Biznology

JANUARY 9, 2014

Do you think a solid content marketing strategy exempts your brand from needing to do outreach? Check out these 25 awesome outreach tools for your smash business strategy. The world’s best-known bloggers have the ability to make or break their brand’s reputation with a simple Tweet to their massive audience. Blogger LinkUp.

Outreach 80

Outreach Paid Content Tools Enterprise Management 80

Webbiquity

JULY 19, 2022

Which skills can the team (marketing, sales, customer service, production, etc.) What steps can we take to speed up product development? Lagging indicators encourage business stakeholders to ask questions like: How much product was produced? Simply ask them how likely they are to recommend your product to others.

Lead Scoring 289

Lead Scoring Lead Ranking ROI Enterprise Management 289

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

KoMarketing Associates

MARCH 13, 2018

Search Google for mentions of your company name, brand, product names, and even key management to determine if sites mentioning these things included links too. Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. The Quick Link Building Hits. pick up the phone and call.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Webbiquity

OCTOBER 16, 2018

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. And your product or service may be exactly what they need to solve it. Banner ads?

Marketing Automation Services 244

Marketing Automation Services Trade Show Advertising Agencies Verticals 244

Brandwatch Marketing

OCTOBER 3, 2022

For example, a food brand might target influential food bloggers in a hope that they will write or Tweet about their products and promotions. Thankfully there are a few free tools that can help you identify suitable influencers and figure out which individuals will help deliver your message to the right audience.

Tools 92

Tools Blogger Demographics Social Media 92

Webbiquity

FEBRUARY 10, 2010

Despite the fact that Twitter has more than 32 million users , has received massive publicity from both celebrities and government , and produced remarkable results for companies like Dell and Zappos , many business executives still don’t “get&# Twitter. Here are seven reasons every business needs to be on Twitter.

Twitter 100

Twitter Business Digg Thought Leadership 100

Webbiquity

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. For example, “PRO: Twitter gives us a great way to leverage PR. How to Reach Out to Bloggers by Chris Brogan.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

SendX

MAY 24, 2019

Padriñán from Pexels According to Forbes , email marketing continues to be a great vehicle for lead generation, inspite of the popularity of social media platforms and all the marketing methods that have been designed to help generate more leads and sales from them. They help establish and reinforce a company’s story & reputation.

Copywriting 151

Copywriting Tips Template Content 151

Biznology

MARCH 15, 2016

LinkedIn and Twitter has made this even easier. Successful influencer outreach is just the end result of building a real relationship over time. Brands consider it threatening to their own equity but it’s much easier for people to connect than a brand and a person even if the person is a citizen journalist cum blogger.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

JULY 26, 2016

Also, check out my last two articles on the subject: Earned media influencer outreach is alive and well. Connect with our panelists on Twitter at @chrisabraham , @frankeliason , and @hksully. Heidi Sullivan is Senior VP, Product and also currently Interim Managing Director, Canada for Cision. Kindness opens many doors online.

PR 80

PR Web 2.0 Blogger Public Relations 80

Webbiquity

MARCH 22, 2010

Relevant blogs can drive targeted direct traffic from the blogger’s social media sphere of influence. And coverage from independent bloggers enhances a company’s reputation and credibility. Numerous bloggers have written about how to pitch blogs, such as B.L. Blog links are valuable for SEO.

Blogger 100

Blogger PR Outreach B2B Thought Leadership 100

Atomic Reach

JANUARY 3, 2019

Jeff Bullas - Influencer, Author, and Blogger. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. He has created his own successful digital agency that focuses on providing honest feedback to clients while helping them enhance their own ROI. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Which online tools are most helpful for PR pros? Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Pitching on Twitter? Social Media Press Releases and Blogger Outreach.

PR 100

PR Tools Tips Blogger 100

Sprout Social

MARCH 8, 2017

Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. Social media influencers are power users who can help your potential customers make a buying decision through social networking. Grilling bloggers who write for major recipe sites.

Social Media 111

Social Media Media Peer-to-peer Work Management 111

Webbiquity

MARCH 12, 2012

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. Many “traditional” journalists now write blogs; does that make them bloggers?

PR 100

PR Blogger Tips Best Practices 100

Biznology

JANUARY 5, 2016

While earned media influencer outreach may well be as close to traditional PR as you can get online these days, short of calling journalists, my strategies and tactics care as much about spiders and bots as they do column inches and names spelled properly. Will this help or hinder the growth of the category?

Work Management 80

Work Management Marketing Management Skype Public Relations 80

BuzzSumo

MAY 20, 2019

More people means more eyeballs on your products and services. Food Bloggers. Buzzsumo has a handy Influencer Identification Tool that allows you to type in keywords and identify the most influential Twitter accounts based on a variety of metrics that demonstrate an account’s influence. Vegetarians. Food brands. ?

Traffic 98

Traffic Marketing Websites Twitter Blogger 98

Convince & Convert

JULY 9, 2013

Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. That, in turn, can help move your buyers down the path to purchase. Just think of the Oprah Winfrey effect.

Marketing & Strategy 160

Marketing & Strategy Marketing Strategy Advertising Agencies Content 160

Webbiquity

SEPTEMBER 21, 2010

These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list.

