Top Rank Marketing

OCTOBER 30, 2023

This includes optimizing content, headings, meta tags, and URLs. Meta Tags: HTML tags that provide information about a web page to search engines and website visitors. Important meta tags include the title tag (title of the page) and meta description (a brief description of the page’s content).

Search Marketing 117

Search Marketing SEO Mobile Advertising Long Tail Marketing 117

KoMarketing Associates

FEBRUARY 10, 2021

Google is either evolving into a “walled garden,” or it’s evolving to meet the needs of “mobile-first” searches and voice search. The title tag that appears in search results is usually pulled from the HTML title of the web page. Best Practices for Title Tags. So why is all this happening? It depends who you ask.

SERP 295

SERP Features Google Top of Funnel 295

Search Engine Journal

OCTOBER 15, 2022

Google introduces a new mobile-only search feature that only shows the name of a site instead of the entire title tag for the home page. The post Google Replaces Title Tags With Site Names For Homepage Results appeared first on Search Engine Journal.

Tagging 145

Tagging Google Features SEO 145

BOP Design

OCTOBER 25, 2022

Use Alt Tags. Alt tags were first introduced as an accessibility tool to help visually impaired users. Over the years, search engines have used alt tags to crawl and index images on your website as they provide more context. It is critical to assign alt tags to your images to make sure you’re maximizing your SEO efforts.

Optimization 105

Optimization SEO Tips Tagging 105

Martech

DECEMBER 15, 2023

Social media publishing supports more tags and mentions Boost social media engagement while reducing your team’s reliance on third-party tools or cumbersome multi-tool social posting work by using the new features to tag Instagram profiles in photos and reels and mention LinkedIn personal profiles, when scheduling posts in HubSpot.

Top of Funnel 110

Top of Funnel Terms and Conditions Forecasting Paid Search Agency 110

Webbiquity

FEBRUARY 6, 2024

For a few years now, Google has shown image thumbnails in mobile search results. In addition, there are image search results blended within general organic search results – both on mobile and desktop devices. If you’re looking for alternatives, there’s also a way to add schema using Tag Manager.

SEO 159

SEO SERP Conversion Eye-Tracking 159

Webbiquity

MAY 16, 2023

It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. It also works with GA4, but unfortunately the implementation is much more complex and challenging due to Google Tag Manager. What to do? all blog posts) Yes(?)

Marketing Analytics Tools 340

Marketing Analytics Tools Analytics Google Work Management 340

Martech

NOVEMBER 27, 2023

Mobile app improvements HubSpot added functionality to its mobile app that will make managers and team members more productive, including the ability to: Initiate calls from inside the HubSpot mobile app (beta). Upload, download and manage your files in the mobile app using the same files tool as in the desktop browser.

Enterprise Management 88

Enterprise Management Hubspot Paid Search Agency Work Management 88

DAGMAR Marketing

JANUARY 22, 2024

. #2 – Leaving the Title Tags and Meta Descriptions Behind Don’t let your optimized title tags and meta descriptions get lost in the transition. If there are pages on your website that rank well for specific keywords, if those keywords are in the title tags for those pages they probably have a huge influence on those rankings.

SEO 52

SEO Marketing Websites Lead Scoring Lead Ranking 52

SocialPilot

MARCH 12, 2024

If these restrictions do not bother you, here are the steps to schedule your reel on Instagram using the native feature: Step 1: Open your Instagram account on the mobile application, tap “+” (create), and then Reel. Step 1 Open your Instagram profile (through which you have scheduled the reel) on mobile.

Tools 87

Tools Tips Ideal Customer Profiles Paid Search Agency 87

Sprout Social

MAY 31, 2022

When Instagram launched in 2010, users could only share square images from their mobile devices. You might’ve had to email the image to yourself, download it to your mobile phone then upload it to Instagram. As an added bonus, you can also add internal tags to help organize your posts by topic or campaign. Then click Next.

Ideal Customer Profiles 130

Ideal Customer Profiles Mobile Marketing Work Management Tagging 130

Navigate the Channel

DECEMBER 15, 2023

This includes optimizing title tags, meta descriptions, header tags (H1, H2, H3, etc.), Meta Tags : Meta tags, such as meta titles and meta descriptions, provide concise summaries of your content to search engine users. and ensuring proper keyword usage throughout your content. How does SEO complement content marketing?

Allocation 65

Allocation Marketing & Strategy Marketing Strategy Content Marketing 65

Martech

FEBRUARY 23, 2024

AI is a technology of staggering complexity, but what we continue to see is ways AI simplifies things for its users — from metadata tagging to coding to sentiment analysis. These will include: Access to Pulse via the Tableau mobile app. Why we care. Future features. Goals and threshholds for metrics. Additional metrics types.

