Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. It’s easy to dismiss Facebook as a place for sharing memes and getting into arguments with your least favorite uncle when LinkedIn is right there, ready to get down to business. What Are Facebook Ads?

Top of Funnel 118

Top of Funnel Paid Search Agency Facebook Ads 118

Sprout Social

MARCH 20, 2023

But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. How to prove ROI of short-form video Proving the ROI of short-form video will help you get buy-in from your leadership team and gain their trust. Facebook Stories: Facebook Stories are very similar to Instagram Stories.

Buy 118

Buy Video Marketing Template Bandwidth 118

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. Facebook is launching three competitors on its own.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Optinmonster

JUNE 21, 2022

Do you want to enable “Buy Now Pay Later” feature on your site? Buy Now Pay Later is a type of short-term financing that allows customers to buy products and pay for them in the future. In this article, you’ll learn how to add a “buy now pay later” payment to your WordPress website.

Buy 75

Buy Ad Frequency Custom Publishing API 75

Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Ø Twitter is just.05%. Pin saves are like re-tweets or Facebook shares.

Social Media 359

Social Media Advertising Channels Media Business 359

Convince & Convert

FEBRUARY 20, 2015

Image via BigStockPhoto.com Last Thursday, Re/code revealed that Pinterest is laying the groundwork for an eCommerce “buy” button. Unlike Facebook or Twitter, Pinterest serves as a platform for inspiration for users. An eCommerce Edge These statistics beg the question: Why does Pinterest have an eCommerce advantage?

eCommerce 166

eCommerce Buy Digg Social Networks 166

Convince & Convert

DECEMBER 22, 2014

But this year a new tradition is born, as corporate marketers all over the world get to join together in perfect harmony and try to explain amidst the tinsel and sugar cookies what the $%#@$ is up with Facebook. Facebook ruined Christmas. From Facebook as a customer acquisition vehicle to Facebook as a customer retention vehicle.

Facebook 166

Facebook Ad Exchange Social Media Validation 166

Convince & Convert

JANUARY 28, 2015

There’s even an awesome Twitter account @BrandsSayingBae that chronicles corporations trying to get jiggy wit it on Twitter. The real issue I have is brands using that kind of language on Twitter. Twitter is the bluntest object in the social toolbox. Brand ARE desperate…for better targeting.

Twitter 129

Twitter Television marketing Demographics Social Media 129

Webbiquity

FEBRUARY 6, 2024

How Do Increasingly Visual SERPs Impact Buying Decisions? Some of those images will have the “Product” label making it clear you can buy the product. This is where images can actually influence buying decisions, and it better be your images rather than those of your competitors.

SEO 161

SEO SERP Conversion Eye-Tracking 161

Convince & Convert

AUGUST 3, 2012

When people research products and services they want to buy, where do they look? Facebook, Twitter (or other similar properties), blogs, user forums, reviews, [and/or] company websites? These might be the places where brands can have the most impact over time, rather than Twitter and Facebook. When/where is that?

Twitter 114

Twitter Facebook Webinar Metrics Branding 114

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 109

Twitter Marketing & Strategy Marketing Strategy Tips 109

Metadata

DECEMBER 18, 2019

Marketers have to decide where they want to spend their budget, and that’s a big question when you have so many channels and sources to choose from: Google, Instagram, LinkedIn, Quora, Twitter, and Facebook just to name a few. But what about tapping into Facebook’s huge audience? Solving B2B on Facebook. Metadata.io

Account Based Marketing 96

Account Based Marketing Facebook B2B Marketing Advertising Agencies 96

Convince & Convert

AUGUST 20, 2014

You want a hundred thousand Twitter followers? You can buy them. You want to look like a Facebook star? It’s so easy to fake it online. Countless purveyors will fill your company’s fan page with adoring (albeit fake) acolytes.

Social Media 162

Social Media Buy Case Study Case Studies 162

Sprout Social

FEBRUARY 25, 2019

Listening on Facebook is a step up from monitoring and taking action. Review our social listening guide for an overview on social listening and read on to learn how you can apply this practice to Facebook. What is Facebook listening? Facebook listening is not seeing a private message come in and responding to it.

