ClearVoice

MARCH 26, 2024

This article provides the ultimate guide to KPIs to help you measure the effectiveness of your content performance and distribution strategies. Key Metrics for Content Distribution “There are three objectives for content marketing: reach, engagement, conversion. Reach refers to the total number of users who visit a page.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

ClearVoice

SEPTEMBER 28, 2022

Duplicate content is a silent killer of a thriving website’s search engine rankings. In some cases, duplicate content will also cause you confusion, especially when accidental content duplication happens. Read this guide to learn what duplicate content is, why it occurs, how it affects SEO, and how to fix it.

Lead Scoring 72

Lead Scoring Lead Ranking Content Tagging 72

Scoop.it

MARCH 14, 2024

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). For example, Cruise America, a company that offers RV rentals , often partners with travel influencers to create exciting road trip content.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Anyword

JANUARY 21, 2022

??Strong content marketing is one of the most important assets any small business can have in this digital age. Creating engaging content that your customers want to read and share builds a brand’s reputation and boost conversion or leads. What Is Content Marketing — and Why Do We Need It? Top Content Marketing Tools.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Optinmonster

JANUARY 22, 2024

Create Unique Product Descriptions Product descriptions should be treated as bite-sized bits of content. Search engines treat product descriptions like any other content on your site. These descriptions provide what keywords to rank products for in SERPs. Identical content fights for SERP positions.

Lead Scoring 70

Lead Scoring Lead Ranking SEO eCommerce 70

Marketing Insider Group

JANUARY 16, 2020

Blogging is the fundamental component of your content marketing strategy. Publishing blog posts 2 to 4 times per week provides the highest results in terms of both traffic and conversions. How do you plan for a year’s worth of content? Web traffic. This topic would fall under the blog’s theme of content marketing.).

Planning 319

Planning Conversion Top of Funnel Custom Publishing 319

Optinmonster

JULY 28, 2022

The first thing to track about your marketing campaigns is traffic. Traffic is simply how many people visit your website or social media profiles. Without traffic, you have no customers to market to in the first place. Check out our ultimate SEO guide to learn how to grow your traffic. Event registrations. Link clicks.

Paid Content 83

Paid Content Campaigns Marketing Analytics Tools Planning 83

B2B Marketing Insights - WE

MARCH 16, 2022

On-page SEO is the process of optimizing your website’s content, titles, meta tags, and other factors that influence your ranking. It’s also about creating high quality content that people will want to read and share. So, while technical SEO is important, don’t forget the importance of good content!

SEO 98

SEO Practices Best Practices Lead Scoring 98

Optinmonster

JANUARY 22, 2024

Create Unique Product Descriptions Product descriptions should be treated as bite-sized bits of content. Search engines treat product descriptions like any other content on your site. These descriptions provide what keywords to rank products for in SERPs. Identical content fights for SERP positions.

Lead Scoring 52

Lead Scoring Lead Ranking SEO eCommerce 52

SmartBug Media

FEBRUARY 27, 2023

SEO stands for search engine optimization , which is the process of optimizing webpages, content, and links to help businesses rank higher in search engine results pages (SERPs). CMS stands for content management system, a software application used for creating, managing, and publishing content on websites.

CMS Development 96

CMS Development SEO Enterprise Management Hubspot 96

Directive Agency

JULY 15, 2016

To save the day, we have created a list of 10+ actionable SEO traffic hacks to optimize your website for Google (if you’d rather hire us, click on the button below to get a free search assessment.). SEO Traffic Hack #1: Check the On-Page SEO of Core Pages in Your Menu. Keyword cannibalization is a real threat to your website.

Traffic 76

Traffic SEO Lead Scoring Lead Ranking 76

seo.co

JANUARY 25, 2023

Some of the reasons why build links no longer work include: A webpage was moved without a redirect being added The webpage was deleted The website is no longer available The website has crashed and needs attention The URL structure of the website has changed You’ll know a broken link/dead link when you encounter one. We made a mistake.

Link Building 98

Link Building SEO Ad Building Domain 98

EMagine B2B Blog

APRIL 29, 2019

This helps them provide the high-quality content we ask for and allows us to focus on other parts of the overall strategy like implementing structured data, setting up Google Tag Manager and tracking goals, internal link audits, or working on tasks such as E-A-T audits. Today’s post focuses on best practices for SEO friendly content.

