Metadata

OCTOBER 6, 2021

How to look at the data LinkedIn vs. Facebook for B2B marketing What are the best CTAs? But after analyzing nearly $15M of ad spend, we’ve zeroed in on some of the ways our customers are boosting their LinkedIn and Facebook campaign performance. LinkedIn vs. Facebook for B2B marketing. How long should your ad text be?

Cost per Lead 52

Cost per Lead Paid Social Agency Advertising Benchmark CPL 52

SmartBug Media

JULY 25, 2022

Use LinkedIn as an event driver. For B2B marketers in particular, LinkedIn can be a great audience driver if you know how to use it to your advantage. Let’s say you’ve created an event on LinkedIn and set everything up properly, but not many people are engaging with it. Sample email copy. Use Your Team. Social messaging.

Lead Gen 98

Lead Gen Lead Scoring Lead Ranking Leads 98

KoMarketing Associates

JANUARY 2, 2018

For example: a few months back we helped a client implement and configure a new Google Tag Manager initiative. Social Media: LinkedIn Marketing Solutions (shortcuts here ), Twitter. Many will offer sample certifications and freely accessible coursework to get marketers started as well. Obtain Certifications.

Training 185

Training Work Management Marketing Management Paid Search Agency 185

Moz

AUGUST 6, 2019

Posted by Victor_Ijidola It’s easy to find writers; they’re everywhere — from a one-second Google search to asking on LinkedIn. Frankly, “Can you send me your previous writing samples?” Question B: How do they use title tags? Search engines use title tags to detect the headings in your content. But hiring the best ones?

SEO 54

SEO Sample Lead Scoring Lead Ranking 54

Oktopost

JULY 18, 2023

Unlike social media monitoring, which is a more passive process of keeping a tab on your own brand mentions (tags, for instance), social listening is proactive. But they’re not directly asking for a solution – they haven’t tagged any prominent brands in email marketing software – they’re just shouting into the void.

Work Management 62

Work Management Marketing Management Lead Scoring Lead Ranking 62

Scoop.it

MARCH 18, 2021

There’s no one-size-fits-all when it comes to content hub structures, but here’s a sample framework to get you started: Broad categories as high-level overview. In Scoop.it, this is best done with tags. Tag your content. Tagging allows you to make your content searchable and easy to navigate. Core topics.

Process 53

Process Optimization Curation RSS 53

ClearVoice

SEPTEMBER 13, 2021

On your website, LinkedIn page, ClearVoice portfolio , etc., Provide samples of your work. A professional website – even if it’s just your LinkedIn profile. Try these tactics to get more freelance business referrals: Invite a LinkedIn connection you respect to an in-person or virtual coffee date to learn more about them.

Ideal Customer Profiles 96

Ideal Customer Profiles Business High Quality Lead Peer-to-peer 96

Convert

OCTOBER 18, 2022

Index, tag, or annotate them — anything you can do to make them incredibly easy to find later. So, this round-up is the result of personal experience, informed and refined by those who are active in the LinkedIn A/B testing community. Sign up via the link below — just after you’ve checked out a sample. Consume them right away.

Newsletter 98

Newsletter Curation Best Practices Case Studies 98

Valasys

APRIL 20, 2021

For example, if you are into a B2B marketing domain, the probability of meeting your target audience on LinkedIn is quite prominent when compared to other social media channels. In this case, it is advisable to syndicate your content on LinkedIn. And while you do so, make sure to check for content duplication and rel=canonical tags.

Content 52

Content Domain Tagging Case Studies 52

Buffer

MARCH 29, 2023

” Examples of UGC More often than not, brands won't tag the creators who filmed videos for them, so you can't always tell who made what. Overloading your portfolio with too many samples makes it difficult to navigate. Showcase a diverse range of work and tailor your portfolio to your target audience.

Ideal Customer Profiles 96

Ideal Customer Profiles User-Generated Content Deliverability Social Media 96

EveryoneSocial

JULY 11, 2023

This includes asking it to use your personal branded tone from a short article you’ve written or even from your own LinkedIn profile. For example, LinkedIn favors longer, more professional posts, while Twitter requires concise, impactful messages due to its character limit. Related: Do you know the secrets of the LinkedIn algorithm?

