Biznology

OCTOBER 30, 2013

Photo credit: Wikipedia. That is a site that needs responsive design and here’s why marketers need to embrace responsive design for our websites. It’s not feasible to create mobile sites that will look right on all of these screens and even if it were possible, it’s certainly not cost effective. Enter responsive web design.

Design 80

Design Mobile Marketing Wikipedia Internet Marketing 80

Biznology

OCTOBER 10, 2013

Photo credit: Wikipedia. For digital marketers, the implications are clear: post a static web site that never changes or self-serving advertising that doesn’t engage users, and you will drop in the search rankings. Deal with it – it’s just another cost of doing business. If you are not onboard with this now, you will be soon.

RFP 80

RFP Advertising Agencies Internet Marketing Wikipedia 80

Biznology

APRIL 7, 2014

(Photo credit: Wikipedia). Since 2001, the National Human Genome Research Institute has been tracking the cost of genome sequencing very closely, and the cost per raw megabase of DNA went from 10K to 10 cents in 12 years. The first human genome took 10 years to be completed, and it cost almost 200 million dollars.

Enterprise Management 80

Enterprise Management SME Business Wikipedia 80

Biznology

APRIL 7, 2014

(Photo credit: Wikipedia). Since 2001, the National Human Genome Research Institute has been tracking the cost of genome sequencing very closely, and the cost per raw megabase of DNA went from 10K to 10 cents in 12 years. The first human genome took 10 years to be completed, and it cost almost 200 million dollars.

Enterprise Management 80

Enterprise Management SME Business Wikipedia 80

Hubspot

SEPTEMBER 18, 2018

Experts considered it to be a shiny, new fad that no one was really using -- six countries in the world had more than one Internet user per 100 people. But when the development of various web browsers like Netscape, Internet Explorer, and AOL enabled easier and simpler Internet use in the mid-90s , the web boomed in popularity.

Lead Ranking 66

Lead Ranking Lead Scoring Effectiveness Service 66

Biznology

MARCH 5, 2012

Image via Wikipedia. Likewise, physical goods benefit from a well optimized market place: several mechanisms ensure supply and demand are aligned. That’s exactly what happened when Wikipedia, Google and Facebook won the battle for online attention over Encyclopedia Brittannica, the original Yahoo!

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

seo.co

MAY 10, 2021

That article won’t rank as high as an article discussing color psychology , why people are drawn to bright colors, and why bright colors are a fantastic marketing strategy. If your goal is to rank for a search term like “best digital marketing tips,” you want to repeat that phrase in your article several times. Keyword density.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Biznology

DECEMBER 19, 2013

(Photo credit: Wikipedia). One could argue that 2013 was the Year of Content Marketing. It was the year that Content Marketing entered the mainstream of business and the marketing function. 2014 will certainly be another year of Content Marketing. 2014 will certainly be another year of Content Marketing.

Internet Marketing 80

Internet Marketing Aggregators Wikipedia Google 80

TrustRadius Marketing

JANUARY 15, 2019

One of the most unpleasant aspects of choosing software for your business can be translating vendor marketing messaging. Software marketers have a knack for using fluffy language to describe their products… Language that can make it really difficult to even understand what the product does! Buzzword #2: Internet of Things.

Work Management 69

Work Management Marketing Management Marketing AI Digital Transformation 69

TrustRadius Marketing

JANUARY 15, 2019

One of the most unpleasant aspects of choosing software for your business can be translating vendor marketing messaging. Software marketers have a knack for using fluffy language to describe their products… Language that can make it really difficult to even understand what the product does! Buzzword #2: Internet of Things.

Work Management 69

Work Management Marketing Management Marketing AI Digital Transformation 69

Hubspot

NOVEMBER 1, 2019

As a marketer, schema markup is important because you want to make it as easy as possible for search engines to crawl your website. According to Wikipedia , “microdata is an HTML specification used to nest metadata within existing content on web pages. Ultimately, schema markup is a form of microdata. Where to Add Schema Markup.

Marketing Websites 75

Marketing Websites Click Rate Wikipedia Pricing 75

Biznology

NOVEMBER 4, 2011

Image via Wikipedia. I read a post this week from one of the Internet marketing industry’s big names, John Jantsch. Of course, he is writing for his audience, but his audience is mostly SMB’s who are trying to market their way out of this economic train wreck we are living through. That hurts the reach of the app.

