Martech

JULY 29, 2021

The 2021 Stackie Awards — a celebration of the creativity of your MarTech communityOptional live, deep-dive workshops on CDPs, agile marketing, and more ($149 each). The entire program will be available both live and on-demand so you can train when it fits your schedule. And it’s all yours… for free. Need another reason to attend?

Peer-to-peer 107

Peer-to-peer Training Conference Amazon 107

Marketing Insider Group

NOVEMBER 16, 2021

The mix of keynotes, breakout sessions, ITSMA’s annual Marketing Excellence Awards (MEA), and post-event workshops have made for many informative and educational events. While in-person events literally disappeared over night, virtual and online events have stepped up in a big way.

Account Based Marketing 227

Account Based Marketing B2B Thought Leadership Planning Thought Leadership 227

B2B Marketing Exchange

JANUARY 12, 2024

Establishing relationships with peers, mentors, and industry influencers not only enhances your knowledge but also opens doors to new opportunities and collaborations. Establishing yourself as a go-to resource in your field not only elevates your personal brand but also brings visibility to your organization.

B2B Marketing 52

B2B Marketing B2B Thought Leadership Peer-to-peer B2B 52

EveryoneSocial

DECEMBER 8, 2020

So they would be wise to invest in their employees’ personal brands if they really want to see amplified results. Employee personal brands are becoming an essential part of a company’s reputation, and companies that invest in them reap huge benefits. Advantages of Employee Personal Branding. Personalized customer relationships.

Personalization 98

Personalization Brand Identity Branding Paid Search Agency 98

Litmus

JULY 28, 2022

Outside of work, Kason love spending time with his daughters #girldad, traveling, stargazing, cooking, video games, anime, pop-culture and tinkering with new ideas around career development, personal improvement and whole life design. Personalization in marketing. Morgan Matthews – Head of People and Finance. The best part?

Peer-to-peer 80

Peer-to-peer Thought Leadership Co-Registration Creativity 80

Heinz Marketing

OCTOBER 1, 2022

This year, the B2B Forum is back with Marketing Profs’ first in-person meeting since 2019! This is the perfect place to meet a variety of decision-makers, champions, and influencers under one roof, whether you’re looking for new partners or customers, or you simply want to benchmark and share ideas with your peers.

B2B Marketing 112

B2B Marketing B2B Thought Leadership Planning Peer-to-peer 112

Seismic

OCTOBER 6, 2022

Let’s start with the good news: the in-person event is sold out. The bad news: the in-person event is sold out. Personally, Shift is my second favorite Seismic event of the year. My personal favorite is Seismic Activity , but I digress. But that doesn’t mean you can’t still join in on the fun. . What is Seismic Shift?

Peer-to-peer 52

Peer-to-peer Class Creativity Conference 52

Martech

AUGUST 30, 2021

They may decide the work includes: Researching competitors’ offers; Designing the offer; Writing copy; Getting legal approval; and Peer review. For a long time, we’ve taken a very task-centric approach to marketing. The story approach has been long used by agile software teams, and you may be familiar with the term “user stories.”

Peer-to-peer 120

Peer-to-peer Planning Deliverability Work Management 120

Pam Didner

JANUARY 5, 2020

One of the primary reasons people attend conferences is to meet like-minded people and industry peers. At Unleash 2020 you will experience one of a kind coaching, workshops and career investment you can’t get anywhere else. A large part of your career trajectory should be achieved through ongoing education. Unleash 2020.

Conference 105

Conference Marketing AI Peer-to-peer B2B Marketing 105

B2B Marketing Exchange

NOVEMBER 21, 2023

The timing of the event is perfect for this reason—you’ll have a full 10 months to implement and test everything you’ve learned, with the hope of achieving the same success as your peers. Roll Up Your Sleeves During Our Interactive, Hands-On Workshops On Monday, Feb. ” That’s a valid question and concern.

Account Based Marketing 52

Account Based Marketing Peer-to-peer Enterprise Management ABM 52

Contently

JANUARY 26, 2023

Her posts on LinkedIn showcase her concern (and Cigna’s concern) about the personal well-being of her audience. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. Thought leadership is about establishing yourself and your organization as an industry leader.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Onalytica B2B

MAY 29, 2018

Ronald Van Loon is a great person to follow. I often find myself motivated and inspired by my coding peers over on Instagram. Well, I’m an in-person technical trainer, so teaching and presenting technical topics is something I love to do, as well as something with which I’ve got a lot of experience. ?Lillian Pierson, P.E.