Marketing AI 52

Marketing AI Work Management Social Media Marketing Management 52

Webbiquity

JUNE 14, 2016

Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Sample review: “The Hemingway tool is a great way to ensure your writing is easy to read. Pricing: free. Enter Grammarly.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Sprout Social

OCTOBER 24, 2023

If you want to make LinkedIn work for your business, you need to keep a close eye on your performance to see where you stand and how you can improve. This is where social media analytics for LinkedIn comes in. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Linkedin 103

Linkedin Analytics Budget Programs Top of Funnel 103

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Make Your LinkedIn Profile Work for You. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence. LinkedIn has an official opinion on connecting up with others. Newsletters.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Contently

AUGUST 2, 2021

The report will also include which platforms people used to share the link so you know if most of your traffic is coming from Twitter, LinkedIn, and so on. The setup also requires some patience and the ability to install the necessary tags on your website. There are also lists of backlinks and indexed pages to browse through.

Paid Content 144

Paid Content Budget Programs Analytics Tools 144

chiefmartech

DECEMBER 21, 2015

The adoption of “marketing middleware” did increase — DMPs, customer data platforms (CDPs), tag management sytems (which have evolved into marketing data pipelines), and cloud connector apps of all kinds — as marketers continued to build their own “stacks.” ” (A). Native and social advertising will grow too. #4.

Enterprise Management 160

Enterprise Management Work Management Marketing Management Marketing Budget 160

EveryoneSocial

SEPTEMBER 10, 2019

According to LinkedIn , “candidates trust the company’s employees 3x more than the company to provide credible information on what it’s like to work there.”. Formulate a plan and strategy based on a sampling of questions like: What are your organization’s main needs with employee stories? Provide opportunities for all employees.

Paid Search Agency 79

Paid Search Agency Companies Storytelling Sample 79

Sprout Social

OCTOBER 24, 2023

If you want to make LinkedIn work for your business, you need to keep a close eye on your performance to see where you stand and how you can improve. This is where social media analytics for LinkedIn comes in. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Linkedin 72

Linkedin Analytics Budget Programs Top of Funnel 72

ClearVoice

JUNE 5, 2020

And to reap success, it’s vital to effectively strategize up your LinkedIn, your digital CV, and your website for consistent lead generation. Ideas to turn your LinkedIn page into a sales pitch. 4 Ways to optimize your LinkedIn as a full-time freelancer. Mainly, LinkedIn. We will cover: Freelancing full-time benefits.

Work Management 120

Work Management Content Marketing Planning Marketing Management 120

KoMarketing Associates

AUGUST 29, 2013

These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer. LinkedIn, Facebook, and Twitter are all making positive strides in providing marketers information on activity performance (interactions, clicks, impressions, etc).

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

Buzz Marketing for Technology

JUNE 1, 2009

They go on to say that: “Research has consistently shown that one of the best predictors of job performance is a work sample.” So if you agree with this premise I would say that those work samples should be the “social presence” of your candidate. What are they contributing on Twitter, Facebook, and LinkedIn. What do they say?

Social Media 100

Social Media Web 2.0 Media Sample 100

Optinmonster

NOVEMBER 3, 2021

These types of posts can quickly spread beyond your direct social media followers, especially if you make sharing or tagging friends part of the entry rules. Also, ask them to tag you or use a company-specific hashtag if you have one. And, of course, if you are a B2B brand, LinkedIn would be an ideal starting place.

Social Media 79

Social Media Media Tips Ideal Customer Profiles 79

EveryoneSocial

NOVEMBER 28, 2017

Many of these platforms (Facebook, Twitter, Linkedin, Pinterest, etc) are not going anywhere anytime soon and provide you access to the people that matter most for what your company does or sells. LinkedIn boasts more than 450 million user profiles. Looking for some sample social media policies?

Social Media 104

Social Media Activities Social Marketing Work Management 104

Moz

SEPTEMBER 27, 2020

The most common issues could be: unexpected no-index tag, canonical tag, incorrect hreflang tags, page status changes, page removed with Google Search Console’s remove tool, and so on. Example: after some SEO recommendations, your devs mistakenly put a no-index tag on your page without you realizing. JavaScript check.

