frequency 
Martech
MARCH 25, 2024
Lately, I’ve been feeling as if I’m living in 2013 again. No, I’m stuck in 2013 because many of the small, mid-market and enterprise marketers I’ve been speaking with over the past month are fretting over Gmail’s Primary tab, which was the big burning issue that year. That didn’t happen in 2013.
Webbiquity
DECEMBER 11, 2013
Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides. But where does one begin?
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Content Marketing Institute
DECEMBER 12, 2017
It’s hard to believe that, after 10 years, this will be the last time I share my annual list of content marketing predictions for CMI. As Apple continues to invest in original content, it will discover an out-and-out acquisition makes far more sense. Content will continue to expand beyond the traditional web and print approaches.
SocialPilot
FEBRUARY 5, 2024
The frequency of purchases made on Twitter through influencer content is also 40%. When a brand or an influencer initiates the collaboration, the campaign is designed based on the goals, and then the content is created and shared. They create content around broader topics in their specific niche.
Buffer
OCTOBER 1, 2018
In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. The Facebook algorithm consists of four key components that organize the content people see on their News Feed: inventory, signals, predictions, and relevancy score. Today, in 2018, that number is very likely to be smaller than six percent.
Hinge Marketing
JANUARY 23, 2015
Content marketing and curation has become an important tactic for professionals looking to educate and engage clients and prospects on social media. Content sharing on social media is a relatively inexpensive tactic that helps engage clients and prospects with a frequency that is harder to achieve from blogging alone.
Sprout Social
APRIL 6, 2020
Known for establishing business connections, LinkedIn expanded into the education space by creating University Pages in 2013. From the outside perspective, it looks like the social media team has it together and is presenting a variety of detailed content for each area of specialization. Why consider a separate college Page?
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