Webbiquity

FEBRUARY 9, 2010

When asked which objectives they planned to target and measure, 88% of “strategic&# social media marketers (those who have reached the highest level of social media marketing maturity) answered “increase website traffic&# while 75% said “lead generation.&# The lessons?

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Webbiquity

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. There’s much more.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Hubspot

JULY 23, 2010

Call-to-Actions – Your blog should be a lead generating machine. Offers for call-to-actions can include: newsletter sign-up, eBook download or webinar registration. Great blog call-to-actions are action oriented, positive, clear, and direct. Advertising – Unless you are generating tons of traffic this is a waste.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think.

Top of Funnel 307

Top of Funnel Paid Search Agency Companies Marketing Automation Services 307

Webbiquity

JANUARY 30, 2012

Web Traffic Tracking Alternatives to Google Analytics by uber.la. Dainis Graveris presents 33 plugins to “power up and evolve comment form possibilities and security,” including Disqus, WP Ajax Edit Comments, Comment Rating and Twitter Avatars in Comments. to improve load times).

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100

Hubspot

MARCH 4, 2019

WordPress contains plugin architecture and a template system so you can customize any website to fit your business, blog, portfolio, or online store. They have over 9,000,000 downloads, 4.9 It’s great for everything from tracking the rankings of your keywords to analyzing your competitors’ keywords and traffic and much more.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. 1) It helps drive traffic to your website.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

NOVEMBER 29, 2018

Lastly, Luisa is SEO-optimized to help you organically attract more traffic and visitors. The theme even has social media support so you can post and link to your social accounts (like Google+, Twitter, and Facebook) straight from your website. Simple Business and E-Commerce Themes. The theme also supports videos. Back To You.

Best Practices 78

Best Practices Enterprise Management Blogger Display 78

Industrial Marketing Today

APRIL 21, 2010

Instead of spending most of their marketing budget on traditional industrial marketing channels like trade shows or direct mail, Vico produces webinars and creates content that site visitors download and others link to. In short, they are doing things that help them get found online. All I can say is WOW!

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Online Marketing Institute

NOVEMBER 18, 2010

Granted, a blogs potential ROI (return on investment) will vary from business to business, but here are 5 good reasons to blog. 5 Key Benefits to Business Blogging # 1 : Companies who blog get more traffic than those who dont. Traffic is the lifeblood of internet marketing.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

PureB2B

AUGUST 3, 2016

Hello Bars often include a call to action to help drive traffic to landing pages or squeeze pages. It has been proven to be an effective tool to drive targeted traffic and build your email list in a relatively short period. You can do this by adding social media icons in and around your blog post. Business Blogging Tips.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Industrial Marketing Today

AUGUST 3, 2010

Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. You could do the same thing with the number of downloads of a PDF document from your site. In Google Analytics look at Traffic Sources > Keywords.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Hubspot

JANUARY 10, 2011

Online tools like blogs, Twitter and Facebook have made it easier for people to share with one another, but they don’t necessarily make the Web social. On platforms battling spam and narcissistic one-sided dialogues, the true social value lies with businesses and individuals that communicate in meaningful ways.

CAN-SPAM 28

CAN-SPAM Long Tail Marketing Lead Scoring Lead Ranking 28

Hubspot

JANUARY 24, 2012

Landing Page Visits: Tracking the number of visitors to your landing pages is a great way to see how much traffic you're driving to your content. If you notice your landing pages aren't driving a significant amount of traffic, you maybe need to increase your page's visibility in social media, search, and in calls-to-action on your website.

Top of Funnel 28

Top of Funnel ROI Landing Pages Lead Scoring 28

Hubspot

DECEMBER 20, 2011

You can download this entire, special inbound marketing collection here.). Ebooks to help you learn broad inbound marketing strategies: 25 Website 'Must Haves' for Driving Traffic, Leads and Sales. 13 Business Blogging Mistakes & Their Easy Fixes. How to Achieve Business Growth Through Blogging.

Inbound Marketing 28

Inbound Marketing Landing Pages Marketing Automation Services Hubspot 28

Hubspot

JUNE 15, 2011

Step Three: Create Blog & Other Content. Regular business blogging and content creation is the best way to generate more traffic to your website. We'll teach you how to get started with blogging and content creation to start increasing visits to your site. Step Five: Convert Site Traffic Into Leads.

Internet Marketing 28

Internet Marketing Mobile Marketing Keywords Marketing & Strategy 28

PureB2B

AUGUST 3, 2016

Hello Bars often include a call to action to help drive traffic to landing pages or squeeze pages. It has been proven to be an effective tool to drive targeted traffic and build your email list in a relatively short period. You can do this by adding social media icons in and around your blog post.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. 2) Within Lead Nurturing Workflows.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

Hubspot

JANUARY 27, 2011

Blogging about news and current events helps demonstrate that you are at the pulse of your industry. Additionally, writing about timely subjects and connecting them to your business, can drive additional traffic from search engines and social media. What business lessons can we learn from the Toyota recall 2011 ?

Blogger 28

Blogger Lead Scoring Lead Ranking Trends 28

Industrial Marketing Today

JULY 23, 2010

It will help to drive more traffic to your site where you could build a deeper relationship with them. Instead of thinking of Facebook, LinkedIn and Twitter as lead generators, use them to increase awareness and drive traffic to your website. See rule #4 for other ideas on creating interaction.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Hubspot

OCTOBER 26, 2010

But here are some simple strategies you can apply to each of your blog posts that will make your blog traffic soar quickly. Make Your Blog Title Interesting and Engaging. The title is the most important part of each of your blog articles. How have you gotten more readers to your blog?

