Optinmonster

JANUARY 18, 2024

Here’s an example from Apollo.io : Lusha goes a step further. Consider these mind-blowing statistics about welcome emails: Welcome emails have an impressive 91.43% open rate. Their average click-through rate is 14.34%. They generate 4x more opens and 5x more clicks than regular email marketing campaigns.

Conversion Rate 89

Conversion Rate Conversion Examples Marketing Analytics Tools 89

ConvertKit

AUGUST 4, 2021

Welcome emails can be intimidating to write, so in this guide, we’re diving into examples from creators like you, welcome email templates you can swipe, and tips to make them your own. It’s no surprise welcome emails have the highest open rate of all emails: 53.3% Open rates for various types of emails.

Examples 145

Examples Newsletter Template Landing Pages 145

Hubspot

MARCH 4, 2020

To illustrate how email marketing can work on a local scale, let's look at an example. For example, if I were to receive an email from my favorite coffee chain that read, "Hey Boston: Coffee and a show?" instead of "Sign Up for Global Happy Hour on Friday", I'd open the first option, but delete the other from my inbox.

Course 95

Course Email Marketing Opt-out Budget Programs 95

Optinmonster

JANUARY 18, 2024

Here’s an example from Apollo.io : Lusha goes a step further. Consider these mind-blowing statistics about welcome emails: Welcome emails have an impressive 91.43% open rate. Their average click-through rate is 14.34%. They generate 4x more opens and 5x more clicks than regular email marketing campaigns.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

SendX

DECEMBER 7, 2020

And you do that by increasing your Open Rates (engagements). It's a game of percentages; the more people who open your email, the higher your chance of converting sales. FINDING YOUR PROBLEM: Open rate analytical data provides information regarding the performance of your email strategies.

Email Marketing 217

Email Marketing Work Management Marketing Management Open Rate 217

Webbiquity

APRIL 18, 2024

Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing. For example, if you are scraping contacts from LinkedIn , automation can help you automatically assign scores to these leads based on how close they are to your ICP and their engagement level. Yes, it’s an ad.

Marketing Automation Services 163

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 163

Webbiquity

MARCH 30, 2024

Of course, the way you talk about it is important too. A good example would be a Vcard , which can include a QR code that takes people straight to your website. Test sending them out at different days and times during the week and watch your open rates to see what schedule works best with your audience.

Ideal Customer Profiles 150

Ideal Customer Profiles Business Newsletter Word of Mouth 150

Zoominfo

OCTOBER 15, 2019

It’s not hard to see why — after all, only 24% of sales emails are opened ( source ). Fine-tuning your cold email strategy might not make your open rates skyrocket to 90%, but it can make a major difference. For one, we were filming a cold email course. We achieved an open rate of 76%.

Sales Management 230

Sales Management Template Top of Funnel Zoominfo 230

Whale Pages

FEBRUARY 21, 2020

SaaS Email Marketing Strategies + Examples. For example we subscribe to the Indie Hackers email. Most of it is UGC (User Generated Content) with a focus on stories (see the example below). We love opening these each day to see what other marketers are up to. They send us emails almost every day.

Email Marketing 89

Email Marketing Examples Marketing & Strategy Marketing Strategy 89

Optinmonster

APRIL 22, 2020

10 examples of stunning transactional emails that will inspire you. But the most common examples of transactional emails are messages the confirm a purchase, confirm a newsletter subscription, or simply allowing users to reset a forgotten password. For this post we’ll be covering: What is a transactional email?

Examples 89

Examples CAN-SPAM Trigger Marketing Work Management 89

SendX

JANUARY 1, 2020

As a matter of fact, an average person would check email 74 times a day - which means, your prospects do look at your emails, may even read your subject lines and then decide to either open and respond or ignore and delete it. According to a recent study , subject lines do affect email open rates.

Tips 197

Tips Click Rate Open Rate Urgency Marketing 197

SendX

JANUARY 2, 2020

As a matter of fact, an average person would check email 74 times a day - which means, your prospects do look at your emails, may even read your subject lines and then decide to either open and respond or ignore and delete it. According to a recent study , subject lines do affect email open rates.

