Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Example: “Old Rule: Good Bloggers Keep Posts Short…Instead of insight, opinion and commentary, we got copycat stories and blogging for blogging’s sake. Share this on Facebook. Tweet This!

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Optinmonster

OCTOBER 29, 2023

The average blog post length is 1,416 words in 2023. Only 14% of bloggers write blog content that’s 2,000+ words in length. 44% of bloggers publish new content between three to six times monthly. 65% of content marketers say they have a documented content strategy. SEO leads have a 14.6% close rate.

Statistics 93

Statistics Paid Content Stats Blogger 93

Industrial Marketing Today

JUNE 19, 2010

That is pretty much the mantra of B2B content marketing. Nothing happens until your site visitors and blog readers take some kind of an action after reading your content. What marketing content you serve at each phase of the buying cycle also matters. In other words, it is time to walk the talk!

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Writing on the Web

SEPTEMBER 9, 2010

Once you’ve got more readers – say maybe once you’re getting a thousand hits a week – you can think about approaching bigger ad networks like Chitika and putting more “mainstream” ads on your blog. And if you have a specialist or local blog, remember you can approach relevant businesses directly and ask them to advertise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

FEBRUARY 4, 2015

Many people who fell prey to the Auto-feed short-cut introduced by Facebook found that it did much more harm than good. And it’s understandable why they did it: how can you have time for social media , when you struggle with creating consistent, relevant blog content ? You cannot personalize the content.

Personalization 100

Personalization Social Media Tagging Keywords 100

Industrial Marketing Today

JUNE 29, 2010

Relevant marketing content – key to thought leadership Positioning your company as a thought leader is critical in complex technical sales that have long buying cycles with many decision makers involved. We are all used to seeing case studies and they are powerful marketing content. Definitely not.”

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Convince & Convert

APRIL 24, 2012

Stanford Smith obsesses about how to get small business blogs noticed and promoted at Pushing Social , except when he’s chasing large mouth bass! We’ve discussed the benefits of social business. Specifically, how to produce interesting content and how to publish it on a regular basis. It’s usually a look of pure terror.

Content Marketing 132

Content Marketing Planning Paid Search Agency Case Study 132

Webbiquity

APRIL 10, 2018

And communicate the business benefits? Content has to be high quality and laser-focused to cut through the noise. LinkedIn Pulse ). The four essential qualities of winning B2B content are brevity, accuracy, timeliness, and relevance. How to best produce content for technical buyers? And measure them?

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Writing on the Web

MARCH 13, 2013

Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. So who writes the web content? That’s a good question. And that can often be a poor decision.

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

MARCH 31, 2011

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. To find the best and most relevant content and bring it forward.

Curation 100

Curation Digg Content Buzz 100

ClearVoice

DECEMBER 8, 2020

Here are the top statements that we will prove to be true or false for various social media platforms, including Facebook, Instagram, Twitter, and Pinterest. Organic content speaks to your current audience, while paid media speaks to potentially new fans. Organic content alone reaches 1-6 percent of your current audience.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

Webbiquity

FEBRUARY 2, 2015

When businesses have low engagement rates, platforms limit the reach of certain accounts because the numbers indicate low relevance and interest among followers. Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). LinkedIn, 187 million active users.

Social Media 100

Social Media Social Marketing Media Business 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. My blog niche is arts and crafts. Share this on Facebook.

Personalization 100

Personalization Ning Business Content 100

Webbiquity

MAY 4, 2010

But even absent that advantage, traffic to a new blog can be ramped up quickly using the following 12 techniques. Build links to your blog from every possible source. Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well. SEO the blog.

RSS 100

RSS Digg Tagging Blogger 100

Writing on the Web

AUGUST 18, 2010

Are you steadily delivering valuable, relevant content within the lines of your readers’ needs? I’ve noticed a few things that applies to content marketing. You can’t do that when your blogging is a hit and miss. Blog this on Blogger. Share this on Facebook. Share this on LinkedIn.

Business 100

Business Digg Buzz Blogger 100

Writing on the Web

SEPTEMBER 26, 2012

He comes from an unremarkable background far away from Hollywood, but his blogging has amassed thousands of followers and his approach has changed the way people view the entertainment industry. Of course, being a winning blogger is more than just creating good content. Seek out similar blogs. Use social media. Conduct surveys.

Traffic 100

Traffic Blogger RSS Opinions 100

Adobe Experience Cloud Blog

DECEMBER 6, 2009

After each post we’ll try to do a different spin on the headline for our Twitter and Facebook accounts and provide hyperlinks to the blog post. I’m on the feeds for various LinkedIn groups that are related to the sales-and-marketing sphere, so when I see a topic that we’ve covered I’ll insert the relevant link.

Business Blogging 48

Business Blogging Zoominfo B to B Enterprise Management 48

KoMarketing Associates

DECEMBER 27, 2012

We hope you enjoy and let us know your feedback via comment, Facebook , and Google+. 21 Business Blogging Tips from the Pros - Cindy King, Social Media Examiner. You can see more of the posts, articles, and information Casie likes on Twitter , LinkedIn , and Google+ and read her blog posts here. Casie Gillette.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Blog this on Blogger.

