Biznology

MAY 6, 2021

Data set #1: Facebook published its latest State of Small Business Report , which was extra interesting because it serves as a good snapshot of how the COVID-19 pandemic impacted small and mid-sized businesses. If you are not familiar with this report, it’s an international survey that Facebook does regularly. Let’s dive in.

Social Media 104

Social Media Digital Transformation Facebook Small Business Marketing 104

Buzz Marketing for Technology

OCTOBER 16, 2008

We launched a contest on Facebook to gather the 'wisdom of the crowd' on how businesses can become more environmentally conscious in their operations. Facebook users can contribute their ideas and pass them along to their friends and the larger Facebook community to vote on by Nov. And yes, the winner gets a green prize!)

Facebook 100

Facebook Communities Course Campaigns 100

Convince & Convert

AUGUST 3, 2012

Facebook, Twitter (or other similar properties), blogs, user forums, reviews, [and/or] company websites? These might be the places where brands can have the most impact over time, rather than Twitter and Facebook. find out more about blogger disclosure with cmp.ly #investor). Are Brands Overvaluing Facebook and Twitter?

Twitter 114

Twitter Facebook Webinar Metrics Brand Identity 114

Paul Gillin

OCTOBER 9, 2014

I haven’t yet tried Ello , the newest social network to aspire to the role of “Facebook killer” (though my request for access is pending), but I know already that it is doomed to fail in that role. Ello has no better chance of challenging Facebook than MySpace or Friendster. They will be disappointed. No one knows.

Facebook 50

Facebook Social Networks Cross-Selling Network Marketing 50

Biznology

JUNE 30, 2010

I've had a few clients ask me recently what a Facebook fan is worth. If you think about it, most Facebook fans are already your customers. Most people who become Facebook fans of products or brands were real-life fans long before. Now that they "like" you on Facebook, will they buy more? Image via Wikipedia.

Facebook 80

Facebook Wikipedia Paid Search Agency Social Media 80

Biznology

OCTOBER 5, 2010

Perhaps it might surprise you, given all the privacy debacles that Facebook has suffered, that Facebook is much more popular than Twitter in many European countries, but it shouldn't. The end result is that most Facebook conversations are hidden from public view. But the great majority of Facebook data is private.

Privacy 80

Privacy Facebook Privacy Protection Wikipedia 80

Contently

MARCH 31, 2017

Here’s one question that keeps coming up: How does Facebook’s fake news problem impact content marketing? Facebook and Google now drive the vast majority of traffic to publisher sites. For years, brands have created unbranded microsites with a tiny logo on the bottom of the homepage—or no disclosure at all.

Rules 138

Rules Microsite Advertising Agencies Content Marketing 138

Contently

SEPTEMBER 14, 2016

The ceasefire between Facebook and Adblock Plus is about to end. In an interview at the dmexco conference in Cologne this morning, Adblock Plus co-founder and chairman Tim Schumacher told me that his company would counter Facebook’s latest move to stop its popular ad blocker within the next couple of days.

Paid Search Agency 60

Paid Search Agency Ads Facebook Banners 60

LeadsRX

FEBRUARY 16, 2021

Full disclosure: Although there are many podcast “tracking” tools that utilize the 1×1 image pixel or redirect tracking methods, LeadsRx is recommended by Triton Digital when its podcasting clients are looking for true multi-touch attribution for podcasts. Is it Google- or Facebook-level data? iHeartMedia, the biggest U.S.

Multi-Touch Attribution 98

Multi-Touch Attribution Acquisitions Multi-Channel Broadcasting 98

chiefmartech

JANUARY 1, 2024

When customers embraced social media — Facebook, Twitter/X, LinkedIn, Instagram, TikTok — marketers had to embrace social content, social advertising, social customer service, social reputation management, influencer marketing, etc. Disclosure: I work at HubSpot as their VP of platform ecosystem.)

Aggregators 109

Aggregators Work Management Marketing Management Account Based Marketing 109

Biznology

JANUARY 8, 2019

I also suspect that the initial laws of robotics/AI are going to me more focused on disclosure than compliance with behavioral norms. But this is the sort of thing that could get out of hand, not in the Skynet manner but more in the way that Facebook struggled with privacy.

Privacy 133

Privacy Intent Video Marketing Facebook 133

Marketing Insider Group

MAY 10, 2021

Disclosure: I bought Pfizer stock after getting their vaccine! ). All too many of them slap a brand logo on a Facebook page, post their hours, and call it a day. It’s no wonder that the Pfizer vaccine is the one most used throughout the world. Small Businesses and Startups. Image via Pixabay.

