Salesforce Marketing Cloud

FEBRUARY 21, 2022

Representation matters Inspiring a new series Being the #AskTheTrailblazer host Trailblazer impact Trailblazer Community impact Get involved! While there will always be challenges when navigating to new career heights, there’s really a power in community. Representation matters. Trailhead Trail: Cultivate Equality at Work.

Communities 98

Communities Peer-to-peer Fulfillment Touchpoints 98

Content4Demand

OCTOBER 27, 2020

Today’s technology can help you piggyback on your network’s networks with community-driven content that amplifies the voices of your partners and customers. E ven with B2B purchases, we now have one-click access to peer reviews and insights. That’s where community-driven content comes in.

Top of Funnel 85

Top of Funnel Communities Peer-to-peer B2B Thought Leadership 85

Unbounce

MAY 11, 2022

That’s why a community of people who get it is necessary to survive out there— not to be dramatic or anything. That’s why a community of people who get it is necessary to survive out there— not to be dramatic or anything. Community is like the peanut butter to your Nutella toast. When *communities* collide—get it?

Communities 137

Communities Word of Mouth B2B Thought Leadership Peer-to-peer 137

Sprout Social

MARCH 20, 2023

About a year after BentoBox invested in organic social media by hiring a social media manager, we shifted from a product-driven strategy to a community-driven one. About a year after BentoBox invested in organic social media by hiring a social media manager, we shifted from a product-driven strategy to a community-driven one.

Communities 86

Communities Paid Search Agency Product Peer-to-peer 86

SmartBrief - Marketing

JANUARY 9, 2024

But now, these brands are being challenged by a new cultural paradigm with the power of influence now in the hands of the consumer, the community and the influencers who cultivate loyalty versus overnight fame. Doing more with less seems to be a common challenge agencies and brands currently face.

Marketing AI 52

Marketing AI Communities Paid Search Agency Ad Building 52

Martech

AUGUST 25, 2021

I wanted a way to talk to people who understood what I was doing — which is the entire ethos of community.” ” The first comment came from Mike Rizzo, telling me how the MO Pros community of marketing operations professionals started out as a Slack channel. Gamers have long constituted a network of online communities.

Communities 143

Communities Advertising Agencies Peer-to-peer Paid Search Agency 143

Zoominfo

APRIL 7, 2020

Human Resources controls a growing piece of the budget. What are the systems and protocols for communication inside the organization ? Free Trial One Major HR Pain Point: Data Security Data security, vendor trust, and system reliability The human resource department deals in data, so data security is top of mind. “I Recruitment.

Resources 130

Resources Peer-to-peer Vendors Mobile Marketing 130

6sense

FEBRUARY 3, 2022

Editor’s Note: CMO Coffee Talk is an open space for more than 1,300 CMOs to come together weekly with their peers and discuss timely, crowd-sourced topics. It’s your message — what you say and how you say it — that’s at the heart of great communication. It’s one of the best examples of B2B community I’ve ever seen. .

CMO 62

CMO Communities Peer-to-peer Eloqua 62

Marketing Insider Group

MARCH 9, 2023

As content marketers, we are always on the hunt for interesting data to grab reader attention and support our claims. It’s a beautiful thing when our employer is the data source. This practice is just wrong. It’s also wise to use only data your industry considers fresh.

Stats 286

Stats Advertising Agencies Paid Search Agency Work Management 286

InsightSquared

MAY 7, 2019

For these reasons, accurately tracking key sales metrics and benchmarking your performance against peers and market leaders is critical to getting the most out of your sales resources. Shorter sales cycles equate to more sales and greater productivity from invested resources. Typical SaaS Sales Metrics.

Peer-to-peer 256

Peer-to-peer Sales Cycle Product Advertising Benchmark 256

Televerde

APRIL 24, 2024

On Thursday, May 23, The Boy Scouts of America Silicon Valley Monterey Bay Council is hosting their annual Community Leadership Breakfast. Corporate leadership often faces criticism for poor communication and transparency. With my sons in Scouting and as a lifelong Scout myself, the Leadership Breakfast is always a top event for me.

Peer-to-peer 98

Peer-to-peer Business Ethics Communities 98

Salesforce Marketing Cloud

AUGUST 17, 2022

Unlock career opportunities with Trailblazer Mentorship Meet Trailblazer Mentee Daphne Zhang Give back to the community as a Trailblazer Mentor Ready to dive in? We’ve made it our mission to empower anyone with the tools they need to build dynamic careers, communities, and companies with Salesforce and thrive in a digital-first world.

