Vision6

APRIL 19, 2023

These emails could include a purchase anniversary email, work anniversary email or birthday email. An anniversary email is a powerful marketing tool that commemorates significant milestones or events in the relationship between a brand and its customers. First purchase anniversary email Who doesn’t love getting presents, right?

Examples 98

Examples Loyalty Template Eye-Tracking 98

Martech

NOVEMBER 20, 2023

You design one template, but each subscriber feels it’s been crafted just for them. Dynamic content uses customer insights to turn engaging content into actionable results, nudging subscribers from interest to purchase. A visit to your pricing page could signal purchase intent. Event registrations and webinar attendance.

Email Marketing 128

Email Marketing B2B Marketing Marketing & Strategy Marketing Strategy 128

Binary Demand

JUNE 12, 2023

With the help of automated email campaigns, companies can regularly follow up with important decision-makers involved in the purchase process. The email list can be segmented based on crucial criteria such as demographics, past purchases, behavior, and engagement. Map out your email workflows based on the goals of your campaigns.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Email Marketing Automation 98

Binary Demand

JUNE 12, 2023

With the help of automated email campaigns, companies can regularly follow up with important decision-makers involved in the purchase process. The email list can be segmented based on crucial criteria such as demographics, past purchases, behavior, and engagement. Map out your email workflows based on the goals of your campaigns.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Email Marketing B2B Marketing 98

SmartBug Media

APRIL 10, 2023

Higher Open Rates SMS messages are so accessible that open rates are extremely high compared to email marketing. In fact, sometimes SMS open rates are even as high as 98 percent , a perk that’s highly enticing for marketers. Sharing these offers via SMS often leads to faster actions taken by customers.

SMS 98

SMS Marketing Strategy Marketing & Strategy Planning 98

SendX

MAY 24, 2019

This guide is intended to shed some light on some of the major email marketing mistakes you should avoid as well as 5 email copywriting tips to employ to keep your list engaged so that they continue to stay on your list and continue to purchase what you have to offer for years to come. Because it builds trust and increases open rates.

Copywriting 150

Copywriting Tips Template Content 150

SendX

NOVEMBER 20, 2018

With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. People were making purchases from their work computers where they had faster internet connections so that their kids couldn’t get a sneak peek at their gifts. Deal - 25% OFF across all MONTHLY plans.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Binary Demand

JUNE 12, 2023

Segmentation and Targeting: B2B email marketing segmentation is done from your email list based on relevant criteria such as demographics, interests, purchase history, or engagement level. Monitoring and Tracking: Track open rates, click-through rates, conversions, and unsubscribes for your email campaigns.

Email Marketing 98

Email Marketing B2B Marketing Conversion B2B 98

Binary Demand

JUNE 12, 2023

Segmentation and Targeting: B2B email marketing segmentation is done from your email list based on relevant criteria such as demographics, interests, purchase history, or engagement level. Monitoring and Tracking: Track open rates, click-through rates, conversions, and unsubscribes for your email campaigns.

Email Marketing 98

Email Marketing B2B Marketing Conversion B2B 98

ConvertKit

JULY 14, 2021

Higher open rates. The Litmus State of Email 2020 Report revealed that emails with personalized subject lines are 50% more likely to be opened. Then, each time the pet photographer releases a new course or event about a particular pet, they can send a broadcast to everyone with the relevant tag. Brennan Dunn.

Personalization 139

Personalization Landing Pages Top of Funnel Business 139

SendX

NOVEMBER 20, 2018

People were making purchases from their work computers where they had faster internet connections so that their kids couldn’t get a sneak peek at their gifts. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. That year The NRF branded this day as Cyber Monday!

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Martech

APRIL 15, 2022

They will know which market segments will be most impacted by the “event” and what tactics will need to be adjusted. Because they needed support in implementing the products, they purchased them from a reseller or systems integrator (SI) at a premium. The two-tier distribution hid from us the fact that they were purchasing.

Analytics 108

Analytics Work Management Marketing Management Click Rate 108

Optinmonster

OCTOBER 6, 2023

Potential customers need to hear your message an average of 7 times before purchasing. Those triggers can include: A user’s action : You can create emails that are sent automatically when a website visitor subscribes to your newsletter or makes a purchase. You can also send them when a user RSVPs for an event or cancels a service.

