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How to Host a Marketing Conference That Doesn’t Tank

grow - Practical Marketing Solutions

travel a lot, either to present at conferences or to facilitate workshops. I’m even in a Facebook group for frequent business travelers (great luggage tips)! The difference between hosting a memorable, worthwhile marketing conference and an expensive waste of time lies in the planning. This seems so simple, and yet so many conferences start late. Seriously.

Four new effective presentation techniques you can use right now

grow - Practical Marketing Solutions

I recently had the opportunity to observe some great speakers — Mitch Joel , Tom Webster and Laura Fitton and I learned a few things that I am incorporating into my keynote presentation style. Tom Webster did something I had never seen before in a presentation and it was very effective. At a recent conference, the lighting in the auditorium was funky. The black slide.

10 Fun and Interesting Presentation Ideas

grow - Practical Marketing Solutions

At some point in every business person’s life, you will have to give a presentation and if you’re like me, it can still be an anxious experience. have given hundreds of talks and presentations and here are 10 ideas to help you get over the nerves and into some presentation sizzle. By now, there should not be a presenter on earth talking from a list of bullet points.

How to Create an Engaging and Effective Presentation


I used to think presentation decks were an afterthought. Here are some lessons I’ve learned (somewhat painfully) about putting together clear and effective presentations. Start there and work backwards to create your presentation. Tell ‘em – this is the meat of the presentation. It’s simple, succinct, and something worth following as you structure your presentation.

B2B Marketing Trends for 2016

magazine, and presented at blogging and social media conferences. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. They expect content to be relevant, easy to find, and mobile- friendly. Look for.

Search and Social Lessons from the Zenith Social Media Marketing Conference


Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. The conference, hosted by Marty Weintraub ‘s agency, aimClear, was an impressive affair. The post-conference free martinis were a nice touch too. Start with research: is your goal achievable? What’s the best way to accomplish it?

Presentation 101: The Brilliance of Speaking Simply

PR Meets Marketing

The last two weeks has been a master class on how to present brilliantly or poorly as that may be. While I am admittedly a Democrat and mainly watched the Democrat National Conference, my points are not based on party affiliation. This is an issue not related solely to politicians, but any person who presents publicly. Be mindful of the cadence of your presentation.

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Presenting a Webinar? Build an Emotional Connection with Your Audience


The success of the webinar is largely contingent on how articulate and trustworthy the presenter is, and how well the presentation addresses genuine audience concerns. Caution: Don’t choose subject matter that your organization, or the presenter, is not extremely familiar with. Will that presenter be you? So why spend the time, resources, and energy to host a webinar?

What If Your Conference “Presentation” Should Actually Just Be a Story?


just spent a great few days at the Uberflip Experience, the first-ever marketing conference hosted by Uberflip in Toronto. The setup of the conference was simple: two days of excellent speaking sessions, punctuated by networking breaks and afterparties. The best presentations tell stories. Your storytelling will set you apart in a sea of PowerPoint presentations.

B2B Marketing Trends for 2016

magazine, and presented at blogging and social media conferences. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. They expect content to be relevant, easy to find, and mobile- friendly. Look for.

The 17 Best Social Media Conferences to Attend in 2015

WindMill Networking

With so many social media conferences being organized for 2015, which are the “must-attend” events? He has presented worldwide on social media at more than 150 events and also teaches social media marketing at Rutgers University. Social Media Conferences

Hubspot Inbound Conference Recap 2 of 9


More in depth information about her presentation can be found here from the event. The Neuroscience of Memorable Content, by Dr. Carmen Simon from Rexi Media. Dr. Carmen Simon is a cognitive scientist, who has applied the latest neuroscience research finds to develop why audiences naturally forget most of the content you create. “Oh yeah, I think I’ve forgotten that before.”

Staffing Conference Virgin

Haley Marketing

FSA 2016 Summit: my first experience at a professional staffing conference. His method of presenting made his talk engaging and interesting to listen to. The post Staffing Conference Virgin appeared first on Haley Marketing Group. Haley News differentiation First Staffing Conference Florida Staffing Association LeadershipDare to Be Different. Staffing and Social Media.

2017 Conference Preview: Discover, SMX, Pubcon & More!

KoMarketing Associates

The nice thing is, conference organizers also know this so they hold conferences in warm places like Arizona and Florida. As we kick off 2017, several KoMarketing team members will be getting out of the cold and making their way across the US to attend a number of conferences, including Digital Olympus , Discover Global Markets , HIMSS , Pubcon SFIMA and SMX West. Digital Olympus is a one-day, online digital marketing conference. There have been several editions of the conference but what makes this one particularly awesome is it features an all-female line up.

B2B Marketing Trends for 2016

magazine, and presented at blogging and social media conferences. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. They expect content to be relevant, easy to find, and mobile- friendly. Look for.