SERP 74

SERP Optimization Content Keywords 74

Customer Experience Matrix

FEBRUARY 13, 2014

Mintigo’s technology scans the Internet for things like job listings and Javascript tags and infers from those which products are used at every company it finds. Pepper Global is based on a survey of the B2B Technology Marketing Community on LinkedIn. Here’s a list of some of the approaches and a sample of vendors who have taken them.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Marketing Automation 120

Convert

AUGUST 11, 2022

Here is a sample of the output for a handful of URLs and the # of search results those search terms returned: 9. If you are firing your pageview tag 2-3 seconds after your window loads, you don’t need to worry about crawler or bot traffic like this (and kudos to you, that’s a much more useful truth of data ??).

SEO 80

SEO Keywords Intent Analytics 80

Writing on the Web

SEPTEMBER 6, 2010

Here is a sample analysis… As you can see, each post or page is graded on search engine standards. Share this on LinkedIn. Tags: About Blogs Content Marketing On Writing Better Online Marketing blog content blog marketing blog traffic content marketing with blogs online traffic Web traffic web traffic search traffic.

Blogger 100

Blogger SEO Copywriting Digg 100

WebMarketCentral

OCTOBER 24, 2008

Essentially, companies that want to conduct market research among difficult-to-reach B2B and IT decision makers will now be able to slice and dice profiles of LinkedIn's large member base to reach groups with very specific attributes. But it seems to me there may be an opportunity missed here.

Linkedin 20

Linkedin Customer Surveys Sample Blogger 20

Writing on the Web

OCTOBER 11, 2010

They appear as statistically “large&# effects that are often shown by majorities of samples of Americans. Share this on LinkedIn. Tags: Attracting Clients Content Marketing On Writing Better biases blog content blog writing content marketing with blogs Online Marketing. Implicit biases are pervasive. Email this via Gmail.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Buzz Marketing for Technology

MARCH 16, 2010

Both of these situations provide an opportunity to reach out with an offer of assistance, information, or even a free demo or sample. Share this on Linkedin. Tags: Blogging Content Marketing Lead Generation Lead Nurturing Social Media Social Networking. The Expressed Need can be as simple as this tweet: “[Competitor] or Avaya?

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Customer Experience Matrix

JUNE 19, 2015

You can import a CSV file but not an Excel spreadsheet or other format; map the input file to database fields but not see a sample of the results; create custom fields but not custom tables; apply tags during the import but not link people within the same organization using a company field. Content building was more impressive.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Automation 120

Webbiquity

DECEMBER 1, 2010

Now, it’s possible that the survey sample was biased in favor of early adopters or that respondents were confusing email service providers with true marketing automation, but it’s also possible that this market is simply maturing faster than its leading vendors have publicly acknowledged. Share this on LinkedIn. Tweet This!

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

ClearVoice

JANUARY 17, 2019

Unless it’s something that is expected in your industry, we would recommend saving it for your LinkedIn profile and keeping a clean, simple yet impactful look for your cards. At MOO, we have address labels, name tags, branding materials, and promotional labels for all your sticker needs. You offer stickers as a branding tool?

Creativity 51

Creativity Business Peer-to-peer Paper 51

Marketing Insider Group

OCTOBER 4, 2011

Last but certainly not least, in order to master the art of search engine marketing, you need to understand SEO concepts like tagging, url composition and anchor text. I would be honored if you follow along on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. Better Keywords, Better Customers.

SEO 100

SEO Planning Search Engine Marketing Marketing Management 100

Webbiquity

NOVEMBER 2, 2010

I wore out a highlighter on this one, but here are a sampling of representative quotes: “The difficult part of finding success in social media is dedicating the resources and time to your social media strategy. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on LinkedIn. Social Events (e.g., Tweet This!

Social Media 100

Social Media Social Marketing Media Planning 100

Single Grain

APRIL 27, 2021

Later, you'll be adding nofollow tags to your soon-to-be old site pages. Say hi via John’s LinkedIn ! The best place to connect is Branko’s LinkedIn. The post Domain Migration Checklist: Agency Process, Expectations & Sample Data appeared first on Single Grain. Save Current XML Sitemap.

Domain 52

Domain Demand Generation Agencies Sample Paid Search Agency 52

Convince & Convert

JULY 29, 2012

These software packages “tag” the lead by link and source, and enable your sales and marketing teams to ascertain total booked revenue that came from particular social initiatives. Even The Social Media ROI Cookbook includes little discussion into social’s critical role in loyalty and retention.

Social Media 141

Social Media ROI Media Correlation 141