Webbiquity

JUNE 16, 2015

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. eMarketer ). 22 Content Marketing Facts and Statistics.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. This is set to reach 12% by 2013. Source : AMR International B2B Online Marketing Assessment and Forecast to 2013. Source : eMarketer. Source : eMarketer. billion in 2014.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Hubspot

JUNE 4, 2013

Twitter''s short-form video app, Vine, is finally available on Android, Gizmodo reports with a hearty “Huzzah.” Twitter boss Jack Dorsey (below) is making creepy mini-movies. internet users, leaping past Twitter, eMarketer reports , drawing on a survey from Burst Media. Give us some feedback in the comments? We’ll see.

Ad Exchange 28

Ad Exchange Emarketing Marketing Proposals Viral Marketing 28

Hubspot

JUNE 18, 2013

Cheapskate Millennials won’t buy cars, but love to look at them, eMarketer reports. Also: Focus on mobile, social, and digital video, eMarketer advises. Supposedly Instagram is adding the ability for users to make and share short videos, which is the same thing you can do with Vine, the new app from Twitter.

Emarketing 28

Emarketing Mobile Marketing Broadcasting Viral Marketing 28

Hubspot

JUNE 7, 2013

and they have a lot of purchasing power -- but the bad news is, they’re cheap, eMarketer reports. 5) A Win for Twitter. Twitter signed another big ad deal, this time with WPP, which “has likely committed to spending a bunch of money on the service,” AllThingsD reports. Meanwhile, in the world of marketing. More as it develops.

Ad Exchange 28

Ad Exchange Emarketing Youtube Mobile Marketing 28

Content Standard

NOVEMBER 22, 2014

According to eMarketer, more than one-third of marketers worldwide viewed RTM as extremely important to their organizations in 2014. Over time, the popularity of real-time marketing (RTM) has grown substantially among marketers. However, the effectiveness of, and data analysis for, real-time marketing has traditionally been hit or miss.

Social Media 40

Social Media Social Marketing Marketing & Strategy Marketing Strategy 40

Customer Experience Matrix

SEPTEMBER 3, 2009

Digging a little deeper within the social media category, the women’s blogger community BlogHer reported in its 2009 Women and Social Media Study that as of March 2009, 75% of women participated in social networks, compared with 55% who read blogs, 40% read message boards or forums, and 16% update status on platforms like Twitter.

Spending 120

Spending Media Mobile Advertising Forrester 120

LEADership

OCTOBER 16, 2013

Take a look at these statistics and reasons why email should still be a priority in your overall B2B marketing strategy: A recent study by Custora shows that Email has nearly 3 times as many users as Facebook and Twitter combined. An eMarketer survey shows 55% of B2B and 52% of B2C respondents citing content as the hardest tactic to execute.

Social Media 40

Social Media Email Marketing Social Marketing Marketing Budget 40

Hubspot

SEPTEMBER 25, 2015

Display ad viewability rates did not budge between 2013 and 2014. A 2013 study revealed that 28% of respondents admitted to hiding their activities from advertisers -- second only to criminals. Source: eMarketer ). Source: Twitter ). Source: comScore ). Ad blocking grew by 41% globally in the last 12 months.

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Sprout Social

SEPTEMBER 22, 2016

With a 140-character limit, it’s easy to think of Twitter as a basic platform. But the fact of the matter is numerous marketers see success in their social media marketing strategies by paying closer attention to Twitter data. A common problem for companies is they don’t know the best route to take when analyzing Twitter data.

Twitter 92

Twitter Ideal Customer Profiles Impressions Profiling 92

Hubspot

FEBRUARY 10, 2017

2013-2014: Stories and Chat. In October 2013, Snapchat launched Stories -- an ephemeral narrative of snaps that users could post for their friends to view for 24 hours. And by June, Snapchat had amassed 150 million daily active users -- surpassing Twitter. To add to the fanfare, eMarketer predicted that Snap Inc.

Paid Search Agency 28

Paid Search Agency Social Media User-Generated Content Emarketing 28

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

DECEMBER 1, 2015

It’s never been great on Twitter, and recent changes LinkedIn made to Groups functionality reduces their value. 90% of companies now use social media for business purposes – up from 60% in 2013. Facebook, Twitter and Pinterest drive the most social media referral traffic back to websites. eMarketer ). eMarketer ).

Social Media 100

Social Media Stats Media Emarketing 100

Webbiquity

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Yet just 8% of Fortune 500 CEOs have a Facebook account–a lower adoption level than American grandparents. • Twitter can’t get no respect. eMarketer ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Webbiquity

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. Expert Twitter Marketing Tips and Tactics.

Twitter 100

Twitter Paid Content Tips Ideal Customer Profiles 100

Marketing Insider Group

JANUARY 2, 2015

Emarketer ). 52% of marketers generated a lead from Facebook in 2013. 43% of marketers generated a customer from LinkedIn in 2013. 36% of marketers found a new customer from Twitter this year. In 2013, 38% of B2B marketers were using infographics, compared with 51% in 2014. Diode Digital ). CMO Council ).

