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Are Press Releases Still Good For SEO? via @sejournal, @lorenbaker

Search Engine Journal

Press releases can be a useful tool for SEO, but only if they’re used correctly. The post Are Press Releases Still Good For SEO? Learn how to employ them as part of your online strategy. . appeared first on Search Engine Journal.

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What Is the Link Between PR and SEO and How Can You Leverage It?

Marketing Insider Group

PR and SEO? When it comes to dynamic duos, PR and SEO didn’t always match up so easily. For a long time, SEO teams were considered behind-the-scenes technical wizards helping brands climb the Google rankings ladder while PR teams were out in the real world doing the actual marketing. Why Companies Need PR and SEO.

PR 326
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Five Must-Have Pieces of PR Content for the Modern Marketer

Trade Press Services Newsletter

If you are using press releases—and no other forms of PR content—in your marketing strategy, you are missing out on the benefits other types of PR content can deliver. While press releases are still an effective form of sharing news, PR has evolved and so should your approach. But this is just the starting point.

PR 130
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How to Make a Splash with a New-to-the-World Website

Webbiquity

Bake-In SEO Your website design should incorporate search engine optimization (SEO) from the earliest stages. Directory Listings Although they don’t have as much impact on SEO as they did a few years ago, directory listings (on the most reputable, high-traffic sites) can still help increase site visibility.

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Natalie Jackson: Spotlight on the Expert

Martech

One of my primary jobs was to review all the incoming press releases from these companies. And so my job was to cull through the inundation of daily press releases, pitches, people saying there’s this cool thing happening. I ran all the press releases, grants, email marketing, website and social.

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How to Find & Brainstorm Press Release Topics & Titles

seo.co

Content writing for regular press releases is a valuable strategy. improved domain authority and SEO rankings. improved domain authority and SEO rankings. There’s only one downside: press releases aren’t easy. This should be your first line for a press release, as it is the most urgent.

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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

Why Data Quality Matters for Generative AI While AI tools in the broadest sense have been in development for decades, the explosion of recent interest is fueled by the release of consumer-focused products, like Google’s Bard and Open AI’s ChatGPT. Semrush, for example, launched a Compose with AI feature to help users draft SEO-driven content.