Kaon

AUGUST 9, 2017

Last week, Kaon Interactive participated in the VR/AR Association Boston Chapter (VRARA) Midsummer Event at Cambridge’s newest incubator and co-working community Alley Cambridge , powered by Verizon. To see what attendees experienced during the Kaon VR® demo, check out this video from Dell EMC at Cisco Live.

Storytelling 147

Storytelling Interactive Marketing B2B Sales Communities 147

Martech

MARCH 1, 2022

Given all of that promise, marketers are certainly evaluating these technologies and one crucial part of that process is the demo. It’s important to set up demos within a relatively short time frame of each other to help make relevant comparisons. Know how your customers interact with your advertising today and into the future.

Marketing Attribution 112

Marketing Attribution Work Management Marketing Management Vendors 112

Martech

MARCH 7, 2022

Given all of that promise, marketers are certainly evaluating these technologies and one crucial part of that process is the demo. It’s important to set up demos within a relatively short time frame of each other to help make relevant comparisons. Does the vendor seem to understand our business and our marketing needs?

Digital Asset Management 94

Digital Asset Management Work Management Marketing Automation Services Marketing Management 94

Zoominfo

OCTOBER 30, 2018

In today’s blog post, we explain why in-person interaction remains critical to the modern sales process and we offer several tips to make the most of face-to-face meetings. The Benefits of Face-to-Face Interaction in Sales. But, conducting a product demo via phone call or Skype session doesn’t compare to the benefits of a live demo.

Process 225

Process Zoominfo B2B Sales Skype 225

Velocity Partners

AUGUST 2, 2023

Big results from small interactions MADE.com (RIP) made my life better. Because interactivity is both insanely powerful and routinely underutilized. Why interactivity works Interactivity is a proven engagement-booster that turns users from readers to participants. Like I’m Goop or something. Why am I telling you this?

Advertising Benchmark 77

Advertising Benchmark Content Peer-to-peer Lead Scoring 77

Goodish Agency

MARCH 15, 2022

Demostory is the first browser designed for product demos. The idea of a demo-specific browser led him to quit his job and put a full-time focus on this project. . Chris explains how he interacts and builds his profile on LinkedIn. How to make a perfect demo? 19:20 - How to make a perfect demo? How it all started.

Product 72

Product Ideal Customer Profiles Advertising Agencies Paid Search Agency 72

Biznology

AUGUST 3, 2018

You can increase engagement and provide superior customer experience at the same time by making interactive videos out of your ordinary “passive” videos. The advantages of interactive video for you and for viewers are clear: The viewer is thinking about your content, not just watching it. You can verify viewing.

Video Marketing 99

Video Marketing CMS Development Marketing Management Interactive Marketing 99

Kaon

JULY 25, 2019

Product demonstrations required technical sales specialists and impeccable coordination between internal teams, in addition to demo model availability and exorbitant shipping and set-up costs. . The advantage of this interactive application is that the customer is driving the experience,” described Ms. “The Advertisements.

Marketing Management 100

Marketing Management Case Studies Advertising Agencies Case Study 100

Zoominfo

OCTOBER 30, 2018

In today’s blog post, we explain why in-person interaction remains critical to the modern sales process nd we offer several tips to make the most of face-to-face meetings. The Benefits Of Face-To-Face Interaction In Sales In-person meetings may occur less frequently, but that doesn’t mean they’ve become any less effective.

Process 130

Process Skype B2B Sales Cold Calling 130

Outgrow

FEBRUARY 9, 2021

How to Make Your 404 Page Interactive With Outgrow . But what if you could turn that 404 pages into a gold mine for added interaction? We used interactive content to turn our 404 pages into a lead generating instrument. Interact with your audience. The possibilities are endless with interactive content.

Outgrow 98

Outgrow Interactive Marketing User-Generated Content Sales Qualified Leads 98

SnapApp

SEPTEMBER 17, 2019

Contact and demo request forms are two of marketers’ best performing lead generation assets, but a large percentage of the submissions are junk leads—looking for support or general info, but not necessarily ready to buy. You’ll learn… How question-based interactions engage prospects and empower sales.

Sales Qualified Leads 48

Sales Qualified Leads High Quality Lead Lead Qualification Leads 48

Act-On

APRIL 10, 2024

You don’t want a demo of their software — you haven’t even had time to read their content yet. eBook Learn More According to research from Gartner, B2B buyers are spending more time researching online, and less time interacting directly with sales — as little as 5-6% of their total buying journey.

