Unbounce

JULY 29, 2020

Let’s say you’re the owner of a boutique soap store and you’re taking your business online. You’ve already got a simple website, but you wanna run promotions to really lather up some business. You stay up late learning the basics of Google Ads. There’s a template that seems like it’s meant for realtors, maybe.

Landing Pages 138

Landing Pages Template Lead Gen Paid Search Agency 138

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

Marketing Analytics Tools 138

Marketing Analytics Tools Social Media Top of Funnel Analytics 138

SendX

DECEMBER 28, 2020

Marketing tools easily come to mind when you think of how to scale your business. One of the challenges is the ability to figure out which is suitable for your business especially if you have little or no idea of what they do. 81% of small businesses depend on email marketing as their main customer acquisition channel.

Work Management 195

Work Management Marketing Management CRM Email Marketing 195

Webbiquity

APRIL 30, 2024

How will digital marketing pros need to adapt their practices to optimize their brand presence in tools like Microsoft’s Copilot, Google’s Gemini, and ChatGPT? But also optimize case studies and, if your company has offices in multiple cities, your individual city pages. Lots of marketers are asking. Here are some answers.

Marketing AI 172

Marketing AI Marketing Websites Privacy Policies B2B Thought Leadership 172

Hubspot

AUGUST 21, 2023

I work with companies like Facebook and Google to help promote their college recruitment events." Sample Business Introduction Letter to Prospective Clients Here are several examples that can inspire your own prospecting techniques. Hi [Prospect], [Your name] with [your company]. Push your value proposition.

Template 69

Template Work Management Case Studies Case Study 69

Contently

OCTOBER 18, 2022

There’s no doubt about it: The customer-obsessed company wins. Companies that conduct frequent research grow up to 70 percent faster and are almost 50 percent more profitable than firms that don’t. So, why do so many companies—from startups to enterprises—skimp on it? Best for: Companies with large audiences.

Research 156

Research Paid Search Agency Companies Marketing Budget 156

Hubspot

DECEMBER 21, 2020

To help with writer's block, we've put together 10 copywriting templates you might use for any of your marketing efforts, including blogging, social media, email marketing, and even internal memos. 10 Copywriting Templates to Use in Marketing. Thank you, [Company Name, or individual sender's name]. Download these templates.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

Hubspot

MAY 15, 2018

A SWOT analysis is a useful technique to evaluate a new project or objective your business faces, or your business as a whole. Essentially, a SWOT analysis is a roadmap for how you should move forward with your business, which opportunities you’re missing out on, and which challenges you should tackle. SWOT analysis template.

SWOT 101

SWOT Analysis Template Business 101

Hubspot

APRIL 8, 2021

These reports also incorporate various design elements that support your metrics and create a unique, creative, and visually appealing story of your business activities. As a refresher, an annual report is a document created by businesses that display yearly performance, including successes and challenges. What is an annual report?

Template 78

Template Design Examples Display 78

Marketing Insider Group

APRIL 17, 2023

And if they do, they definitely don’t have the time to sift through Google SERPs to find the real marketing gems. 25 Best Marketing Articles No time to sift through Google SERPs? 25 Best Marketing Articles No time to sift through Google SERPs? 90.63% of Content Gets No Traffic From Google. No problem.

Paid Search Agency 333

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 333

Sharpspring

JULY 13, 2021

The evolution of marketing in the digital marketplace has forever changed the way companies conduct business. Mobile-friendly templates are available for you to personalize with questions that are relevant to your business. It’s free for smaller companies, and custom pricing is available for large corporations.

Tools 105

Tools Paid Search Agency Marketing Analytics Tools Planning 105

Vidyard

JULY 27, 2022

In this guide, you’ll discover their winning email scripts and templates (with video examples!) Average Number of All Videos Per Company by Industry 1.3 Average Number of User-Generated Videos Created Per Company By Industry 1.4 Average Number of Produced Videos Per Company by Industry 1.5 Video Sale Letter Template 5.1

Template 73

Template Video Marketing Work Management FAQ 73

Scoop.it

FEBRUARY 15, 2024

Anyone can argue that small businesses need email marketing more than anyone else. If you think about it, small businesses must be very cautious about the marketing channels they pick because they have limited resources and budgets. Email marketing costs 82% of businesses between 0% and 20% of company budgets.