Tips 195

Tips Click Rate Open Rate Urgency Marketing 195

Vidyard

MAY 2, 2018

Look no further than our video selling examples! Let’s dive into the video selling examples: Name: Florin Tatulea Role: SDR (Now AE), Loopio Uses video for: Prospecting In a LinkedIn post , Florin identified Vidyard GoVideo as one of the tools that enabled him to become a top-performing SDR. Video selling is exploding right now.

Video Marketing 93

Video Marketing Examples Top of Funnel Account Based Marketing 93

Optinmonster

JANUARY 19, 2024

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track.

Open Rate 110

Open Rate Click Rate CAN-SPAM Advertising Benchmark 110

Sprout Social

FEBRUARY 17, 2022

For example, you can use templates to: Offer customer care to those who need help. click-thru rate. “My cold list open rate is around 25%. Here’s an example from WallStreetZen: Believe it or not, it’s the email that’s earned them the highest click-throughs and conversions yet.

Template 125

Template Email Marketing Blast Campaigns Planning 125

ClickDimensions

APRIL 14, 2023

Let’s go through three different examples of the power of Marketing Automation for education! Did you know SMS marketing has an average open rate of 98%? This example is just one of the many ways automated follow ups can be used for educational institutions.

Marketing Automation Services 97

Marketing Automation Services Education Marketing Automation Automation 97

Hubspot

FEBRUARY 14, 2024

And perhaps most impressively, Gaudio reports a higher reply rate of 4.2%. Here’s an example. Colgan provides an example: Hi Sarah, I saw you’re spending over $60k p/month on paid ads. Colgan’s emails following this framework achieved 79% open rates. 13% reply rates. The course is a great example.

Copywriting 66

Copywriting Click Rate Open Rate Paid Search Agency 66

Vidyard

MAY 2, 2018

Look no further than our video selling examples! The results don’t lie—just look at Lauren Wadsworth , an SDR at Dynamic Signal whose “experiment” with video selling allowed her to book 5x more meetings and increase her meeting-to-opportunity conversion rate 200%. response rate and $0 in sales for a text-based hard-selling CTA alone.

Video Marketing 65

Video Marketing Examples Account Based Marketing Top of Funnel 65

Scoop.it

JANUARY 24, 2023

Make the use of omnichannel marketing Of course, email is a powerful marketing channel. Switch to click-through rate from the open rate With the launch of Apple’s MPP, your customers using iOS 15 will be able to hide their IP address. theSkimm has used this tactic for quite a long time, as seen in the example below.

Planning 83

Planning ROI Paid Search Agency Marketing & Strategy 83

Scoop.it

FEBRUARY 15, 2024

With effective email marketing strategies, you can increase your email open rates and click-through rates, resulting in more traffic to your site. Source But, of course, for subscribers to get to your site, you need a compelling subject line that entices them to open your email in the first place.

Small Business Marketing 94

Small Business Marketing Email Marketing Business Paid Search Agency 94

Zoominfo

JANUARY 14, 2019

Although the first two options require the least amount of time and resources, there are multiple risks associated with these courses of action. Here’s the problem—emailing inactive users impacts open rates. If your open rates drop low enough, internet service providers (ISPs) take note and your email reputation will suffer.

Zoominfo 166

Zoominfo Open Rate Marketing Automation Services Click Rate 166

ConvertKit

NOVEMBER 20, 2020

Email can do amazing things for your business, like sell online courses , book your freelance services , and drive hordes of traffic to your store. For example, did you know that customers who purchase through email spend 138% more ? Common examples of lead magnets include the following: Ebooks. Provide an email course.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Biznology

OCTOBER 17, 2018

Your analytics data can, of course, tell you a great deal about the health of your digital marketing activity. Yes, your page views, session length, open rates and CTRs are all important, but they aren’t necessarily going to give you much actionable intelligence. But only if you’re reading it regularly. The Basics.

Analytics 141

Analytics Correlation Aggregators Open Rate 141

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Email: Open rate, click-through rate. The content you produce can look different in B2B versus B2C.

Storytelling 190

Storytelling Top of Funnel Sales Qualified Leads Conversion 190

Optinmonster

DECEMBER 22, 2020

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. We already discussed the importance of getting high engagement rates. So if you have low open rates or read rates, your emails are at higher risk of being flagged as spam.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

Marketing Insider Group

NOVEMBER 17, 2021

Of course, your event management and registration software will be most effective when your business implements best practices for leveraging them. This can be determined through a number of other metrics, including open rate and click-through rate, as well as comments, shares, and likes on social media.

