chiefmartech

APRIL 1, 2021

And, with every device, appliance, and surface in our harried lives constantly nagging us, by beeping and buzzing, and buzzing and beeping, and BEEPING and BUZZING, and… um, where was I? Efficiency-squared. It’s gotten more fast-moving. And more ever-changing. Oh, yeah, it’s even more digital too.

Planning 118

Planning Practices Work Management Marketing Management 118

Tony Zambito

OCTOBER 23, 2018

At the risk of being a buzz killer, there is something amiss about all of this that may not be that great. The emphasis is on becoming more digitally efficient with one’s marketing and sales efforts as a means of connecting with customers. Customer Engagement Transformation. I am sure there are more. 2020 Looms Ahead.

Digital Transformation 184

Digital Transformation Buyer Personas Work Management Marketing Management 184

Webbiquity

MARCH 7, 2019

Social media is a powerful tool to build buzz around your event and drive attendance. Encouraging followers to “get quizz-y with it” for the chance to bag premium tickets is another novel way to build buzz for your event and drive long-term interaction on your posts in the run up to the big day. Build Hype for your Event.

Social Media 202

Social Media Promotion Creativity Media 202

PureB2B

JANUARY 3, 2022

Many hands make light work, which is why sales organizations employ a pretty sizable stock of talented people who come together to drive efficiency across the sales cycle. From business development representatives to account executives, everyone does their part to ensure a high-performing, successful sales team.

Lead Gen 117

Lead Gen Sales Qualified Leads Lead Ranking Marketing Qualified Leads 117

QuanticMind

SEPTEMBER 22, 2023

Programmatic guaranteed raises those stakes with an added layer of predictability—the chance to lock in the cost and number of impressions upfront—and, thus, streamlined efficiency. Heineken was one of many brands who piggybacked on this summer’s Barbie buzz to capitalize on the cultural moment the movie created.

Advertisements 75

Advertisements Advertising Campaigns Lock-In 75

Huptech Web

SEPTEMBER 14, 2023

Did you hear all the buzz in town? This innovation made shopping more convenient for customers and selling more efficient for merchants. The buzz concerning this partnership comes from the fundamental concept of choice. Benefits of this Update to Shopify Merchants and Customers! What’s in it for Merchants?

Buy 52

Buy Amazon Fulfillment Buzz 52

Heinz Marketing

FEBRUARY 5, 2022

We feel insecure if our phones stop buzzing, for example. But we can’t efficiently do two complex tasks at the same time. How Can Single-tasking Be More Effective Than Multi-tasking? We’re addicted to constant distraction and repeated interruption. Thank you, Dan Rockwell , for this perspective.

Trends 119

Trends B2B Marketing Effectiveness Planning 119

Modern B2B

DECEMBER 4, 2023

Google’s announcement of the Google Ads Data Manager is creating a buzz, signalling a new way to manage first-party data and optimise conversion rates. Preliminary tests have showcased its potential, illustrating how advertisers can efficiently leverage first-party data for amplified lead conversions.

Trends 52

Trends Ad Frequency Privacy Click Rate 52

Webbiquity

MARCH 10, 2020

For creating quick buzz around something, few incentives can match the appeal of free stuff! They give you an ideal platform to generate leads in exchange for participation, and with increasing use of social media , they are easier to organize than ever while remaining quite cost-efficient.

Sales Qualified Leads 308

Sales Qualified Leads Video Marketing Lead Scoring Lead Ranking 308

Biznology

MARCH 3, 2020

Picture the usual surrounding of co-workers’ buzz around the office: Brenda in accounting just sneezed for the 5th time and you think “Ughhh, just go home!” So many companies are slow to trust their employees to work at the same efficiency level regardless of their location. But, is that the problem in and of itself?

Work Management 129

Work Management Consulting Buzz Lead Ranking 129

Modern B2B

NOVEMBER 16, 2023

Google’s announcement of the Google Ads Data Manager is creating a buzz, signalling a new way to manage first-party data and optimise conversion rates. Preliminary tests have showcased its potential, illustrating how advertisers can efficiently leverage first-party data for amplified lead conversions.

Trends 52

Trends Ad Frequency Privacy Click Rate 52

Prospectr

FEBRUARY 16, 2017

You may have heard the buzz term “disruptive” marketing. Uber also gives you more time-efficient and comfortable rides. …But is it just another marketing-hype term? Or does it mean something more than that? I think the latter. Take a look: 1. What Makes Disruptive Marketing Different Than Any Other Form of Marketing.

