Writing on the Web

APRIL 10, 2013

Here are some ideas: Books : Good old fashioned reading can definitely help you to review grammar and sentence structure rules. There are many good books out there on writing. A search on Amazon for “writing skill reference books” turns up many titles that are well-reviewed by customers.

Blogger 100

Blogger Class Small Business Marketing Amazon 100

Writing on the Web

FEBRUARY 11, 2016

It is based on six principles that anyone can and should apply to their writing, whether it be for their business blog, e-newsletters, or e-books and websites. Avoid “sales speak.” But avoid the hype of sales clichés. It’s great advice for any consultant and small business owner responsible for getting found.).

Content 100

Content Consulting Newsletter Opinions 100

Writing on the Web

OCTOBER 23, 2013

Joe’s latest book, Epic Content Marketing , is a fine example. Here are six principles that anyone can and should apply to their writing, whether it be for for their business blog, e-newsletters, or e-books and websites. Avoid “sales speak.” But avoid the hype of sales clichés.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

DECEMBER 6, 2011

school of grammar that tells you to write “Sawyers’ book,” not “Sawyers’s book” and stop worrying about split infinitives and other silliness. This style of writing allows you to engage more personally. It encourages you to tap into the “what sounds right?” Doidge and other neuroscientists would suggest, you can do it!

Rules 100

Rules Education Interactive Marketing Conversion 100

Writing on the Web

AUGUST 13, 2014

This software would compile all the results from your content including sales, referrals, downloads, subscriptions , and inquiries and give you an overall success rating. Is it: Sales. E-newsletter 75%. Articles…56%. Landing pages… White Paper… Free Report… etc. Hey, I can dream, can’t I?

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

Writing on the Web

AUGUST 29, 2012

Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Your content should be created with the end in mind: to further a relationship, make a sale, download a report. Therefore your content needs to trigger an action. What about you?

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

SEPTEMBER 24, 2011

It’s designed to produce an action, most often sales. Here’s a recap of some really key nuggets from this book: Before you write one word, you must first: Know your objective. For example, writing on the web can have several objectives , besides making a sale. Every once in a while, I go back to the basics.

Content 100

Content Buzz Copywriting Rules 100

Writing on the Web

SEPTEMBER 10, 2014

At one point I adopted the belief that I lacked good enough copywriting skills to make sales online. I may finally hire a consultant, get a coach, or open a book to learn what’s needed. But as I learned more about how things work on the Internet, at the same time the Web and online marketing was evolving to become more user-friendly.

Content 100

Content Copywriting Internet Marketing Blogger 100

Writing on the Web

AUGUST 3, 2010

They make over 100 coaching sales each year, and Kim has personally increased her coaching fees from $1,200 to over $6,000. Blog to Book: Raise Your Hand in the Blogosphere. Here’s why I can recommend this new teleseminar: The seminar leader, Kim Ades, runs a full time coaching practice called Frame of Mind Coaching. Tweet This!

Digg 100

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Writing on the Web

JANUARY 4, 2012

Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Writing gets better each time you write, the same goes for blogging, revising web pages, writing sales copy, email promotions. You have to persist at things in order to learn them.

Practices 100

Practices Content Marketing Content Newsletter 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think.

Tips 100

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Writing on the Web

SEPTEMBER 16, 2011

For any content that is vitally important, i.e. sales content or articles delivered to clients, I use Barbara Feiner , a professional editor. I always link to a person’s name (to a page on the web where you can learn more about them), to a book, or to a Wikipedia definition when useful. Review for external link opportunities.

Wikipedia 100

Wikipedia Content Keywords SEO 100

Writing on the Web

JULY 29, 2010

Research studies show that some ratings and reviews will influence more than others: This report is taken from Dr. Susan Weinschenk’s book Neuro Web Design: What Makes Them Click : We are most influenced when we know the person and the person is telling a story.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

NOVEMBER 1, 2011

The company does sales training using neuroscience as it applies to what influences buying decisions. Related posts: Neuroscientists Discover “WIIFM” Center in Brain… Neuromarketing Books for Marketing to Brains. I just love this site: SalesBrain , a neuromarketing company. What do you think about this?

Copywriting 100

Copywriting Act-On Training Buy 100

Writing on the Web

JUNE 2, 2010

Or to illustrate any other type of web content, such as web pages or sales letter pages? A while back I wrote about a book called Fascinate: Your 7 Triggers to Persuasion and Captivation , by Sally Hogshead. This is a great book to read that explains what fascinates people and gets them to take action.

Content Marketing 100

Content Marketing Trigger Marketing Content RSS 100

Writing on the Web

SEPTEMBER 9, 2010

Lulu also lets you sell books of your photos – maybe you’ve taken a great collection of photos of a special event in your town and you want to offer it for sale. Lulu also lets you sell books online, so if you think people might want to have a permanent collection of some of your articles you can sell them online.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

DECEMBER 13, 2010

Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Writing gets better each time you write, the same goes for blogging, revising web pages, writing sales copy, email promotions. You have to persist at things in order to learn them.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

SEPTEMBER 20, 2010

Here’s a recap of some really key nuggets from this book: Before you write one word of copy, you must first: Know your objective. For example, writing on the web can have several objectives , besides making a sale. It’s okay if you’re educating people without any sales objective in mind. Good stuff.

Buzz 100

Buzz Digg Content Rules 100

Writing on the Web

JULY 22, 2011

Ba-da-boom , instant sales and subscriptions! I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. Don’t be silly, there are no easy formulas, of course not. But just follow along with me here.

Trigger Marketing 100

Trigger Marketing Work Management Act-On Marketing Management 100

Writing on the Web

AUGUST 10, 2010

Ba-da-boom , instant sales and subscriptions. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. Don’t be silly, there are no easy formulas, of course not. But just follow along with me here.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JUNE 22, 2010

Do you know how many ways a sales page can be used? I woke up thinking about this… because maybe you don’t think a “ sales page &# is something you need except once in a while for a product launch, when you’re trying to sell something. This one factor is the basis of expensive sales copywriting courses.

Ning 100

Ning Class Landing Pages Copywriting 100

Writing on the Web

MARCH 12, 2014

In particular, there’s a group of programs that can help Amazon authors get the information they need from Amazon sales: KDSuite. This software has the ability to pull up data from ebooks in categories so you can compare sales info. About Expert Ebooks Books Content Marketing E-Books expert ebooks Online Marketing'

Research 100

Research Amazon Correlation Keywords 100

Writing on the Web

MARCH 3, 2014

In the last two years alone, we’ve seen an explosion of ebook sales because of the proliferation of e-readers. Now has never been a better time to get your book written, formatted and available in both digital and printed forms. Use your experience and stories to make your book come alive with authenticity and real-world emotions.

Amazon 100

Amazon Barriers High Quality Lead Network Marketing 100