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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Businesses can achieve increased profitability and efficient resource allocation by concentrating on optimizing ROI. Craft Compelling Subject Lines Creating intriguing subject lines is essential to grabbing readers’ attention and persuading them to open your emails. Opens can also be increased by adding an emoji.

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8 Methods to Writing Creative Email Subject Lines [With 72 Examples]

Marketing Insider Group

One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line. Another good clue; measure your email open rates, and take a look at the subject lines that performed well in the past.

Insiders

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Five Strategies You Can Use Right Now for Better Email Marketing Personalization

Webbiquity

Detailed personalization is possible only when you can collect as much data as possible from your available resources. Every popup, feedback form, subscription, and newsletter signup form is valuable for collecting data to help segment your customers based on their activity, demographics, psychographics, and professional characteristics.

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How Long Should a Blog Post Be? And Other Frequently Asked Content Marketing Questions

Launch Marketing

You might be asking questions such as “How long should a blog post be?” Through expert resources and proven best practices, we offer the answers to all your content marketing questions you have about the length of specific content pieces. How Long Should a Blog Post Be? and “What are the character limits for a Tweet?”

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9 Strategies to Boost Your Email Marketing Lead Generation

SendX

For example, a blog post about the basics of LinkedIn ads could feature a 20-page LinkedIn Ads Handbook PDF as a content upgrade. Your webinar attendee has to be particularly interested in the subject to give out their email, show up at a specific time and attend a 1-hour webinar. This investment proves that they’re qualified leads.

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13 of the Best Marketing Blogs and Newsletters to Become a Stronger Marketer

ClearVoice

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. By following top marketing blogs, you can ensure you are not contributing to that noise but rather creating engaging, quality content that adds value. MarketingProfs. Marketing Examined.

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To Allow Blog Comments or Not? Here’s What the Data Shows

Optinmonster

Are you thinking about disabling comments on your blog? Moderating blog comments can be time-consuming, and you may wonder whether it’s really worth your effort. In this post, we’ll share what the data shows about allowing blog comments or not. Here’s a quick breakdown of what each had to say.