Buzz 135

Buzz Paid Search Agency B2B Sales Consulting 135

Webbiquity

MAY 22, 2018

a free website redesign offer can create a lot of buzz, but you should have a huge audience for it to pay off. You need to efficiently share it—and that means using social media. Some contests require minimal input from users (e.g., Just make sure the prizes are consistent with the effort expected from a user—e.g.,

Social Media 216

Social Media Tips Media Ideal Customer Profiles 216

Salesforce Marketing Cloud

DECEMBER 13, 2022

Challenging economic conditions mean that organizations should focus on cost efficiency and service productivity. You have to deliver exceptional experiences for customers all while your operations are efficient, with cost savings in mind. With this comes the need for efficiency. State of the Connected Customer Report, May 2022.

Service 98

Service Planning Personalization Peer-to-peer 98

The Marketing Blender

DECEMBER 7, 2023

The AI Buzz: Excitement and Skepticism There’s no denying the excitement surrounding AI, but it’s crucial to approach it with a balanced perspective. This data-driven in AI approach enhances the precision and efficiency of marketing campaigns, delivering measurable results. Here are a few of our favorites: 1.

Marketing AI 52

Marketing AI Tools Paid Search Agency Marketing Management 52

Oktopost

AUGUST 16, 2023

Why the Buzz? Here’s to smarter and more efficient social media marketing! This comes as a golden opportunity for businesses, especially those who’ve integrated Instagram into their social media marketing strategy. And guess what? We’re keeping pace!

Features 62

Features API Buzz Social Media 62

Salesforce Marketing Cloud

MARCH 24, 2023

Generative AI has raised considerable buzz lately , but with this hype comes a lot of misconceptions and confusion on how it can help marketers. This merely scratches the surface on how brands can use AI in their marketing to become more efficient and productive. This Trail is a helpful learning module that breaks it all down clearly.

Generation 52

Generation Buzz Guidelines Paid Search Agency 52

Martech

JUNE 14, 2023

And while the world is buzzing with AI advances, there are still many quick-win opportunities to better nail the basics. With a few simple but powerful automations, you can enhance your customer experience, improve efficiency and keep your business flowing smoothly. The key lies in identifying the right areas to automate.

Automation 90

Automation Organization Marketing Automation Services B2B 90

Sprout Social

AUGUST 9, 2023

The homestay experience brand forged a partnership with Barbie™ the Movie via their Barbie DreamHouse , which generated mega buzz on social media and helped bolster their profitable brand awareness strategy. These learnings help your team create more effective campaigns, focus product development efforts and drive sales. Take Airbnb.

Social Media 78

Social Media Media Customer Satisfaction Lead Scoring 78

Choozle

AUGUST 26, 2021

Two days ago, we had a bustling full house — meeting rooms were full, team lunches were had together, and there was a constant buzz of conversation and collaboration. Today is an “off” day in the Choozle office, meaning team members have the ability to work from home — and the silence is almost as loud as the prior buzz of the full office.

Buzz 110

Buzz Work Management Fulfillment Touchpoints 110

Anyword

DECEMBER 8, 2022

Simple in concept, but ChatGPT quickly generated buzz, concern, and wonderment for both the casual and professional user. Ultimately, this technology will enable businesses to operate faster and more efficiently than ever before — allowing them to stay ahead of the competition in an ever-changing digital landscape.

Marketing AI 98

Marketing AI Copywriting Work Management Marketing Management 98

InsightSquared

DECEMBER 13, 2017

A buzz is in the air, the temperatures changing, and we’re all ready to see that grey-haired man we all know and love. As I’ve mentioned in my past posts , our most important job is to help the sales team work within our systems and processes as accurately and efficiently as possible. It’s that most magical time of year again.

Enterprise Management 136

Enterprise Management Work Management Buzz Efficiency 136

Oktopost

JANUARY 25, 2024

Social media is not just about creating a buzz; it can be a powerful tool for strategically influencing your customers at every stage of the sales funnel. While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked.

Social Media 71

Social Media Top of Funnel Webinar Metrics B2B Thought Leadership 71

ANNUITAS

MARCH 15, 2016

The event helped showcase new tools and apps that enable sales teams to do their job with speed and efficiency. The buzz and excitement in the marketplace is truly amazing to witness.

Buzz 100

Buzz Paid Search Agency Advertising Agencies Social Media 100

SmartBug Media

JANUARY 31, 2024

By incorporating an effective lead generation strategy and tactics such as compelling call-to-action (CTA) buttons, intriguing design elements, and user-friendly navigation, companies can capitalize on the initial buzz surrounding the website launch. Clearly define your products or offerings and set expectations early on.

