ClearVoice

AUGUST 9, 2021

As a freelancer or client manager, you have clear intentions for your social media presence. While social media is one of the most effective marketing mediums for gaining, retaining, and converting your audience, hashtags are the key to organic growth. Have you ever wondered, “who started using hashtags for social media?”

Case Studies 105

Case Studies Case Study Twitter Studies 105

Marketing Insider Group

DECEMBER 4, 2012

In my Marketing Prediction post from last year, I did not break any new ground when I predicted that 2012 would be all about social, content and mobile. So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. In 2013, many more brands will seek to become publishers.

Social Marketing 100

Social Marketing Paid Search Agency Content Marketing B2B Thought Leadership 100

KoMarketing Associates

DECEMBER 19, 2013

It’s hard to believe that 2013 is coming to a close. After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

KoMarketing Associates

NOVEMBER 14, 2012

The webinar, featuring five industry thought leaders, will discuss SEO predictions for 2013. Hold on to your hats because 2013 could be even more exciting! Social media ’s impact on SEO… and much more. Title : 2013 SEO Trends and Predictions. Connect with Casie ahead of time on Twitter or Google+. Webinar Summary.

Webinar Metrics 120

Webinar Metrics SEO Trends PPC 120

Convince & Convert

SEPTEMBER 22, 2013

Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. In The NOW Revolution , Amber Naslund and I talked about “listening at the point of need” and seizing opportunities that are unveiled in social media. _iicon) September 20, 2013.

Twitter 155

Twitter Branding Brand Identity Case Study 155

KoMarketing Associates

DECEMBER 30, 2013

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. During the year 2013, we wrote. How Link Building Management Will Change in 2013 & Beyond. And the Nominees for Best 2013 Content Marketing Ideas Are…. You’re Not eBay.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. Like actual listening, social listening can be the glue that holds your marketing strategy together. What is Social Listening? This shift created an opportunity for social listening to thrive in a B2B marketing strategy.

Marketing AI 155

Marketing AI B2B Work Management Marketing Management 155

The Point

OCTOBER 7, 2014

Billion with Google in 2013. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Ready to take the plunge into Social PPC?

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Marketing Insider Group

DECEMBER 23, 2013

I hope you enjoy this retrospective and thanks to all my readers and social supporters for all your help. 10 Top Insights On B2B Marketing From 2013. How Do You Find The Time For Social Media. The answer is simple: I make the time for social media because I think it’s important. They were all videos. None of that here.

B2B Marketing 100

B2B Marketing B2B Paid Search Agency Marketing & Strategy 100

Marketing Insider Group

JANUARY 10, 2013

With that in mind, I asked my social media connections “what are the best marketing conferences?”. There are events covering just about every topic in marketing today: social media, online marketing, search engine marketing, inbound marketing, branding, marketing leadership, content marketing, direct marketing, business marketing and more.

Conference 100

Conference Planning Best Practices Forrester 100

illumin

SEPTEMBER 25, 2023

The history of social media tells a story of major cultural change. That’s because the groundwork for today’s social media was laid years before the apps and platforms of today made their debut. So, how did social media make the climb from a simple chat room, to becoming the major player in advertising that it is today?

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Marketing Insider Group

JULY 16, 2013

And still others excelled at getting social shares. And please let me know what topics you would be interested in me covering for the rest of 2013? Let’s face it, in today’s world social influence is important. Social Selling: A Day In The Life Of A Social Sales Person. Others had a ton of comments.

B2B Marketing 100

B2B Marketing B2B Lead Scoring Lead Ranking 100

Sprout Social

DECEMBER 8, 2020

It’s impossible to open up a major social platform now and not see a video post. Videos range from short promotional videos on Instagram to quick trailers on Twitter to longer livestreams on Facebook. Between 2013 and 2018, video consumption online has increased at an average of 32% per year. Optimize for social media.

Social Media 129

Social Media Practices Video Marketing Media 129

Webbiquity

JULY 1, 2013

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. Social media will remain important. Stay in touch with your customers by utilizing Facebook, Twitter, Pinterest and other social media sites to your advantage.

Online Marketing 100

Online Marketing Trends Lead Scoring Lead Ranking 100

KoMarketing Associates

JUNE 6, 2013

Our Director of Online Marketing, Casie Gillette , will be presenting alongside a group of highly talented search professionals including Kristy Bolsinger , Ric Dragon , Adam Schoenfeld , and Eric Werner , discussing the top social media tactics for search marketers. Marketing World 2013: A Frost & Sullivan MindXchange.

Conference 120

Conference B2B Marketing Planning B2B 120

Savanta

APRIL 15, 2014

Social media is time consuming. And if you believe in the wisdom of crowds (or self-fulfilling prophecies) then the latest B2B Social Media Benchmark report reveals where you’re likely to get the best return on this effort. It seems that social media, in B2B at least, is a two horse race. In 2013 Twitter had the lead by a nose.

Social Media 120

Social Media Media B2B Fulfillment 120

Webbiquity

AUGUST 2, 2018

At some point today, a social media marketer is going to get fired. They were hired to create socially engaging posts designed to elevate brand reach, skyrocket shareability, and go viral. The harsh reality is that most companies have absolutely no chance of dominating the social media landscape the way they envision.

Social Media 143

Social Media Media Marketing Management Allocation 143

Marketing Insider Group

DECEMBER 16, 2013

According to Comscore, Slideshare is used by business owners and business executives at a rate 5 times any other social network! So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers.