Small Business Marketing 94

Small Business Marketing Email Marketing Business Paid Search Agency 94

Hubspot

NOVEMBER 19, 2020

Your business is getting by just fine – but still, the questions remain: Could you be selling more? Companies hoping to increase revenue can do so in a variety of ways — such as an increase in advertising budget, expanding their sales team, and investing heavily in product development. Featured Tool: HubSpot Buyer Persona Templates.

Planning 101

Planning Template Marketing Strategy Marketing & Strategy 101

SmartBug Media

MARCH 3, 2023

Businesses need an easy, direct way to reach customers. With so many channels to potentially reach and engage with folks—from social media and influencer marketing to paid advertising on YouTube, Google, and other mediums—it’s not always easy to know how to appropriately reach your customers with the right message and context.

Template 98

Template Advertising Agencies Sales Cycle Order 98

Hubspot

MAY 30, 2019

Google Ads specifically has increased its revenue from year to year. Only building one basic campaign without utilizing Google Ads' AdGroups tool. Creating campaigns, setting budget caps, and going live without telling key decision makers at your company or a client's company. You use a template! PPC Plan Template.

PPC 101

PPC Template Work Management Marketing Management 101

Optinmonster

MARCH 17, 2022

Does creating a small business website seem intimidating or time-consuming? We’re here to help you compare the best website builders to make running your small business easier! Having a small business website is more important than ever. Plus, creating a website makes your business more professional.

Small Business Marketing 99

Small Business Marketing Godaddy Marketing Automation Services Marketing Websites 99

Marketing 261

DECEMBER 3, 2020

We’ve prepared this step-by-step SaaS conversion funnel template for you to use when building out your first conversion funnel. Find the free template here. Studying and optimizing your SaaS conversion funnel is the weapon that most companies fail to take advantage of. Creating a Funnel is Hard Work. Start Small.

Top of Funnel 71

Top of Funnel Template Optimization Conversion 71

Optinmonster

MARCH 4, 2021

Are you obsessed with getting the highest conversion rates possible, so you can grow your list faster, drive more profits, and grow your business? If you are, then you’re in good company because the OptinMonster team is constantly striving to help small businesses do just that. These updates include: New Holiday Templates.

Template 57

Template Education Conversion Rules 57

seo.co

MAY 6, 2021

Businesses and individuals compete for enhanced traffic, exposure, and conversions – making SEO a vital marketing strategy. Every client needs evidence that your SEO techniques and efforts bring in a positive ROI for the company. Sales: Show the clients how SEO techniques have helped gain tangible ROI , essential for their business.

SEO 105

SEO Template SERP Keywords 105

SmartBug Media

JANUARY 15, 2020

A website is a vital asset for every business because it opens your company up to the world beyond your geographic location, allowing more people to find, engage with, and buy from you. Custom sites especially make following the GDD approach easier, because with templates you’re typically locked into page layout and structure.

CMS Development 69

CMS Development Template Marketing Websites Ad Building 69

SmartBug Media

MARCH 2, 2020

Unless you’ve been literally sucked into an episode of Mad Men, you’re currently sitting in the year 2020 and have probably heard of Google Tag Manager (GTM) and understand that it’s related to advertising. What Is Google Tag Manager (GTM)? Have you ever added code to your website to track Google Analytics ? So Darn Easy to Use.

Marketing Analytics Tools 91

Marketing Analytics Tools Tagging Work Management Marketing Management 91

Optinmonster

JUNE 22, 2023

Are you struggling with how to make a website for a small business? It’s easy to feel overwhelmed by all the decisions and tasks involved in building a small business website. That’s all in addition to the everyday challenges of being a small business owner. A professional website belongs to your business.

Small Business Marketing 84

Small Business Marketing Marketing Websites CMS Development Business 84

Martech

OCTOBER 11, 2022

On July 1, 2023, Google will move everyone to its latest version, Google Analytics 4 (GA4), and retire Google Analytics 3 (also known as Universal Analytics or UA). What is Google Analytics 4? Google Analytics is a staple tool for marketers to track online activity. Why is that? Let’s recap what a cookie is first.

Marketing Analytics Tools 95

Marketing Analytics Tools Paid Search Agency Advertising Agencies Analytics 95

Hubspot

JUNE 17, 2020

As a marketer, these figures prove that businesses should invest in Google shopping ads. Google shopping ads, the ads that appear on the search engine results page when someone is searching for a product, can be confusing to set up. Below, let's discuss the two different methodologies behind a Google shopping campaign structure.

