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Adapt or Perish: The Evolution of B2B Sales in the Digital Age

xiQ

Adapt or Perish: The Evolution of B2B Sales in the Digital Age “The only constant in life is change” Heraclitus Greek philosopher This is especially true in the world of B2B sales and marketing these days. According to Gartner: By 2025, 80% of all B2B sales interactions will be digital. Sales have become virtual and digital.

B2B Sales 126
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5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

While this age group still makes up a significant proportion of the audience of many marketers, some predictions made about their importance have fallen short of the mark. For example, the oft-quoted statistic that Millennials will make up 75% of the workforce by 2025 is now not only unlikely but rather impossible. Source: [link].

Trends 337
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How to use Facebook and Instagram demographics for success on social

illumin

per user, per hour by 2025. The most frequent users of Facebook are, however, aging, with the core demographics of the platform being slightly older than other sites (like Instagram). Most Facebook users fall between the ages of 25 and 55. It also has a higher potential for ad revenue than competitors.

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Marketing Research and Studies News Reports: Twitter’s Decline?

ClearVoice

Between now and 2025, Twitter is expected to lose more than 1.1 The eMarketer report estimates that roughly half a million users in this age range will drop off the social media platform by 2025. Between now and 2025, Twitter is expected to lose more than 1.1 Social Media Content Marketing Studies and Research.

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The Rise of Streaming and Audio Advertising Post Cookies

Choozle

In the chart below, looking at the age group of 25 to 34-year-olds, a staggering 60% of households no longer have linear TV. When examining different age groups and their engagement with streaming TV, we observe the highest penetration among 18-34 year-olds.

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Brand familiarity drives social commerce

Martech

adults aged 18-75, each of whom used at least one social media platform. is forecast to reach over $56 billion in sales by 2023, $80 billion by 2025. The survey, conducted for Sprout Social by Lucid, questioned over 1,000 U.S. 65% had already made social commerce purchases. Social commerce in the U.S.

Branding 114
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Marketing B2B to Gen Z: Web Content Marketing Strategies for Your Next Generation of Customers

Walker Sands

By 2025, Gen Zers will represent nearly a third of the global labor pool. Additionally, Gen Zers were exposed to digital advertising at a young age, so they’re hyper-aware of aggressive sales tactics. Before long, they will become decision-makers at their organizations. What does this mean for B2B marketers?