ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Google Analytics ) to the lesser-known (e.g., keyword density tool and Sitening.com SEO Analyzer ). Blog Optimization, Post Title SEO & Deadeye Targeting by aimClear. Post on Google Buzz.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Hubspot

APRIL 5, 2018

How to Market on Google. Use Google My Business (GMB) and claim free ad space for your business. Improve your website's SEO using Google Search Console. Buy ads on Google through Google Adwords. You may have heard of this little thing called Google. But Google is more than just a search engine.

Google 78

Google Adsense Tools Doubleclick 78

Webbiquity

MAY 6, 2020

Further, barely half (53%) of marketers say blogging is their top content marketing priority. Big brands like IBM, Google, Microsoft, Starbucks are seen blogging regularly as a means to interact with their customers. Blogging enables you to showcase your knowledge and become an authority in your subject of expertise.

Enterprise Management 208

Enterprise Management Work Management Marketing Management Multi-Channel 208

NuSpark Consulting

JUNE 24, 2012

With more than 40 million users Google+ is growing as a social media powerhouse. Considering Google is the largest search engine in the world it would only make sense that you create a Google+ business page. Share lots of pictures : Google plus is optimized for sharing photos. It is as effective as you make it.

Google 100

Google Adsense Business Social Media 100

Webbiquity

MARCH 13, 2019

He actually said to me, “No one searches at Google for a recruiting firm.” ” Leave a comment (or subscribe) to a blog about IT recruiting. A more positive way of explaining this is like this: Blogging Supports SEO Efforts , especially On Page SEO.

Social Media 208

Social Media Search Marketing Social Marketing Optimization 208

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? What are the most effective ways to get blog posts read? Purchasing Google or Facebook advertising to drive awareness. Do keyword research.

SEO 161

SEO Keywords RSS Adwords 161

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? What are the latest Google trends and hot topics that relate to your target audience?

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Directive Agency

FEBRUARY 4, 2022

Without eye-catching headlines and graphics, modes of consumer-business interaction, and a good website page layout, you will waste great content no matter how essential. An effective business blog is essential for attracting new readers to your website looking for information and solutions to their questions.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

Webbiquity

JUNE 6, 2017

Keyword research, solid on-page SEO, and sharing content across the most popular social networks is still essential. But those and other established digital marketing practices are no longer enough to make your blog posts or other content stand out. You’re not alone. But reach has certainly been curtailed.

Paid Content 223

Paid Content Mobile Advertising Content Social Media 223

Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

Business Blogging Stats Business PPC 28

BenchmarkONE

AUGUST 13, 2020

Create and Distribute Relevant Content Pieces . While this strategy does a great job of getting a business in front of a wider audience, it doesn’t guarantee clicks. Instead, take a note from Grammarly and target your audience by distributing relevant content online. When searching “their or there,” Grammarly ranks first.

Paid Content 66

Paid Content Marketing & Strategy Marketing Strategy Tips 66

Hubspot

JUNE 16, 2020

Conduct keyword research. Optimizing your blog for SEO shouldn't be the extent of how you're using SEO for your blog. SEO can help inform better business decisions, including better blog topic development. This happens through keyword research. Include tags — Tags are keywords that describe a post.

Enterprise Management 94

Enterprise Management CMS Development Marketing Automation Services Marketing Management 94

nDash

JULY 21, 2022

However, blogs are still a critical part of content development. Forbes lists eight reasons businesses should still use a blog, pointing out how it helps drive traffic to your website from SEO keywords and ranking on Google. Why Are Blog Outlines Important? That’s why blog outlines are so important.

Lead Ranking 52

Lead Ranking Lead Scoring Trust Marketing Template 52

SmartBug Media

JANUARY 23, 2019

This action keeps search engines like Google busy. In fact, Google processes more than 336 million search queries in just one hour. So how do you attract people looking for help relevant to your business? You need to create consistent, relevant content that’s meant to educate and engage your audience.

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

Buffer

MAY 4, 2022

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But with a blog, you can create any (reasonable) number of top-level categories, and give these keyword-rich labels.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Hubspot

NOVEMBER 23, 2011

Before publishing, check these five places for keyword optimization : URL, page title, header tags, anchor text, and image alt text. And remember, when you optimize content, you're striving for a natural keyword density, not keyword stuffing. If the inclusion of a keyword phrase sounds unnatural to you, leave it out.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Hubspot

MARCH 4, 2019

Google Docs. Google Analytics. Google Optimize. WordPress contains plugin architecture and a template system so you can customize any website to fit your business, blog, portfolio, or online store. Google Docs. Personally, I don’t know any content marketers who don’t use Google Docs to draft their articles.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Webbiquity

FEBRUARY 9, 2021

If blogging will be part of your strategy, get started now! It takes time to build an audience and credibility with Google, but once you’ve built that it produces results over the long term. For a B2B business blog, the “niche” is based on the key interests and concerns of the target customer. ?