SMB 80

SMB Internet Marketing Wikipedia Case Studies 80

Biznology

SEPTEMBER 15, 2011

Image via Wikipedia. I was privileged to keynote the Webdagene event here in Norway this morning, and they requested that I talk about “ Do It Wrong Quickly Marketing &# (link to slides), which I was happy to do. And my book is also about marketing. Digital marketing. This is marketing, not NASA.

Wikipedia 80

Wikipedia Internet Marketing Planning Demand 80

Biznology

NOVEMBER 2, 2012

Photo credit: Wikipedia. As a result, alternative financing options are now an established part of the small business lending market. Smart marketing has never been more vital to small businesses than it is today. Reaching a broader client base, at a smaller cost, is the challenge that faces small business marketing budgets.

Small Business Marketing 80

Small Business Marketing Marketing Budget Advertising Agencies Business 80

Biznology

MAY 11, 2012

Photo credit: Wikipedia. If you try to keep up with the Internet and social media marketing industry throughout the week, you already know that there is too much information for people to ingest let alone digest (that is unless you don’t have a job or a family or hobbies or a life in general). End of story.

Paid Search Agency 80

Paid Search Agency SMB Internet Marketing Wikipedia 80

Biznology

MAY 29, 2013

Photo credit: Wikipedia. “If What website strategies should you pursue for business marketing? The perennial number one goal of just about every business marketer is generating sales leads. If you make the effort, your website can be a productive source of high quality, low cost leads for our sales force.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

Biznology

JANUARY 7, 2013

Photo credit: Wikipedia. In Mike Moran’s recent post, he pointed out that digital marketing is more about understanding marketing than it is about being a technology expert. One certainly needs to understand the basics of marketing to be successful in digital marketing. Market research rocks!

Social Media 80

Social Media Research Social Marketing Media 80

Biznology

DECEMBER 22, 2015

Pre-order Outside-In Marketing by James Mathewson and Mike Moran. . It’s just like investing in the stock market: brokerages and agencies always have the advantages; and, high-revenue corporations can just absorb some bad decisions as part of a larger plan (which is, they can afford to make bad decisions). Want to learn more?

Enterprise Management 80

Enterprise Management Online Marketing Work Management Marketing Automation Services 80

Biznology

AUGUST 19, 2013

Photo credit: Wikipedia. The numbers show marketers are rushing into mobile. 96% of marketers currently use or are planning to incorporate mobile marketing into their marketing mix (Source: ANA (Association National Advertisers) ). Only 16% of marketers have a mobile strategy (Source: CMO Council ).

Marketing Websites 80

Marketing Websites Mobile Advertising Mobile Marketing Work Management 80

Biznology

NOVEMBER 21, 2012

Photo credit: Wikipedia. Business marketers have much to gain from retention marketing. Let’s look at the traditional approaches to retention marketing in B2B, plus some new developments in loyalty marketing being adopted by B2B marketers today, including social media and gamification. . Incentive programs.

Loyalty 80

Loyalty Enterprise Management B2B Marketing Work Management 80

Biznology

NOVEMBER 30, 2010

Image via Wikipedia. But it made me realize that that old couple might stay together, but at what cost? Tags: Internet Marketing Monthly Newsletter business internetmarketing. Normally, I find train rides quite restful--I prefer the "quiet car," but there was none on this trip.

Ad brokers 80

Ad brokers CMO Wikipedia Class 80

Biznology

JANUARY 2, 2013

Photo credit: Wikipedia. In this ever-changing business of digital marketing, you need some solutions for the problem of how your team will keep up. For some people, it is a time-effective and cost-effective approach, but it can cost more than other kinds of training and the chemistry with the coach is critical.

Training 80

Training Planning Paid Search Agency Consulting 80

Marketing Insider Group

JUNE 2, 2010

Some creative marketers call these lists suspects. Inbound marketeering requires 2 simple things: First you need to be found and that requires the basic techniques of understanding how prospects search and the keywords they use. In this post I will explain the 4 most common mistakes marketers make. Sounds easy right?

B2B Marketing 100

B2B Marketing Top of Funnel Paid Search Agency Content Marketing 100

Biznology

OCTOBER 5, 2011

Image via Wikipedia. Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring. Whole industries were created to exploit those high transaction costs. Back in the days when “Web 2.0″

Social Media 80

Social Media Media Web 2.0 Distribution 80

Buzz Marketing for Technology

JULY 21, 2008

Internet resources on information overload and productivity. NY times article pointing to the $650 billion cost estimate of information overload published by a US research firm. Looks at it from a marketing perspective. Internet suffering from information overload - So not only the users but the internet itself.

