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How Online Sales Can Help You Grow in Hard Times

Hubspot

A 2021 Gartner report revealed that 44% of millennials prefer interactions online with no sales representative in B2B purchase settings (and 100% of authors of this post). The 2008 recession accelerated their inability to adapt to changing consumer demand -- and by 2010, they filed for bankruptcy. I know that shift can feel daunting.

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How These 7 Companies Thrived During the Recession

Hubspot

In 2008, the Great Recession was all over the news. Interestingly, IT has been a growing industry during times of uncertainty , including the 2008 recession. In fact, sales for technology increased during the 2008 recession. Because of this trend, TeamLogic IT weathered the storm of 2008 well.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. By leveraging the strong presence of influencers relevant to their reach, HubSpot aims to increase its scale in the competitive CRM and marketing software industry. Here we go!

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6 B2B Email Marketing Strategies to Boost Engagement

The Lead Agency

According to research at HubSpot , ‘86% of business professionals prefer to use email when communicating for business purposes.’. If greeting past purchasers, however, personalisation can be very effective; Send frequent emails to established customers to nurture them into purchasing. Why Email Marketing?

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Featured Video: How to Add Facebook Purchase Pixel Event Code. According to Pat Flynn, his story goes something like this, “After getting laid off in 2008, I built a successful online business in the architecture space that generated over 6-figures within a year. 6. MarketingExperiments. Josh Bachynski.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Featured Video: How to Add Facebook Purchase Pixel Event Code. Pat Flynn According to Pat Flynn, his story goes something like this, “After getting laid off in 2008, I built a successful online business in the architecture space that generated over 6-figures within a year. Featured Video: How to Be Really Good at Marketing in 2020.

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B2B MarTech Future: 8 Changes You Can’t Afford to Ignore

Rev

Scott , the VP of Platform Ecosystems at Hubspot and the editor of chiefmartec.com, has been categorizing marketing technology since 2011. That’s a lot of life experience purchased with the hard currency of execution. I mentioned the recession from 2008 to David and asked how he thought a recession might impact marketing.