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Business Blogging: Boosting Your Financial Institution's Organic Traffic

SmartBug Media

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” ” Leave a comment (or subscribe) to a blog about IT recruiting.

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Do Blog Posts Actually Lead to Purchases [New Data]

Hubspot

Aside from mentioning your brand, product, or service where it feels natural in your blog posts, you can also use hyperlinks to link out to product pages, or CTA buttons that draw slightly more attention to a product or offer without directing reader attention too far away from the blog post. Creating Your Blog Nurturing Process.

Purchase 101
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Are Blogs Dead in 2021? We Asked 10 Marketing Experts

Hubspot

With that said, the blogging landscape has changed over the years. Lisa Toner , director of content at HubSpot, says it's not enough to just have a blog nowadays. That's not true for podcasts," says Matthew Brown , senior podcast producer at HubSpot. "A With all that said, blogs don't come without their disadvantages.

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11 Essential Business Blogging Software Features

Hubspot

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

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5 Critical Metrics to Measure Business Blog Performance

Hubspot

This is an excerpt from HubSpot's ebook, " An Introduction to Business Blogging." Download the complete ebook for more marketing tips about business blogging. Business blogging without measuring results is a complete waste of time. Look at your five most successful blog posts.