Facebook 94

Facebook Tagging Network Marketing Trends 94

Convince & Convert

NOVEMBER 20, 2015

As you’ve no doubt seen in the headlines (and in your own Facebook feed, most likely) is the groundbreaking use of Safety Check by Facebook in the aftermath of the Paris terrorist attack. Since then, Facebook also deployed Safety Check for the Boko Haram bombings in Nigeria this week as well. A few reasons.

Facebook 140

Facebook Lock-In Comparison Acquisitions 140

illumin

JANUARY 12, 2024

On Facebook specifically, programmatic ads are popular among programmatic advertisers. According to Media Radar , of the 17,400 companies that advertised on Facebook in April of 2021, only 543 purchased direct digital ad space; the remainder opted for a programmatic approach. Is programmatic advertising part of your marketing mix?

Paid Search Agency 105

Paid Search Agency Ads Marketing & Strategy Funnel Advertising 105

Convince & Convert

MAY 17, 2016

Facebook (and its sister network, Instagram) are beginning to dominate how social marketers spend their paid amplification budgets. Instagram is third, right behind Twitter. Facebook and Instagram will be the most popular venues for paid social in the next year. Why Do Facebook and Instagram Dominate Social Advertising?

Social Media 113

Social Media Budget Programs Facebook Research 113

Webbiquity

JANUARY 24, 2023

Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. For instance, filters that allow a beauty brand’s audience to test out a new product are actually effective at helping people make positive buying decisions.

Social Media 304

Social Media Advertisements Advertising Spyware 304

PureB2B

MARCH 31, 2022

Nowadays, it’s a key tool customers use to identify potential new vendors, with the most popular channels being: YouTube LinkedIn Twitter Facebook. The post How Customers are Reshaping the B2B Tech Buying Journey appeared first on DemandScience. Social media has matured in a big way. Help us out.

Buy 62

Buy Marketing Management B2B Thought Leadership B2B 62

Webbiquity

MAY 9, 2023

Tip 2: Identify and Understand Your Target Audience Defining your ideal client profile or B2B buy persona is vital to setting effective and achievable social media marketing goals. Image credit: Twitter Here’s how Sprout Social is doing it. This will not only solidify your brand voice but build community engagement as well.

Social Media 313

Social Media Social Marketing Planning Tips 313

EveryoneSocial

OCTOBER 20, 2020

Maybe your official brand accounts on LinkedIn and Twitter, Insta or Facebook are performing great. In all seriousness, we can understand why you might not want to buy EveryoneSocial if social media has no place in your company. The post 5 Main Reasons You Should NOT Buy EveryoneSocial appeared first on EveryoneSocial.

Peer-to-peer 104

Peer-to-peer Buy Word of Mouth CAN-SPAM 104

Smarte

JANUARY 8, 2022

Stop Wasting Time on Poor Leads: Get Access to Contacts and Companies That are Already in the Buying Cycle. We help you construct firmographic profiles and identify pain points so that you can go after those prospects who are currently in the buying cycle. LinkedIn | Facebook | Twitter | Instagram.

Buying Cycle 98

Buying Cycle Ideal Customer Profiles Contacts Sales Qualified Leads 98

Contently

NOVEMBER 7, 2016

Last week, Facebook announced that it had reached 1 billion mobile-only monthly users. A lot of this activity comes from apps like Facebook, Twitter, and Snapchat, which account for the vast majority of time spent. Advertisers are buying into the digital video hype. Almost all the gains are going to Facebook and Google.

Facebook 128

Facebook Rules Advertisements Advertising 128

Onalytica B2B

JANUARY 30, 2018

Devumi offers Twitter followers as well as views on YouTube, plays on SoundCloud and endorsements on LinkedIn. It is estimated that as many as 15% (48 million) of Twitter’s total users are bot accounts. Why are influencers buying their followers? The post Are Your Influencers Buying Their Followers? Why is this happening?

Buy 126

Buy Peer-to-peer Advertising Agencies Work Management 126

Convince & Convert

NOVEMBER 5, 2014

Or maybe it’s Facebook? As Twitter (and eventually, Instagram and Pinterest) get their self-serve advertising capabilities sorted out enough that small businesses can easily deploy them, companies that have lived and died by their Google paid search programs are going to develop a wandering eye.