Organization 240

Organization Marketing Management Planning Click Rate 240

ClickZ

FEBRUARY 7, 2024

For example, if a lead ID, email asset, link click, or email open occur simultaneously, this is considered a bot activity. If previously acceptable open rates still drive revenue, perhaps messages simply resonate despite metrics.

Marketo 52

Marketo Campaigns Marketing & Strategy Click Rate 52

6sense

NOVEMBER 9, 2021

Here’s an example from one of our sales professionals leveraging such an email: Figure 1: An example of a positive match for a video email in our experiment. In the above example, the video was sent on day 4 and is 131 characters (44%) into the email. This first plot examines the effect on open rates.

Video Marketing 62

Video Marketing Open Rate Eye-Tracking Privacy 62

FMG Suite

APRIL 25, 2024

Consider taking one or more sections and repurposing them for a timely client email, for example. And it’s critical to the open rate among your clients. For example, one of the emails we recently sent our clients used the following subject line: “Inverted Yield Curve + Inflation = Stay the Course.” Use emojis.

Tips 52

Tips Work Management Burn Rate Ad Frequency 52

FMG Suite

APRIL 25, 2024

Consider taking one or more sections and repurposing them for a timely client email, for example. And it’s critical to the open rate among your clients. For example, one of the emails we recently sent our clients used the following subject line: “Inverted Yield Curve + Inflation = Stay the Course.” Use emojis.

Tips 52

Tips Work Management Burn Rate Ad Frequency 52

Martech

SEPTEMBER 2, 2021

Real-time email is an example of this. So, of course, everybody else tried it, and the law of diminishing returns kicked in soon after. Take the angst we see among our fellow email marketers over losing the open rate when Apple turns on its Mail Privacy Protection feature in its iOS 15 update. Wrapping up .

Email Marketing 124

Email Marketing Open Rate Privacy Protection Ad Frequency 124

Strategic-IC

JUNE 4, 2018

We review three inbound case studies as an example of what can be achieved. Of course, every campaign has unique goals, and will use a range of differing activities to achieve them. Related: 3 Inbound Marketing Examples That Show Results. What results can you expect from an inbound marketing campaign? Why Inbound Marketing?

Inbound Marketing 48

Inbound Marketing Cable Examples Planning 48

Martech

JULY 19, 2021

The vendor-agnostic part is tricky, of course. A candidate for a position might come armed with Marketo, HubSpot or Salesforce certification, for example, but does that tell you whether they have an overall understanding of the marketing ops framework. Ok, maybe not exactly, but this article from Anna Meyer in Inc.

Trade Show 119

Trade Show Vendors Barriers Conference 119

ConvertKit

JUNE 27, 2022

When creators sell digital products, offer coaching or courses, or write a paid newsletter, they are earning a living online. But did you know that these sorts of products and courses account for just under a third of the revenue professional creators are generating? What your newsletter’s typical open rate is.

Open Rate 61

Open Rate Newsletter Click Rate Work Management 61

Optinmonster

JUNE 4, 2021

From GetResponse’s data, we learn that Tuesday has the highest open rate and click-through rate , making it the most popular day to send emails. Weekends were the least popular days to send emails, and they also had the lowest open rates. HubSpot’s peak time for email opens was 11 am.

Best Practices 131

Best Practices Click Rate Open Rate Trigger Marketing 131

SmartBug Media

FEBRUARY 14, 2023

For example, if it takes customers of a clothing brand an average of one week to make their first purchase, the welcome series should be sent over two weeks. For example, if you’re a business in the food and beverages industry, send an email to customers who have purchased a coffee maker offering coffee beans or other accessories.

Webinar Metrics 97

Webinar Metrics Brand Identity Branding Marketing & Strategy 97

Litmus

OCTOBER 4, 2023

Of course, you can also create a report after a big email campaign, before a budgeting or investment pitch, or when you aren’t sure why you aren’t hitting your email marketing goals. You can also use your email marketing report to open discussions across departments and learn from other teams.

Template 102

Template Budget Programs Click Rate Lead Scoring 102