Marketing Automation Services 72

Marketing Automation Services Automation Email Marketing Marketing Automation 72

Vision6

APRIL 4, 2023

Increased brand awareness: Consistent and valuable email campaigns can help establish your brand as a thought leader in your industry, and keep your business top of mind when potential customers are ready to make a purchase. They can be sent after purchase or interaction with the company, including a survey or a request for feedback.

Email Marketing 52

Email Marketing ROI B2B Marketing Planning 52

Televerde

JUNE 6, 2022

Follow this five-step sales email template to write sales emails that your readers will open and respond to. Step 1: Get Your Readers to Open the Email. The average email open rate in 2020 was 21.3%. You will also see a 50% higher open rate by personalizing the subject line.

Work Management 98

Work Management Marketing Management CAN-SPAM Paid Search Agency 98

SalesIntel

APRIL 17, 2024

More efficient email campaigns: With automation, you can use templates, schedule emails, test different versions, check analytics, and optimize your campaigns. Tools like Mailchimp and Drip offers good templates in welcoming new subscribers. Optimize your website to make it easier for visitors to purchase.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Automation Marketing Management 52

Vidyard

NOVEMBER 11, 2020

Video Sale Letter Template 5.1 Video Sales Letter Script Template. This is proven to be an extremely effective way to increase open rates and response rates and grab a coveted slice of your busy prospects’ attention. 82% of Americans say they seek recommendations from friends and family before making a purchase.

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

BenchmarkONE

DECEMBER 30, 2020

Make sure you track the following metrics for each frequency you’re testing: Open rate . Click-through rate. Unsubscribe rate. Compare those metrics to determine which frequency saw the highest open and click-through rates and the lowest unsubscribe rate. .

Newsletter 105

Newsletter Marketing Automation Services Top of Funnel Click Rate 105

SendX

SEPTEMBER 22, 2020

Welcome emails have one of the biggest open rates ( 82% ). Afterword Purchase is not where the journey stops. At this stage, you can ask for their feedback right after they have got their purchase. Create a Catchy Email Subject It can revolve around some latest events, have a humorous hint, or contain a question.

Email Marketing 195

Email Marketing eCommerce Newsletter Word of Mouth 195

Optinmonster

AUGUST 24, 2023

With OptinMonster, you can choose from an extensive collection of 600+ pre-built templates and create a stunning offer. These templates are specifically crafted for maximum conversions, and you can use them without any coding or design expertise. It’ll help increase click-through rates and, ultimately, conversions.

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

Vision6

JUNE 4, 2023

Studies have shown that approximately 59% of consumers say marketing emails influence purchasing decisions. It acknowledges their absence while convincing them to purchase again by offering an exclusive discount. The email also includes numerous photos of the event, which help offer a visual reminder of the experience.

Email Marketing 52

Email Marketing Marketing Strategy Marketing & Strategy Planning 52

Optinmonster

SEPTEMBER 8, 2022

That’s because you can precisely track open rates, engagement, and number of conversions from each email. Across industries, the rate varies from 32:1 for media, publishing, events, sports, and entertainment all the way to 45:1 for retail, eCommerce, and consumer goods. Let’s work through an example for eCommerce.

ROI 79

ROI Email Marketing Marketing Analytics Tools Marketing Budget 79

Mailmunch

MAY 31, 2021

This isn’t all talk but is proven by numbers that state that flash sale emails: Can increase click-to-open rates by 74%. Can Increase transaction rates for businesses by 67%. We are discussing 9 flash sale subject line templates for every business. Flash sale emails are the most important method that promote the event.

Email Campaigns 55

Email Campaigns Campaigns Urgency Marketing Ad Building 55

SalesIntel

APRIL 17, 2024

More efficient email campaigns: With automation, you can use templates, schedule emails, test different versions, check analytics, and optimize your campaigns. Tools like Mailchimp and Drip offers good templates in welcoming new subscribers. Optimize your website to make it easier for visitors to purchase.

Marketing Automation Services 40

Marketing Automation Services Work Management Marketing Automation Marketing Management 40

Valasys

AUGUST 6, 2021

The purpose of this type of marketing is to produce an open rate for the company’s emails and generate sales leads. It can also improve email deliverability by reaching your prospects before they make their purchasing decisions! Email marketing can improve a company’s reputation and improve sales.