Paid Content 134

Paid Content Doubleclick Facebook Google 134

Contently

JANUARY 12, 2017

But it also means I have an excuse to baselessly speculate about which companies might buy it. Salesforce kinda almost bought Twitter last fall. While Twitter is priced anywhere between $10-30 billion, Medium raised $50 million last year on just a $400 million valuation. Let the arbitrary rankings begin! Salesforce.

Advertising Mediums 60

Advertising Mediums Paid Search Agency Buy Companies 60

Sprout Social

OCTOBER 23, 2018

If you’ve considered buying followers to boost your IG presence, you’re not alone. Influencers, celebs and even politicians have all experimented with buying followers in the past. In other words, the people you’re posting to aren’t going to like your photos, share your content or buy your products.

Buy 111

Buy Tagging Peer-to-peer Eye-Tracking 111

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Facebook video statistics. landscape).

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Hubspot

JULY 11, 2018

Twitter announced today the latest of its effort to fight platform abuse and maintain authenticity on its network. You should be confident that the follower numbers presented across Twitter are meaningful and accurate. You should be confident that the follower numbers presented across Twitter are meaningful and accurate.

Twitter 77

Twitter Lock-In Marketing Proposals Social Networks 77

Oktopost

FEBRUARY 24, 2022

How to Do Social Selling on Twitter. How to Do Social Selling on Facebook. Brand loyalty: If a buyer feels like they can trust a particular supplier’s experience and knowledge, they’ll be more confident buying from that supplier in the future. What Is the Social Selling Index? The Real Benefits of Social Selling.

Peer-to-peer 171

Peer-to-peer B2B Thought Leadership Branding Brand Identity 171

Sprout Social

OCTOBER 27, 2022

Most questions are about product availability and payment methods, but a few are feedback about the products or the buying process.” Facebook customer service stats. Facebook is the number one platform where consumers follow brands, so it’s easy to reach out whenever needed. Twitter customer service stats.

Social Media 110

Social Media Statistics Marketing Management Ideal Customer Profiles 110

Brandwatch Marketing

JANUARY 29, 2024

Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. Organic can work just fine on its own, although it definitely does better on Twitter and LinkedIn than Facebook. On Facebook you can hit carefully chosen locations. Then, keep on topic.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Brandwatch Marketing

JANUARY 29, 2024

Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. Organic can work just fine on its own, although it definitely does better on Twitter and LinkedIn than Facebook. On Facebook you can hit carefully chosen locations. Then, keep on topic.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

readwrite

JANUARY 1, 2014

Facebook, Google, and Twitter are all jockeying for the hearts and minds of customers and advertisers alike. Brands, which have long dreamed of advertising only to the people most likely to buy their products or services—and then evangelize them to others—have stampeded away from print. Round One goes to Facebook.

Twitter 40

Twitter Facebook Google Ads 40

SocialPilot

JANUARY 21, 2024

As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. Nobody wants to be bombarded with ‘Buy Now!’ Buy Now’ might sound too pushy, but ‘Don’t Miss It’ can give a sense of urgency you’re looking for. Wendy’s engagement on Twitter usually averages at 10,000 shares and 30,000 likes.

Social Media 119

Social Media Examples Media Urgency Marketing 119

Vidyard

JULY 12, 2021

Facebook users are 4x more likely to watch live streams than recorded videos. Users watch 85% of Facebook videos without sound. On Twitter, when a message is conveyed in the first 3 seconds of a video ad, there’s a 13% increase in overall breakthrough metrics. Twitter, 2021 ) Tweet this! Twitter, 2020 ) Tweet this!

Social Media 151

Social Media Social Marketing Video Marketing Media 151

Hubspot

AUGUST 14, 2019

And, when it comes to Facebook and LinkedIn, the differences between the two can seem tremendous. Facebook is for sharing pictures of your family vacation, connecting with old friends from school, and sharing viral videos -- right? In fact, 78% of American consumers have discovered products on Facebook. Which one is best?

Linkedin 78

Linkedin Facebook Best Practices Business 78