Scoop.it

APRIL 4, 2019

On April 2nd, 2019 , the world said goodbye to Google+, a social network created by the search engine giant. In the tech world, this isn’t the first time for an entire social platform to disappear. You can add important sources through RSS feeds and social media monitoring. The reason? Private Google+ communities.

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Webbiquity

APRIL 10, 2017

The company offers technology, resources, and (if necessary) services for online reputation repair. Sample review: “BrandYourself offers a great way to view and manage search engine results about yourself…Once your (social) profiles are connected, you are given a score as well as a list of suggestions on how to improve your score.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Webbiquity

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Social Media 100

Social Media Tools Buzz Media 100

Content Standard

JANUARY 25, 2018

When Facebook was introduced back in 2004, it was a college “social network.” Social media marketing, like social media itself, has come a long way, but social media marketers still struggle to get buy-in from the executive level to fully invest in their success.

Social Media 78

Social Media Social Marketing Work Management Marketing Management 78

Adobe Experience Cloud Blog

APRIL 17, 2011

by Maria Pergolino Today, business buyers are savvy and turn to search, social networking and peer recommendations rather than company sales teams when searching for business solutions. To build revenue, the question still remains: should B2B social media be used as a sales channel? To learn more how to improve your Sales 2.0

Social Media 48

Social Media Top of Funnel Advertising Channels Peer-to-peer 48

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Instead, I found something on Media Curation, which I thought was close enough: Media Curation is the emerging trend toward creating media content using a mix of machine and human resources. David Brazeal´s last blog.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Buzz Marketing for Technology

JUNE 27, 2008

Will Facebook displace LinkedIn as "the social network for business"? How to contact me. Current location: Fleet, England (home). My Weblog Gurteen Knowledge Community. Knowledge Community. Current Poll. Show Results View other poll results. tell a friend. request help. visitor book. Friday 27 June 2008 05:15 PM GDT.

Effectiveness 100

Effectiveness Work Management RSS Marketing Management 100

Chris Koch

JANUARY 22, 2010

This is the number of articles or blog posts that mention the product or service measured against the trend in sales. And if you have the magic sauce for social media ROI, please douse us with it! Make a list of the people who subscribe to your blog through RSS and e-mail and match them up to your comments. RSS+comments=VIP.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Martech Advisor

JANUARY 24, 2020

The first module covers the importance of understanding the product, ideal buyers, and competition. It also teaches you how to write headlines, emails, landing page content, and social media content. The course runs for over seven hours and provides 94 downloadable resources. Conversion Copywriting 101 - Copyhackers.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Industrial Marketing Today

APRIL 22, 2010

Because it is the mega-distributors that dictate terms and reduce the value of the manufacture’s innovations into commodity products. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources That business model works for a while but in the long-term, it fails badly.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Industrial Marketing Today

JUNE 15, 2010

Success story #2: Developer of software suite for the upstream oil & gas industry The client’s old corporate website was designed by us to put a sharper focus on their target audience of reservoir and production engineers, operations personnel and upper management in oil and gas production companies.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Adobe Experience Cloud Blog

OCTOBER 7, 2010

Search, social networks and B2B blogs are all providing sales information to prospects 24 hours a day. Using the audience insight gathered from these resources gives the sale professional an edge – they know more about the persona and needs of the prospect allowing them to move past blind calling. With the use of Sales 2.0

Cold Calling 48

Cold Calling Lead Scoring Lead Ranking Sales Qualified Leads 48

Buzz Marketing for Technology

JULY 28, 2008

HTML-Tags: On June 25th, AppGap contributor Jenny Ambrozek and others came together for a great discussion of how businesses large and small are experimenting with Facebook groups and other social networking tactics to grow awareness, build buzz, gain insights and increase sales. via RSS: Via email: Search. Product Management.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Buzz Marketing for Technology

JUNE 30, 2008

" and shares a number of tips and links to numerous articles and resources on information overload. Tony Wright worries that "the increasingly personalized infoporn delivered to us through a broadening array of channels (like RSS, alerts, Twitter, Digg, Email, IM, Social Networks and more) is a looming disaster."