Digg 100

Digg Buzz Blogger Internet Marketing 100

Writing on the Web

AUGUST 24, 2010

Start writing about where I’m at, and then tie it in with something useful and relevant to readers. I’ve been blogging so much lately for my clients that I’m dried up and stale for my own blog. Blog this on Blogger. Share this on Facebook. Share this on LinkedIn. Source of problem?

Blogger 100

Blogger Digg Buzz Business Blogging 100

Hubspot

NOVEMBER 23, 2011

No matter how remarkable the content of that blog article is, there are still countless things that could be wrong with your post. Before you ever hit the publish button on a blog post , make sure you've checked these 11 items off your content publishing to-do list to prevent internet humiliation. Don't make another move.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Writing on the Web

NOVEMBER 2, 2010

Here’s where I’ve posted more information about the Scribe sale , and these 3 tips on how to get great search engine results : SEO for Smart Content Marketers: You’ve got to do keyword research (so you know what words people will use to find you). Blog this on Blogger. Share this on Facebook. Share this on LinkedIn.

Blogger 100

Blogger Tips Digg Traffic 100

PureB2B

AUGUST 28, 2018

Business Blog. Check out the topics they talk about on their blog. Find your sales lead on LinkedIn to get to know them on a professional level. Take a look at the groups they joined and the content they’ve shared to gain insight into their professional interests.

Research 96

Research Sales Qualified Leads Marketing Automation Services Work Management 96

Industrial Marketing Today

AUGUST 17, 2010

Optimizing your marketing content around keywords or phrases is the first step in your content marketing strategy. Optimizing your marketing content around keywords or phrases is the first step in your content marketing strategy. After all, that’s how your prospects and customers will find your blog and/or Web site.

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. Thought leadership-based content, commentary on industry news, data-driven analyses, list-style posts. It's a business blogging classic. the options are numerous. But one type stands out from the rest. Introduce It.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Industrial Marketing Today

APRIL 30, 2010

With a majority of marketing efforts going digital, that means even more content is needed. The instant gratification mindset of B2B content consumers means they’re demanding more content, faster. Designing content for 1X use is wasteful. See my post Rule of 5 for B2B content development.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Writing on the Web

MAY 26, 2010

What’s the most important thing to remember when you’re writing for your business blog? I always say that providing solutions to problems is important, but then there’s…: Write useful, relevant posts that exceed reader’s expectations. Don’t Jerk Blog Readers Around: 5 Tips to Keep on Track.

Trigger Marketing 100

Trigger Marketing Sales Qualified Leads Trust Marketing Tagging 100

Webbiquity

OCTOBER 19, 2012

From carrying out ideas and choosing a domain name to selecting a design and comparing web hosts on a site like webhostingchoice.com , the steps for publishing a blog should be carefully considered and taken to avoid poor aesthetics or a unreliable CMS program. Identify the type of blog that you want to create. Build Your Blog.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Writing on the Web

JUNE 11, 2010

When you go to B2BMarketingZone , you’ll be able to quickly scan what other marketing experts are blogging about. You pick which posts are relevant to you and your business. Provide an Easy to Navigate Site – End users most often are people who are not regular readers of the blogs and other sources.

B2B Marketing 100

B2B Marketing Aggregators B2B Paid Search Agency 100

Industrial Marketing Today

MAY 5, 2010

The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. You can’t satisfy all of them with one-size-fits all content.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

MAY 18, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?) in B2B marketing content.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

PureB2B

AUGUST 28, 2018

Business Blog. Check out the topics they talk about on their blog. Find your sales lead on LinkedIn to get to know them on a professional level. Take a look at the groups they joined and the content they’ve shared to gain insight into their professional interests.

Research 62

Research Sales Qualified Leads Marketing Automation Services Work Management 62

Industrial Marketing Today

APRIL 26, 2010

However, to be successful with social media, you have to provide real value and that usually comes from great content. Paul Dunay in his blog post, “4 C’s of B2B Marketing” has defined this very nicely. The old ways of pushing out content is no longer effective. Don’t sell. Don’t interrupt.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. So curated content is not something new. What is content curation?

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Writing on the Web

MARCH 10, 2011

How’s your content marketing with blogs ? Are you brilliantly blogging several times a week? The blog must be fed anyway. Just be sure you can follow up with good tips or content that’s relevant to your readers. Start with OPC… other people’s content. Blog this on Blogger.

Digg 100

Digg Buzz Blogger Stats 100

Industrial Marketing Today

SEPTEMBER 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Auditing and Mapping it to the Industrial Buy Cycle by Achinta Mitra on September 3, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing These days it is popular to say “Content is marketing currency.”

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

JULY 29, 2010

Also see a very interesting post from Junta42, “Engage and Inspire Employees First, Customers Second.” ) Because of the longer cycles and the complexities of B2B and industrial sales, marketers find it very difficult to associate leads to specific marketing content. Unfortunately, the answer is a big NO.

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60