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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

Over the years, we’ve read (and written) some of the best marketing articles, making our judgment pretty great when it comes to determining value. The best marketing articles are not only chock-full of valuable insight, but they also stand the test of time. 25 Best Marketing Articles No time to sift through Google SERPs?

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Our Favorite Articles & Blog Posts of 2017

KoMarketing Associates

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. We asked team members to highlight content pieces that provided value to their day-to-day responsibilities, offered inspiration, or added to their professional development.

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7 Tips for Writing Blog Articles That Increase Traffic

ClearVoice

Writing blog articles is both an art form and a science. And if you are looking for the best ways to increase traffic to your blog, you need to be both an artist and a scientist. Let’s jump into these seven tips that will make your blog articles gain both traffic and traction. How about psychographics?

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5 Questions to Ask AI to Help Develop Marketing Personas

Marketing Insider Group

To get you started with using AI to develop marketing personas, we’ve created a list of five questions to ask with real ChatGPT input and output examples. Additionally, understanding which types of resources your audience looks for can help you to develop content in a format they’ll actually consume.

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5 Ways To Develop Your B2B Brand

Zoominfo

But how does this connect to B2B brand development? Your brand is more than just your logo, it’s a reputation that you have to develop and maintain constantly. Your brand is more than just your logo, it’s a reputation that you have to develop and maintain constantly. Why Is B2B Brand Development Important?

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3 Tools to Develop High-Performing B2B Blog Content

KoMarketing Associates

When it comes to content marketing, blogging efforts are often a critical part of a B2B organization’s strategy and lead generation efforts—a point emphasized by the fact that an average of 3 million new blog posts will have been published by the time you’ve gone to bed.

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Our Favorite Blog Posts & Articles for 2016: 5th Annual Edition

KoMarketing Associates

While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world. These resources helped to improve performance, shape and refine tactics, and provided inspiration for professional development. From Casie Gillette.

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