|
•
Monday, March 15, 2010
Learn to write killer B2B blog posts with these 5 tips: MarketingProfs Daily Fix Blog leverage the popular list post concept with its post , “Five Better Ways to Remember Lists.”. Write the unexpected. Tips and checklists are popular blog formats, but to create a post that truly stands out, write a reverse tips or checklist post.
|
|
•
Thursday, December 6, 2007
With so little written on this topic (at least according to Google Blog Search ), one could easily conclude that marketing professionals must be born with knowledge of how to write a strategic marketing plan embedded in their genetic code. tags: how to write a strategic marketing plan embedded in their genetic code. and new prospects.
|
|
•
Thursday, June 17, 2010
I'm frequently approached by writers looking for work, and the first thing they want me to see is a sample of their writing. But writing is only the first of many skills needed to produce content for an enterprise. Tags: Business to Business (B2B) Web Copy Writing read more.
|
|
•
Wednesday, May 27, 2009
I'm frequently asked for any tips I might have for people writing proposal responses to Requests for Proposals (RFP) that they've received. What's the point in spending valuable time writing a proposal if you've answered questions the client didn't ask and didn't answer the questions they did ask? Answer their questions. Doubtful!
|
|
•
Thursday, April 3, 2008
I recently cam across an article, " The Secret To Writing Persuasive Case Studies " by Mark Levy that does an excellent job describing how to make your case studies stand out. Case studies are one of the bet selling tools a service business can use on their webiste. Unfortunately, they are often overlooked or just plain boring.
|
|
•
Friday, January 8, 2010
Instead of saying “We’re the leading producer of widgets…” or some other such self-promoting statement, demonstrate your leadership by writing about the many creative uses of widgets, what to look for in a widget, recent developments in the widget field, or whatever. Who should write for your blog? They’re boring.
|
|
•
Thursday, May 6, 2010
Now that content marketing has turned every marketer into a publisher , writing skills are more important than ever. That takes great writing. It takes great writing to convey meaning and achieve impact in only 140 characters. Write a script for a potentially viral YouTube video? All require great writing.
|
|
•
Friday, June 19, 2009
If you're having trouble writing your RFP, or would like feedback on it, please feel free to contact me at david@confluentforms.com or (413) 303-9612. However, too often the RFP process is run by people who have never experienced the process before, either from the issuer or vendor side, and essentially don't know what to say or what to ask.
|
|
•
Thursday, July 29, 2010
Writing on B2Bbloggers.com, he argued that “one person’s gobbledygook is another person’s precise, and often technical or professional term.” The value lies not in the judgments, but in making us think about our writing and about the specific words we use. Tags: Writing They want to ‘ban’ them, or whine about them.”.
|
|
•
Sunday, January 10, 2010
It’s not writing skill or time or ideas. The more you write, the more comfortable you will feel. Spend the extra time it takes to write with brevity. Cut 6) Don’t write an academic thesis. 7) Write about what interests you. 8) Read more than you write. It’s confidence. Just Do It.
|
