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5 Reasons to Add YouTube Shorts to Your Digital Marketing Strategy

Marketing Insider Group

This is especially true when that new platform requires marketers to shift all of their existing videos from landscape orientation to portrait. Why YouTube Shorts Need to be in Your Marketing Plan. Your target audience shifted to watching your videos on their smartphones a long time ago. However, for now, everyone is welcome.

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15 YouTube Video Ideas to Inspire Your Brand’s Channel

Sprout Social

As the second most popular website in the world , YouTube’s impact can’t be overstated. It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Behind the scenes” of YouTube’s influence. How-to video.

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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Video marketing has become a vital and productive tool for businesses in almost every sector. Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services.

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The Can’t-Miss List of Video Marketing Statistics (with Sources)

Marketing Insider Group

It’s no secret that video has taken over the world of digital marketing. From brand storytelling to product demos, we’ve all seen how quickly video has revolutionized the way businesses communicate with their customers. And if you want to compete with the big dogs, video is an essential tool to keep in your content marketing arsenal.

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The 1-2-3 Guide to Creating Video Content Marketing

Marketing Insider Group

Now is the time to become an expert on creating video content. Not only are 91% of businesses already using video as a marketing tool in 2023, but 96% of marketers are placing ad spend on video. If you haven’t already, this is your sign to hop on the video content bandwagon. But what exactly qualifies as video content?

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Video accessibility: How to add YouTube subtitles to your videos

Sprout Social

When creating and sharing videos, you want to make sure your content can be consumed by as many people as possible. Whether they’re hard of hearing or simply in a setting where they can’t have their volume turned on, viewers should be able to enjoy your videos. Why are YouTube subtitles important.

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Avoid these Top 5 Mistakes in YouTube Video Ads

Matchcraft

YouTube has become an indispensable platform for advertisers looking to reach their target audience effectively. With over 2 billion monthly active users , YouTube offers a massive opportunity for businesses to promote their products and services to a broad and diverse audience. The cost of YouTube ads may range between $0.10

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