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Is ecommerce blogging still worth the investment?

ClickZ

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

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Why Human Content Plus AI-Driven Distribution Is The Future of Content Marketing

Marketing Insider Group

We can create reports, summaries, and basic blog posts in seconds. At MIG, we use AI-driven platforms to optimize the distribution of our clients’ articles and content, ensuring that their stories land in front of the eyes that matter most. But what does this mean for us, the marketers and content creators? Efficient Ad Campaigns.

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

Metrics to consider include: For engagement: Web: Landing page bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g.,

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And the Oscar Goes to… Our 2023 Content Marketing Awards

Marketing Insider Group

Sharing meaningful newsletters, blog posts, and social media updates, can make a serious impact on the success of your business. Not to mention, the conversions from their “Contact Us” page also saw an impressive 65% jump. And how can you apply them to your own business to maximize your ROI? Not convinced? We have proof!

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Top Marketing Blogs You Should Be Reading

Kabbage

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Businesses can achieve increased profitability and efficient resource allocation by concentrating on optimizing ROI. Instead, concentrate on organic methods of increasing your subscriber base, such as sign-up pages, events, and free (but valuable) downloads. Moreover, your success mostly depends on the quality of your email list.

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Content Marketing Tactics to Overcome ABM Hurdles

ClearVoice

If you’re promoting to law firms, consider replacing “lead generation” with “client development” and “landing pages” with “practice area pages.” This includes logos, landing page variations, and notification bars. Create personalized landing pages.