WebMarketCentral

MARCH 3, 2008

Here's a list of interesting and useful tools to help you convert files, find content, promote your blog, and add content to your website, among other activities. File conversion tools Still running Office 2003, but need to convert the new XML-based formats from Office 2007 so you can read and work with them?

Tools 20

Tools Best Practices Web 2.0 Digg 20

WebMarketCentral

NOVEMBER 30, 2006

While working on a PR and marketing plan recently, the question came up: are blogs more of a PR tool or a marketing medium? This post sponsored by Marketing Tools from VerticalResponse Create professional HTML Email and printed Postcard campaigns in minutes right from your browser. It's easy, affordable and powerful.

PR 20

PR Business Blogging Tools Planning 20

WebMarketCentral

MARCH 19, 2009

So, to help educate WordPress newbies and more experienced hands alike, here are a sampling of the best articles and posts written about WordPress tactics and tools in the last year. Unfortunately, Lighter Menus (a slick tool Joost recommends for creating drop-down menus) doesn't work with WP 2.7.

Blogspot 20

Blogspot Tips Tools Best Practices 20

WebMarketCentral

OCTOBER 3, 2007

Online presentation tools such as WebEx and LiveMeeting are helpful for collaboration, and GoToWebinar or ON24 are great for webcasting, but these services generally aren't practical for the typical road warrior, bag-carrying sales rep. developed using the web tool of your choice. the right presentation tool for your sales team?

Webcast 20

Webcast Microsite Tools Tagging 20

WebMarketCentral

AUGUST 25, 2008

Check out this group of some of the best web tools and best posts about cool online tools so far in 2008. SpaceTime A search tool that provides "unlimited space," enabling you to search Google, YouTube, RSS, eBay, Amazon, Yahoo!, Online Alarm Clock This is about as simple and elegant as web tools get.

Tools 20

Tools Best Practices RSS PageRank 20

WebMarketCentral

MARCH 8, 2007

Second, GoogleFight is a tool mentioned here previously in my post on e-words vs. ewords. GoogleFight is a great tool for determining which of two terms is most commonly used in web writing. For example, who gets more web mentions, Luke Skywalker or Darth Vader?

Tools 20

Tools Cold Calling Lead Generation B2B Sales 20

WebMarketCentral

JULY 5, 2006

The folks at Quick Online Tips have rectified that with Free Essential Tools for Bloggers , an excellent list of add-ons that expand the capability of the platform. That's the tools. Definitely a post worth bookmarking and coming back to. Definitely a post worth bookmarking and coming back to.

Tools 20

Tools RSS Blogger Mobile Marketing 20

WebMarketCentral

JANUARY 15, 2007

Here are the best tools from his list plus a few featured here previously that belong in any "top" tools list. Note that this tool works much better with IE than with FireFox. A great tool for monitoring the results of your SEO efforts. Larry Chase at WDFM recently published his "Top 10 Marketing Sites for 2006."

Tools 20

Tools Cost Per Click Marketing Websites Ad Frequency 20

WebMarketCentral

APRIL 22, 2007

Technorati Like a set of power tools for bloggers, Technorati lets you claim your blog, add tags to make it easier for people to find it, monitor your blog's popularity, place an "Add this to my Technorati favorites" Web 2.0 —to help promote your business blog and make it successful. Zimbio Web 2.0

Business Blogging 20

Business Blogging Web 2.0 Digg Tools 20

WebMarketCentral

SEPTEMBER 10, 2008

Business video production is growing exponentially because video is engaging, repurposable (for example, you can use a video on your website, at tradeshows and in presentations; post it on YouTube; use it as an asset for blogger outreach or a channel sales tool; add it to social media press releases ; etc.),

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

MARCH 13, 2006

First, Mike's Marketing Tools guru Michael Wong offers reviews of a large selection of Web marketing tools, including ad tracking software, autoresponders, keyword bid management, email marketing, search engine optimization, and Web site traffic analysis.

Tools 20

Tools Marketing Management Autoresponders RSS 20

WebMarketCentral

NOVEMBER 12, 2008

Part one covered what Twitter is and why it's cool ; this post discusses Twitter etiquette, tools, and speculation about its future. Twitter Tools Similar in concept to Facebook applications —but different—Twitter has spawned an industry in clever little tools. This is the second of a two-part series. The Future of Twitter?