Five insanely simple ideas to make your next presentation sizzle

grow - Practical Marketing Solutions

Creating effective PowerPoint presentations is a skill that is rarely ever taught, but somehow we’re all expected to create dazzling presentations. It usually fizzles. I’m kind of a presentation geek and I’ve found that there are far more effective ways to utilize PowerPoint as a visual backdrop to your story. So what’s a novice presentation designer to do?

12 Compelling B2B Social Media Slideshare Presentations

Social Media B2B

B2B marketers give lots of presentations in today’s work environment, and are always looking for inspiration for new ideas and new ways to present those ideas. Below are a dozen B2B social media presentations from Slideshare from a variety of sources that should help get you thinking before you stand up and give your next presentation. B2B Content Marketing Trends.

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How to Make Your Presentations Wow Like a TED Talk

It's All About Revenue

So, how do you capture a little of that magical quality when creating your own presentations? For more on effective slides check out How to Create a Captivating Presentation. No one ever says what that means, which is unhelpful when you’re developing a presentation for an organization, a conference, or committee that you need to persuade. How to Make Your Presentations Wow Like a TED Talk is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. He blogs at  The Steveology Blog. Tell a Story. Think of the opening as a mini story.

Demystifying Content Strategy: Key Takeaways From Intelligent Content Conference 2016

Junta 42

That’s why this year’s Intelligent Content Conference  – the only conference that focuses on content strategy for marketers – embraced the theme Bringing Meaning to the Mystery. Famous fictional detectives were the stars of the Intelligent Content Conference 2016 – Bringing Meaning to the Mystery – posters. Of course, meaning isn’t an easy thing to bring. People get emotional.

How to Own Your Next Presentation

Modern B2B Marketing

Author: Maggie Jones Be honest: could you get through an entire presentation without saying “um”? And lastly, do you know the one thing you want your audience to take away from your presentation? As professional marketers ( not professional performers/actors/circus barkers) we needed a few pointers on our presentation skills. eye contact? The Content. the, uh”?),

How TED Talks Can Help You Create Better Client Presentations

KoMarketing Associates

One of the challenges of client presentations is they are often given over the phone or through a web conferencing system. To create a better client presentation, whether it’s a sales pitch, a monthly report, or a presentation on content ideas, we have to go above and beyond bullet point slides. can make a presentation much more interesting. Did they even get it?

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FlipMyFunnel Conference on Account-Based Marketing Comes to Austin on June 7

Customer Experience Matrix

As often happens with these presentations, putting together a coherent treatment of the topic forced me to think things through in a bit more detail than I had previously. The other thing that often happens with these presentations is I spend way too much time picking images for my slides. You can register here – it’s free. It was a tough choice and won’t tell you where I ended up.

CRM Evolution Conference: Mobile Really Does Change Everything About Marketing

Customer Experience Matrix

I snuck down to Washington DC yesterday for a few hours at the CRM Evolution conference, where a critical mass of industry experts triggered a chain reaction of interesting thoughts. Despite these issues, several practitioners and vendors at the conference said they were using the approach and had found it more practical than moving all customer data into a central repository. I’ll guess that more open system designs and higher performance technology have made direct access to source systems more practical than it used to be. So a bit of attitude adjustment may be in order.

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11 Must-Haves for Every Staffing Website: A Presentation from the Colorado Staffing Association Annual Conference

Haley Marketing

In this idea-packed presentation from the Colorado Staffing Association Annual Conference , Brad Bialy, Social Media Marketing Advisor, will show you the most important “must-haves” for an effective staffing and recruiting website. Want to turn your website into a staffing ATM? With the right approach, your site can generate job orders and placements day in and day out! So you cannot.

MarTech Conference: Some Random Impressions and Interesting New Vendors

Customer Experience Matrix

I spent last Tuesday and Wednesday at the MarTech Conference in San Francisco, where close to 1,000 marketing technologists heard sage advice, shared experiences, and otherwise frolicked with their peers. That said, the conference was still tremendously valuable, with a wide range of speakers covering the organizational, operational, and technical issues surrounding marketing technology management. Several presenters diagrammed the actual marketing systems in place at their companies. The full list is available here on the MarTech Conference site.

Social Media for Non-Profits Presentations #SMBSyr

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well for them and why. I’ve included the four presentations below, and there’s also a great round-up by Joe Cunningham at Cowley Associates. Conferences & Events Alzheimer''s Association Downtown Syracuse joe piventi John Torello Liz poda Liz romeo Non-Profits Nonprofit organization Rescue Mission Social Media Breakfast Syracuse WCNY As part of our eighth session of Social Media Breakfast Syracuse sessions, we focused on using social media as a non-profit, and had four outstanding speakers. Be sure to check our next gathering if you’re in the area!

