Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere.

Guidelines 100

Guidelines Wiki Copyright Ideal Customer Profiles 100

Optinmonster

FEBRUARY 11, 2024

For example, if you use MailChimp, you can message your first 2000 users for free. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Then, visit our gallery for some neat exit intent popup examples you can copy.

Paid Content 82

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 82

ClearVoice

JUNE 7, 2021

Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. For example, you’ll want to be more eloquent in thought leadership but more succinct in a list post. A great blog post is also compelling and highly engaging. 2: Pay attention to grammar.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

ClearVoice

APRIL 25, 2022

For example, this backlink will take you to a ClearVoice blog that, well, discusses backlinks. These are examples of black hat SEO strategies , which could end up lowering your page ranking or remove you from the ranking index altogether. Instead, focus on white hat SEO strategies , those that comply with search engine guidelines.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

Webbiquity

DECEMBER 9, 2020

Backlinks from spammy sites can incur a Google penalty for violating Google’s guidelines. So, for example, site.com/top-seo-tips is better than site.com/12-15-20/page-6.html. Mathew Jade is a business, finance and technology blogger who spends his entire day writing quality blogs.

SEO 272

SEO Traffic Tips SERP 272

seo.co

APRIL 17, 2022

For example, stating, “for many clients, the best course of action is…” is more appropriate than saying, “we always advise our clients to…” Adding a disclaimer to your blog can also clarify your intentions, and encourage people to contact you directly for concrete advice. Develop Editorial Guidelines. Here are five tips: 1.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Webbiquity

MARCH 8, 2018

But as bloggers and vloggers have risen in number and following, and including them as part of marketing strategies has become the norm, they’ve started to become celebrities in their own right—with the ability to demand more money for their influence and time. That is a lot of exposure for a couple of brands investing in the right bloggers.

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

seo.co

FEBRUARY 15, 2022

But the sad truth is that most blogs receive zero traffic and shares: Despite this example of the Pareto Principle, all indicators point to the notion that blogging continues to gain in popularity and shows no sign of slowing down. An unbeatable platform for making opinions known, both by the blogger and his audience.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Convince & Convert

JULY 17, 2015

Here are a few guidelines I always use when assessing potential affiliates: First, determine whether the site’s content looks professional and whether it will match the product or service you’re selling. Once you have your guidelines in place, the next thing to do is find your affiliates. Finally, set a traffic threshold.

Verticals 155

Verticals Blogger Conference Custom Publishing 155

KoMarketing Associates

SEPTEMBER 11, 2014

Let’s take a look at some of these differences as we attempt to help bloggers and journalists stay on track and deliver the type of content they intend to their audience. Guidelines and Lifecycle of Content. Journalists and bloggers often times have slightly different end goals in terms of audience targeting. Tone and Structure.

Blogger 120

Blogger Guidelines Copywriting Buzz 120

Hubspot

JUNE 6, 2017

Because these folks -- like bloggers and social media personalities -- build a following over a long period of time by producing interesting, quality content, people begin to trust them. For example, if you work for a company that manufactures auto parts, it might not make sense to partner with a fashion blogger.

Blogger 101

Blogger Skype Advertising Agencies Lead Ranking 101

seo.co

FEBRUARY 8, 2022

Make an announcement that your company is looking for guest bloggers in the space, and if you already know some prominent guest bloggers, feel free to reach out to them directly. Give them a handful of general guidelines, but for the most part, let them create whatever they feel would be good for your blog— the final edit is yours.

SEO 98

SEO Content Dwell Advertising Mediums 98

Vidyard

JANUARY 25, 2010

Thanks again for your interest in being a guest blogger. The post Guest blogging guidelines appeared first on Vidyard. To help you increase the chances that we will accept your post, look at the tips below: Your copy is a minimum of 800 words (max. If your post is rejected, you are free to submit a new idea again.

Guidelines 50

Guidelines Budget Programs Paid Search Agency Custom Publishing 50

Hubspot

APRIL 15, 2019

Take a look at Instagram's promotion guidelines for a full list of rules and regulations. Instagram Giveaway Examples. Ali Fedotowsky, a lifestyle and fashion blogger and ex-Bachelorette, partnered with Sole Society to giveaway a pair of loafers and a purse. Instagram Giveaway Ideas. Then click the "Pick a name" button.