User-Generated Content 95

User-Generated Content Customer Surveys Act-On Tagging 95

Martech

MARCH 13, 2024

This feature automatically optimizes video ads to fit Reels or the mobile Facebook and Instagram apps with a 9:16 aspect ratio. Ads with product tags expansion. This month, Meta will introduce ads with product tags to the Facebook Feed (currently available only on Instagram). Advantage+ creative optimizations. in conversions.

Ads 71

Ads Mobile Advertising Marketing Management Tagging 71

Litmus

MAY 23, 2023

Read on for her tips on: Common Outlook issues Coding for mobile Getting started with Dark Mode Common Outlook issues Email marketers are well aware: working with Outlook can be quite… complicated. Coding for mobile Another common topic is coding for mobile—specifically making things stack.

Tips 71

Tips Tagging Mobile Marketing Display 71

Spiralytics

JULY 19, 2023

Optimize the site for mobile According to a Hitwise report, 58% of Google searches are made on mobile devices. So, as a website manager, it’s your responsibility to make sure your website caters to mobile users. Plus, search engines also incentivize mobile-friendly websites and make them discoverable in front of people.

CMS Development 91

CMS Development Optimization SEO Practices 91

Brightedge

OCTOBER 11, 2022

Ensure your site is mobile friendly: Google operates a mobile-first indexing system, meaning that it prioritizes mobile sites when crawling. Noindex appropriate pages: If you have pages that you don’t wish to appear in search results, use the “noindex” tag. Consult the published documentation for an overview of these.

Practices 127

Practices Trends Best Practices API 127

ClearVoice

NOVEMBER 3, 2023

XML sitemaps, noindex tags, and canonical tags should sit at the top of your indexation toolbox. Here’s how to use them and how they affect your SEO: Placement: You place a noindex meta tag within the HTML code of the page or in the HTTP header.

SEO 52

SEO Work Management Tagging Marketing Management 52

Martech

MARCH 27, 2023

Easier social media publishing and email replies on mobile (beta) Using the new HubSpot mobile app features, your team will be better equipped to create and correct social media posts on the go. Encourage greater adoption and data collection by using the new beta release to send and reply to emails within the mobile app.

Enterprise Management 94

Enterprise Management Hubspot Terms and Conditions Sample 94

Schubert B2B

FEBRUARY 18, 2022

At the Mobile World Congress in 2010, then-Google executive Eric Schmidt announced that the company would be developing its new ideas and technology for mobile devices first and desktop technology second. So, they were a main driver in pushing us towards a mobile-first society. Optimize your Pages. Internal Links.

Google 127

Google Lead Scoring Lead Ranking Marketing Analytics Tools 127

Brightedge

FEBRUARY 4, 2022

In terms of practical features, web admins can now take advantage of indexifembedded tags that tell Google how to handle embedded content. There’s also a new search section on mobile results. New Robots Meta Tag (indexifembedded) Added to Documentation. New Mobile Search Feature on Google Mobile.

SEO 105

SEO Mobile Advertising Tagging Paid Search Agency 105

SmartBug Media

JANUARY 20, 2023

Anytime you use photos, make sure you don’t forget alt tags. Alt tags for images provide a text description of an image for users who have images turned off in their email client or for users with visual impairments. Alt tags can also help with search engine optimization (SEO) by describing the content of your images to search engines.

Paid Search Agency 98

Paid Search Agency Email Marketing Design Companies 98

Litmus

NOVEMBER 26, 2022

So initially, we tried putting the tag from the rule as the background image, but found that the MPP still cached that image—at least for a period of time before the CSS was called again. We then used the desktop content automation image URL for the background image on the <a> tag and give it a size so it would show up.

Personalization 74

Personalization Privacy Protection Class Tagging 74

RebelMouse

FEBRUARY 9, 2024

Previously, the site was heavily based on tags with only a few categories, which wasn’t the ideal way to organize all of the content. This was based on the high volume of location-based tags the site had been using. Better Navigation To enhance UX and contextual understanding, we included breadcrumbs and relevant tags.

CMS Development 74

CMS Development SEO Work Management Tagging 74

Stevens & Tate

NOVEMBER 14, 2023

This includes details like title, description, tags, and copyright information. Mobile Optimization With an increasing number of users browsing on mobile devices, it’s crucial to ensure your visual content is optimized for mobile viewing. Want to learn more about mobile optimization? Read this article.