Twitter 20

Twitter SEM Tools Practices 20

WebMarketCentral

SEPTEMBER 2, 2008

There are widgets (seemingly everywhere) and there are business intelligence tools , but web-based BI tools vendor LogiXML recently introduced the first BI widget, Widge nie. Here's a small Excel file I created to test the tool. Want a cooler, easier way to show them the data? This may be your answer.

Salesforce.com 20

Salesforce.com Business Vendors Tagging 20

WebMarketCentral

JANUARY 4, 2008

There have recently been some interesting new developments with Pageflakes , a pretty cool online tool I've written about before. Pageflakes lets you create a personalized start page on the web, similar to Netvibes , TopNetPix or My Yahoo. Pageflakes has put together an intriguing web 2.0

Web 2.0 20

Web 2.0 Class Tagging Studies 20

WebMarketCentral

AUGUST 3, 2009

An easy tool for automatically creating music videos. Helpful Firefox plugins and SEO analytics tools. Discover all of these and more here in another set of the coolest web tools. A low-cost web analytics package with features that can't be matched by that free one everybody uses. A search engine just for faces.

Tools 20

Tools Best Practices SEM Adwords 20

WebMarketCentral

DECEMBER 31, 2009

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what's being said, and separating important substance from the noise? This tutorial is clear and generously illustrated with screenshots.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

WebMarketCentral

NOVEMBER 5, 2009

But which social media tool do marketers find most valuable? What's the best tool for social media research and learning? How can you maximize the business value of tools like LinkedIn and Twitter? tools (delicious, Feedburner, LinkedIn et al.), How can you explain the value of social media to skeptics?

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

WebMarketCentral

JULY 6, 2009

Where can you find the best SEO tools and resources (I mean, other than here)? What are some of the best tools and techniques for competitive SEO research? Looking for a concise explanation of the different types of redirects? Which commonly-held beliefs about Google's algorithm are true, and which are myths?

SEO 20

SEO Marketing Proposals Best Practices PageRank 20

WebMarketCentral

DECEMBER 28, 2009

Learn the answers to these questions and others here in more of the best blog posts and articles from last year on Twitter techniques, tools and tactics. but in the end concedes that "Twitter is ripe for experimentation," and advises marketers to "be true to your brand personality and ethos and play with this (not so) new tool."

Twitter 20

Twitter Tactics Web 2.0 Tips 20

WebMarketCentral

MAY 28, 2009

How can the Google AdWords search-based keyword tool be used for competitive research? This powerful tool automatically optimizes conversions by adjusting ad positions based on keyword match type, the searcher's geographic location and other factors. When is it time to drop or rewrite an underperforming ad?

Adwords 20

Adwords Tactics Tips PPC 20

WebMarketCentral

JANUARY 10, 2007

Correcting my earlier comments on Backflip , an online bookmarking and excellent research tool: it does indeed work with Firefox (or pretty much any other browser). Kenny Gorman sent me the following information: "Backflip indeed does work on Firefox. You simply have to create the 'button' by yourself.

Contact Marketing 20

Contact Marketing Tools Contacts Research 20

WebMarketCentral

MAY 18, 2009

What are some of the best free tools for monitoring social buzz about your brand or company? Another tool well worth checking out though not on Mitch's list is the "freemium" version of Techrigy SM2. How should you measure the impact of social media? How can you create effective online video content on a budget?

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

JUNE 26, 2008

The tool isn't applicable only to CPG manufacturers and retailers; here's an example of WiseWindow in action tracking voter sentiment with regard to Hillary Clinton, Barack Obama and John McCain. WiseWindow's tool still needs some polishing as well. Some of the buttons are rather cryptic (what's an "overdeveloped positive"?)

Buzz 20

Buzz Aggregators Brand Identity Branding 20

WebMarketCentral

SEPTEMBER 2, 2009

Except in rare cases like Dell, which uses tools like Twitter for revenue generation , social media is primarily a PR-type activity rather than direct marketing. The three tools have much different purposes. Specifically: Social media is primarily a tool for exposure and credibility-building.