Examples 78

Examples Ad Exchange Tips Peer-to-peer 78

Hubspot

APRIL 13, 2016

Whether you know it or not, every person that works for you is a potential blogger. Of course, your new blogger can’t write exclusively about mountain biking or pie crusts, but it’s your job to find a way to incorporate their expertise and frame it in a way that applies to your blogging goals. Set Your Bloggers Free.

Blogger 28

Blogger Paid Search Agency Lead Scoring Lead Ranking 28

Hubspot

MAY 27, 2020

Now that we've covered that, let's dive-deep into each step of the guest blogging process if you want to become a successful guest blogger for major publications. How to Become a Successful Guest Blogger. Many times, guest bloggers fail because they focus on the publications instead of the content.

Lead Scoring 68

Lead Scoring Lead Ranking Blogger Ideal Customer Profiles 68

Vidyard

JANUARY 25, 2010

Thanks again for your interest in being a guest blogger. The post Vidyard Guest Blogging Guidelines appeared first on Vidyard. To help you increase the chances that we will accept your post, look at the tips below: Your copy is a minimum of 800 words (max. If your post is rejected, you are free to submit a new idea again.

Guidelines 50

Guidelines Paid Search Agency Custom Publishing Budget Programs 50

Hubspot

DECEMBER 13, 2011

Many business bloggers have learned that their blog is one of their most crucial inbound marketing assets. Even sans an editorial background, you can be your blog's editor-in-chief by simply drafting some editorial guidelines to share with all writers and contributors. 11 Editorial Guidelines to Enforce for Your Business Blog.

Guidelines 28

Guidelines Business Blogging Business Blogger 28

Brightedge

JULY 26, 2022

It’s 2022 and we are no strangers to seeing our favorite celebrities raving about their preferred brands when scrolling through our social media feeds, or coming across bloggers promoting their favorite products when searching the web. Examples of Influencer Marketing Success. Content Creation.

SEO 64

SEO Marketing Budget Creation Marketing Budget Lead Scoring 64

Moz

MAY 24, 2020

Whether you’re a business owner or blogger, your About page tends to rank incredibly well for brand-driven search queries (those that contain your name or your brand name). I refuse to deal with bloggers who don’t take themselves seriously. So if the About page comes up in their guidelines, it’s likely they use it as a ranking signal.

Top of Funnel 81

Top of Funnel Marketing Analytics Tools Blogger Eye-Tracking 81

Convince & Convert

AUGUST 19, 2015

From new guidelines from the FTC (in June) and constant posts on how to not be penalized from Google, there is an overload of information, confusion surrounding the rules , and a nervousness on how to be creative in marketing while simultaneously not getting in trouble. These three are some of hundreds of thousands of examples.

Ethics 157

Ethics Youtube Blogger Guidelines 157

KoMarketing Associates

MAY 21, 2015

For example, if building an improved presence amongst bloggers is a core strategy for content distribution, perhaps setting a specific goal for executing quality comments on reviewed blog posts (on others’ blogs) per week will help motivate the effort. Make sure to listen first.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

Salesforce Marketing Cloud

NOVEMBER 29, 2023

They may have customers who prefer buying through a channel (for example, a third-party retail store), while other customers might prefer buying from the manufacturer. Below are a few examples to help illustrate this point. Channel sales types Affiliates. Potential conflicts. To ensure this alignment, follow these steps: 1.

Enterprise Management 111

Enterprise Management Work Management Advertising Channels Marketing Management 111

ClickDimensions

JUNE 3, 2019

For another example, check out our very own 5 Questions profile series. Guest blogs are a win for marketers and your guest blogger customers alike. Before approaching customers about guest blogging, be sure you have editorial guidelines to share with them. Guest blogs. Testimonial videos.

Features 66

Features Ideal Customer Profiles Case Studies Case Study 66

Hubspot

MARCH 13, 2012

As a guest blogger, you need to have the skill sets of an SEO expert, a public relations professional, and obviously, a blogger , in order to be successful. Most guest bloggers do this as a result of having no (or a poorly crafted) guest blogging strategy. Talk about a jack of all trades! Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

ClearVoice

JUNE 30, 2022

There is no magical solution for the best blog post length — but there are some guidelines for optimal blog post length that can help your blog be more successful with your target audiences. One of the most important pieces of SEO knowledge you can understand relates to ideal blog post length. marketing #blogging Click To Tweet.

