SalesIntel

JANUARY 24, 2024

One key metric to always be on top of and responding to is sales efficiency—a measure of how effectively your company converts resources into closed deals. In the following article, we’re going to do a deep dive into sales efficiency, how it is measured, what it measures and how to make it work for you. What is Sales Efficiency?

Efficiency 40

Efficiency Top of Funnel Lead Ranking Allocation 40

Act-On

NOVEMBER 15, 2023

Sales enablement is an ongoing strategic process that supports sales teams with the right tools, resources, and skills to improve efficiency and drive higher revenue. But first, they want to test potential solutions, so they schedule product demos. And a by-product of that alignment is information sharing. The size of deals.

Sales Cycle 231

Sales Cycle Practices Marketing Automation Services Buyer Personas 231

ClickDimensions

DECEMBER 28, 2023

Missed Cross-Selling and Upselling Opportunities Disconnected communication channels can lead to missed opportunities for cross-selling and upselling. Sales teams may not be aware of new products or promotions, and marketing teams may not have insights into specific customer needs or preferences.

SMB 110

SMB Cross-Selling Buyer Personas Marketing Management 110

Salesforce Marketing Cloud

NOVEMBER 21, 2023

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. We’ve found that 65% of mobile workers are successfully selling to existing customers. Let’s dig into each of these best practices for upselling and cross-selling in field service.

Work Management 105

Work Management Service Cross-Selling Training 105

Mereo

JUNE 24, 2021

Product roadmaps define the execution plan. One of the main failures of the Airbus A380 was not that the product idea came to life — it was that there was a lack of product roadmap governance that should have shown clear indicators the strategy was headed for a nosedive. Possible functionality synergies across various products.

ROI 93

ROI Product Marketing Management Allocation 93

Zoominfo

JULY 13, 2023

Our team uses GTM Plays , which are a collection of playbooks to help drive efficiency at every stage of the customer journey. Here are some specific plays to try out: Cross-sell targeting , web visit upsell , and product feature announcement. Enabling reps is also all about proper coaching.

Marketing & Strategy 130

Marketing & Strategy Cross-Selling Marketing Analytics Tools Work Management 130

Act-On

APRIL 10, 2024

Senior manager visited your pricing page, downloaded a product comparison sheet, and watched a video demo? Once a lead crosses a predetermined threshold, they become a marketing-qualified lead (MQL) and your automation software hands them off to sales for one-on-one conversations. Keep Debbie and Tyson in mind.

Lead Ranking 190

Lead Ranking Lead Scoring Marketing Qualified Leads Sales Qualified Leads 190

Hubspot

APRIL 1, 2020

They're all outrageously efficient. Jellyfish are the most efficient swimmers in the ocean. The Dyson AM09 Fan Heater was one of the results that came up when I searched "most efficient space heater" on Google. We want efficiency out of just about everything — it's not specific to sea creatures, space heaters, or quarterbacks.

Efficiency 63

Efficiency Cross-Selling Buyer's Journey Sales Qualified Leads 63

Tomorrow People

MAY 30, 2022

Sometimes, customers simply grow out of their need for your product; this is something you don’t have control over. Create a product roadmap that clearly outlines the vision, direction, and progress of your product. This will help you understand which product updates will have maximum impact to your organisation.

B2B Marketing 156

B2B Marketing Work Management Marketing Management Cross-Selling 156

Martech Advisor

FEBRUARY 5, 2020

By deploying artificial intelligence and machine learning solutions strategically, B2B marketers can meaningfully improve their lead generation efficiency and sales productivity -- while also unleashing new capabilities that spark customer engagement-transforming innovations. Learn More: Improved Sales Forecasting Through AI and ML.

Marketing AI 127

Marketing AI B2B Sales Lead Gen Lead Ranking 127

Martech

APRIL 9, 2024

Increase efficiency : The new integrations help you deliver the right message to the right person at the right time. The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation.

Paid Search Agency 95

Paid Search Agency Features Personalization Ads 95

Martech

MARCH 1, 2024

I see three drivers behind this stunning change: COVID-19, where personal selling was crippled and “retention is the new acquisition” became the latest catchphrase. Any dissatisfaction in product, service or overall experience creates an unbridgeable gap in retention efforts. It didn’t even make the Sagefrog priority list in 2022.)

Tactics 116

Tactics Work Management B2B Marketing Marketing Management 116

Zoominfo

OCTOBER 5, 2021

It’s the day of a new product launch. Launching a new product stirs excitement for any company, regardless of size. GTM strategies help specifically with expanding a brand’s new product or services. A GTM strategy outlines the necessary steps for putting a product, service, or solution on the map.