Paid Content 300

Paid Content Traffic Lead Ranking Blogger 300

Writing on the Web

NOVEMBER 2, 2010

Here’s where I’ve posted more information about the Scribe sale , and these 3 tips on how to get great search engine results : SEO for Smart Content Marketers: You’ve got to do keyword research (so you know what words people will use to find you). Add this to Google Bookmarks. Post on Google Buzz.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Add this to Google Bookmarks.

Digg 100

Digg Buzz Blogger Internet Marketing 100

ClearVoice

MAY 20, 2022

In fact, high-quality content is the top-ranking factor in Google search results. One case study even revealed that blogging helped to increase organic traffic by a whopping 372% within a five-month period. Sharing an informative blog post about these law updates is a great way to continue providing value to your audience.

Peer-to-peer 52

Peer-to-peer High Quality Lead Case Studies Work Management 52

Content Marketing Institute

JANUARY 15, 2018

Blog posts that just sum up what you can find through Google searches. Regurgitation of basic information that’s reformatted on a company blog with a lot of injected ads, unnecessary links, and keyword stuffing in hopes of achieving a high SERP rank. Greg Bullock, marketing manager, TheraSpecs. Stating the obvious.

Content 111

Content Paid Search Agency Advertising Agencies Mobile Advertising 111

Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think.

Top of Funnel 292

Top of Funnel Paid Search Agency Companies Marketing Automation Services 292

LeadSquared

OCTOBER 24, 2013

Can Google’s Hummingbird detect natural patterns in search data and store them? Let me rephrase this question for our readers: “Does Google Hummingbird understand the intent of the person asking the question and then provide results?” To this question, I will say, YES, Google does reads minds. Question 1.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Webbiquity

MAY 4, 2010

Include the URL on business cards, brochures, your corporate PowerPoint template, trade show booth signage, etc. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. SEO the blog. Write compelling, relevant (i.e., Promote your blog posts to your relevant LinkedIn groups.

RSS 100

RSS Digg Tagging Blogger 100

Directive Agency

MAY 24, 2017

Tactics we wrote about last week may not work next week – Google is a fickle beast. If you aren’t sure where to start, your keyword strategy can offer some ideas. Your average blog/evergreen site post usually looks like this: Intro. 2-5 Relevant Content Paragraphs. Always Be Doing Keyword Research.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40

ClearVoice

MAY 26, 2022

Your business blog can: Position you as a thought leader in your industry. Increase your brand’s visibility on search engines and elsewhere online, such as on social media and guest blogs. Improve customer trust in your business. According to Oberlo, Google is the most popular website in the world , with more than 8.5

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

LeadSquared

JANUARY 28, 2016

For the sake of thought-leadership, your blog needs to be thorough and value-filled – and for the sake of mass readership, it should still remain simple and interesting. Create content around SEO keywords that have already been done to death, but be fresh and original with what you write. For example –.

Traffic 52

Traffic Thought Leadership Lead Scoring Lead Ranking 52

Single Grain

DECEMBER 29, 2020

Neil Patel's website and some of his posts: How to Remarket Leads Who Won’t Respond to Your Emails Through Google Ads. Here’s How to Rank for Multiple Keywords in One Piece of Content. When you’re looking for original insights and strategies for how to grow your business that you won’t find anywhere else, this is someone to follow.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Industrial Marketing Today

JUNE 8, 2010

In one word content – marketing content that is relevant and tailored to the prospect’s stage on the buy cycle. As such, you are solving the problem of inefficient cost management because at the end of the day, your software helps business owners save money. How can you accomplish all that?

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

AUGUST 3, 2010

You can read his entire blog post here. The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement. Let’s see how Google Analytics can help you do just that. These statistics are easily and readily available from your dashboard in Google Analytics.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Hubspot

JUNE 20, 2014

Your to-do list, in order: Step 1: Make a list of relevant keywords. Before you build the house, you need to lay the foundation -- and for your brand, that foundation is the keyword list that you''ll use to write the content of your website, blog, and social media posts. Step 2: Set up a blog and start writing blog posts.

Paid Content 28

Paid Content Hubspot PPC Planning 28

PureB2B

AUGUST 3, 2016

Blogging increases your digital presence so that you’re more visible on Google and other search engines like Bing and Yahoo. Blogging increases inbound links by as much as 97% , which improves your search rankings. Other providers can offer this for free such as FeedBlitz or Google FeedBurner. Business Blogging Tips.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62