EveryoneSocial

AUGUST 4, 2023

And yet so many marketers keep going back to this playbook like it’s 2010. Not only is on-platform content easier for a person to consume (you don’t need to leave Linkedin to read this post), but the platform also prioritizes these types of posts. That recipe no longer works, and it hasn’t for some time.

Content Marketing 52

Content Marketing Distribution Content Network Marketing 52

EveryoneSocial

AUGUST 4, 2023

And yet so many marketers keep going back to this playbook like it’s 2010. Not only is on-platform content easier for a person to consume (you don’t need to leave Linkedin to read this post), but the platform also prioritizes these types of posts. That recipe no longer works, and it hasn’t for some time.

Content Marketing 52

Content Marketing Distribution Content Network Marketing 52

Online Marketing Institute

DECEMBER 15, 2010

The Best FREE White Papers of 2010 Since April 2009, cataloging free white papers that have been tweeted via Twitter has been a regular part of this blog. No Registration: the white paper must be freely available for download without requiring any personal information or registration requirements.

Paper 40

Paper Best Practices RSS Landing Pages 40

Buffer

JANUARY 10, 2022

I tell you this from personal experience. Here’s my story: In 2010, I got this wild idea to build JobJenny.com , a platform that would offer professionals answers to their most pressing career questions, assist them in navigating business or job transitions, and inspire them to live their best lives. And, it’s working.

Linkedin 90

Linkedin Thought Leadership Paid Search Agency Curation 90

Convince & Convert

JANUARY 11, 2018

As the resident social media expert person, I blurted out, “Of course! However, in the way someone circa 2010 started asking where she left her “phone,” abandoning “cell” as if the specifier was superfluous, someone will start calling social media “social.” What else would we call it?

Social Media 156

Social Media Media Outgrow Youtube 156

Hubspot

MARCH 26, 2019

Add your personality. A YouTube description should be fun, and demonstrate your brand's personality or unique voice to an audience. To learn more about using YouTube for marketing purposes, consider checking out HubSpot Academy's comprehensive YouTube Marketing course. Learn more about X and Y in our course: www.XY.com.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Marketing Insider Group

MAY 3, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy May 4, 2010 7 Subscribe Why am I in Marketing? Michael Brenner May 16 2010 Thanks Barb. And the truth is far from it.

Planning 100

Planning Paid Search Agency Customer Satisfaction Enterprise Management 100

Marketing Insider Group

MAY 3, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy May 4, 2010 7 Subscribe Why am I in Marketing? Michael Brenner May 16 2010 Thanks Barb. And the truth is far from it.

B2B Marketing 100

B2B Marketing Planning Paid Search Agency Customer Satisfaction 100

B2B Marketing Traction

FEBRUARY 27, 2015

They said “In-person Events” were the most effective! Of course they don’t want to point out that in-person events are still most effective for B2B marketers. Of course they don’t want to point out that in-person events are still most effective for B2B marketers. Don’t get me wrong.

Tactics 100

Tactics B2B Marketing Effectiveness Planning 100

Biznology

DECEMBER 11, 2019

Back in 2010, Google’s former head of the webspam team, Matt Cutts, emphasized that the difference between new and old domains is not a big deal. The exception is, of course, those ccTLDs that have gone global, such as.me. are an example of how to personalize your brand name and create a strong call-to-action using the.me

Domain 129

Domain Brand Identity Branding SERP 129

Convince & Convert

APRIL 20, 2015

In 2010, the CEO realized there was a content gap and acquired PetMD.com. Instagram is of course a great place for images, but Jon has been happy to see Facebook and Twitter make it easier to share images as well. And of course, when it comes to pets, there is no shortage of user-generated images.

Brand Identity 150

Brand Identity Branding Skype Top of Funnel 150

Marketing Insider Group

DECEMBER 16, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 16, 2010 8 Subscribe What Is The Future Of The Social Media Role? Michael Brenner Dec 16 2010 Thanks Tom.

Social Media 100

Social Media Media Enterprise Management Paid Search Agency 100

Marketing Insider Group

DECEMBER 16, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 16, 2010 8 Subscribe What Is The Future Of The Social Media Role? Michael Brenner Dec 16 2010 Thanks Tom.