Keywords 102

Keywords Paid Search Agency SEO Blogger 102

ClearVoice

JUNE 18, 2021

Fair use comes with very general guidelines and many varied court decisions. For example, Shutterstock, Getty Images and Adobe Stock offer millions of images you can use — for a price and in certain situations. For example, you can’t copyright ideas. The operative word here is “probably.” Plenty of royalty-free sites exist.

Copyright 111

Copyright Domain High Quality Lead Blogger 111

Brandpoint

APRIL 16, 2019

This guide will explain why guest blogging is so effective, give examples of different techniques and types of guest posts and answer a few questions you might have on the method itself. The example below shows how this author is promoting a digital agency. The Benefits of Guest Blogging. Source: Convince & Convert.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

Chris Koch

NOVEMBER 24, 2009

One of the cornerstones of a social media strategy is having a clear set of corporate social media guidelines or policies. Here are some recommendations based on a cross-section of social media policies from B2B companies, including social media policy examples from some leading B2B companies. Guidelines are not guardrails.

Social Media 100

Social Media Media Guidelines B2B 100

SendX

MAY 24, 2019

Are you going “off list” and trying to write an email to an influencer or blogger for a guest post or a “shout-out”? Take for example the movie “ Top Gun ”. It can tie in nicely with your offer to help, such as the example listed above where you offer a shared post for a shared post.

Copywriting 151

Copywriting Tips Template Content 151

KoMarketing Associates

JANUARY 16, 2014

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. According to WordPress statistics , bloggers produce an average of 33.7 Here is a look at the recap: Blog Post Headlines and Titles.

Promotion 120

Promotion Practices B2B Best Practices 120

Content Standard

NOVEMBER 15, 2018

But once you’ve publicly partnered with these enterprising bloggers, vloggers, and social media stars, their behaviors reflect your organization. Shady influencer practices could also land your brand in hot water with the Federal Trade Commission, which issued strict guidelines regarding disclosures in 2017.

Enterprise Management 62

Enterprise Management Advertising Agencies Work Management Marketing Management 62

Convince & Convert

JANUARY 8, 2012

These examples will help you start to attach faces to the roles you need filled. Editorial Guidelines. Guidelines also save you time and help you scale your ability to manage multiple contributors without sacrificing quality. This means keeping your guidelines as short as possible. Make It Easy. Editorial Flow.

Work Management 127

Work Management Marketing Management Tools Guidelines 127

Contently

APRIL 20, 2016

Rather than paying expensive celebrities to reach a broad audience, brands can team with niche bloggers, Instagram stars, and YouTubers to market their products. For another example, take this YouTube video from the popular influencer couple Tiff & Case that was sponsored by Nissan.

Advertorials 114

Advertorials Youtube Guidelines Peer-to-peer 114

ViewPoint

AUGUST 2, 2012

We're pleased to have Ginger Conlon join us as a guest blogger today. The success of this approach hinges, of course, on managers from both teams setting processes and guidelines that help to ensure success. Ginger is editor-in-chief of Direct Marketing News. Contact her at ginger.conlon@dmnews.com or @customeralchemy.

Sales Qualified Leads 120

Sales Qualified Leads Lead Qualification Buying Cycle High Quality Lead 120

Webbiquity

JANUARY 22, 2014

And there are absolutely some fantastic, high-quality guest bloggers out there.I For example, this post on fascinating social media facts and statistics was a great fit for Jeff Bullas’ blog, because it meshes well both topically and stylistically with the kinds of posts Jeff often writes.

PageRank 100

PageRank Link Building Lead Scoring Lead Ranking 100

Rev

FEBRUARY 1, 2018

Because there are more than 440 million blogs online, there are many platforms available to new bloggers. Wix.com is one of the best available, with ready-made templates for musicians and bloggers. For example, did you know that tweets with hashtags get twice as much as engagement than those that don’t?

Best Practices 60

Best Practices Marketing & Strategy Blogger Guidelines 60