Biznology

DECEMBER 4, 2014

Outdated and incorrect SEO copywriting tactics. For instance, one company I worked with had an old “SEO copywriting 101″ PowerPoint that talked about keyphrase density and blasting press releases to thousands of sites. Here are seven of the most common SEO copywriting myths I still hear about: Keyphrase density.

Copywriting 80

Copywriting SEO Press High Quality Lead 80

ConvertKit

MAY 14, 2019

We also like how Shanna Skidmore uses the common email copywriting practice of creating urgency and authority by using strong language that makes you feel like there’s more inside the email that you might want to learn. Learn the basics of conversion copywriting. How to write an email with email copywriting.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

ConvertKit

MAY 14, 2019

We also like how Shanna Skidmore uses the common email copywriting practice of creating urgency and authority by using strong language that makes you feel like there’s more inside the email that you might want to learn. Learn the basics of conversion copywriting. How to write an email with email copywriting.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

ClearVoice

NOVEMBER 4, 2022

Whether you need help with your Google My Business profile, meta tags, or split testing, they have you covered. You can select from categories including growth marketing, copywriting, brand, and referral marketing. They also have some free SEO training resources for readers. Copywriting, content marketing, and branding.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Martech

MAY 23, 2024

A fan myself of ChatGPT, I’ve witnessed team trainings on how to use a variety of AI tools to craft content and then put it into your CMS or landing page host for publish and distribution. But HubSpot is hoping to shortcut that experience and save time by keeping it all in one spot. SEO isn’t dying just yet, but it’s definitely evolving.

Marketing AI 111

Marketing AI Budget Programs Thought Leadership Landing Pages 111

Content Standard

AUGUST 21, 2023

Download the Executive Snapshot of This Article Option 1: Public Generative AI Tools Public tools, such as ChatGPT and Google’s Bard, provide open access to pre-trained generative AI models. First, because models may have been trained on others’ copyrighted material. Let’s dive in.

Enterprise Management 90

Enterprise Management Budget Programs Generation Tools 90

Biznology

MARCH 31, 2017

They will need training on the “SEO piece” (more about that later) but their writing skills are solid. Does asking your SME to write blog posts fall flat, but she is willing to be interviewed for a podcast (that can turn into a transcript–which is fantastic Google -food?). SEO copywriting training is no longer a luxury.

SME 80

SME Ad Building Copywriting Content 80

The Effective Marketer

SEPTEMBER 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking More Free Marketing Training Who doesn’t like free stuff? And enjoy… free is always good This entry was posted on Wednesday, September 23rd, 2009 at 8:58 pm and is filed under Marketing Training , Webinars.

Training 100

Training Planning Work Management Marketing Management 100

Contently

APRIL 13, 2023

For example, a prompt engineer can work directly via an API with GPT-3 or GPT-4 — the large language model from OpenAI on which ChatGPT is based — to train the model for a specific application. But prompts are not just for training a model for a specific application. Well-crafted prompts help make models more useful at all levels.

Generation 195

Generation API Webinar Metrics FAQ 195

Martech

FEBRUARY 8, 2023

Additionally, there is a risk that AI-generated content could perpetuate biases that are built into the data sets it is trained on, leading to further marginalization of certain groups. Another ethical concern is the potential for AI-generated content to displace human workers. But job-ending? Just ask Marvel. In insights.

Marketing AI 107

Marketing AI Advertising Agencies Ethics Copywriting 107

The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. You can follow any responses to this entry through the RSS 2.0

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Content Standard

FEBRUARY 2, 2023

GPT-3 (Generative Pre-trained Transformer 3) is the generative AI model that ChatGPT uses. It was trained to specialize in generating human-like text in response to a text prompt, such as a question, command for information, or statement. the internet—’nough said).

Marketing AI 115

Marketing AI Lead Ranking Generation Paid Search Agency 115

WriteSpark

NOVEMBER 6, 2013

You''ve searched on LinkedIn and Google. And still you haven''t been able to find a freelance copywriter who has that magic combination of good writing skills and strong knowledge of your technology. Of course, when you search for the profile keyword "technical copywriter" on LinkedIn, the result is a long list of potential candidates.

