The Lead Agency

APRIL 2, 2024

How to improve SEO for B2B blog writing In the digital marketing landscape, nothing stays the same for too long. Search engine optimisation (SEO) may still be paramount to business-to-business (B2B) blog writing, but my oh my, how the rules are constantly changing. Then Google did what Google does best.

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Martech

APRIL 18, 2024

I’ll start with what hasn’t changed and provide an overview of what I consider a strategic approach to AI tool selection. What does your business need to do with AI? What’s your budget? What type of customer support are you looking for? Which marketing tasks could benefit from the help of AI tools?

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ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

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Exo B2B

MARCH 6, 2024

But also about blog, search engine optimization (SEO) and artificial intelligence. And are we increasingly turning to artificial intelligence (the ChatGPTs of this world) to write our blog posts, as a way of wasting less time, making our lives easier, taking shortcuts? What are their issues and needs?

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Marketing Insider Group

APRIL 17, 2023

We know what it takes to share insight that makes a difference. This article dives into the what, why, and how of Gen Z subcultures in hopes to better understand the needs of one of today’s youngest target audiences. What Is Brand Storytelling? As content marketing experts, we realize that not everyone has this superpower.

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Martech

OCTOBER 11, 2023

With AI tools and chatbots like ChatGPT now becoming the go-to source for quick answers, the traditional SEO game is changing. It all starts with leveraging what humans still deliver better than AI: original ideas. This shift means potential customers have less incentive to click through to your website.

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Webbiquity

APRIL 11, 2023

The latest ChatGPT stats show what took the world by storm with the use of this technology. Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. What Exactly Is AI for Content? Guest post by Lisa Sicard. There is only one you.

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Contently

APRIL 13, 2023

Similar to many creative types, I have spent hours over the past few months experimenting with generative AI platforms like ChatGPT and Jasper.ai With the goal of improving the outputs I received from ChatGPT, I set out to learn more about prompt engineering and how to use it. Here’s what I discovered. Specify it.

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Ahrefs

DECEMBER 6, 2023

Let’s explore what those are and how to take advantage of them. If you give ChatGPT a title and ask it to write a blog post, it will—in seconds. This is super impressive, but there are a couple of issues: … Read more ›

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Marketing Insider Group

JANUARY 16, 2023

Marketing Insider Group’s team of experts asked Open Ai’s ChatGPT to identify the biggest marketing challenges of 2023, and we’re ready to tackle them. Here’s what we learned about the industry’s biggest challenges and our expertise on how you can battle them, too. What Are 2023’s Biggest Marketing Challenges?

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Animalz blog

NOVEMBER 28, 2023

Your first experiences with ChatGPT are likely similar to mine: excitement, wonder, and fear, quickly followed by disappointment — and some relief — about its hallucinations. Reports of my hallucinations have been greatly exaggerated.” – ChatGPT Plus These capabilities can give you superpowers that boost research quality and speed.

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SmartBug Media

DECEMBER 7, 2023

This blog was co-authored by fellow SmartBug Rebekah Goode. But let’s be honest, you get out of AI what you put in. You’ve got to create the right ChatGPT prompts to get to the good stuff. Wondering how to write awesome ChatGPT prompts for marketing? This premise certainly applies to ChatGPT.

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Martech

MARCH 6, 2023

Artificial intelligence has dominated headlines recently as the world began to play with a new tool: Chat Generative Pretrained Transformer, better known as ChatGPT. As marketing professionals, it’s critical to learn what it can and cannot do today, how best to use it for our campaigns — and what’s in store for us.

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SmartBug Media

MARCH 1, 2023

30, 2022, OpenAI released ChatGPT to the public. ChatGPT didn’t just give you answers to your questions—it could create long, custom responses based on just a few prompts from the user. ChatGPT developments and news haven’t slowed since its public debut. So should businesses use ChatGPT to assist with their marketing efforts?

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Webbiquity

MARCH 7, 2023

But more importantly, they mean you can spend more time doing what you love—delivering great results for awesome clients—and less time on business development and proposal writing. Put simply: tell clients what you will do, and when you will do it, and then do it. It’s more important even than capabilities.