Work Management 213

Work Management Marketing Management Peer-to-peer Training 213

ANNUITAS

APRIL 9, 2020

For example, collaborating face-to-face, be it for sales trainings, at industry events, onsite workshops or Executive Summits – is not an option now, and likely won’t be for many months. Whether we’re ready or not, as sales and marketing leaders, it’s time to pivot. One of my favorite business books is “ Who Moved My Cheese ?”

Peer-to-peer 264

Peer-to-peer Demand Validation Demand Generation 264

Vision Edge Marketing

AUGUST 15, 2019

Peter Drucker posited that “because the purpose of business is to create a customer, the business enterprise has two – and only two – basic functions: Marketing and Innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business. What It Means to Be Customer-Centric.

Enterprise Management 174

Enterprise Management Peer-to-peer Marketing Management Forrester 174

SmartBrief - Marketing

JANUARY 9, 2024

To that end, brands are shifting their focus toward loyalty programs that can connect communities of peers, curate meaningful cultural opportunities and foster authentic relationships within different cultural and economic ecosystems. It’s the means by which hyper-personalization is proposed to be delivered virtually and in real life.

Marketing AI 75

Marketing AI Communities Paid Search Agency Advertising Agencies 75

Choozle

APRIL 9, 2024

This could involve attending workshops, reading relevant literature, or conversing with colleagues from diverse backgrounds. The more you understand, the better equipped you’ll be to use inclusive language and support your peers. This, in turn, leads to increased morale, engagement, and productivity.

Peer-to-peer 65

Peer-to-peer Education Guidelines Lead Scoring 65

EveryoneSocial

APRIL 14, 2020

There is no doubt that content creation plays a major role for your organization. Think about where content is adding value to your organization currently: marketing, social media, sales, employer branding, recruiting, and internal communications. Content is everywhere and impacting everything. Who Are Employee Content Creators? Of course not!

Activities 98

Activities Peer-to-peer Marketing & Strategy Content 98

Martech

JULY 28, 2022

The navigator has four major components: Collaborative Planning Workshop, Launch Cycle, Key Practices and Roles. A team feels automatically more psychologically safe when among peers, so avoid any power dynamics here if possible. Within these categories, there are several sub-pieces for implementation. And that felt counterproductive.

Planning 101

Planning Peer-to-peer Work Management Marketing Management 101

Strategic-IC

FEBRUARY 20, 2024

Customers that support you, value you, and refer you to their peers? How do you build loyal customers? Customers for life? It all starts with investing time. It all starts with investing energy. It all starts with building the first two ‘Rs’ - Reputation and Relationships. ABM is clearly a style that’s here to stay !

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing ABM Communities 62

Pam Didner

SEPTEMBER 8, 2021

Personality. The best way to know the soft skills you need to develop is to get feedback from your team, peers, and managers. During my coaching sessions, people often ask me what skill set they need to prepare for a CMO or VP of Marketing position. So, you need to be ready, but how? Hard skills. These include: Communication.

Planning 121

Planning Marketing Analytics Tools Ad Building Work Management 121

Marketing Insider Group

JANUARY 11, 2021

Some are virtual, while others are still planning (and we are all hoping for in-person B2B digital marketing events later in 2021. With virtual events, you may think that we lose something that accompanies traveling, meeting marketing experts and peers face to face, and sitting in huge auditoriums with dynamically engaged marketing speakers.

Conference 66

Conference Advertising Agencies Peer-to-peer B2B Marketing 66

Hubspot

JUNE 10, 2020

HubSpot is no exception — for the first time in nine years, INBOUND , an event hosted by HubSpot, will not be held in-person. Whether you're planning on pivoting your own in-person conference to a virtual experience, or simply want to attend a virtual conference in 2020, you're in luck.

Conference 96

Conference Paid Search Agency Companies Peer-to-peer 96

SmartBrief - Marketing

JANUARY 9, 2024

To that end, brands are shifting their focus toward loyalty programs that can connect communities of peers, curate meaningful cultural opportunities and foster authentic relationships within different cultural and economic ecosystems. It’s the means by which hyper-personalization is proposed to be delivered virtually and in real life.

Marketing AI 52

Marketing AI Communities Paid Search Agency Ad Building 52

Walker Sands

JUNE 14, 2023

And we always find the fun to inspire connections through optional, agency-sponsored events like our virtual trivia games or happy hours, both in-person and remote. And we always find the fun to inspire connections through optional, agency-sponsored events like our virtual trivia games or happy hours, both in-person and remote.

Peer-to-peer 52

Peer-to-peer Ad Agencies Intent Resources 52

Salesforce Marketing Cloud

FEBRUARY 21, 2022

At the beginning of my career, I leveraged Trailhead—Salesforce’s free online learning platform —my global network, countless tutorials, and workshops to learn about Salesforce and how to have an impact in the technology sector. The ones who make an impact through sharing their own experiences of being a person of color in tech.

