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Marketer of The Month Podcast- EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy

Outgrow

Creating and developing a Wikipedia Page for your business. EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy. And the first one is, what are some of the services that Submit Express provides? So sometime in 2008, when the recession hit, we decided to expand our services.

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How to Create a Wikipedia Page for Your Company

Hubspot

If you're anything like me, you probably mainly consider Wikipedia a good source for a behind-the-scenes look at the production of Game of Thrones , or a collection of random facts on Zebras. But, if you think about it, Wikipedia is one of the best third-party sources for ranking on page one of Google. Create an account.

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The Marketing Book Podcast: “Immersion” by Paul Zak

The Forward Observer

Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak About the Book No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences.

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Interpublic Group is Buying Acxiom Marketing Services for $2.3 Billion. Here's Why.

Customer Experience Matrix

Yesterday brought news that Acxiom had agreed to sell its marketing services business to Interpublic Group , a major ad holding company, for $2.3 Acxiom had restructured itself in March into the Market Services and LiveRamp groups and announced it was looking at strategic options, so the deal wasn’t especially surprising.

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Knowledge as a service: people as a “de facto” Enterprise Service Bus

Biznology

One of these approaches was called the Enterprise Service Bus. Drawing it does not help much either: Enterprise Service Bus diagram (Source: Wikipedia). As acronyms go, the next one in the “as a Service” series ( SaaS , PaaS , IaaS , MBaaS ) is probably KaaS (Knowledge as a Service).

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The Marketing Book Podcast: “Scientific Advertising” by Claude Hopkins (1923) with Jay Abraham

The Forward Observer

Offer service – The best ways to offer service to increase sales. The ads all offer service, perhaps a free sample. Just salesmanship – What is advertising and how is it best used? Mail order advertising – What it teaches us and how we can apply it to our advertising. I never ask people to buy.

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Your LLM Gets Its Data From Where??

Salesforce Marketing Cloud

Wikipedia, where anyone can write and edit an entry, is a major data source. It’s estimated that Wikipedia makes up between 3%-5% of the scraped data used to train off-the-shelf LLMs. Corpus data Corpus data includes written or spoken data from books, newspapers, articles, websites (including blogs), academic papers, and more.

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