Lead Generation 69

Lead Generation Marketing Websites Generation Lead Scoring 69

PureB2B

DECEMBER 3, 2021

Regardless of where your stance is on live B2B events, there’s something to be said for the general buzz and attention they gather in the space. A great use of that trending buzz is to put together a post-event webinar, leveraging the thought leadership built by that specific event’s theme or area of concentration.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

PureB2B

DECEMBER 3, 2021

Regardless of where your stance is on live B2B events, there’s something to be said for the general buzz and attention they gather in the space. A great use of that trending buzz is to put together a post-event webinar, leveraging the thought leadership built by that specific event’s theme or area of concentration.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

Marketing Insider Group

DECEMBER 17, 2019

Instead of touting stats about productivity and efficiency in the usual dull and boring way, Slack created a campaign that was both educational and memorable. To see how effective this approach can be, just take a look at the Euphoria campaign by Slack – rainbows and pink unicorns ­– not exactly your standard corporate imagery!

Tactics 271

Tactics B2B Marketing Work Management Planning 271

Zoominfo

JANUARY 27, 2019

Let’s explain through an example—say your friend buys a new electric grill and raves about how efficient it is. But, marketers can take a more active approach to generate positive buzz. Generate buzz on social media. But as simple as that sounds, generating buzz doesn’t happen by accident. Encourage online reviews.

Word of Mouth 100

Word of Mouth Peer-to-peer Advertising Agencies Buzz 100

Oktopost

APRIL 14, 2023

The need for powerful and efficient tools to manage and create content has never been greater. For example, imagine a company that is launching a new product and wants to create a series of Stories to build buzz and excitement around the launch.

Social Media 62

Social Media Work Management Tools Media 62

Webbiquity

APRIL 18, 2019

Before, during, and after the gathering, you need to create buzz around the event. If the occasion is pure business, the preferred color is blue because it represents efficiency, trust, and intelligence. A successful corporate event is one that attendees remember for the right reasons. Make the event appealing to your target audience.

Advertising Agencies 170

Advertising Agencies Tips Paid Search Agency Enterprise Management 170

Tiecas

APRIL 23, 2024

For more on integrating GenAI + human expertise, see our blog: Industrial Content Creation for Scalable Manufacturing Content Marketing Needs GenAI + Human Expertise The enduring importance of SEO: While social media generates buzz, organic search engine optimization (SEO) remains crucial for long-term visibility. Let’s partner!

Lead Ranking 64

Lead Ranking Lead Generation Lead Scoring Sales Qualified Leads 64

Webbiquity

MARCH 30, 2021

Video emerged as one of the most efficient channels for interacting with prospects and closing deals. Image credit: Chatter Buzz. Integrate Video in Marketing Strategies. With personal interactions off limits during the pandemic, digital platforms became the primary mode of communication.

Lead Generation 259

Lead Generation Marketing Automation Services Trends Marketing AI 259

Zoominfo

APRIL 17, 2019

The objective of the standard sales funnel is simple: guide prospects from the top of the funnel to the bottom, as efficiently as possible. Word-of-mouth, evergreen content, customer advocacy, social media buzz— these assets don’t disappear or reset every quarter. Why is the sales funnel outdated? The Sales Flywheel.

Top of Funnel 228

Top of Funnel Word of Mouth Lead Ranking Digital Marketing Funnels 228

Biznology

SEPTEMBER 22, 2016

Digital Buzz ). Digital Buzz ). Digital Buzz ). Digital Buzz). 42% of service agents are unable to efficiently resolve customer issues due to disconnected systems, archaic user interfaces, and multiple applications. SELLING TO THEM. GE Capitol). 77% of online shoppers use reviews to make a purchase decision.

Buzz 80

Buzz Paid Search Agency Forrester Multi-Channel 80

Valasys

DECEMBER 15, 2023

Efficiency takes center stage. Improved efficiency and cost-effectiveness: Cut the cord on costly middlemen and embrace automation! It’s a win-win for efficiency and your bottom line. Reward your advocates, fuel action with delicious incentives, and build communities that buzz with shared goals.

Marketing AI 45

Marketing AI Work Management Transparency Paid Search Agency 45

Martech

MAY 26, 2023

It’s no wonder that the business world, especially B2B marketing, is buzzing with excitement over the potential of AI. It can automatically generate personalized reports, product descriptions, or news articles, making content creation more efficient. Embrace the ones that enhance your productivity and efficiency.

Marketing AI 91

Marketing AI Work Management B2B Marketing Management 91