Biznology

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Product demos, video libraries, and customer experience

Biznology

B2B buyers want sellers to deliver an experience that feels custom-designed — one that compresses the learning curve as they try to understand what your product or service can do for them. Buyers want to experience B2B products and services through web-based demos and videos, just as they do with consumer products.

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Five Ways it Pays to Caption Your Videos

Biznology

Machine-generated captions like YouTube’s, while surprisingly accurate, still make puzzling (and occasionally laughabl e) transcription errors that can obscure the message and tarnish your brand. A freelance captioner, or a good transcription service, charges only about a dollar for each minute of video. Compliance.

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Working From Home Video Resources

Biznology

If we can provide additional help and support through our executive consulting, advisory and coaching services, please contact us. Videos uploaded directly to social media (as opposed to links to videos hosted on other platforms like YouTube) get higher engagement. Social Media. Managing and distributing your video library.

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Micro-Influencer Marketing is the new Influencer Marketing

Biznology

They’re talking about your products, services, experiences, and travel; they’re sharing their hobbies, hopes, dreams, passions, aspirations, memories, and fascinations, online. Micro-influencer marketing is one of the services that sets my agency, Gerris Corp , apart from other Digital PR firms. All for value for value.

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Plato, the Allegory of the Cave, and the digital enterprise, part 2

Biznology

Enterprise search, enterprise collaboration, enterprise social networking, enterprise mobile, and enterprise cloud are often lesser versions of Google Search , Google Docs , Facebook , Twitter , YouTube , Instagram , and a myriad of other products and services we use every day outside the office.

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Good news for business — costs of B2B video production content is at an all time low!

Biznology

Starting in 2005, the year YouTube launched, the internet has quickly become dominated by video. Since many businesses don’t have experience in purchasing services from a corporate video production company, they are using the price tag as the end-all, be-all factor in making decisions.

Cost 145
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The one marketing investment with no ROI that you must make

Biznology

If you have no way to even estimate how much revenue each web visitor is worth, or every paid Facebook ad is worth, or every new YouTube video is worth, it’s time to build your accounting system for marketing. If you are serious about ROI in marketing, not just paying it lip service, building this system should be priority one.

ROI 190