SEO 88

SEO Practices Best Practices Top of Funnel 88

Moz

FEBRUARY 9, 2021

Posted by KameronJenkins Tell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. The solution in both of these scenarios is a content brief.

Top of Funnel 60

Top of Funnel SEO Ideal Customer Profiles Merchandising 60

ClearVoice

JUNE 27, 2022

Moreover, both strategies rely heavily on good content, which is why the three should work seamlessly together to create a bigger impact. To figure out how to make SEO, SEM, and content marketing work together, you must first understand how each one works. Both SEO and SEM rely heavily on good content and keyword targeting to succeed.

SEM 52

SEM Paid Content Lead Scoring Lead Ranking 52

seo.co

NOVEMBER 27, 2023

Ranking in the search engine results pages (SERPs) and getting organic traffic from Google, Bing, Yahoo, and other search engines won’t happen on its own. Although there are many different ways to generate traffic to your website, you can’t compete in today’s marketplace without search visibility. Do SEO plugins actually work?

SEO 52

SEO Work Management SERP User-Generated Content 52

Hubspot

APRIL 7, 2019

Sure, you know Twitter drives a certain percentage of traffic to your website. Luckily, you can prove all of that with a few special codes added to the end of your URLs: They are called UTM codes. Download our free marketing reporting template here to help you keep track of all your marketing metrics. What are UTM codes?

Budget Programs 101

Budget Programs Marketing Analytics Tools Advertising Mediums Hubspot 101

Hubspot

JULY 21, 2017

But truth be told, the "Should we gate our content?" But at the same time, it turned out that we had a lot of landing pages for our offers -- the gates, if you will, that weren’t getting much organic search traffic. Hypothesis : We have a lot of offer landing pages that aren't getting much organic search traffic.

Landing Pages 98

Landing Pages Lead Scoring Lead Ranking Content 98

Unbounce

JUNE 10, 2021

A few factors besides Quality Score can crank up your CPA: Lots of competition: Keywords that get a bunch of traffic will cost more to target—it’s the nature of the beast. Add some lower-traffic keywords to the mix if they start inflating your CPA. Jazz up your content with video. What Can Cause High CPA?

Cost per Acquisition 141

Cost per Acquisition CPA Marketing Budget Marketing Budget Creation 141

Mailmunch

MAY 4, 2021

Some have their fancy link building techniques and email templates that they guarantee will get you a large number of links in a short time. However, I don’t believe outreach techniques or templates could guarantee success here. Years of receiving these templates with the same requests everyday have made people disinterested.

Link Building 52

Link Building Outreach Ad Building Paid Search Agency 52

Integrated B2B

FEBRUARY 18, 2020

A content audit is kind of like spring cleaning. Although there’s no shying away from the fact that it’s a lot of work, a properly performed content audit can send a surprisingly large amount of organic traffic your way. Does your website need a content audit? Nearly every type of website can benefit from a content audit.

SEO 52

SEO SERP Content Lead Scoring 52

Sprout Social

JULY 25, 2023

Specifically, it helps you in three crucial ways: Build an effective top-funnel and mid-funnel social strategy Top-of-funnel social media efforts aim at attracting new visitors and measuring audience behaviour such as web traffic, impressions and average time on site. How often do users visit my brand and how do they engage with my content?

Marketing Analytics Tools 140

Marketing Analytics Tools Social Media Top of Funnel Analytics 140

Optinmonster

AUGUST 24, 2023

OptinMonster OptinMonster is the best email marketing tool for effectively converting and monetizing your website traffic. With OptinMonster, you can choose from an extensive collection of 600+ pre-built templates and create a stunning offer. It allows you to create high-converting popups and opt-in forms that convert.

Email Marketing 58

Email Marketing Marketing Management Tools Conversion 58

Hubspot

APRIL 23, 2020

Many organizations opt to redesign their website to welcome more traffic as their business grows and scales; others invest in a website redesign as part of a larger rebranding initiative. Ask yourself, "Is this site converting a reasonable amount of traffic? Top-performing keywords in terms of rank, traffic, and lead generation.

CMS Development 100

CMS Development Marketing Websites Work Management Ad Building 100

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. Ensure it’s engaging and includes keywords for SEO.”

