Anything Goes Marketing

FEBRUARY 6, 2008

If you're on my blog (that's directed to my RSS reader friends), you'll notice a shiny new Google search box at the top of the site. Search for anything you want (here's a good one: "Google Rocks"). Notice how the search results appear as a layer over the current page - isn't that cool? Try it out!

Resources 100

Resources Google Web 2.0 Adsense 100

Anything Goes Marketing

AUGUST 29, 2006

From what I've read, your blog should contain keywords that are fairly common in the search world. Tags: search social bookmarking. While these don't have too much to do with my blog, the concept does. Just like the name of my blog "Anything Goes" and this is an Anything Goes marketing experiment.

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Anything Goes Marketing

JULY 20, 2007

Ok, that's a stupid question but because of the preponderance of use of search engines in browsing the web, home pages are just not the same as they once were. A site can now have multiple home pages depending on what search query was used to end up on your website. That doesn't make sense coming from a Google search query!

Landing Pages 100

Landing Pages Microsite Paid Search Agency Click Fraud 100

Anything Goes Marketing

OCTOBER 8, 2007

Here's an easy example: Go to Google and type in "Toronto Maple Leafs". In this case it seems that StubHub is tracking the search engine which is Google and the search engine keywords which are "Toronto Maple Leafs". Tags: email marketing B2B B2C search Google closed loop.

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Salesforce.com Webcast Work Management Bandwidth 100

Anything Goes Marketing

SEPTEMBER 20, 2006

SEO (search engine optimization) spending as a percentage of paid search is decreasing as reported in Marketing Sherpa's new " Top 7 Search Marketing Insights for 2005 ". SEO went from 12% to 10% of paid search from 2005 to 2006. Chad Tags: Marketing Sherpa , SEO , Search Engine Marketing , SEM , paid search.

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Anything Goes Marketing

FEBRUARY 13, 2008

I also just found out that my post on Google Customized search was selected as one of BtoB Magazine’s Blog Posts of the Week. I suspect it was through searching or via a customized RSS feed. In any case, people are listening out there and blog content is like a search engine magnet or a web traffic firecracker.

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Bulldog Solutions BtoB Eloqua RSS 100

Anything Goes Marketing

JULY 17, 2006

As I finally get through all of my old email, I found this study on eMarketer in May that basically demonstrates that you better be on the first page of search results or you will probably not be seen. It seems that the number of people that get past the first few pages of search results is less and less since 2002. Pick your choice!

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Emarketing Adwords PPC Youtube 100