Copywriting 120

Copywriting Ideal Customer Profiles Paid Search Agency Training 120

nDash

NOVEMBER 30, 2020

Additionally, they can write all types of content – from blog posts to training guides to scripted content to presentations. PR training, solutions, and integrated campaigns . I’m Anup, I’m a freelance copywriter and content writer, with 5 years of experience in the writing field. Area of expertise: . Ecommerce .

Marketing Budget 64

Marketing Budget Marketing Budget Creation Budget Programs Work Management 64

WriteSpark

NOVEMBER 6, 2013

You've searched on LinkedIn and Google. And still you haven't been able to find a freelance copywriter who has that magic combination of good writing skills and strong knowledge of your technology. Of course, when you search for the profile keyword "technical copywriter" on LinkedIn, the result is a long list of potential candidates.

Copywriting 120

Copywriting Ideal Customer Profiles Paid Search Agency Training 120

Unbounce

MAY 4, 2023

Search giants like Microsoft and Google have been particularly interested in generative AI , which is AI capable of creating text or images. Google and Microsoft are locked in an ( increasingly public ) arms race to deploy this new technology, which could totally transform how people find and engage with content online.

Marketing AI 52

Marketing AI Paid Search Agency Lead Ranking Budget Programs 52

Biznology

NOVEMBER 5, 2013

I asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.”

Spending 80

Spending Paid Search Agency Google SEO 80

The Effective Marketer

JUNE 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot. Here I talk about the final 5 classes.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Contently

JUNE 1, 2020

However, avoid overuse of the word “local,” another meaningless trope enjoying a surge in popularity. “’The local cheese, the local market,’ that means nothing to me,” said Nick Papa, marketing copywriter at online magazine and travel company Atlas Obscura. Has it been in the family for five generations?

Content 217

Content Keywords SEO Copywriting 217

Biznology

MARCH 30, 2016

Have you heard that you can toss keyphrase research out the window and “write naturally” for Google? Everything was done in an attempt to send Google the signal, “Hey, this page is about blue widgets. After all, if you “write naturally,” Google will figure out what your page is about. But position?

Research 80

Research Copywriting SEO Google 80

Hubspot

MAY 3, 2017

Copywriting Blunders: Do You Make these 10 Common Mistakes? " Social Marketing Training " by Hootsuite. Digital Marketing Course " by Google. " SEO Training Course by Moz " by Udemy. Social Marketing Training " by Hootsuite. Digital Marketing Course " by Google. " SEO Training Course by Moz " by Udemy.

Class 101

Class Enterprise Management Online Marketing Work Management 101

ClearVoice

JUNE 3, 2022

In our data study , we found that Google now considers content marketing the #1 ranking factor. You can hire a freelance blog writer for your blog posts or a professional freelance SEO copywriter for your sales pages and website. Professional freelancer writers continue their training while staying up to date with trends.

Sample 105

Sample Work Management Custom Publishing Lead Scoring 105

Hubspot

MARCH 26, 2014

I’m a copywriter. An article titled, “ 50 Attributes of a Great Copywriter ” gave me the idea for this one. Great copywriters master the science of removal. Raising your game as a copywriter calls for a degree of fearlessness. Great copywriters must break rules. Great copywriters must break rules.

Copywriting 28

Copywriting Personalization Rules Class 28

BenchmarkONE

MARCH 25, 2021

It learns about the “voice” of a brand and can generate or improve low-level copy, liberating marketers and copywriters from the body of their work and letting them focus on content and creativity. AI-driven copywriting is already prevalent on eBay and is used to make ever more focused and brand-relevant content. Source: SEO Biz World.

Marketing AI 75

Marketing AI Enterprise Management Work Management Trends 75

Hubspot

MARCH 27, 2018

To do this, they're focusing on things like localization, page authority, click-through rate, and even searches that come from voice assistants like Amazon Alexa and Google Assistant. From link building to the latest algorithm changes from Google, Search Engine Journal covers news and tactics related to the search engine marketing industry.

SEO 78

SEO Marketing Websites Search Engine Marketing Copywriting 78

ClearVoice

JULY 20, 2019

Freelance copywriter. Bonus tip: You can set up a Google alert to see how your brand is performing online. If you do not want to receive alerts, you could search your brand name on Google once or twice a month to see what comes up for your brand. You could also create a training or video around one of your top questions.