Marketing Budget 52

Marketing Budget Enterprise Management Marketing Automation Services Deliverability 52

Predictive Response

JANUARY 28, 2021

Research has shown that birthday e-mails have 89% higher click and open rates than typical promotional e-mails. They also have a 481% increased transaction rate, 342% increased revenue per e-mail, and a 179% increased special click rate. Discounts Provide a discount to an upcoming event, or for a piece of merchandise.

Automation 52

Automation Merchandising Click Rate Open Rate 52

SocialPilot

JANUARY 26, 2024

” “Generate blog post ideas that cater to local SEO for [Geographic Location], focusing on local events, news, or location-specific advice relevant to [Business Type/Service].” You can use AI to ensure your event campaign is properly planned and the assets required are created keeping your brand guidelines in mind.

Examples 77

Examples ROI Planning Work Management 77

Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? In fact, 82% of marketers have reported an increase in open rates through mail personalization. Purchase History. Use your customer’s purchase history to offer cross-sells or up-sells.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Optinmonster

FEBRUARY 27, 2024

From key features and ready-to-use templates to compelling examples and attention-grabbing subject lines, we’ll cover all the bases to help you transform those no-responses into promising opportunities. Each follow-up should offer something new: a piece of relevant content, a special offer, or an invitation to an exclusive event.

Template 83

Template Top of Funnel Examples Marketing Proposals 83

Outreach

SEPTEMBER 20, 2018

Organizations spend thousands, even millions of dollars to stand out at this momentous industry event. However, nailing event follow-up is critical to proving ROI on events (don’t get us started on the importance of sales/marketing attribution ). That being said, speed is not the only criteria for successful event follow-up.

Sales Qualified Leads 69

Sales Qualified Leads Leads Lead Marketing Qualified Leads 69

Hubspot

JULY 7, 2020

While email volume has risen significantly — typically a no-no for teams hoping to keep their open rates up — open rates have risen faster than volume has grown, demonstrating that teams have been successful at providing relevant and helpful content. Currently, marketing email open rates sit at 18% above pre-COVID levels.

Advertising Benchmark 101

Advertising Benchmark Work Management Business Marketing Management 101

LeadSquared

AUGUST 19, 2021

It’s no surprise that trigger-based marketing emails have a higher open rate and click-through rate than other types of emails, including RSS, Newsletters, and Autoresponders. Welcome emails have a whopping 58% open rate. You can use any number of events as a trigger for sending out feedback or survey emails.

Trigger Marketing 52

Trigger Marketing Email Marketing Examples Planning 52

Marketing 261

OCTOBER 12, 2018

However, many marketers jump into launching a newsletter only to realize that it takes way more than slapping a few lines of copy onto a nice-looking template and hitting “send.” Lack of resources to set up a responsive template, which could result in poor image rendering, readability, and user experience for mobile users.

Newsletter 97

Newsletter Top of Funnel Marketing Automation Services Lead Ranking 97

Optinmonster

AUGUST 31, 2022

The purpose of lead segmentation is to make groups of leads with similar purchase behavior. With a more personalized customer experience, they can more easily picture themselves buying your product, and are thus more likely to purchase. Behavioral: past purchases, product consumption, usage patterns. Types of Lead Segmentation.

Segmentation 69

Segmentation Lead Scoring Lead Ranking Sales Qualified Leads 69

Vision6

JULY 5, 2023

Be consistent (and not spammy) with your marketing messages, so you be top-of-mind for when customers are ready to make a purchase. You can track open rates, click-through rates, conversions, and other important metrics to gauge the success of your campaign. What’s a good click rate?

Email Marketing 52

Email Marketing Budget Programs Webinar Metrics Marketing & Strategy 52

Outreach

JANUARY 12, 2021

We earned the highest possible marks on platform features that our customers rely on — from user experience interface and workflow steps to email and calendaring and content templates. The online event had 13,400 registrants and 72 speakers, and it quickly became the largest virtual sales conference in the country. (We

Outreach 75

Outreach Forrester Top of Funnel Conference 75

ConvertKit

MAY 10, 2019

If your email list isn’t properly set up with email segmentation, your subscriber could assume your email content isn’t relevant to them based on the few emails they’ve read and therefore, impact your open rates. Increases your email list engagement rates. Open rates aren’t the only way to measure email list engagement.

Segmentation 74

Segmentation Email Marketing Webinar Metrics Marketing & Strategy 74