Examples 78

Examples ROI Planning Work Management 78

Sprout Social

FEBRUARY 15, 2023

This enables you to organize what content people see first. Let’s go through each of these elements: Video spotlights This is the first piece of content that appears on your channel. These organize the content your visitors see first. This will also appear in your public URL. Let’s start simple with your Layout.

Youtube 88

Youtube Advertising Channels Brand Identity Branding 88

Convince & Convert

AUGUST 3, 2017

Enable a custom URL or “ username ” for your page. When you create a username, it appears in a customized web address (for example, facebook.com/yourcompany) for your page which makes it easy for people to type in the URL. Original content helps your page rank higher. Select the Best Template. Non-profits.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

SmartBug Media

DECEMBER 8, 2020

The world of content marketing offers many choices for where to host your content, and specifically your blog. For instance, I quite frequently see companies structure their blog URL in the format of blog.mybusiness.com. The blog system in WordPress is fairly simple, because it is just a large rich text box for the blog content.

Hubspot 86

Hubspot CMS Development Marketing Automation Services Top of Funnel 86

seo.co

FEBRUARY 2, 2021

Are you planning to update the looks, content, and functionality of your website? Whatever your reason may be, it can be scary to potentially lose your rankings, domain authority, and traffic that you’ve spent years building up. You have flowing organic traffic, rankings are strong, and your ROI is growing.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Marketing Websites 98

Bluetext

JULY 6, 2023

Go-to-market campaigns are incredibly beneficial to reaching your marketing goals — whether that’s generating mass brand awareness, driving new traffic to your site, or producing quality conversions. If users can click on a URL that drives to your site, you should always try to add UTM codes to that URL. for a product.

Paid Content 26

Paid Content Paid Search Agency Work Management Marketing Management 26

Optinmonster

OCTOBER 15, 2021

HubSpot is a popular customer relation management (CRM) platform that helps you make marketing, sales, content management, and customer service easier. These services are divided into “Hubs” that specialize in certain areas like: Marketing : helps you grow traffic and convert visitors to leads.

Hubspot 89

Hubspot Work Management Rules Template 89

Hubspot

OCTOBER 2, 2018

That includes viewing your referring domains, mobile site performance, rich search results, and highest-traffic queries and pages. It’s helpful on a macro and micro level -- both when I need to figure out what’s happened to a high-traffic blog post that suddenly dipped, and see how many impressions HubSpot is gaining month over month.

Marketing Analytics Tools 97

Marketing Analytics Tools Google CTR Domain 97

Convert

MAY 16, 2022

What is Split URL Testing? Split URL testing is a type of test where you pit two substantially different versions of the same way page against each other, sending half of your traffic to either of them to see which performs better at converting. The keyword here is substantial changes. You’re Testing Prices.

Optimization 52

Optimization Product Top of Funnel Best Practices 52

Single Grain

MAY 6, 2021

It is time-consuming, and this is where SEO report templates are so helpful. I have listed the top SEO report templates that you can use to showcase website SEO health to your clients in a faster and efficient manner than by creating your own reports from scratch. TABLE OF CONTENTS: ↓ What Is an SEO Report? Impressions.

Template 145

Template SEO Lead Scoring Lead Ranking 145

ClearVoice

APRIL 17, 2023

Table of Contents Does freelance work count as employment? Resume templates typically cater to full-time employment job experiences. For example, a freelance writer also routinely handles tasks related to SEO, social media publishing, fact-checking, email marketing, and content management. Where do freelance jobs go on a resume?

Work Management 52

Work Management Ideal Customer Profiles Copywriting Network Marketing 52

Conductor

AUGUST 24, 2022

It relies on a comprehensive integration of SEO into an array of business workflows that ensure search optimization best practices are reflected throughout each stage of digital content creation and other processes relevant to managing your digital presence. Content calendar/seasonality recommendations. Traffic projections.

Work Management 59

Work Management Marketing Management SEO CMS Development 59

Hubspot

APRIL 23, 2018

Auditing your website can determine whether or not it's optimized to achieve your traffic goals, and if not, how you can improve it to increase performance. Website audits usually evaluate a site not only for its content, but also for its technical performance. keyword stuffing, exact match anchor text links, etc.)

SEO 100

SEO Marketing Websites Conversion Landing Pages 100