Content Marketing 97

Content Marketing Business Marketing Budget Ideal Customer Profiles 97

Optinmonster

FEBRUARY 6, 2023

Kids’ mobile apps: Create an educational or fun app that is designed for kids and sell it on the App Store or Google Play. Example 20: The Like a Boss mastermind is a group program that teaches freelance copywriters how to build their businesses. Templates: Sell the templates you use for copywriting, social media, or web design.

Examples 93

Examples Product Work Management Marketing Management 93

Hubspot

DECEMBER 4, 2018

I’m Jeff from Boston, and I sell sales training and consulting in Boston. If you sell copywriting services, you might look for errors on your prospect's website and email them with the corrections, adding, "As your copywriter, I'd ensure your site was 100% typo-free at all times.". I’d like to introduce my services.

Work Management 99

Work Management Dwell Marketing Management Copywriting 99

BOP Design

AUGUST 14, 2018

There are two main tools that we find helpful in tracking and reporting data for marketers: Google Analytics. We recommend to all of our B2B website and marketing clients to install Google Analytics tracking on their website. There are many web analytics tools out there, but Google Analytics is a great place to start.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Enterprise Management Work Management 85

ClickZ

AUGUST 10, 2020

Virgin Trains used real-time traffic data to let motorists know how much quicker their journey would have been by train. Dan has delivered award winning interactive and data-driven digital Out of Home concepts for brands such as Google, Disney, Pepsi and McDonald’s. Dan Dawson is the Chief Creative Officer at Grand Visual.

Marketing AI 141

Marketing AI Advertisements Advertising Terms and Conditions 141

Hubspot

APRIL 25, 2023

Now Google, HubSpot , and Microsoft are racing to develop their own versions of AI chat tools to compete with ChatGPT. Copywriters, marketers, and even sales professionals train AI models to optimize content for messaging platforms. Salespeople who aren't experts in copywriting can write effective emails with the help of AI.

Tools 72

Tools Lead Ranking Template Outreach 72

Unbounce

OCTOBER 14, 2021

When you’re looking for the best car washes in town, you usually Google it, right? You don’t need training or marketing certifications to use our tools. No matter your copywriting skills, everyone faces writer’s block—and a nasty bout of it can really set you back in your (already) busy schedule. Good question.

Planning 132

Planning Landing Pages Paid Search Agency Small Business Marketing 132

SmartBug Media

DECEMBER 14, 2018

It's days like these that allow us to provide the best experiences and results for our clients, and help us grow individually into the best marketers, web developers, designers, copywriters … that we can be. HubSpot Academy is the most comprehensive source for training with actionable insights that are backed by real-world data.

Paid Content 86

Paid Content CMS Development Marketing & Strategy Advertising Agencies 86

SocialPilot

FEBRUARY 9, 2024

He is the founder of ProBlogger Training Events. Dela is a renowned thought leader in email marketing and posts around email development strategy, email marketing optimization, copywriting, subject lines, and new marketing trends and happenings. Bred has also written the book called ‘Advanced Google Adwords’.

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

BenchmarkONE

MARCH 25, 2021

It learns about the “voice” of a brand and can generate or improve low-level copy, liberating marketers and copywriters from the body of their work and letting them focus on content and creativity. AI-driven copywriting is already prevalent on eBay and is used to make ever more focused and brand-relevant content. Source: SEO Biz World.

Marketing AI 52

Marketing AI Enterprise Management Work Management Trends 52

Biznology

MAY 27, 2015

What’s worse, many businesses allow content like this to fly because they think it’s “supposed” to read like that “for Google.” ” They don’t realize that Google wants to reward standout content that addresses the readers’ question – not keyphrase-stuffed drivel.

Paid Search Agency 80

Paid Search Agency SEO Companies Copywriting 80

BenchmarkONE

MARCH 25, 2021

It learns about the “voice” of a brand and can generate or improve low-level copy, liberating marketers and copywriters from the body of their work and letting them focus on content and creativity. AI-driven copywriting is already prevalent on eBay and is used to make ever more focused and brand-relevant content. Source: SEO Biz World.

Marketing AI 52

Marketing AI Enterprise Management Work Management Trends 52