Paid Search Agency 324

Paid Search Agency Content Marketing Planning Advertising Agencies 324

Sprout Social

JULY 8, 2021

Commission disclosures in blogs. Although there’s definitely legwork involved in promoting products, inserting affiliate links into blogs or social posts requires much less of a time and financial commitment than, say, running Facebook ad campaigns. ad posts on Instagram. Promo codes in podcasts. Good question! Large media sites.

Ad Building 134

Ad Building Advertising Agencies Paid Search Agency Lead Ranking 134

ClearVoice

JANUARY 5, 2021

Facebook puts theirs on the bottom of their sign-up form: Spotify does the same: You can find the same thing here from WordStream to use their free Google Ads report tool: Why are many companies choosing to feature that information in such a prominent spot? Now, any platform where you run ads will have its own specific requirements.

Privacy Policies 71

Privacy Policies Privacy Advertising Agencies Advertisements 71

SnapApp

MARCH 5, 2012

contest on Facebook? If so, you may have contributed to a company's Facebook?delinquency. your Facebook brand page. Butto create that next great contest, you must comply with Facebook's promotions guidelines. Despite the fact that Facebook can? Despite the fact that Facebook can?t users, violating Facebook?s

Rules 48

Rules Facebook Guidelines Promotion 48

Sprout Social

SEPTEMBER 20, 2016

Back in the sixties, there were two social psychologists, Irwin Altman and Dalmas Taylor, and they said that we form relationships through disclosure. My study looked at Facebook and three brands and how and if they were using disclosure to talk to their audiences. What is your marketing strategy?

Advertising Agencies 91

Advertising Agencies Paid Search Agency Social Media Ad Agencies 91

readwrite

AUGUST 29, 2013

In a proposed update to its data use policy , Facebook outlined new features that it says will make sharing information easier, but which also clear up any misconceptions you might have had about what you mean to the company. Facebook, Now With More Faces Recognized. Yes, y ou are the product. You might well have missed all this.

Facebook 40

Facebook Privacy Policies Product Privacy 40

Contently

AUGUST 3, 2016

News publishers are flunking their disclosure tests, and they may be killing native advertising in the process. ” The guidelines also stressed the use of signifiers such as different font colors, shading, and audio disclosures to delineate sponsored content from editorial content.

Paid Search Agency 60

Paid Search Agency Advertising Agencies Ads Mobile Advertising 60

Top Rank Marketing

JULY 7, 2023

Federal Trade Commission (FTC) has finalized an updated set of endorsement and testimonial guidelines for social media influencers and creators, and TermsFeed recently explored new disclosure best-practices and more.

B2B Marketing 57

B2B Marketing B2B Planning Forecasting 57

Contently

SEPTEMBER 10, 2020

Disclosure: LiveIntent is a Contently customer.). In July, Cooper and I connected over Zoom to talk content strategy, Facebook boycotts, first-party data, and why brands need to take a stand and back up their words with action. The biggest story that connects to this in ad-tech right now is the Facebook boycott.

Work Management 114

Work Management Marketing Management Brand Identity Branding 114

BenchmarkONE

SEPTEMBER 22, 2021

Facebook is the third most visited website on the Internet, so the advertising potential on their site is astronomical. Image Source: Facebook. SharpSpring Ads (formerly Perfect Audience) is our absolute favorite retargeting tool, which is evidenced by the fact that we use their services for our own business (full disclosure).

Paid Search Agency 64

Paid Search Agency Ads Tools Adwords 64

Convince & Convert

JULY 7, 2014

CloudPeeps.com Command Post – Social Media Segmentation and Disclosure Formerly known as cmp.ly disclosure capabilities, originally developed to ensure that brands are in compliance with FCC guidelines. disclosure capabilities, originally developed to ensure that brands are in compliance with FCC guidelines.

Startups 168

Startups Paid Search Agency Work Management Marketing Management 168

Anyword

SEPTEMBER 17, 2020

I’ve been writing here often about the impact of Facebook ad creatives. Anatomy of a Facebook Ad. For today, I’m only going to be addressing the standard Facebook image ad. There are several components within a Facebook ad, and there are a gazillion different names that people use for these components.

Paid Search Agency 52

Paid Search Agency Ads CPC Cost Per Click 52

Contently

APRIL 20, 2016

The video’s written description vaguely hints at the partnership with wording like “collaborate with,” and there’s no disclosure at all in the video or the title. Dealing with disclosure. Instagram stars also regularly post ads without proper disclosure , whether they realize it not. www.liketk.it/2a6lZ

Advertorials 114

Advertorials Youtube Guidelines Peer-to-peer 114

Contently

OCTOBER 11, 2019

The team posts three to five articles a day to the website, distributing the content to the brand’s 4 million combined followers on Facebook and Twitter. Disclosure: athenahealth is a Contently client. ]. News, Cleveland Clinic has expanded its brand awareness through its digital publication: Health Essentials.