Paid Search Agency 101

Paid Search Agency Google Ads Marketing & Strategy 101

Sprout Social

AUGUST 5, 2020

If you’re part of a busy team at work, preparing for vacation can be a huge drag. We’ve also translated these steps into a template you can use to easily boil down the essential info for your coworkers here: Download PTO Template. Make your PTO visible to the rest of your company. Ironic, right?

Template 96

Template Work Management Autoresponders Lock-In 96

ClearVoice

APRIL 13, 2024

Imagine this: You run a SaaS social media management company. Surveys often contain several questions about a particular product, company, event, etc. Anything your current or prospective users post about your company can be considered user feedback. It’s common for companies to assume their users’ needs falsely.

Effectiveness 97

Effectiveness Marketing & Strategy Content Microsite 97

seo.co

SEPTEMBER 25, 2023

There are more than 63,000 searches per second on an average day, and most consumers and business owners rely heavily on Google when researching new products and services. Most businesses have adapted by putting at least a little time and effort into their search ranking strategy. Attract prospects. Close deals.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

ActiveDEMAND

SEPTEMBER 22, 2020

Managing Online Events with Microsoft Teams, Google Meet, and YouTube Live ActiveDEMAND has really tight integration with GoToWebinar that includes all sorts of added bonuses like attendance recording, automatic webinar creation, integrated RSVP lists, custom join links per registrant, and more. You can mute or remove attendees.

Youtube 58

Youtube Enterprise Management Webinar Metrics Google 58

Sprout Social

APRIL 17, 2024

These bots boost engagement by providing 24/7 support, making businesses constantly accessible. These builders offer a user-friendly interface with customizable templates and network integrations. Look for platforms that provide drag-and-drop functionality, pre-built templates and clear onboarding. Here are a few to consider.

Paid Search Agency 105

Paid Search Agency Marketing AI Work Management Marketing Management 105

Biznology

AUGUST 15, 2017

OK, let’s start: Go Rewrite As Many Titles as You Have Time For Right Now : According to Moz , “Google typically displays the first 50-60 characters of a title tag. Remember, all anybody knows about any of your pages — including Google’s spiders and bots — is the title of your pages.

CMS Development 210

CMS Development Google Blogspot SEO 210

Hubspot

OCTOBER 22, 2019

Additionally, creating image and video-based content that's meant to drive revenue for your business can seem far away from your bottom line. Think beyond your product, service, or office -- what does your ideal customer actually care about, and what motivates them to follow a business account on Instagram?

Planning 96

Planning Template Education Ideal Customer Profiles 96

Marketing 261

DECEMBER 28, 2020

With this realization, my design brief template was born. The design brief template I share below will help overcome any communication barriers. The design brief template I share below will help overcome any communication barriers. A creative design brief template is a simple yet effective tool in any brand’s arsenal.

Template 62

Template Design Creativity Deliverability 62

Optinmonster

MAY 7, 2024

Did you know that using a popup based on location can boost your sales and conversions, even if you aren’t a local business? Location-based marketing, or geotargeting , is a hit with successful small businesses. But what about eCommerce companies without a physical location? America’s Professor is a national company.

Rules 57

Rules Display Template Click Rate 57

seo.co

JANUARY 18, 2022

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and the speed at which users could find it. Knowledge Graph looks like this: In this post, we will discuss what the Google Knowledge Graph is, why it exists and how to optimize for SEO.

SEO 105

SEO Google Optimization Lead Scoring 105

Walker Sands

DECEMBER 1, 2023

Google Analytics 4 (GA4) introduced several big changes for B2B marketers who recently had to switch over to the analytics tool from Universal Analytics (UA) , including how GA4 tracks conversions, the shift to events instead of goals, and the implementation of predictive metrics and audiences. How is your team adapting to these changes?

Marketing Analytics Tools 52

Marketing Analytics Tools Marketing Report Paid Search Agency Google 52

Hubspot

OCTOBER 15, 2019

In 2019, almost two-thirds of businesses ( 64% ) have a website. If your business is online, you're a part of the digital transformation. Businesses in 2019 that thrive are operating online -- with the aid of different apps, sites, and CRMs to help them out. Tech-savvy companies nowadays have interactive, beautiful websites.

Digital Transformation 77

Digital Transformation Template Work Management Marketing Management 77