RSS 28

RSS Keywords Tagging Webinar Metrics 28

Hubspot

OCTOBER 19, 2010

Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. And, don’t forget to add calls-to-actions to the end of each of your blog posts and in your email marketing to improve lead generation! Offer Downloadable Content.

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Hubspot

MARCH 3, 2011

No Blog CTA - Business blogs are great, because they are a social media asset that a company owns and completely controls. Businesses that blog get 55% more website traffic than those that don’t. However, it doesn’t help your business if those new visitors remain anonymous.

Lead Generation 28

Lead Generation Social Media Generation Media 28

Hubspot

JANUARY 25, 2012

Follow Us on Twitter/Facebook/LinkedIn/Google+!') Email and Blogging/Social Media/PPC. On the same day that your dedicated email send goes out, consider doing the following: Pull a particularly blog-appropriate excerpt from the ebook and post it on your blog with a call-to-action to download the full ebook.

Planning 28

Planning Paid Search Agency Work Management Mobile Advertising 28

Hubspot

JUNE 21, 2010

You can find Paul on Twitter @ paulroetzer , and the PR 20/20 blog. Powerful, action-oriented content has become an essential part of every inbound marketing strategy , and offers an enormous opportunity to differentiate and grow your business. How Do You Resource Business C opywriting? Where do you turn for support?

Copywriting 28

Copywriting Paid Search Agency Business Buyer Personas 28

Hubspot

AUGUST 11, 2013

There was a ton of stuff that happened in the news this week -- it seemed like Facebook, Twitter, and Google rolled out a bagillion features, and I was struggling to keep up with it all amidst my other marketing duties. At the same time, Facebook got a lot more transparent with marketers by launching the brand new Facebook for business blog.

Google 28

Google Inbound Marketing Copyright Paid Search Agency 28

Hubspot

JUNE 23, 2011

You already know that creating quality content helps drive traffic to your web site, which in turn creates more leads. However, you might be all too familiar with the pressure that comes with blogging: the pressure to come up with remarkable and appealing content on a regular basis. Browse Twitter. Image Credit: Rennett Stowe.

Tips 28

Tips Opinions Statistics Ideal Customer Profiles 28

Hubspot

AUGUST 5, 2011

Metrics to Use: Keyword Rank, Number of Monthly Searches for Specific Keywords, Organic Traffic, Inbound Links, (For PPC: Paid Traffic, Cost-per-Click). Business Blogging. Metrics to Use: Traffic, Clicks, Conversion Rates, Leads. Do numbers in your headlines work well? headers, bullets, etc.) Or maybe on the right!

Internet Marketing 28

Internet Marketing Tactics Webinar Metrics Top of Funnel 28

Hubspot

SEPTEMBER 21, 2011

For more tips on how to leverage local SEO, download the free ebook here. Leveraging local SEO can be a great way to get your business found by local searchers. And if you're a brick and mortar business, having a great local SEO presence can also afford you some additional foot traffic from people who are searching for you on the go.

Optimization 28

Optimization Marketing Websites Keywords Link Building 28

Hubspot

JULY 13, 2010

Search Engine Optimization (SEO) - SEO refers to the process of improving your website to drive more and better quality traffic from search engines like Google and Bing. One is on-page optimization, which is about making it easier for search engines to find and index your business website. SEO has two main parts.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Industrial Marketing Today

JUNE 8, 2010

Develop content for each section using these keywords and phrases to help you get found on search engines and drive traffic to your site. You have to actively promote your optimized site using social media, press (news) releases, blogs and offline tactics to tell your target audience about your site.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Hubspot

JULY 14, 2011

This is a guest blog post by Leo Widrich, co-founder of Buffer , a Twitter publishing application. He writes Twitter Tips every week on his blog. In order to get my startup off the ground, blogging and guest blogging was one of my most effective tactics I used to build traffic.

Blogger 28

Blogger Template Startups Twitter 28

Hubspot

JANUARY 26, 2011

Many of the most enticing blog articles are numbered lists. Numbered lists make a blog post easy to read, and people know when they click on a post like “ 9 Worst Ways to do Twitter for Business ,” they’re going to come away with at least 9 clear takeaways from that blog post.

Peer-to-peer 28

Peer-to-peer Opinions Social Media Barriers 28

Hubspot

JUNE 28, 2010

I previously took a deep look at leveraging Twitter for lead generation as the first in our series of social media lead generation articles. Today, let's take a deep dive into business blogging to ensure your business is doing everything it can to leverage its business blog for lead generation opportunities.

Lead Generation 28

Lead Generation Sales Qualified Leads Generation Leads 28

Industrial Marketing Today

JUNE 3, 2010

Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business. You may also be interested in downloading our FREE Step-by-Step Guide to Website (re)Design. It will walk you through each step involved in creating a roadmap for a successful business Website.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

JUNE 25, 2012

He's since been able to rank in the top four organic search results for Distinctive Landscaping's top keywords and double its website's overall traffic in the span of just a year. Jason found a huge opportunity in his industry and region -- his competitors weren't blogging, but his prospects and customers were searching online.

Inbound Marketing 28

Inbound Marketing Enterprise Management Work Management Marketing Management 28

seo.co

NOVEMBER 8, 2021

Rather it is a blog on how to use copywriting techniques to create amazing content. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource. Likeable Blog. Buffer Blog. Duct Tape Marketing Blog. Rand Fishkin Twitter (@RandFish).

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98