Creativity 134

Creativity Examples Content Marketing Planning 134

Marketing Insider Group

SEPTEMBER 11, 2013

For example, a native advertisement embedded into my Facebook news feed is still an ad. Always Provide Full Disclosure: Sponsored content must fully disclose that the content is not editorial and is being paid for by the advertiser. Is sponsored content different from Native Advertising? I see them as different things.

Rules 100

Rules Advertising Agencies Advertorials Paid Search Agency 100

Contently

JULY 11, 2016

instructed influencers to place the disclosures in the description box appearing below the video. also required other information to be placed in that box, the vast majority of sponsorship disclosures appeared ‘below the fold,’ visible only if consumers clicked on the ‘Show More’ button in the description box.”

Advertising Agencies 60

Advertising Agencies Youtube Rules Viral Marketing 60

Convince & Convert

JANUARY 14, 2015

Hopefully, you’re feeling a bit relieved after this stark disclosure. Today, the organic reach of Facebook page posts has reduced by a drastic 80%–90%. Today, the organic reach of Facebook page posts has reduced by a drastic 80%–90%. For example, a Facebook page like Picsity (with close to 1.3

Social Media 165

Social Media Traffic Media Advertising Agencies 165

Brandnew

JUNE 18, 2017

Facebook, which owns Instagram, uses a similar system to separate sponsored posts from genuine lifestyle photos. Engagement stats for tagged Instagram posts will appear in their Facebook Pages’ Insights tab, along with the rest of their advertising data. New “Paid partnership with” tag in organic content posts and Instagram.

Brand Identity 49

Brand Identity Branding Guidelines Stats 49

Sprout Social

JUNE 15, 2020

This means that consumers must explicitly agree to a business’ terms (think: an opt-in checkbox) to “hand over” their information for marketing purposes (cookies, use of a Facebook Pixel ). These terms must likewise be disclosed on-site for visitors to review and accept. Restrictions on social media ads and remarketing.

Social Media 132

Social Media Social Marketing Privacy Policies Media 132

Contently

SEPTEMBER 19, 2016

Maybe Mr. Pie and the Kardashians could have a nice sit-down and discuss disclosure. But disclosure issues aside, gaming was one of the first truly lucrative avenues for digital influencers before Instagram and Snapchat came along, showing everyone else they, too, could become internet millionaires. In June 2011, Justin.tv

Trends 60

Trends Media Youtube Advertising Mediums 60

Convince & Convert

MARCH 25, 2012

Just dive in…It’s very difficult to create goals and strategies for something like Google+ or Facebook or Twitter if you’re not familiar with Google+, Facebook, and Twitter. Or a Facebook strategy. disclosure: On a couple of occasions, my blog posts have been tweeted from his account) . B2B or B2C.

Social Media 167

Social Media Media Marketing & Strategy Work Management 167

Content Marketing Institute

DECEMBER 17, 2018

Aisha Taylor, community engagement manager, is heading up the program after working on Google’s business inclusion team (disclosure: one of our clients), which leads the Accelerate With Google program that serves women- and minority-owned small businesses. Julia Cabral is a senior product marketing manager at LinkedIn (disclosure: a client).

Enterprise Management 96

Enterprise Management Paid Search Agency Work Management Marketing Management 96

Convince & Convert

MARCH 25, 2012

Just dive in…It’s very difficult to create goals and strategies for something like Google+ or Facebook or Twitter if you’re not familiar with Google+, Facebook, and Twitter. Or a Facebook strategy. disclosure: On a couple of occasions, my blog posts have been tweeted from his account) . B2B or B2C.

Social Media 165

Social Media Media Marketing & Strategy Work Management 165

Marketing Insider Group

SEPTEMBER 26, 2013

The Secret Ingredient in ‘Secret Ingredient Soup’ (Disclosure: I’m a father of 4 young children. And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. So I often see the world through animated films.).

Wikipedia 100

Wikipedia Content Advertising Agencies Training 100

Hubspot

OCTOBER 3, 2018

A former Facebook executive is taking the lead at Instagram. While bot accounts are still allowed to exist and interact with other users, the bill also dictates that they must be labeled as such, and that "the disclosure. Up to 90 million Facebook users may have had their accounts compromised as a result of a site hack.

Amazon 66

Amazon Facebook Conference Hubspot 66

NetLine

FEBRUARY 17, 2021

Millions of websites use cookie disclosures and acceptance “agreements” in the hopes people will feel protected and won’t be sour when they inevitably remarket them across their journey throughout the web. The most common example of how third-party data is used comes from Facebook and Google.

Privacy 93

Privacy User-Generated Content Paid Search Agency Internet Marketing 93