Enterprise Management 147

Enterprise Management Ideal Customer Profiles Marketing Analytics Tools Work Management 147

Vision Edge Marketing

JANUARY 30, 2024

This ensures that your products and services remain relevant and competitive in the market. It encourages business leaders to never settle and to keep looking for ways to enhance products, services, and the overall customer experience. Diversification : Entering unrelated markets or industries often with new products/services.

Work Management 230

Work Management Marketing Management Marketing & Strategy Planning 230

Huptech Web

JUNE 23, 2023

Say goodbye to the days of painstakingly crafting product descriptions and hello to the magic of automated text generation. Picture this: You no longer struggle to find the right words to describe your products. Have you ever wished for a hassle-free way to create consistent and engaging product descriptions for your Shopify store?

Product 52

Product eCommerce Cross-Selling FAQ 52

Smarte

MAY 5, 2023

Sales productivity refers to the efficiency and effectiveness of the sales process. It is more crucial than ever to increase sales productivity in the fast-paced business world of today. In this article, we will explore effective ways to boost sales productivity. This enables the sales representative to cross-sell it.

Product 52

Product Tips Work Management Ad Frequency 52

Optinmonster

APRIL 11, 2024

Example 2: The Surprise Gift Business: You sell marketing and management online courses for entrepreneurs and in-house employees. Example 3: The Cross-Sell Business: You run an ecommerce store that sells educational materials for kids. Problem: Low sales for one of your products.

Automation 87

Automation Marketing Websites Work Management Conversion 87

Lead Forensics

APRIL 11, 2024

By tracking IP addresses you can see who has visited your website, but more specifically the products and service pages they are interested in. Identify cross-selling opportunities & renewals Conversely, you may have pre-existing customers who are still accessing your site and visiting certain product or service pages.

Work Management 52

Work Management Marketing Management Software Sales Qualified Leads 52

Lead Forensics

APRIL 11, 2024

By tracking IP addresses you can see who has visited your website, but more specifically the products and service pages they are interested in. Identify cross-selling opportunities & renewals Conversely, you may have pre-existing customers who are still accessing your site and visiting certain product or service pages.

Work Management 52

Work Management Marketing Management Software Sales Qualified Leads 52

Lead Forensics

APRIL 16, 2024

Doodle: Another popular scheduling tool that allows for quick and efficient meeting booking. AI-powered lead generation tools analyze vast data sets, including demographics, online behavior, and social media activity, to pinpoint potential customers with a genuine interest in your product or service.

Ideal Customer Profiles 52

Ideal Customer Profiles Cross-Selling Budget Programs High Quality Lead 52

Vision Edge Marketing

JUNE 6, 2023

Furthermore, the CGO is typically responsible for a broader range of growth initiatives, including new product development , market expansion, and customer acquisition, whereas the CSO is primarily focused on developing and executing the strategic plan of the organization. Now let’s compare and contrast the roles of CGOs and CMOs.

Touchpoints 182

Touchpoints CMO Work Management Cross-Selling 182

Martech

JANUARY 11, 2024

In the first article of this three-part series, we looked at the importance of data in making customers aware of our products and services and educating them on our key points of differentiation. Provide concise yet compelling product information to empower customers to make informed choices. Offer a myriad of payment options.

Purchase 81

Purchase Marketing AI Optimization Customer Satisfaction 81

Salesforce Marketing Cloud

JUNE 14, 2023

Let’s face it: Hard sells and flashy demos can be effective ways to close. Not only will this help you build trust, which makes it easier to sell , but it will open the door to long-term relationships that can lead to upsells and cross-sells. But not always. It will be worth every penny.

Work Management 95

Work Management Cross-Selling Marketing Management Marketing & Strategy 95

Sana Commerce

FEBRUARY 19, 2023

A second consideration is that an EDI system is not a tool used to promote new product information or offer a full catalog of items for sale to your clients. Nor does it provide supporting product information or any type of online user experience. Imagine looking for a very specific product.

Cross-Selling 98

Cross-Selling B2B Paid Search Agency B2B Sales 98

Sana Commerce

FEBRUARY 29, 2024

Is your operation optimized for peak efficiency? See for yourself why Sana Commerce Cloud is the platform of choice for B2B product sellers worldwide. Are you leveraging data for smarter sales and marketing decisions? See real solutions in action. Discover market insights.

