social media management then this, but that is another article for another day. By now you know how important it is to regularly update your blog. Make the Commitment.

Work Management 80

Work Management Wikipedia Social Media Marketing Management 80

Adobe Experience Cloud Blog

JANUARY 8, 2014

.” While that may be true in personal relationships, words — especially bad, overused, outdated marketing ones — can, in fact, hurt people. If you search “e-mail” in Wikipedia, it redirects to the correct spelling: email. Modern Marketing' E-mail: I first wrote about this one in October of 2008.

Wikipedia 48

Wikipedia Marketo Thought Leadership Opt-out 48

Adobe Experience Cloud Blog

JANUARY 8, 2014

.” While that may be true in personal relationships, words — especially bad, overused, outdated marketing ones — can, in fact, hurt people. If you search “e-mail” in Wikipedia, it redirects to the correct spelling: email. Modern Marketing' E-mail: I first wrote about this one in October of 2008.

Wikipedia 48

Wikipedia Marketo Thought Leadership Opt-out 48

Biznology

DECEMBER 14, 2011

Image via Wikipedia. I don’t know a lot about robotics, but I have read a few articles recently about the biggest problem that robot manufacturer have in entering the home. Having robots signal what they are doing to watching people is called “readability,” and it is important for your marketing as well.

Wikipedia 80

Wikipedia Blogger Transparency Paid Search Agency 80

Biznology

MARCH 15, 2013

Photo credit: Wikipedia. If you are even a casual reader of my posts here at Biznology you will see that one of my hobbies is to observe what might called the “conventional wisdom” of the Internet space and then call b t on it if I think it’s a fair assessment. Did I just see a drone in the distance?!)

Wikipedia 80

Wikipedia Social Media Eye-Tracking Internet Marketing 80

Tony Zambito

MAY 11, 2011

Image via Wikipedia. If you’ve come up the ranks in B2B Marketing and/or Sales, you know the quarterly and perhaps even monthly drill.    This may have been just fine – that is – until buyers have become fairly self-directed in the buying process as well as enabled by the Internet and social technologies. 

Buyer Personas 100

Buyer Personas Segmentation Buy Work Management 100

Biznology

OCTOBER 31, 2012

Photo credit: Wikipedia. B2B marketing is no different–what are the myths that we might believe that are possibly guiding our actions in the wrong direction? With a tip of the hat to Bob Bly, whose June article in Target Marketing magazine dispels 7 B2B marketing myths, I’d like to tackle some myth-busting of my own. .

Sales Management 80

Sales Management B2B Marketing B2B Paid Search Agency 80

Biznology

JULY 25, 2012

Photo credit: Wikipedia. Some web properties where links are typically “nofollowed” are blog comments, article submission sites, forum signatures, and social media. The original purpose of links was to help Internet users browse the web and easily find related information that existed in another location.

Online Marketing 80

Online Marketing Link Building Wikipedia Lead Scoring 80