Lead Ranking 164

Lead Ranking Lead Scoring Marketing Qualified Leads Sales Qualified Leads 164

Vidyard

MAY 23, 2018

Interactive video CTAs (calls-to-action) or ‘events’ are one great way to drive specific, desired outcomes from your viewers and encourage them to step further down the funnel. What Are Interactive Video CTAs? “In This action could be filling out a form, visiting a specific webpage, watching another video, or even requesting a demo.

Top of Funnel 65

Top of Funnel Video Marketing Marketing Funnels Thought Leadership 65

Aberdeen

JULY 8, 2019

That’s why product demos can be so effective for field marketers. If you want to deliver the kind of product demo that can boost sales by upwards of 475% , you need these four keys to success. When you’re meeting a prospect in person to run a product demo, you want to tailor the presentation to their specific needs.

Top of Funnel 40

Top of Funnel Product Intent Data Purchase Intent 40

Webbiquity

JUNE 20, 2023

3 Host Live Demos and Webinars Webinars and live demos are a powerful video marketing strategy because they engage your audience in real time. During a webinar, you can deliver presentations, lead interactive discussions, and invite customers and industry experts as guest speakers.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Vidyard

MAY 23, 2018

Interactive CTAs (calls-to-action) or ‘events’ are one great way to drive specific, desired outcomes from your viewers and encourage them to step further down the funnel. What are interactive events and why should I care? These can include things like customer testimonial videos, along with in-depth product demos.

Top of Funnel 61

Top of Funnel Marketing Funnels Thought Leadership Video Marketing 61

Marketing Insider Group

JULY 14, 2021

Checklists, product demos, webinars, e-books, and whitepapers are some of the most popular types of B2B lead magnets. If your website offers an overview of your product, your lead magnet could offer a full product demo video. The product demo is more informational. This time, it’s the product demo that does the job naturally.

Sales Qualified Leads 362

Sales Qualified Leads Lead Scoring Lead Ranking Leads 362

The Mx Group

SEPTEMBER 20, 2018

Interactive tools and content can transform a potentially “boring” product or service into something “cool” in the eyes of your prospects and buyers. That’s why online marketing has become so important, and interactive content is one of its most effective tools. Engaging with interactive content is more like having a conversation.

Product 76

Product Tools Top of Funnel Digital Marketing Funnels 76

Vidyard

OCTOBER 19, 2017

Online and interactive video is become an increasingly important part of today’s digital marketing, lead generation, and demand gen programs, partly because it can help you reach a broader audience, but more importantly because it can help you boost conversion rates across the myriad of programs that you’re already running today.

Top of Funnel 57

Top of Funnel Demand Video Marketing Webinar Metrics 57

Kaon

MARCH 1, 2017

Kaon AR , Kaon Interactive , Kaon VR , virtual products , virtual reality. Filed under: News , Uncategorized Tagged: 3D AR , 3D Augmented Reality , 3D Product Models , augmented reality , B2B marketing , Exhibitor 2017 , ExhibitorLive!

Interactive Marketing 100

Interactive Marketing Tagging B2B Marketing Features 100

The ROI Guy

JUNE 27, 2018

A new go-to-market guide was needed to help content marketers meet the needs of these evolved buyers, and direct the shift from old static content to a new set of interactive marketing. 3) Prescriptive – A canned sales pitch or demo is less than effective. Recommending a one-size-fits-all solution doesn’t work.

Interactive Marketing 58

Interactive Marketing Work Management Marketing Management Content Marketing 58

FunnelEnvy

APRIL 28, 2021

My name is James Niehaus, and today I’m going to walk through some advanced use cases for multi-step interactive forms. So what we’ll cover here quickly is a quick recap of what interactive forms are. The post Multi-Step Interactive FormsAdvanced Use Cases(ABM/Personalization) appeared first on FunnelEnvy.

Account Based Marketing 52

Account Based Marketing ABM Ideal Customer Profiles Personalization 52

Webbiquity

NOVEMBER 28, 2023

As you delve deeper, you’ll uncover the challenges, the strategies, and the nuances that can transform your B2B interactions. Often, your website acts as the first point of interaction, shaping potential clients’ perceptions. Now, tailored demos or deep-dive webinars come into play. What is B2B Sales Experience?

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Metadata

JANUARY 30, 2024

Navattic and ChiliPiper teamed up and requested demos from 100 leading SaaS companies. Or, you know, set up an automated email to say yay or nay to the demo request. Double down on prospect self-qualification with interactive demos Want to one-up your competitors with short forms? Interactive demos fit the bill.

Sales Cycle 52

Sales Cycle Pricing Price Gartner 52

SnapApp

DECEMBER 27, 2018

Since the launch, our customers have consistently seen incredible results with their interactive content. And that’s exactly why we built SnapApp for PDF—to help marketing and sales teams uncover more about their potential customers so they can personalize every interaction and close more deals. Agreement Express.

