ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 79

Facebook Adwords Marketing & Strategy Advertising Funnels 79

KoMarketing Associates

JANUARY 30, 2018

Google AdWords and Bing Ads. Let’s begin with Google AdWords. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Directive Agency

AUGUST 2, 2018

Today, we’re going to talk about how to reassess your Google AdWords budget. [ Pssst. Here is the video abo ve in blog format. There’s a lot of tools out there for AdWords budget calculators. What there isn’t a lot of information on is how to reassess your Google AdWords budget. Word by word.

Adwords 63

Adwords Budget Programs Google Video Marketing 63

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Advertising Funnels 60

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Advertising Funnels 60

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Paid Search Agency 60

ATAK Interactive

JANUARY 17, 2018

If you’ve spent hours wringing your hands over your Facebook ads strategy, you’re not alone. Check out these eight tried and true strategies that will help you unlock the full potential of your Facebook ads. Note: Many of these strategies only work if you have the Facebook Pixel installed on your website.

Facebook 60

Facebook Adwords Marketing & Strategy Advertising Funnels 60

KoMarketing Associates

DECEMBER 27, 2017

KoMarketing blog posts and news articles helped generate over 40 sales inquiries directly attributed to our website, over 1,200 inbound links, and thousands of social media shares. Baidu PPC Versus Google AdWords: 8 Key Differences. 15 Audiences You Should Be Targeting with B2B Facebook Ads. 8 Steps to Open a Baidu PPC Account.

Paid Search Agency 197

Paid Search Agency SWOT PPC Case Study 197

Metadata

JULY 31, 2019

In 2015, the average Facebook ad cost per click across all industries was $0.27. When Google introduced Adwords, advertisers were able to generate visitors to their websites at just a few cents per click. If you’ve found that your Facebook ROI no longer makes it a viable platform, what should you do? This is not an anomaly.

Pricing 45

Pricing Price Facebook Paid Search Agency 45

Martech

MARCH 15, 2022

For example, you could use YouTube ads to test their effectiveness and use the results to help you decide which ads to air on TV. Targeting options : The targeting ability of DSPs is more advanced than AdWords due to real-time bidding. AdWords functions on a CPC model. Pricing : The pricing mechanism is different.

Advertising Agencies 127

Advertising Agencies Paid Search Agency Cost Per Click Ad Exchange 127

Metadata

JULY 31, 2019

In 2015, the average Facebook ad cost per click across all industries was $0.27. When Google introduced Adwords, advertisers were able to generate visitors to their websites at just a few cents per click. If you’ve found that your Facebook ROI no longer makes it a viable platform, what should you do? This is not an anomaly.

Pricing 40

Pricing Price Facebook Paid Search Agency 40

Stevens & Tate

MARCH 3, 2022

For example, TV commercials won’t have a lasting impact on lead generation. For example, you can segment your target audience to reach specific types of leads. You can also optimize your content for SEO or using targeted advertising (such as Google AdWords or Facebook Ads). Digital Marketing Is Cost-Effective.

Cross-Selling 119

Cross-Selling Paid Search Agency Cold Calling Adwords 119

KoMarketing Associates

JANUARY 20, 2015

Twitter, Facebook and Pinterest) allow users to include detailed bio descriptions with multiple links in their profile and each update, Instagram does not. For example, the brand recently shared a video of two professionals in the midst of a celebratory dance in the office because they scored free cloud storage on their new HP stream.

Paid Search Agency 120

Paid Search Agency Companies Examples B2B Thought Leadership 120

KoMarketing Associates

JUNE 26, 2018

Branded AdWords listings provide an opportunity for the applicable B2B organization to more specifically manage copy associated with priority results as well as drive advertising visibility to key lead generation assets. Implementation of AdWords ad extensions that augment copy and increase space in search engine results.

Paid Content 195

Paid Content Keywords Search Marketing Paid Search Agency 195

Adobe Experience Cloud Blog

AUGUST 21, 2017

In this blog, I’ll give you some tips to help boost your post-click experience to maximize your ROI. For a great example, see this landing page by Vidyard. While most users already know that landing page improvements boost ROI, did you know that they also impact how AdWords and Facebook Ads themselves treat you?