Social Media 20

Social Media Search Marketing Web 2.0 Social Marketing 20

WebMarketCentral

SEPTEMBER 3, 2009

Take advantage of new tools to raise your own profile by commenting on existing content? by Social Media Today Martin Edic shows how tools like Disqus , IntenseDebate and BackType take commenting out of the narrow realm of specific blogs and enable the commenters themselves to get much wider exposure.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

NOVEMBER 24, 2006

So unless you're one of those rare individuals who can not only keep a multitude of details straight in your head, but also magically keep your team on the same page with your brain, you need project management tools. Alex Dunne also provided a thorough review of Base Camp in September.

Work Management 20

Work Management Marketing Management Consulting Advertising Agencies 20

WebMarketCentral

OCTOBER 7, 2009

PPC Web Spy For Competitive Keywords Analysis by WordPress Howto Spotter Alex Sysoef reviews and recommends PPC Web Spy , a free keyword research tool for AdWords and organic search optimization. The post is a little spammy (as is the PPC Web Spy landing page), but the tool sounds interesting.

Adwords 20

Adwords PPC Tactics Landing Pages 20

WebMarketCentral

AUGUST 17, 2009

27 Quick Tips To Top Search Engine Rankings by Mike's Marketing Tools Michael Wong condenses all of the top SEO techniques into this one relatively short article, from generating internal and incoming links and the proper use of meta tags to guidance on site maps, keyword density and moving Javascript into separate files.

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

NOVEMBER 10, 2008

Here are more of the most useful business, social media and web marketing tools of 2008. Projjex In the same realm as Basecamp from 37signals, Projjex is an online project collaboration tool that lets you define groups, upload and share files, schedule meetings, assign tasks and send automated reminders.

Tools 20

Tools RSS Digg Aggregators 20

WebMarketCentral

FEBRUARY 10, 2009

What To Expect From Your Web Analytics Tool (Web Analytics Series, Part 2) by NxtERA Marketing Blog Elana Anderson presents a five-part framework to help companies maximize their investment in web analytics tools to develop integrated, customer-focused marketing programs.

Analytics 20

Analytics Marketing Analytics Tools Best Practices eCommerce 20

WebMarketCentral

JUNE 23, 2008

Next, run your initial list of phrases through a keyword tool in order to 1) determine the relative search volume of the terms on your initial list, and 2) identify high-potential related search phrases. In Reader Poll: Best Keyword Research Tools , search guru Lee Odden reports on the popularity of 15 keyword tools.

Keywords 20

Keywords SEO SEM Adwords 20

WebMarketCentral

SEPTEMBER 16, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Creativity 20

Creativity Paid Search Agency Best Practices Adwords 20

WebMarketCentral

NOVEMBER 10, 2009

AdWords Management : How ROI, Costs, and Services Measure Up for Your Business by Pure Visibility Steve Loszewski explains how to use the AdWords Traffic Estimator tool to calculate the potential value of AdWords for your business, and gives tips for maximizing that value.

Adwords 20

Adwords Tactics SEM Tips 20

WebMarketCentral

NOVEMBER 3, 2009

Use a keyword research tool to help identify which terms to use. It doesn't matter if your product is technically more of a thingamabob than a whatchamacallit, if your prospects are searching for whatchamacallits, and that's the competitive set they place your product in, that had better be the term you're using. 2) Tell a story.

SEO 20

SEO Product Digg Tagging 20

WebMarketCentral

MARCH 4, 2009

Social media "are primarily Internet- and mobile-based tools for sharing and discussing information" according to Wikipedia. The context in this case is the particular tool, website or other online venue where the content will be shared: in a blog, a social networking or bookmarking site, a media sharing site (e.g.

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

APRIL 2, 2009

And aren't the tools pretty easy to use? These are among the key benefits a consultant can provide: Focus on using the right tools and prioritize efforts (i.e., Content promotion—from social networking and social bookmarking to Twitter and blogs, social media tools offer myriad ways to promote your content.

Social Media 20

Social Media Consulting Social Marketing Media 20

WebMarketCentral

JANUARY 5, 2010

There are several tools available for converting manual or self-running animated PowerPoint presentations to Flash, with or without narration. Robin Good reviews three tools here : E.M. The Pro package ($97/month) offers higher video quality, a Flash output option, and an advanced video editing tool.

Budget Programs 20

Budget Programs Video Marketing Screencast Youtube 20