Marketing AI 54

Marketing AI Top of Funnel Sales Qualified Leads Examples 54

NuSpark Consulting

MAY 4, 2023

Retargeting, also known as remarketing, is a marketing strategy that aims to reach users who have previously interacted with your brand, website, or content. Social media retargeting: Reach users who have interacted with your content on social media platforms like Facebook, Instagram, LinkedIn, or Twitter.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Biznology

MARCH 31, 2022

The common types of videos produced today — explainers, spot commercials, demos, etc., are ill-suited for virtual events and interactive online marketing. They’re too long, too sales-y, or too overview-y to enhance the user’s experience in a session that’s supposed to be interactive and comprehensive.

Video Marketing 196

Video Marketing Content Privacy Interactive Marketing 196

Zoominfo

FEBRUARY 5, 2021

Salespeople interact with the prospects at each stage, persuading them to make a purchase. Top: At the broadest part of the funnel, prospects interact with your content. A sales rep walks them through a product demo. Post-demo, the rep follows up; leads buy the product and leave the funnel as new customers.

Top of Funnel 179

Top of Funnel Ideal Customer Profiles B2B Sales Ad Building 179

Marketing Insider Group

FEBRUARY 22, 2023

To personalize content , analyze how customers interact with it. Peel back the layers to understand interactions. You can track all their interactions and usage. A buyer that completes a demo form is farther down the funnel. Or request a demo? Transactional describes typing in a brand. How do you monitor this?

Top of Funnel 262

Top of Funnel Buyer's Journey Lead Scoring Lead Ranking 262

Webbiquity

AUGUST 31, 2021

Among the most important takeaways from the year-end report were: Buyers consistently use these top five information sources to make purchasing decisions: Product demos; Vendor/product websites; User reviews (nearly half of buyers use reviews as part of their purchase process); Vendor sales reps; and. The B2B Marketer-Buyer Disconnect.

Buy 298

Buy Cold Calling B2B Lead Scoring 298

Webbiquity

NOVEMBER 10, 2020

Both vendors and buyers use demos and vendor/product websites. Both buyers and sellers agree on the value of product demos. When possible, the best approach is to give buyers control of how they experience the demo. They do need to interact with sales professionals to decide between Oracle (Eloqua) and Marketo.

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Martech

APRIL 18, 2024

When he clicked the arrow for more information, he learned: “ Key events in Google Analytics measure the interactions most important to your business. And when he clicked on the next arrow, he saw a summary of the updates: “An event measures a specific behavioral interaction on your website or app. That makes it almost 2.5

Merchandising 115

Merchandising Marketing Analytics Tools Conversion Lead Ranking 115

Aberdeen

MAY 9, 2019

On April 25, 2019, I attended the inaugural Interactions Analyst Summit. The event contained solid insights regarding company history, current and upcoming products, an insightful solution demo, and market messaging updates. Interactions executives also shared new voice biometrics and AI for Social platforms.

Enterprise Management 40

Enterprise Management Marketing Management Marketing AI Customer Satisfaction 40

SnapApp

JULY 26, 2017

Interactive video can greatly amplify the medium to become active experiences and better learning tools for both marketers and buyers. . It’s increasingly easy to understand why nearly 70% of those marketers using interactive video count higher engagement as one of the benefits. . VSP's interactive video is even more in-depth.

Top of Funnel 54

Top of Funnel Video Marketing Webinar Metrics Business 54

Salesforce Marketing Cloud

NOVEMBER 15, 2023

It’s the foundation for how everyone will interact with the product. All these modes of interaction rely on keyboard access. All these modes of interaction rely on keyboard access. Let’s learn more about an alternative interaction pattern to drag-and-drop and five opportunities to elevate keyboard accessibility.

CMS Development 78

CMS Development Barriers Guidelines Paid Search Agency 78

FunnelEnvy

JANUARY 8, 2024

Experiences such as virtual reality product demos, interactive webinars, and personalized online journeys can enrich a digital-first sales process. A Shift Towards Digital Engagement over Traditional Sales Interactions Safe money suggests that AI and automation will scale the processes that fuel sales and revenue growth in the future.

Marketing AI 62

Marketing AI B2B Sales Top of Funnel Demand Generation Agencies 62

Martech

NOVEMBER 20, 2023

Demos and Comparisons: After receiving RFP responses, narrow down your list to three or four solutions that align with your requirements. Set up demos with these vendors to make relevant comparisons. Ensure that all potential internal users participate in the demo calls.

Enterprise Management 117

Enterprise Management Marketing Management RFI RFP 117