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

RebelMouse

OCTOBER 23, 2018

We were very dependent on Facebook in 2013. report from eMarketer shows Facebook and Instagram's video ad revenue will make up around twice that of YouTube's, at $6.81 Chart from eMarketer. User engagement is 58 times bigger on Instagram compared to Facebook, and engagement per follower is 120 times more compared to Twitter.

CMS Development 43

CMS Development Enterprise Management Emarketing Content 43

Hubspot

JUNE 9, 2016

1) The Instagram community has grown from 90 million active users in January 2013 to more than 400 million active users in September 2015. 2) Instagram's more than 400 million active users place it well ahead of Twitter (310 million active users) Snapchat (200 million active users), and Pinterest (100 million active users). in the U.S.)

Stats 28

Stats Marketing & Strategy Emarketing Social Networks 28

NuSpark Consulting

MARCH 1, 2016

Your LinkedIn audience may be online in the morning or at noon, and your Facebook and Twitter audiences in the evening. It also explains the increasing popularity of visual social platforms like Instagram and Pinterest, as well as more emphasis placed on images by the “Big 3,” Facebook, LinkedIn and Twitter. Statistics bear this out.

Top of Funnel 100

Top of Funnel Leads Lead Marketing Qualified Leads 100

Biznology

FEBRUARY 21, 2013

Twitter acted quickly, blocking the #porn hashtag and raising the minimum age to 17. Unlike Twitter, Vine videos aren’t accessible from its website, though several websites that aggregate them have already appeared. Vine does offer the capability to share videos to Facebook and Twitter and to embed them on a blog or website.

Video Marketing 80

Video Marketing Emarketing Social Networks Network Marketing 80

Webbiquity

JANUARY 17, 2011

At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. However, Facebook and Twitter send the most-engaged traffic as measured by average viewing spent time per visitor. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

NOVEMBER 12, 2013

There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. eMarketer ). Twitter is the most popular platform in b2b, with 85% of marketers saying they use this. eMarketer ). eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. eMarketer ). Twitter is the most popular platform in b2b, with 85% of marketers saying they use this. eMarketer ). eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

SnapApp

DECEMBER 4, 2017

It may be time to consider how you can better participate on these channels and get the most out of the opportunities presented by mediums like Twitter, LinkedIn, Instagram, and Facebook (to name a few.). . . #13. Compared to statistics from 2013, marketers now consider brand awareness to be more important than customer acquisition.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Hubspot

JUNE 19, 2013

A report by eMarketer shows the ad spending growth is slowing down year over year, with only a 2.8% For our friends in Dublin, eMarketer also predicts that Western Europe will continue to drag down overall worldwide growth, even if the region itself does increase a bit. That''s right, the trend toward less ad investment is worldwide.

Emarketing 28

Emarketing PR Google Youtube 28

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Webbiquity

AUGUST 5, 2013

What’s the average click-through rate of a link shared on Twitter? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. eMarketer ).

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Hubspot

AUGUST 7, 2013

According to The 2013 State of Inbound Marketing Report , 52% of all marketers sourced a lead from Facebook in 2013. And even if you''re not known for your number-crunching abilities, but let''s look at that stat another way: it also means that 48% of marketers have not sourced a lead from Facebook in 2013.

Facebook 28

Facebook Generation Landing Pages Leads 28

Content Standard

AUGUST 26, 2015

As of 2014, the series ranked as the most popular among The Atlantic ‘s 10 original series, and since 2013 it has accounted for 17 percent of the site’s total video streams alone, according to Capital New York. A report from eMarketer forecasts Instagram will have nearly $600 million in advertising revenue in 2015, rising to $2.81

Budget Programs 40

Budget Programs Planning Marketing Budget Creation Trends 40

Webbiquity

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn. The mean half life of a link on twitter is 2.8

Paid Content 100

Paid Content Social Media Statistics Research 100

Hubspot

JULY 28, 2013

How Native Ad Campaigns Are Shaping Up (eMarketer). Though 73% of eMarketer respondents are already doing native advertising , some media companies measure engagement, some measure traffic, and some measure social sharing. Read up on the latest native advertising trends over at eMarketer. Oreo Cookie (@Oreo) July 22, 2013.

Emarketing 28

Emarketing Paid Search Agency Inbound Marketing Work Management 28

Contently

AUGUST 9, 2016

As mobile quickly began to take over the market, so too did social media platforms like Facebook, Twitter, and Instagram. Social network ad spending has risen dramatically in the past two years and is predicted to only grow more, according to eMarketer. The death of the open web and the rise of walled gardens. The chat app era.

Peer-to-peer 60

Peer-to-peer Mobile Advertising Advertising Agencies Internet Marketing 60

Hubspot

APRIL 27, 2016

As for the age range of their users, eMarketer reported that 45% of all Snapchat users in the U.S. Once a Snapchat Story is up, they promote them on Twitter, Instagram, and LinkedIn. (I GrubHub, also an early Snapchat adopter, has been putting out content on about a weekly basis since late 2013. April 19, 2016. 6) GrubHub.

Brand Identity 28

Brand Identity Branding Best Practices Social Media 28