Creativity 87

Creativity Optimization SEO Content 87

Go Beyond SEO

FEBRUARY 21, 2024

This includes optimizing your meta tags, such as the meta title and meta description, to accurately represent the content of each page. Additionally, improve your website’s loading speed, enhance the user experience, and ensure your website is mobile-friendly. How long does it take to see results from SEO efforts?

SEO 78

SEO Ideal Customer Profiles Lead Scoring Lead Ranking 78

Martech

OCTOBER 22, 2021

Some platforms offer optimization recommendations for keywords, page structures, and crawlability; prioritizing and assigning scores for such factors as HTML title tags, body tags, and meta-tags. Mobile/local analytics. Many vendors offer features such as mobile audits, rankings, and metrics by device (i.e.,

Enterprise Management 138

Enterprise Management Marketing Management Search Marketing Lead Ranking 138

The Lead Agency

APRIL 15, 2023

One of the most important aspects of B2B SEO is writing effective title tags and meta descriptions. In this article, we’ll explain what title tags and meta descriptions are, why they’re important for B2B SEO, and how to write them effectively. What are Title Tags and Meta Descriptions?

Tagging 71

Tagging SEO Advertising Agencies B2B 71

Martech

OCTOBER 31, 2023

Mobile and app measurement and more Website metrics are only part of the picture. To get the whole picture you need to measure interactions via mobile and apps — something UA couldn’t do. For B2B sites it can measure file downloads, so you can know not only which files were downloaded but which page they were downloaded from.

Marketing Analytics Tools 114

Marketing Analytics Tools Paid Search Agency Acquisitions Analytics 114

SocialPilot

APRIL 25, 2024

There are various ways to access YouTube Studio on both your desktop and your mobile device. PS: You can directly go to the Studio from here or access it through the mobile app. From there, you can change the visibility of your content, edit video details (title, description, tags, etc.), Browse the Studio from the left sidebar.

Youtube 59

Youtube Copyright Ideal Customer Profiles Advertising Agencies 59

Liveintent

APRIL 12, 2023

Build relevant and mobile-friendly landing pages The best way to drive conversions with ads in email? It’s also important to remember that people are increasingly browsing and buying products on mobile devices. As eMarketer predicts, mobile commerce should account for 43.4% of all eCommerce sales in 2023 — up from 41.8%

Paid Search Agency 62

Paid Search Agency Conversion Ads Tips 62

Go Beyond SEO

FEBRUARY 15, 2024

Keyword research, meta-tag optimization, and compelling content creation are crucial for boosting relevance. By identifying the right keywords and incorporating them strategically into your content, meta tags, and headers, you can ensure that search engines understand the relevance of your website to specific user queries.

SEO 60

SEO Service High Quality Lead Lead Scoring 60

Litmus

JULY 12, 2022

Using list tags for HTML bulleted lists. Here at Litmus we use list tags when we code HTML email bullet points : <ul> indicates an unordered list, or a bulleted list of items. <ol> If implementing list tags in your emails is something you’re interested in, read on! How to get started with semantic bulleted lists.

Class 97

Class Tagging Verticals Order 97

Scoop.it

JANUARY 19, 2023

Getting to the top of the search results requires you to understand the core principles of SEO: Keyword research and integration Title tags optimization Meta description optimization Link building User experience optimization Content development.

Traffic 91

Traffic Organization CTR Lead Scoring 91

SmartBug Media

JANUARY 25, 2024

January 2024 Instagram Mobile News *Available to Marketing Hub Pro+ customer HubSpot Update Details Let's dive into the latest updates from HubSpot, shall we? First up, you can now publish right on Instagram Reels via the HubSpot Mobile App. And finally, they've added a Location Tag feature. Isn't that handy?

Hubspot 59

Hubspot Product Paid Search Agency Ideal Customer Profiles 59

seo.co

FEBRUARY 1, 2023

In addition, city and state names should be in the title tags, meta descriptions and content of your site. The links, title tags, anchor text, in-text keywords and meta descriptions should offer city and state keywords that relate to any of the service areas that are within your physical location’s reach.

SEO 98

SEO Tips Marketing & Strategy Ideal Customer Profiles 98

Martech

FEBRUARY 14, 2024

These identifiers can include an email and an IP or physical address, as well as a mobile phone number, digital tag or cookie. Each time a consumer interacts with the brand – regardless of channel – identity resolution systems attribute a different identifier to that individual.

Marketing AI 109

Marketing AI Effectiveness Privacy Ideal Customer Profiles 109