Social Media 100

Social Media Media Enterprise Management Paid Search Agency 100

Marketing Insider Group

SEPTEMBER 15, 2010

This misses the point, of course, since social media is about customer relationships and not really about the technology at all. Social Media And Your Personal Brand. All the best, Steve O Michael Brenner Sep 16 2010 Hi Steve, thanks for your comments. Michael Brenner Oct 2 2010 Thanks Steve and it was great meeting you too.

Social Media 100

Social Media Media Customer Satisfaction Web 2.0 100

Marketing Insider Group

DECEMBER 9, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 9, 2010 9 Subscribe Finding The Time To Tweet or Blog? I find the time to tweet and blog because I have to.

Peer-to-peer 100

Peer-to-peer B2B Thought Leadership Paid Search Agency Social Media 100

ConvertKit

DECEMBER 8, 2021

They can give you personalized recommendations for activities, get you a table at the hottest restaurant in town, and help you solve unforeseen issues. She said that because of her VA, she “gets the chance to enroll in courses for personal and business development.” Without her VA, she wouldn’t have time to take courses.

Work Management 91

Work Management Ad Frequency Paid Search Agency Marketing Management 91

markempa

SEPTEMBER 20, 2016

During that time, we saw massive changes in how people communicate — fax machines, email, websites, blogs, mobile devices and, of course, social media. Another example is personal profiles that don’t even mention what the company or product is about.

Lead Generation 120

Lead Generation Linkedin Sales Qualified Leads Generation 120

Seismic

DECEMBER 17, 2020

While content enables buyers to make informed decisions, personal interactions help buyers build trust with software providers. Without in-person meetings, you lose the opportunity to make small talk before a meeting or grab lunch with a prospect. With a vaccine in sight, it’s more important than ever to stay the course.

Enterprise Management 57

Enterprise Management Work Management Bandwidth Cold Calling 57

Engagio

JUNE 3, 2019

Some think it’s not real: ( Source: Dilbert, 2010 ). These connections resonate with us and leave a lasting impression; personalized interactions with buyers that include a human touch. I’m not a number, I’m not a statistic, I’m a person.” . What a buzzkill. To many, marketing is simply not a noble profession. Conclusion.

Account Based Marketing 103

Account Based Marketing Paid Search Agency ABM Advertising Agencies 103

markempa

SEPTEMBER 12, 2007

Im of course talking about budget time. Personally I am very fond of strawberries and cream; but I find that for some strange reason fish prefer worms. Im of course talking about budget time. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Okay, not really. Okay, not really.

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

Marketing Insider Group

OCTOBER 12, 2010

No hard offers are needed to see success here, but of course if you can combine the two the results will increase accordingly. This tactic puts the sales person in front of the correct prospect immediately, so an opportunity can be discovered quickly. That is so true! Thanks for sharing!

Sales Management 100

Sales Management Telemarketing Work Management Campaigns 100

The Effective Marketer

JUNE 13, 2009

I am enrolled in a free course called Inbound Marketing University , created by HubSpot. Will it really have all the great insight you get from quality paid courses? Of course not, but putting some thought into getting quality content available without too many hurdles for the users couldn’t hurt either.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Biznology

OCTOBER 15, 2015

It also reflects the basics of smart brand positioning: • Market Opportunity – The disastrous war in Iraq after 9/11, the failure to create sustainable democracies after the “Arab Spring” in 2010, and the turbulent events in Syria between 2011 and 2014 left a power void in the area for the religious extremists.

Case Studies 80

Case Studies Case Study Studies Ad Building 80

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. And of course product improvement ideas are important. link] Ian Greenleigh Great post, Kevin.

Social Media 123

Social Media Work Management Marketing Management Media 123

Content Marketing Institute

DECEMBER 12, 2017

Of course, these ideas are the tip of the iceberg. HANDPICKED RELATED CONTENT: Content Marketing in 2022: Very Personal, No Silos, and Lots of Voice. HANDPICKED RELATED CONTENT: 5 Steps to Improving Subscriber Data for More Personalized Emails. 1 Fortune 100 company will transform its #marketing dept into a profit center.