Peer-to-peer 98

Peer-to-peer Communities Consulting Digital Transformation 98

B2B Marketing Exchange

APRIL 10, 2024

Community-Centric Approach: At the heart of #B2BMXEast is a commitment to fostering a vibrant and inclusive community of B2B marketers. Connect with peers, industry leaders, and solution providers, forging valuable relationships that can propel your career and business forward. The post Your Invitation To #B2BMXEast!

Peer-to-peer 52

Peer-to-peer B2B Sales Class Network Marketing 52

InsightSquared

JULY 10, 2019

Step 1: Training and Resources: Initially, I completed trainings for each group of sales reps and sales managers. This provided resources for references for people who were traveling at the time or for those who wanted to look back on them at a later date. Step 3: Peer-to-Peer Testimonials: . Step 4: Executive Buy-in.

Peer-to-peer 153

Peer-to-peer Paid Search Agency Training Resources 153

Adobe Experience Cloud Blog

JULY 12, 2017

In a time when our customers hold the power, when they don’t want to be marketed to, and when they want to be engaged with in a personal and authentic way , if you have a customer community, you already have an incredibly powerful tool at your fingertips with which to engage customers. A community is one of the many places your customers are.

Communities 134

Communities Best Practices Peer-to-peer Marketo 134

Litmus

MAY 26, 2023

Our State of Email reports have always depended on the kind and generous knowledge-sharing from the email community. As email marketing professionals, we recognize the importance of sharing our experiences and techniques with our peers. I recall I spent a lot of time perusing Litmus Community. Last updated May 26, 2023.

Peer-to-peer 63

Peer-to-peer Research Service Communities 63

Salesforce Marketing Cloud

OCTOBER 10, 2023

However, many Salesforce Developers have chosen to extend their careers beyond coding to also become community leaders, international speakers and writers, dedicated mentors and coaches, and passionate knowledge sharers. Find the Perfect Developer Career Path for You Explore resources and learn key skills for the path that’s right for you.

Peer-to-peer 115

Peer-to-peer Communities Blogger Youtube 115

Litmus

AUGUST 7, 2019

Google is a powerful tool—and honestly, a skill—but a lot of the time, having a mentor or a community to talk with is much better than blindly searching online for answers. The email community is alive and well, and there are many ways you can connect with people just like you all over the world. Join the #emailgeeks Slack Community.

Communities 72

Communities Peer-to-peer Email Marketing Planning 72

Outreach

DECEMBER 19, 2017

We’re excited to announce some big news surrounding our customer community! We launched our customer community back in May of this year. The purpose of the community is for Outreach customers to freely exchange tips, tricks, thoughts, and feedback, as well as pose questions about the Outreach products and business.

Outreach 71

Outreach Communities Peer-to-peer Thought Leadership 71

Vision Edge Marketing

SEPTEMBER 14, 2021

The dictionary defines an ecosystem as “a community that works together with its environment, functioning as a unit.” And describe a business ecosystem as the network of independent entities or members who function together to make up a market community. Strategy is crucial to mitigating risk. Every market has an ecosystem.

Peer-to-peer 180

Peer-to-peer Planning Advertising Agencies Marketing & Strategy 180

Martech

APRIL 5, 2024

Ultimately, martech platforms must address two types of marketing problems: customer-facing communication issues (e.g., automating personalized email communication to eliminate manual efforts). Ultimately, martech platforms must address two types of marketing problems: customer-facing communication issues (e.g.,

Peer-to-peer 94

Peer-to-peer Paid Search Agency SMS Gartner 94

Influitive

OCTOBER 11, 2015

Customer engagement really begins the moment a buyer spots a mention of your company on social media, or hears about your product from a peer in their industry. Marketers know that finding ways to increase customer engagement is good for the bottom line. That’s because loyal customers are more likely to buy again, and buy more than before.

Loyalty 279

Loyalty Peer-to-peer Ideal Customer Profiles Word of Mouth 279

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media Lead Ranking Sales Qualified Leads Peer-to-peer 62

Zoominfo

FEBRUARY 17, 2023

At ZoomInfo, we are dedicated to the sustainability of our business, people, and communities. Employee Development As we grew our employee base, we invested more resources to expand the professional development opportunities for our teammates. times faster than our SaaS peers. “We Here are some of the highlights.

Enterprise Management 130

Enterprise Management Work Management Zoominfo Marketing Management 130

EveryoneSocial

MARCH 30, 2021

When inclusion is a priority in your workplace, employee resources groups positively inform the metrics for any company’s objectives and key results, key performance indicators. Aligning Employee Resource Groups with Company OKRs and KPIs. Aligned Goals of ERGs and OKRs and KPIs. Business and Diversity Strategies.

