WebMarketCentral

NOVEMBER 28, 2007

These sites have numerous external relevant links, keyword density right in the sweet spot, and optimized meta tags. I get profoundly frustrated when I don't. So, I coded, I tested, I read some more articles and blogs. Small improvement. What's a person to do?

SEO 20

SEO Tagging Keywords Positioning 20

WebMarketCentral

AUGUST 20, 2006

Among the 11 authors are Seth Godin (his blog beat this one for the top spot Readers Choice Award from Marketing Sherpa; but, considering that he's written -- how many now? Regardless, this report is well worth the read.

RSS 20

RSS Opinions B2B Sales Marketing Report 20

WebMarketCentral

FEBRUARY 16, 2009

For those experienced in SEM, these tips may still serve as helpful reminders. Bid on your own company name.

SEM 20

SEM Long Tail Marketing Optimization Campaigns 20

WebMarketCentral

AUGUST 5, 2008

Bloglines is a helpful free tool for monitoring blogs you've already identified; you can add their RSS feeds and monitor posts from one spot. You can set up Google Alerts for free, although these won't catch everything (they're likely to miss quite a bit actually).

Social Media 20

Social Media Media Optimization Blogger 20

WebMarketCentral

AUGUST 2, 2005

Well, I checked again today and -- Google still won't find these terms on the WMC site , but it found my blog post (top spot). Guess I need to keep working on my search engine optimization.

Google 20

Google Search Marketing Email Marketing Optimization 20

WebMarketCentral

SEPTEMBER 10, 2008

But what separates SMO from SEO is that search engine optimization is about owning a top spot in the search engines for your website on a specific term, while social media optimization is about owning the entire first page of the search engines for multiple sites that point back to you for a specific term.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

APRIL 29, 2007

A site ranked at 20,000 may not really be more popular than the site at spot 25,000, but it certainly gets more traffic than a site ranked at 200,000. Although Alexa is notorious for its lack of precision, as documented by GigaOM , SEO Book , BloggingStocks and others, it's still useful as a rough guide to website popularity.

Web 2.0 20

Web 2.0 Tagging Digg Comparison 20

WebMarketCentral

MAY 4, 2009

Some of the points made are spot-on, but as the posts above from Jason Kintzler and Lori Luechtefeld note, the press release is much more likely to evolve with changing practices than to disappear. PR Firms: Spend your Money on SEO by Orange Soda A helpful, if perhaps somewhat controversial, post about what's dead in PR (e.g.,

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

DECEMBER 1, 2008

This means that, very soon, your site may show up at #1, #5, #12 or some other spot for any given search term depending on who is doing the searching.

SEO 20

SEO Long Tail Marketing Tagging Paid Search Agency 20

WebMarketCentral

OCTOBER 23, 2006

Fortunately, this seldom works -- institutional and other large investors rarely pay attention to these boards, and those who do are sophisticated enough to spot a short-seller miles away. More broadly, however, it's easy for competitors or disgruntled former employees to pose as unhappy customers and attempt to cause mischief.

Social Networks 20

Social Networks Web 2.0 Advertising Agencies Opinions 20

WebMarketCentral

SEPTEMBER 25, 2008

This is even more effective than worse practice #3 above at making your outreach practices appear automated and oblivious, and guaranteeing you a spot in the blogger's junk mail folder from that point forward. Just send that same blogger another message that completely fails to acknowledge their response. Don't acknowledge coverage.

Blogger 20

Blogger PR Outreach Practices 20

WebMarketCentral

JULY 29, 2005

The bottom line on all of this seems to be that the final paragraph of my SEO basics page is spot-on: "The final step in improving your search engine positioning involves the least effort, and yet is the hardest -- waiting.It

Optimization 20

Optimization Press Validation Tagging 20

WebMarketCentral

SEPTEMBER 4, 2008

MySpace and Facebook hold the top two spots) while other findings are more suprising (such as that LinkedIn is only #9, and Twitter—which I use but have never really understood the appeal of—grew more than 4,000% last year). Some of the information here is expected (e.g.