Demand 52

Demand Marketing Management Cross-Selling Tagging 52

SmartBug Media

MARCH 13, 2024

This means understanding what drives them, what they need, and—most importantly—how your product or service can help them. Building the Optimal Compensation Plan Armed with a proven approach and informed about what gets your sales team fired up to sell, it’s now time to build the optimal compensation plan for your team.

Planning 69

Planning Optimization Cross-Selling Lead Ranking 69

Sana Commerce

OCTOBER 27, 2022

We spoke to Sietze Meijer, Sana Commerce’s Head of Product, for some of the most common questions we get asked about what implementing Sana Commerce Cloud might mean for an organisation. Our product roadmap is the blueprint we try to follow when it comes to implementing updates on SCC. Product Grouping. A rare scenario indeed!

Product 59

Product Marketing Management Privacy Policies Privacy 59

Zoominfo

MAY 25, 2021

“These [systems] make direct sales and direct marketing more efficient by automating highly repetitive support tasks … and by reducing the time salespeople spend on non-selling tasks, like scheduling sales calls, compiling sales reports , generating proposals and bids, and entering orders,” the article proclaimed. The Pandemic Effect.

Automation 252

Automation Marketing Automation Services Zoominfo Planning 252

Zoominfo

JUNE 28, 2023

It’s the day of a new product launch. A truly successful launch — one that will become a milestone for your brand’s continuous growth and success — requires coordination across teams, efficient workflows, and clear messaging. A GTM strategy is needed anytime you bring a product or service to market.

Marketing Analytics Tools 130

Marketing Analytics Tools Ideal Customer Profiles Work Management Marketing & Strategy 130

Sana Commerce

FEBRUARY 19, 2023

In the US alone, online furniture sales are estimated to cross $208.2 This can include both B2B and B2C products such as floor and wall coverings, upholstery, home textiles, cookware, and even cleaning materials. billion by 2025. Despite this exponential growth, the home goods and furniture industry is not without its hurdles.

Trends 98

Trends Cross-Selling Fulfillment B2B Sales 98

Sana Commerce

JANUARY 9, 2024

Faced with the intricacies of meeting specific customer needs, they sought innovative approaches to enhance operational efficiency. Guided by the strategic efforts outlined in the Sana Success Track, they set out to redefine their digital presence and operational efficiency.

B2B 52

B2B Work Management Cross-Selling Marketing Management 52

SmartBug Media

MARCH 4, 2024

Identify cross-selling opportunities: Analyze which products or services are often purchased together, and use this information to create cross-selling campaigns. With this information, you can improve your products, services, or marketing strategies to reduce churn in the future.

Hubspot 59

Hubspot Cross-Selling Lead Scoring Lead Ranking 59

Conversica

AUGUST 16, 2022

The integration will empower Customer Success Managers (CSMs) to offload the necessary but time-consuming conversations to a digital assistant, including driving product adoption, initiating early renewals, and ultimately creating customer advocacy, giving CSMs more freedom to focus on more strategic, revenue-generating activities.

Work Management 52

Work Management Efficiency Enterprise Management Trigger Marketing 52

Martech

JANUARY 25, 2023

Internal communication improvements for team efficiency and centralization Managers can make sure the most important information is stored on the HubSpot records for contacts, companies, deals and tickets by using the new feature to convert Slack messages to Notes. Does your finance team use QuickBooks?

Ad Frequency 93

Ad Frequency Ideal Customer Profiles Hubspot Paid Search Agency 93

Sana Commerce

SEPTEMBER 15, 2023

Learn more about setting SMART goals for your business, and how they can help drive sales efficiency for your team. Taking the time to define your prospects can help your teams sell that much more effectively. Equip them with the skills and knowledge they need to be efficient champions of your brand.

Top of Funnel 52

Top of Funnel Cross-Selling Customer Satisfaction Digital Marketing Funnels 52

Martech

MARCH 28, 2024

74% say that AI has positively impacted their ability to upsell or cross-sell. Zorang’s ContentHubGPT for Walmart Marketplace lets Walmart Marketplace sellers create SEO-optimized, story-like descriptions for their product content. 38% use AI-powered chatbots or virtual assistants to provide instant customer support.

Marketing AI 58

Marketing AI Marketing Management Marketing Analytics Tools Eloqua 58

Salesforce Marketing Cloud

SEPTEMBER 5, 2023

Upselling is when a seller encourages a customer to buy a more expensive version of a product or service than they originally intended. Instead of selling just one training session, I have the potential to sell four. Cross-selling looks different. This surfaces needs you can address with upsells (and cross-sells).

Cross-Selling 72

Cross-Selling Tactics Lead Ranking Training 72