Best Practices 100

Best Practices Work Management Click Fraud Marketing Management 100

Biznology

JANUARY 26, 2015

If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. Through a lack of attention to detail, it became apparent that the company’s social media manager was using their competitors product. This is a well-observed social phenomenon known as the Streisand effect.

Social Media 80

Social Media Twitter Peer-to-peer Media 80

Martech

JANUARY 4, 2024

followers) X/Twitter: MarshaCollier (229.7K LinkedIn: JasonGoldberg ( 22K followers) X/Twitter: RetailGeek (31K followers) Kaleigh Moore Kaleigh is a freelance writer whose articles on ecommerce, direct-to-consumer and retail have appeared in several outlets, including Vogue Business, Forbes and Adweek. LinkedIn: Marsha Collier (12.8K

eCommerce 112

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 112

Convince & Convert

DECEMBER 26, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new Nearby feature that will give users the option of seeing tweets from other users in the vicinity. I see two scenarios where Twitter Nearby could be useful. Today, of course, Twitter will enable you to target by city.

Twitter 144

Twitter Opt-out Opt-in Social Media 144

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? What is the source of the largest share of social traffic to websites? (It’s Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

The Forward Observer

OCTOBER 27, 2023

Drawing on his extensive experience working with churches, corporations, and nonprofits, as well as his recent work with Social Media Examiner , Phil Mershon shares an inspirational model that reveals how to minimize five common negative forces and uniquely craft meaningful moments for each audience served.

Planning 130

Planning Work Management Marketing & Strategy Click Rate 130

NuSpark Consulting

DECEMBER 30, 2012

It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . That, coupled with the continued role of social media, remains a challenge to most. . Let’s get more granular, and review some internet marketing 2013 resolutions that you can optimize now: . . Social Media.

Paid Content 100

Paid Content Marketing Analytics Tools Planning B2B Marketing 100

Digital B2B Marketing

NOVEMBER 21, 2013

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter?

Twitter 100

Twitter Marketing Analytics Tools Social Networks Social Media 100

Convince & Convert

JUNE 5, 2013

Social Media Controversies Addressed, Fresh Each Week. In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new, direct response program.Twitter has displayed “cards” for quite some time. Lowe’s (@Lowes) May 30, 2013. Easy Email Subscription via Twitter.

Lead Generation 140

Lead Generation Twitter Email Marketing Generation 140

Convince & Convert

AUGUST 31, 2015

However, with the rise of social media, there is now a quicker, more efficient way of gathering data to influence investors’ judgements. And that’s precisely where social media comes in. And that’s precisely where social media comes in. So how can investors make the most of various social media platforms?

Social Media 157

Social Media Media Ad brokers Twitter 157

Biznology

DECEMBER 28, 2012

This will be the only 2013 prediction or whatever you want to call it kind of post. In 2013, let’s pledge to do the following. Please check in in 12 months to see what I am writing about at the end of 2013 if the Lord allows me the time. I will use social media only in a way that shows revenue impact. Here we go.

Internet Marketing 80

Internet Marketing Planning Skype Wikipedia 80

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Webbiquity

MARCH 26, 2019

Others seek to fulfill a social mission, such as hiring people who face barriers to employment. She took on the Director of Marketing role there in 2013, and in 2015 became CEO and launched Tech Discounts. You can connect with Amanda LaGrange on Twitter and LinkedIn. Some focus on offering consumers bargain prices.

Barriers 240

Barriers Multi-Channel Training Fulfillment 240

Convince & Convert

OCTOBER 30, 2014

You immediately go to all your social media profiles and share about it with a link. Over the next few days, you share the post again on social media, and continue to get shares from others as well. Must be all those “social signals” you got, right? Do Search Engines Use Social Signals to Directly Drive Rankings?

SEO 167

SEO Correlation PageRank Social Media 167

Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun?

Social Media 163

Social Media Creativity Examples Media 163

KoMarketing Associates

JANUARY 21, 2014

Ask any marketer their first thought when someone says “social media advertising” and Facebook is bound to be the most popular response. of all online ad revenue in 2013 ($3.17 worldwide growth for all social media ad spend in 2014. This adds a whole new level to Twitter ads that advertisers should look to trying in 2014.

Paid Content 120

Paid Content Social Media Paid Search Agency Facebook 120

NuSpark Consulting

NOVEMBER 17, 2013

How to Use Twitter’s Lead Generation Cards to Actually Generate Leads. On August 28, 2013, Twitter officially rolled out their new Lead Generation Card. This card is available to any company with a Twitter Ads account. Keep Using Twitter Outside of Your Lead Generation Card. Just look at these statistics.

Lead Generation 100

Lead Generation Twitter Generation Marketing Qualified Leads 100

KoMarketing Associates

FEBRUARY 25, 2013

SMX (Search Marketing Expo) is one of the largest search marketing conferences in the country and features three days of sessions on topics ranging from SEO to PPC to Social media, Analytics, and more. If you’re going to be out in San Jose area, connect with Casie ahead of time on Twitter @casieg or via Google+.

PPC 120

PPC Conference Link Building Mobile Marketing 120

Convince & Convert

SEPTEMBER 1, 2015

Editor’s Note: This is a Convince & Convert Greatest Hits post, which originally ran on the Convince & Convert blog in 2013. Over the years, Convince & Convert has continued to refine its social media strategy process. Social Media Strategy in 8 Steps (Summary). What do you primarily want to use social for?

Social Media 167

Social Media Social Marketing Marketing & Strategy Marketing Strategy 167