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

JANUARY 5, 2009

While that isn't a terrible group to potentially be confused with, this executive has a sufficiently unique name that he should be able to own more of the real estate on this page, including the top spot (he's currently #5), thereby making himself—and his company—easier to find. Another executive acquaintance has things a bit worse.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

OCTOBER 20, 2009

JF: We helped Fox Television launch the Dollhouse series by adding tags to the end of their existing radio spots that said “To be reminded to tune into to the premier of Dollhouse, text the word 'Dollhouse' to 545454." WMC: Can you provide some real-world examples of companies using Nabbit Ads and what results they’ve seen?

Advertisements 20

Advertisements Advertising Campaigns Mobile Advertising 20

WebMarketCentral

OCTOBER 1, 2008

Actually, I think that's past tense, considering that this copycat page gets a spot on the first page of Google while my original article on how to get bloggers to write about you doesn't show up in the top 100 positions. That's just not right.)

Practices 20

Practices Google Adwords Advertising Agencies 20

WebMarketCentral

JANUARY 28, 2008

A trained SEO should be able to spot what your keyword phrases are, but it shouldn't be glaringly obvious." She emphasizes using SEO techniques sparingly, with a focus on proper copy writing: "If your copy reads poorly to a human, and does not come across as natural professional copywriting, the search engines won't like it either.If

SEO 20

SEO Wiki Best Practices Allocation 20

WebMarketCentral

JULY 22, 2008

After reigning for nearly a century as the world's largest retailer, Sears lost the top spot back in the 80s and is now in ninth place. After all, even the biggest and most powerful companies can falter if they screw up badly enough. Think General Motors and Sears, for example.

Google 20

Google Wikipedia Contingency Planning PPC 20

WebMarketCentral

MAY 27, 2008

For example, on one site that I do SEO work for, I watched one page go from 49th position for a particular term, to the #9 spot, then back to page five in a matter of weeks—with no changes made to the page. For most SEOs and general web surfers Dewey was extremely easy to spot. That experience is by no means unique.

Google 20

Google Marketing Analytics Tools Lead Scoring Lead Ranking 20

WebMarketCentral

JUNE 11, 2009

The resulting clicks may be "free," but getting—and keeping—that high spot in organic rankings costs real money. What you get with a paid ad is immediate gratification and more direct control of which spot your ad appears in.

PPC 20

PPC Paid Search Agency SEO SEM 20

WebMarketCentral

SEPTEMBER 21, 2009

For a truly custom design, the company will convert a layered PhotoShop file into a Genoo template for $500.

Marketing Automation Services 20

Marketing Automation Services Marketing Automation Microsite Salesforce.com 20

WebMarketCentral

MAY 6, 2009

They are obnxious, easily spotted and likely to lose you followers. If you often tweet four or more times per day, aim for 9:00 a.m. noon / 3:00 p.m. / 6:00 p/m/ EST. Other Advice and Twitter Best Practices Avoid auto-responses! Twitter is not broadcast.

Twitter 20

Twitter Web 2.0 Business Tagging 20

WebMarketCentral

DECEMBER 29, 2009

SEO Basics: 6 Tips for Google Webmaster Tools by TopRank Online Marketing Blog Thomas McMahon serves up more tips for using Google's webmaster tools, including how to spot site errors such as broken links, analyze meta and title tags, and identify a site's top keyword search queries.

SEO 20

SEO Best Practices PageRank Domain 20

WebMarketCentral

JANUARY 15, 2006

Aruba is a romantic destination to bring your loved one, but not as promising a place as other Caribbean and Mexican vacation spots to find love, as some of my single counterparts discovered. The climate is sunny and pleasant as one would expect, though always breezy.

Merchandising 20

Merchandising Pricing Price Marketing 20

WebMarketCentral

MAY 29, 2007

Second, the tone is engaging, but certainly not cheerleading, and ranges from dryly academic in spots (e.g. First, it's an intellectually challenging book, so it's not for everyone (particularly economists, social scientists and government planners, who would benefit from reading it, but take quite a beating from Mr. Taleb here).

Forecasting 20

Forecasting Tagging Act-On Buzz 20

WebMarketCentral

OCTOBER 24, 2007

The proofreading is sloppy in spots. Here's a sample: "Using a causal modeling technique known as structural equation modeling (SEM) or pathway building combined with constraint theory, it is possible to obtain correct results from this approach using a widely applied set of questions." Whew, doesn't exactly roll off the tongue. -

Lead Ranking 20

Lead Ranking Lead Scoring Paid Search Agency CMO 20