Resources 63

Resources Ad brokers Paid Search Agency Work Management 63

Martech

SEPTEMBER 14, 2023

Eighty-four percent of B2B buyers start the purchasing process with a referral, and peer recommendations influence more than 90% of all B2B buying decisions. We live in a peer-bound world,” says Chandar Pattabhiram, CMO for business spend management platform Coupa. ” Here’s the problem with that mindset.

Marketing Analytics Tools 114

Marketing Analytics Tools Marketing Budget Enterprise Management Work Management 114

6sense

NOVEMBER 10, 2021

Editor’s Note: CMO Coffee Talk is an open space for more than 1,200+ CMOs to come together weekly with their peers and discuss timely, crowd-sourced topics. This includes multimedia content, peer community engagement, partner co-marketing efforts and more. . Here are a few Aha! moments I spotted during the conversation. .

CMO 62

CMO Peer-to-peer Cross-Selling Work Management 62

Salesforce Marketing Cloud

DECEMBER 6, 2023

Learn to communicate well Excellent written and verbal communication skills are important to have as a Salesforce Admin. What’s good communication? Build trust with great communication skills and transparency. Salesforce Admins have the power to deliver success for their companies. How do they do it?

Paid Search Agency 110

Paid Search Agency Tips Companies Work Management 110

Salesforce Marketing Cloud

NOVEMBER 29, 2023

Channel sales — or selling through partners — represents 75% of the world’s commerce, according to Forrester. This approach helps companies accelerate sales and grow revenue without adding to their headcount, a move that’s increasingly important during economic uncertainty. What you’ll learn: What is channel sales? Franchisees.

Enterprise Management 111

Enterprise Management Work Management Advertising Channels Marketing Management 111

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Litmus

FEBRUARY 3, 2023

Historically, the State of Email reports we produce are powered by the knowledge the email community is so willing to share—which in turn, helps new generations of email marketers learn, grow, and strive. I recall I spent a lot of time perusing Litmus Community. This is what cherish about our community.

Customer Surveys 81

Customer Surveys Email Marketing Peer-to-peer Planning 81

Salesforce Marketing Cloud

MAY 15, 2023

The Salesforce+ series Trailblazer follows leaders who showcase innovation and commitment to the community through inspiring, uplifting, and giving back to others. In Season 1, we learned from five Black leaders who built successful companies, careers, and communities with Salesforce. Mark your calendars; you won’t want to miss this!

Peer-to-peer 98

Peer-to-peer Communities Barriers Education 98

Biznology

MARCH 19, 2019

Our goal is for Biznology to be a strong, valuable peer-to-peer learning network that helps you make smarter decisions for your business today — and prepares you for what’s next. We look forward to your feedback and participation as members of the Biznology community. Best wishes, many thanks, and looking forward!

Peer-to-peer 91

Peer-to-peer Enterprise Management eCommerce Newsletter 91

6sense

DECEMBER 1, 2021

Editor’s Note: CMO Coffee Talk is an open space for more than 1,300 CMOs to come together weekly with their peers and discuss timely, crowd-sourced topics. Matt Heinz of Heinz Marketing co-hosts these dynamic, illuminating conversations with 6sense CMO Latané Conant. . Insights from Benchmark Research on Brand Impact . Power of voice.

CMO 62

CMO Peer-to-peer Budget Programs Organization 62

6sense

JANUARY 31, 2022

Editor’s Note: CMO Coffee Talk is an open space for more than 1,300 CMOs to come together weekly with their peers and discuss timely, crowd-sourced topics. Peer reviews over analyst recommendations . Matt Heinz of Heinz Marketing co-hosts these dynamic, illuminating conversations with 6sense CMO Latané Conant. .

CMO 62

CMO Peer-to-peer Buy Gartner 62

Salesforce Marketing Cloud

MAY 22, 2023

Top 12 reasons to build a career in the Salesforce ecosystem Developer resources There are so many opportunities out there today for software developers that it can feel a little overwhelming, especially if you’re just starting out. What can Salesforce offer me as a developer? How can you figure out what’s right for you?

Peer-to-peer 52

Peer-to-peer API Communities CRM 52

Salesforce Marketing Cloud

MAY 23, 2022

A McKinsey study also shows that companies that excel at design grow revenue and shareholder return at nearly twice the rate of their industry peers. Salesforce Strategy Designer Certification Skills needed to become a Salesforce Certified Strategy Designer Ready to get certified? Here’s how to get started! You got this, Trailblazer.

Design 98

Design Peer-to-peer Deliverability Validation 98