Hubspot Inbound Conference Recap 3 of 9


“If you don’t understand the past and make changes in the present, the future is out of your control.” Measuring PR in the 21st Century: What Actually Works, by Christopher Penn SHIFT Communications. The primary responsibility of PR is to create awareness of the brand and establish trust, establish the beginnings of the relationship with the audience. Engagement. Action.

Your 2017 Resource Guide to Digital Marketing Conferences


You know what that means ‒ it’s almost conference season! Every year, in nearly every industry, businesses organize conferences that attract the best and brightest professionals. If you’ve had a chance to attend a conference you know that it can be a bit overwhelming, with many decisions to be made: Which sessions should I go to? In this guide we hope to dispel myths, share resources, and highlight a few helpful best practices so you can get the most out of conference season. Marketing Conference Resources. Niche Marketing Conferences. Best of all?

20 Inspiring SlideShare Presentations Every Marketer Should See


Some SlideShare presentations are better than others. But the best SlideShare presentations represent all three. help you kick your own SlideShare presentations up a notch, here are 20 awesome SlideShares to check out. In the same vein of customer behavior, Help Scout had this awesome presentation of the main things your customers wish you knew. What Would Steve Do?

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How to Present a Compelling Argument When You're Not Naturally Persuasive


Whether you're pitching a new idea to a client or giving a presentation to your colleagues, these tips will help you take your case up a notch. Before you even walk into the conference room, your audience will have preconceived notions about you, and about the presentation they're about to receive. Your audience isn't grading your presentation for logical validity.

Planning an Effective Presentation


As a business leader, making effective presentations is a requisite skill. Winning new clients often requires making a persuasive presentation. You may find yourself making a presentation to the public to gain their support for your project. You make internal presentations to train, inform, or influence employees. Your key messages are anchor points in your presentation.

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Outreach & Marketing in a Digital Age [Presentation]

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On Saturday, Kate presented on the topic of marketing and outreach in a digital age at the Syracuse Entrepreneurs Bootcamp. Below is the presentation. Conferences & Events Entrepreneurship Social Media bootcamp Content presentation social media marketing

Hubspot Inbound Conference Recap 4 of 9


The Relevance Imperative: B2B The Way It Should Be, Presented by Russell Glass from LinkedIn Marketing Solutions. B2B buyers are taking a random walk around the internet in hopes of finding products or services related to their business needs, at the same time, marketers are hoping they will get in the way of that random walk. The solution: Create lasting experiences. . Be relevant early.

7 Lessons From the World's Most Captivating Presenters [SlideShare]


It was Jobs’ unique presentation style -- which Apple fans referred to as a “Stevenote” -- that helped make this among the most awe-inspiring, memorable keynotes ever delivered. People who witness a Steve Jobs presentation for the first time describe it as an extraordinary experience.”. Scott’s presentation moved people to tears and drew a standing ovation. In a word: plenty.

Keynote Speaker with zero interest in your marketing conference

Fearless Competitor

Jeff Ogden of Find New Customers is an entertaining and fun keynote speaker who loves to get on stage and entertain your audience. I get invitations to marketing conferences all the time, but I have one very simple rule: Hire me as your Keynote Speaker or I am not coming to your marketing event. We have a keynote speaking page and hired a presentation coach for a reason! link].

PPC Hero Conference 2014 (Recap)


This year’s PPC Hero conference lived up to its claim of being “more than just sessions and soundbites”. You can download her presentation here ). See our presentation here). Wednesday was a shorter day, featuring one-on-one sessions and group presentations. Thanks, PPC Hero , for another FANTASTIC conference! Needless to say, the event was a huge success!

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Hubspot Inbound Conference 6 of 9


Sales and Marketing Alignment- Don’t listen to the Marketing Consultants, presented by CMO of SmartBear, Bryan Semple. Bryan Semple, CMO of SmartBear Software, walked us through how he aligns his entire organization with sales and revenue, how the process is measured, and the terminology and nomenclature used to discuss success and failure. What is marketings contribution to revenue?

You Are What You Learn: The Best Marketing Conferences to End 2016


Go to awesome industry conferences! Now that Dreamforce 2016 is in full swing this week and some of the top industry conferences are behind us, don’t think you can just go home and take a nap until 2017. Here are a few fantastic conferences worth your consideration, listed in chronological order: Forrester B2B Marketing. 404 Conference. One of the best ways to do that?

Why Your Presentations Are Putting People to Sleep


We use presentations every single day to tell stories, pitch ideas, share data, and even connect with our audience. But, there’s a small problem: 32% of people have fallen asleep during a PowerPoint presentation. Garr Reynolds, author of best-seller Presentation Zen , coined the term ''slideument'' to describe what happens when you try to merge a written document and a slide.