Communities 98

Communities Peer-to-peer Fulfillment Touchpoints 98

Valasys

APRIL 9, 2024

Engaging with LinkedIn Groups: Engaging in LinkedIn groups connects you with peers and prospects in your field. Hosting Webinars and Events: Hosting webinars, workshops, or virtual events tailored to your audience’s interests is a highly effective lead generation tool on LinkedIn. Here are 5 ways to do it: 1.

Lead Generation 40

Lead Generation Linkedin Ideal Customer Profiles Lead Scoring 40

Salesforce Marketing Cloud

AUGUST 1, 2022

You can’t teach things like perspective-taking, empathy and self awareness in a one-day workshop. Managers need to understand the overall value of each person versus the hours they put in at their desks. How do managers acquire those newly-critical soft skills and manage a P&L at the same time?

Work Management 98

Work Management Demand Peer-to-peer Lead Ranking 98

Salesforce Marketing Cloud

SEPTEMBER 16, 2022

When a relationship is new – be it with a person, product, or environment – you may wonder whether it’s “safe.” Companies that design products and services from a place of compassion build customer trust, outperform their peers , and gain market advantage. What’s at the heart of these scenarios? Each mindset builds on the others.

Lead Ranking 98

Lead Ranking Lead Scoring Business Peer-to-peer 98

MKT1

JULY 13, 2023

But first, some MKT1 Events we’d love to see you at… We’ve got a few workshops and courses coming up—all are taught by me and are repeat courses (meaning I’ve iterated on them and they are even better now!) B2B Marketing Strategy: 2-Hour Workshop next week on 7/19 from 9-11 AM PT. Includes peer review.

CMS Development 52

CMS Development Top of Funnel Product Lead Ranking 52

Salesforce Marketing Cloud

FEBRUARY 1, 2022

Our Salesforce Certified Instructors deliver expert-led classes and private workshops in more than 13 different languages around the world. Whether B2B or B2C, organizations across every industry have had to pivot and find new ways to be successful in this rapidly changing and increasingly remote workforce. TAKE ME TO TRAILHEAD.

Peer-to-peer 97

Peer-to-peer Class Paid Search Agency Validation 97

Navigate the Channel

MARCH 15, 2022

Now that the world is getting back to normal and in-person events are coming back, you are probably excited to attend and exhibit at events in 2022. Located at the Las Vegas Convention Center in Las Vegas, NV, this event brings the industry together by reconnecting you with your colleagues and peers from all around the world.

Trade Show 65

Trade Show Ad Building Peer-to-peer Work Management 65

Hubspot

MARCH 22, 2023

Industry Peers While most business networking efforts are channeled toward finding potential clients, don’t forget to reach out to your peers as well. Consulting, as a career, usually involves working with people to bring their ideas to life and guide them in the right direction. It also applies to freelance consultants.

Consulting 61

Consulting Tips Peer-to-peer Advertising Agencies 61

Sprout Social

AUGUST 21, 2023

Although it has sparked excitement and enthusiasm, there are concerns surrounding the ethics of AI. Like many innovations, the tech industry’s vision for the metaverse had eerie similarities to media like Black Mirror and Snow Crash. We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization.

Marketing AI 90

Marketing AI Ethics Work Management Marketing Management 90

SpotMe Blog

AUGUST 16, 2023

When done well, they provide a unique opportunity for all those involved to pool their expertise, share insights, and drive clinical trial success. But it’s getting harder to get everyone to attend investigator meetings and harder to keep them engaged once they’re there. That’s where an event platform comes into play.

Peer-to-peer 52

Peer-to-peer Case Studies Training Work Management 52

chiefmartech

DECEMBER 27, 2018

MarTech will be the best vendor-agnostic conference to attend to master this discipline, to learn from and network with your peers in marketing technology leadership, and to keep ahead of all the changes that continue to disrupt marketing as we know it. An AI engineer from Zillow on personalizing user experiences beyond A/B testing.

Conference 86

Conference Peer-to-peer Marketing Management CMO 86

Conversica

JUNE 5, 2020

Like many of my CEO peers, I sent my staff an email acknowledging the events unfolding, and reinforcing our commitment to company-wide diversity and inclusion. It’s been over 10 tumultuous days across the United States as emotional energy peaks after the private memorial service for George Floyd. A Catalyst for Change, Real Change.

Peer-to-peer 90

Peer-to-peer Marketing Management Business Training 90

Pam Didner

JANUARY 1, 2021

One of the primary reasons people attend conferences is to meet like-minded people and industry peers. Announcing your event dates prematurely may prove a poor investment as there hasn’t been a lot of reporting around the final bite Covid will take out of the events industry or when hundreds can safely gather in person.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52