Research 100

Research Digg RSS Startups 100

B2B Marketing Savvy

JULY 14, 2009

Other Popular Posts: Stretch Scarce Resources Statistics and Tracking ScoopDog’s Blog Home Page Email Scoop: CarlsonCOS@gmail.com. For updated reports, article trackers and other Adv/Marcom postings, please subscribe to my RSS feed. It was the perfect storm. . Posted in Client Side, PR in a 2.0

PR 40

PR Twitter Public Relations RSS 40

Buzz Marketing for Technology

JULY 24, 2008

While you don’t need to necessarily spend thousand of dollars on a set of professional research tools, you do need to have a solid network of people and resources established to answer questions you might have. Note that I said people and resources. Syndic8 and RSS Feeds have just about every feed you could imagine.

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Industrial Marketing Today

MAY 18, 2010

Leave a Comment Previous post: 7 Strategies for Using Content to Market Industrial Products Next post: How to Use a B2B Blog to Win Customers and Influence Prospects FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. Resources Copyright © 2010 Tiecas, Inc.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Buzz Marketing for Technology

JUNE 27, 2008

billion undirected edges, creating the largest social network constructed and analyzed to date. Networking. Social Networks. Premier Vendor Content Whitepapers, webcasts & resources from our Power Center Sponsors. The Cisco Mobility Resource Center is your source for FREE mobility solutions.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Industrial Marketing Today

JUNE 12, 2010

You are not alone, most business purchases, especially industrial products don’t lend themselves to a simple Manufacturer’s Suggested Retail Price (MSRP). This was second only to downloading product data sheets. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

The Effective Marketer

JUNE 21, 2009

What I liked best was the tips on tools you can use and where to find additional resources. Veredict: If you are new to social networks, community building, etc. You can follow any responses to this entry through the RSS 2.0 Free content will get you farther. You can leave a response , or trackback from your own site.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Industrial Marketing Today

JULY 6, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Translate Features into Benefits if You Want Your Marketing Content to Engage and Sell by Achinta Mitra on July 6, 2010 in Content Marketing , Industrial Marketing Strategies , Sales Strategies Marketing 101 teaches you “Customers buy benefits and not product features.”

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

MAY 26, 2010

But not easy to execute because there usually is a disconnect between what your prospect wants to hear and what you want to say about your company and its products and services. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources Sounds simple, right?

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Online Marketing Institute

APRIL 11, 2011

); // Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Customer Experience Matrix

JULY 16, 2009

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). I expect Alterian to extend the product to monitor and manage individual relationships, thereby integrating social media with other aspects of customer management. billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Industrial Marketing Today

AUGUST 24, 2009

Don’t be afraid to tear apart your initial outline if you think it will improve the product. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

AUGUST 3, 2010

However, it is not so simple to measure customer engagement in situations with long sales cycles that’s commonplace with manufacturers, sellers of technical products and B2B consultative solution providers. What happens if you have neither the budget nor the resources for sophisticated metrics? You can read his entire blog post here.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

NOVEMBER 16, 2009

Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources Copyright © 2010 Tiecas, Inc.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

SEPTEMBER 3, 2010

She defines it as “Contagious content must educate them [prospects and customers] about what they need to know, apply your company’s unique expertise in addition to your product and prove you walk your talk through the sharing of evidence. Are your company, products and services visible in various online channels used across the stages?

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

MAY 11, 2010

Leave a Comment Previous post: The Role of B2B Marketing is Shifting from Lead Generation to Revenue Generation Next post: 7 Strategies for Using Content to Market Industrial Products FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. Resources of Tiecas, Inc.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

Buzz Marketing for Technology

JUNE 27, 2008

Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. He sent me back to find out why practitioners didnt know how to use the resources effectively.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. He sent me back to find out why practitioners didnt know how to use the resources effectively.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Industrial Marketing Today

AUGUST 20, 2010

For example, segment your products and services by application and/or industry. Give them hardcore specifications typically found in product spec sheets. The first thing an engineer wants to know is do your products, parts and components meet his/her design specifications and standards?

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

JUNE 29, 2010

Too often, marketers create new educational content based on internal triggers, such as a new product launch or the adoption of a new marketing strategy. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Industrial Marketing Today

MAY 3, 2010

Are you pre-selling a product or service? Write about what matters to your readers: You are passionate about your company and want to write everything about its products and services. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources All Rights Reserved.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

OCTOBER 2, 2010

Email strategy: Milwaukee Tool worked with email service provider (ESP) ExactTarget in developing an aggressive email campaign containing links to product videos. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources email campaigns per week, up from 15.4

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Online Marketing Institute

OCTOBER 29, 2010

B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. Social media’s power to spread a message across the web isn’t as relevant.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40