ROI 134

ROI Lead Scoring Lead Ranking Landing Pages 134

KoMarketing Associates

MAY 22, 2014

Within the last few weeks, Google , Facebook , and Twitter have announced changes to their advertising platforms that allow companies to better advertise their mobile apps. Here’s a closer look at all three of these platforms, as well as some key features each one has to offer: Google AdWords. Helpful Resources. Google AdMob.

Mobile Advertising 120

Mobile Advertising Advertisements Advertising Adwords 120

Buzz Marketing for Technology

OCTOBER 6, 2010

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November.

Facebook 100

Facebook Social Networks BtoB Digg 100

The ABM Agency

FEBRUARY 19, 2023

In this blog post, we will explore examples of account based marketing campaigns and strategies that have been successful in increasing engagement with target customers. What is an example of an ABM platform? Now let’s look at creative examples for ABM campaigns to help make those accounts even more successful.

Account Based Marketing 52

Account Based Marketing Paid Content ABM Sales Management 52

The ABM Agency

FEBRUARY 19, 2023

In this blog post, we will explore examples of account based marketing campaigns and strategies that have been successful in increasing engagement with target customers. What is an example of an ABM platform? Now let’s look at creative examples for ABM campaigns to help make those accounts even more successful.

Account Based Marketing 52

Account Based Marketing Paid Content ABM Sales Management 52

Webbiquity

JANUARY 30, 2018

It also connects to Google AdWords, Facebook Ads, and Twitter Ads, as well as several popular ecommerce platforms, so that data can be integrated into the analysis as well. The report displayed engagement by hours and days; not surprisingly, the most active time correlated with the site’s new blog post publishing schedule.

Marketing Automation Services 225

Marketing Automation Services Analytics Tools Correlation 225

DAGMAR Marketing

JANUARY 5, 2022

This could be your homepage or a blog post, or any other URL you want to get information on. The campaign source identifies the source of your traffic, such as Facebook, a newsletter, Google My Business page, etc. For example, we can create campaigns for their Google My Business profile, their Yelp profile, their Yahoo!

Traffic 97

Traffic Ideal Customer Profiles Marketing Analytics Tools Advertising Mediums 97

Hubspot

NOVEMBER 30, 2016

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. 1) It's visual. 2) It's relevant.

Facebook 28

Facebook Paid Search Agency Work Management Ads 28

BenchmarkONE

NOVEMBER 26, 2018

If you’ve used Google AdWords, you’re probably familiar with the Google Keyword Planner. It’s a very powerful tool that you can use even if you don’t want to spend money on an AdWords campaign. You do, however, need to set up an AdWords account. 1: Use Keyword Planner Country Data to Inform Facebook Ads.

Keywords 77

Keywords CPC Cost Per Click Adwords 77

BenchmarkONE

JULY 20, 2022

And with the time constraints of running a business and all of the content out there, it can be tough to read every blog and social channel to find the best guidance. If you’re looking to be an influencer within your niche, Dorie Clark is the perfect example to emulate. 16 Marketing Thought Leaders to Follow. Ross Simmonds.

Advertising Agencies 76

Advertising Agencies Paid Search Agency Work Management B2B Thought Leadership 76

Sharpspring

NOVEMBER 10, 2020

As a marketer, you have numerous ways to reach your target audience: from product research to social media posts and pay-per-click (PPC) advertisements to blog articles and everything in between. Let’s use the example of a new cosmetics line. 3 – Blog Posts. That inclination is incorrect. 2 – Mobile-Friendliness.

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

ClearVoice

JANUARY 8, 2024

In this blog post, we’ll cover: The importance of regularly refining marketing goals How to assess performance against goals Some techniques for refining marketing goals Best practices for continuous goal improvement How to integrate feedback loops into your marketing strategy The Importance of Regular Goal Evaluation Times change.

Paid Content 52

Paid Content Process Allocation Cost per Lead 52

Adobe Experience Cloud Blog

JULY 25, 2018

When you consider that 96% of B2C companies choose Facebook as their main social media platform and 93% of B2B companies choose LinkedIn, you can see how critical platform choice can be for getting in front of the right people. Google Keyword Planner is a great example. Leverage Platforms to Grow Audiences Further.