Aggregators 100

Aggregators Blogger Media Curation 100

Lenny's Newsletter

SEPTEMBER 5, 2023

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Y Combinator (YC) especially is very effective at helping you get early users, but not the way you’d think (as you’ll see below). No one wants to pay attention to you if you’re there just to pitch your product.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Contently

JANUARY 3, 2019

Our sales team evolved a lot in 2018, so to make sure we’re creating the right content to help them close deals , I want to set up a better system for us to communicate. Tina Nguyen, head of production at Vox Media. I want to help our collaborators think in a smart, premium way about their content.

Work Management 130

Work Management Marketing Management Advertising Agencies Content 130

Optinmonster

MAY 16, 2023

In layperson’s terms, off-page SEO helps search engines understand what others think about your product, services, or website. Increased Website Visibility Off-page SEO techniques, such as social media marketing and influencer outreach, can significantly expand your website’s reach and visibility.

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

BenchmarkONE

MAY 13, 2021

But when you’re a small team with a limited budget, you can’t always drop top dollar for a product that promises to live up to the price. . It provides you with detailed information on your prospects so you can send them personalized outreach catered to their needs, easing them through the funnel and closer to a sale.

Budget Programs 62

Budget Programs Marketing Automation Services Marketing Budget Marketing Management 62

Hubspot

JUNE 2, 2011

Blogger outreach. They're not on Twitter and Facebook all day, and so email is still where most people live. This guide will help walk through those steps! The other two email lists are each for separate products. Blogger Outreach. Building a customer base. Segmenting email lists.

Blogger 28

Blogger Social Media Outreach Media 28

Biznology

MAY 19, 2015

Influencer Outreach. Bloggers : while they may no longer be the only kings of the kingdom, bloggers have a lot of bang for the buck because not only do they have a lot of SEO mojo associated with their blogs, they tend to be shameless self-promoters and minor deities themselves. What does Google want? Social Media Marketing.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

SnapApp

FEBRUARY 20, 2018

It’s social proof at work: Trusted sources make recommendations of products or services to their audiences, and then those audiences buy. . In just a few clicks, I can buy that featured product – and many times, that’s exactly what I do. . in ROI for every $1 spent. Image source. . Step Two: Knowing What Influencers Expect.

Verticals 81

Verticals Outreach Advertising Agencies Cost Per Thousand 81

NuSpark Consulting

MARCH 3, 2016

There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Relevant Blogger Outreach. Split up the paragraph into a series of tweets you can share on Twitter. Also, bloggers can easily embed the videos into their blogs to share the white paper takeaways.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Biznology

NOVEMBER 8, 2012

Chances are, a relatively small set of words are both relevant to your product offerings and your client’s needs. Brand marketers need the right keywords to do a better job naming products and writing messaging guides. And bloggers , of course, need to know what words their audiences use to describe their pain points.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

WebMarketCentral

SEPTEMBER 25, 2008

Despite the fact that several smart PR bloggers, including Cece Lee , Laura Moncur and Elge Premeau have written about what works in blogger outreach for PR, there are still a lot of agencies and PR people who just don't get it. Their efforts at appealing to bloggers are awkward at best, counterproductive at worst.

Blogger 20

Blogger PR Outreach Practices 20

Biznology

APRIL 15, 2014

Promoting yourself, your brand, your products, your services, and your clients via social media is what we’re about here at Biznology. Well, you should return to LinkedIn because it’s a social media platform that introduces new products, services, and access relatively often. Download the LinkedIn App.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Convince & Convert

JANUARY 26, 2012

According to the Indianapolis Super Bowl Host Committee , Klout was used to help identify the participants, and the list was augmented manually with known local bloggers, gadflies, and connectors. 4% of my Twitter follower are Hoosiers, according to Peek Analytics (which I love for in-depth examination of persons in social media).

Outreach 122

Outreach Social Media Wiki Paid Search Agency 122

SnapApp

FEBRUARY 20, 2018

It’s social proof at work: Trusted sources make recommendations of products or services to their audiences, and then those audiences buy. . In just a few clicks, I can buy that featured product – and many times, that’s exactly what I do. . in ROI for every $1 spent. Image source. . Step Two: Knowing What Influencers Expect.

Verticals 54

Verticals Outreach Advertising Agencies Cost Per Thousand 54

Hubspot

NOVEMBER 20, 2017

We need a stand-out [job title] like you [to help with X objective, on Y team]; is that something you’d be interested in discussing? If you want them to respond, be helpful, friendly, and complimentary. If you ever need help with [X specialty] or [Y area of expertise], I’d be glad to offer a hand -- or introduce you to someone who can.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Convince & Convert

MARCH 4, 2016

While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics. Thinking of all the different styles of infographics available, and which pertain most to your industry, can help spark some ideas. Style First.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Biznology

OCTOBER 21, 2014

I’m doing a big influencer outreach right now on behalf of a technology startup. As part of the campaign, I’ve partnered with a top-50 social media influencer to help me extend my network. In addition, my staff is doing a long tail outreach, including upwards of 4,000 influencers. Who do you think you are?

Advertising Agencies 80

Advertising Agencies Public Relations PR Ideal Customer Profiles 80

Convince & Convert

SEPTEMBER 2, 2015

Defined as “ the strategy of establishing relationships with influential people who can amplify and expand visibility for your brand’s products and services ,” influencer marketing is all about connecting with the right folks in order to get your message out there, authentically. This can be a very manual process.

Brand Identity 166

Brand Identity Branding Marketing Budget Planning 166