Resources 100

Resources Product RSS Digg 100

The ROI Guy

FEBRUARY 10, 2015

If you’ve taken a marketing course over the past few decades you were likely schooled on the 4-Ps: Product, Place, Promotion and Price. Developed in the early 60s by the marketer E. As a result, according to research a few years back from Forrester, the 4-Ps of marketing are outdated and in need of a major rethink.

Relevance 40

Relevance Forrester Elasticity Peer-to-peer 40

SnapApp

SEPTEMBER 11, 2015

Alright, content marketers (that's "conTENT markeTEERS"). For Jay, this was the idea that creating great content comes necessarily at the cost of creating a lot of it. It was refreshing to see examples of marketers going big in their niche before trying to “be everywhere.”. Why are we publishing on every channel at once?

Wikipedia 48

Wikipedia Internet Marketing Twitter Paid Search Agency 48

Biznology

NOVEMBER 18, 2013

(Photo credit: Wikipedia). Vodafone’s goal was to position itself as something different in the market and transform it from a product-oriented company to a consumer oriented one, while stressing its vast market experience in a quest to attract new customers. Do Market Segmentation. 350B in spending power.

Effectiveness 80

Effectiveness Work Management Marketing Management Peer-to-peer 80

Biznology

JANUARY 12, 2012

Image via Wikipedia. What are the 5 steps to online marketing success in 2012? The right marketing plan often spells the difference between success and failure online. Then get your team to articulate exactly what “success” looks like for your business, your marketing plan, your various campaigns. Paid search?

Online Marketing 80

Online Marketing Paid Search Agency Planning Advertising Mediums 80

Biznology

OCTOBER 1, 2013

Two brilliant strategies, one of which is taken from magic, the other taken from the Internet. Why are the best ORM campaigns so expensive, oftentimes costing agencies, companies, brands, and individuals upwards of $30,000+/month in client service and technology fees just to combat terrible search results? Body doubles! Doppelgängers!

Work Management 80

Work Management Adwords Paid Search Agency Marketing Management 80

Biznology

FEBRUARY 28, 2013

Photo credit: Wikipedia. Yet, how much has the Internet, mobile devices, and social networks impacted how today’s business organizations are structured or how work gets done? Virtual workers also have a smaller carbon footprint and organizations save money on infrastructure costs.

Organization 80

Organization Social Networks Wikipedia Work Management 80

Buzz Marketing for Technology

JUNE 27, 2008

Computers & Internet. Categories: Computers & Internet , Social Sciences. Dataset , Instant Messaging , Internet , Online Communications , Roland Piquepaille. Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online. Emerging Tech. Roland Piquepaille. Email Alerts.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Martech Advisor

DECEMBER 16, 2019

Image source: Wikipedia. Marketers are using sophisticated tools powered by AI and machine learning (ML) to deliver personalized experiences to their target audience. One effective way to spice up your email marketing efforts is to use personalized video emails. The Hero's Journey. Send Personalized Video Emails.

Marketing Automation Services 68

Marketing Automation Services Enterprise Management Customer Satisfaction Work Management 68

Paul Gillin

SEPTEMBER 8, 2010

The popularity of social networks and collaborative projects like Wikipedia attests to these instincts. In the last five years, the supplier-customer relationship has begun to change fundamentally because of the Internet. The resulting changes in market dynamics, the authors argue persuasively, will disrupt business at every level.

Rules 50

Rules Organization Work Management Peer-to-peer 50

LEADership

MAY 5, 2014

—Spotlight on Greg Ott, VP Marketing for QuickBooks Online, (Intuit Inc.). In the marketing world today, and particularly, in the disruptive innovation world, ‘growth hacking’ is the trending topic. He is the VP of Marketing for Intuit’s QuickBooks Online. Until recently, there was nothing positive to be said about hacking.

CMO 40

CMO Work Management Marketing Management Peer-to-peer 40

WebMarketCentral

APRIL 15, 2008

Social media sites, no longer relegated to just teens and college students, are now the most cost-effective way for a company to drum up international attention. In fact, social networking serves as a great equalizer for small businesses, as anyone with an Internet connection can now launch a successful, global marketing campaign.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

CoSchedule

JANUARY 24, 2023

You see, as content marketers write about how to write a blog post, many overcomplicate and glorify the entire process. Recommended Reading: Target Market: Definition, Purpose, Examples, Types, & Segments Topic Next, choose a specific topic for your blog post. Wikipedia is awesome, and we all use it for personal purposes.

Process 100

Process Wikipedia Paid Search Agency Lead Scoring 100