Paid Search Agency 113

Paid Search Agency Ads Ad Building B2B Thought Leadership 113

KoMarketing Associates

DECEMBER 29, 2015

TOP 10 KOMARKETING BLOG POSTS OF 2015. Google AdWords for B2B Organizations: 8 Questions Leadership Should Ask by Joseph Vivolo. 5 Essential Tips to Consider before Boosting a Facebook Post by Mike Pickowicz. 5 Essential Tips to Consider before Boosting a Facebook Post by Mike Pickowicz. by Krystle Vermes.

B2B Thought Leadership 120

B2B Thought Leadership Budget Programs Marketing Budget Creation Marketing Budget 120

ClearVoice

MAY 10, 2022

To choose the right keywords, you can use Google AdWords Keyword Planner or a similar keyword research tool that can help you understand which keywords are being searched most often in your industry. For example, instead of “nice” or “good,” try “valuable.” Examples of power words include: Proven.

Wikipedia 98

Wikipedia Keywords Click Rate Tagging 98

KoMarketing Associates

JANUARY 2, 2018

For example: a few months back we helped a client implement and configure a new Google Tag Manager initiative. Here are a few examples from vendors related to KoMarketing efforts: Search Engines: Google , Bing , Baidu. Google AdWords & Analytics Certifications and Google’s Academy for Ads. Bing Ads Accreditation.

Training 185

Training Work Management Marketing Management Paid Search Agency 185

KoMarketing Associates

JULY 7, 2015

For B2B marketers with an active social media presence, consider having the graphic design department create a custom cover photo for Twitter, Facebook, Google+, or LinkedIn advertising the new product or service. Custom Social Media Graphics.

Marketing Management 120

Marketing Management Online Marketing Promotion B2B Marketing 120

KoMarketing Associates

DECEMBER 19, 2013

March Madness is one of the most exciting times on the sports calendar and this post is a great example of how to compare content marketing to real-world events. You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here. Ryan Young (Content Marketing Strategist).

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Sharpspring

AUGUST 17, 2021

Most PPC campaigns focus on the top-of-the-funnel (awareness building) and run on Google AdWords, Bing Ads, etc. For example, Power Tank sells portable AC units for off-road vehicles — a product that appeals to a very niche audience. People visit your website but don’t make a purchase, then they see your retargeting ad on Facebook.

Marketing Budget 88

Marketing Budget Cost per Acquisition Cost Per Click Cost Per Thousand 88

Strategic-IC

JULY 18, 2018

For example, during the internship, I learnt a lot about new and changing tactics, and by working across a range of different clients, I had the opportunity to widen my skills and learn how to apply strategies to several different industries. Executing a variety of Facebook ad campaigns for both clients and the agency.

Paid Search Agency 54

Paid Search Agency Advertising Agencies Inbound Marketing Ad Agencies 54

Convert

DECEMBER 16, 2020

A great example of this in action comes from Filecamp, who used their Google text ads copy and applied it to the hero section of this landing page. Another example comes from shoe brand Birchbury. They ran one Facebook ad to two different landing page variations. Google AdWords is a particularly powerful platform.

Paid Content 105

Paid Content Planning Marketing Analytics Tools PPC 105

Unbounce

APRIL 4, 2019

The blogs all say Facebook is for old people. Google Ads (formerly AdWords). Facebook Ads. Once upon a time, running ads on Facebook was all the rage, but they’ve lost a little love over the last few years. Some say “old” people use Facebook and the younger generations don’t. And LinkedIn is dying, right?

Paid Content 111

Paid Content Paid Search Agency Ads Purchase Intent 111

LeadSquared

NOVEMBER 22, 2019

Can you elaborate on top of the page bid option in AdWords? How Facebook ad frequency depends on the quality of leads? Facebook is a platform for generating more leads, but most of them are of low quality. To cater to this problem, you must optimize your Facebook ads. Do you use Facebook / Instagram Ads for B2B?

PPC 52

PPC Lead Ranking Planning CTR 52