Marketing AI 111

Marketing AI Content Marketing Paid Search Agency Content 111

The Effective Marketer

JANUARY 13, 2009

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) Make each person responsible and accountable but also give them the freedom to decide the best course of action in certain situations.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

ConvertKit

JANUARY 21, 2020

Oil on Linen, 2010 ©Kimberly Brooks. I was too distracted by her face – open, giving, framed by shoulder-length wavy-blonde hair – and, of course, her paintings. But instead of gushing about her art or herself, Kimberly is excited to show me the artist she just live-streamed an interview with today for her online course.

Course 102

Course Landing Pages Eye-Tracking Class 102

The Effective Marketer

JANUARY 25, 2009

Shouldn’t [name of person] also participate in this meeting? But regardless of the type of meeting you will have, my personal experience is that you need at least the following: An agenda : prepared and distributed prior to the meeting. What are we trying to accomplish? Who did we decide will take care of the action items?

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Marketing Insider Group

MAY 12, 2010

Now I could argue that you need a great product to solve a real customer need: you need some awareness in the marketplace to prove you are “in the game”, you need a website that acts as a viable “store front” for your business, and of course you need great service and support after the sale to keep customers satisfied. Keep it up.

Lead Generation 100

Lead Generation Sales Management Lead Ranking ROI 100

Hubspot

FEBRUARY 18, 2020

Of course, there's no one-size-fits-all approach to naming a company. In fact, a report on behalf of the Society of Personal and Social Psychology, Inc. In 2010, Uber purchased Uber.com from the owner, Universal Music Group. Many times, we have a preference based on our assumptions, personal connection, or unconscious bias.

Paid Search Agency 91

Paid Search Agency Companies Social Networks Lock-In 91

Marketing Insider Group

AUGUST 12, 2010

kenny madden Aug 13 2010 Michael, Great post. Happy to connect kenny@spiceworks.com Michael Brenner Aug 14 2010 Hi Kenny, thanks for your comments. Michael Brenner Aug 14 2010 Thanks Christopher, service level agreements are exactly what is needed between sales and marketing. Here is something I put together on the topic.

Work Management 100

Work Management Marketing Management Sales Qualified Leads Lead Scoring 100

SWZD

SEPTEMBER 16, 2019

Founded in 2010 and headquartered in Santa Clara, CA, CipherCloud provides cloud security and visibility solutions that enable companies to adopt the cloud while delivering data protection, compliance and control. About CipherCloud. Background and Career. We asked Alex what led him to pursue a career in marketing.

Marketing AI 54

Marketing AI Ideal Customer Profiles Marketing Automation Services Eloqua 54

Writing on the Web

JUNE 17, 2010

So I found this person, actually, a Wordpress Wizard found me, and she said she had a whiz-bang solution for anybody with a Wordpress site who needed to create a sales page without the hassles. Of course, I didn’t believe her, but I’m a fair person. Next Thursday, June 24, 2010 at 4 p.m.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

The Effective Marketer

JUNE 21, 2009

For those that already use social media sites personally and just want to take it to the next level and include their business in the social media space, the presentation is a starting point, but it only tells you some of the basics. to use it, first attend a course, read a book, talk to people that are using it.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Biznology

AUGUST 16, 2010

Also, a quick glimpse at the current Twitter trending topics , or the top 50 topics of all time (which, in social media terms, means since September 2008) may also leave you wondering about how wise the crowds really are: Twitter Trending Stats (Source: TweetStats.com , Aug 7, 2010, 12:07 AM). Well, not necessarily.

Digg 80

Digg Stats Twitter Social Media 80

Convince & Convert

DECEMBER 29, 2011

This point was driven home in The Social Habit II, a new report from Edison Research and Arbitron that follows up on their landmark study in 2010 (and their 19th study about the Internet overall). This is of course substantially more diverse than the population overall, and markedly more diverse than Facebook.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Convince & Convert

JUNE 24, 2010

Of course, you can talk about the run-of-the-mill features and benefits of your product, but that doesn’t create any real kinship. There's “bad&# advertisements and “bad&# uses of social media as well… Maybe you'd call it human marketing or even personality marketing, but the concept is really simple.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122