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Martech

SEPTEMBER 11, 2023

What is genAI exactly? GenAI, as it’s affectionately called by those in the know, allows users to use simple text prompts to produce content like blog posts, book outlines, images, videos, music, and even complex software code. ChatGPT currently has two versions available to users. The free version, ChatGPT 3.5,

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Martech

MAY 19, 2023

From ChatGPT ’s rise as the fastest-growing platform of all time to near-constant headlines on the latest AI-related product releases, we are inundated. What is generative AI? Another way of thinking of generative AI is as a starting point for tasks, knowing that what you are getting is preliminary to even a first draft.

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SocialPilot

FEBRUARY 19, 2024

Since the launch of tools like ChatGPT and other LLMs, users across the globe have started finding opportunities to leverage them to create content. Nowadays, from email copies, product descriptions, and creating social media posts using AI to detailed blog posts, AI-generated content is everywhere. What’s AI-Generated Content?

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Brandpoint

FEBRUARY 13, 2023

If you work in marketing, you’ve lost track of how many headlines about AI marketing and ChatGPT you’ve seen by now. The question for now is, what does the emergence of AI technology like ChatGPT, Google’s Bard and others mean for marketers? Technology, even something as cool as ChatGPT, is not a magical marketing panacea.

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Animalz blog

MAY 15, 2023

What are the risks and benefits? In a post-ChatGPT world, how will content creation change? churns out hundreds of clever copywriting ideas and creates quick blog post drafts. Faster blog post drafts? You and I are at the dawn of a new era in content marketing: the age of generative AI. I could practically retire.

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Martech

JANUARY 30, 2023

Ever since OpenAI’s ChatGPT burst onto the scene, it’s been the hottest thing on the marketing talk-track since TikTok. But is ChatGPT just the newest shiny object in a digital marketing world chock full of them? But with ChatGPT, the AI kraken has been released. And it’s not just me who is buying in.

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Velocity Partners

MARCH 13, 2024

So what if you win big on “What is data architecture?” AI — ChatGPT, Google SGE, all of it — is going to crack the internet wide open and scramble everyone’s SEO investments. Sure, generative AI tools like ChatGPT can produce decent aggregations of other people’s knowledge — about as well as most junior writers or interns.

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Marketing Craftmanship

SEPTEMBER 26, 2023

Blog posts or press releases extolling the features and benefits of your firm’s whiz-bang new product or service are more likely to be read by competitors than by prospects. Find another platform for your internal news, and focus exclusively on addressing the “What’s In This For Me?”

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Martech

MARCH 20, 2023

The results you get from AI powered tools like ChatGPT will only be as good as the prompts you give them. Detail precisely what you are looking for. General: What are best practices for CRM? Precise: What are best practices for using CRM with account based marketing? Blog ideas? 1: Be specific. 3: Be clear.

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Hinge Marketing

MARCH 1, 2023

With the arrival of AI tools like ChatGPT and its competitors, generic content will be increasingly less impressionable—and professional services marketers are going to be challenged more than ever to differentiate their firm’s brand as a service provider and employer. Want it to completely rewrite an older blog post? No problem.

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Martech

MARCH 2, 2023

Many people writing about ChatGPT have used the gimmick of revealing at the end that it was written by ChatGPT. These reasons underscore the missing elements in discussions claiming ChatGPT will either solve all our problems or bring on the zombie apocalypse. Dig deeper: Does ChatGPT pose an existential threat to marketers?

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Buffer

JANUARY 4, 2023

Meet ChatGPT. Launched by OpenAI in November of 2022, ChatGPT is an artificial intelligence-powered chatbot that you can ask pretty much anything. My Instagram is filled with the simplest captions you can think of – not because I’m a cool Zillennial, but because I have no idea what to write.

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Convince & Convert

NOVEMBER 30, 2023

ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns. And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter.

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Martech

MARCH 13, 2023

In this part, we look at ChatGPT, Writer and Jasper. ChatGPT’s launch in November 2022 spurred a debate among marketers. It takes considerable time and effort to write high-quality blog posts. Here are the five AI writing tools we’ll cover: ChatGPT Writer Jasper WriteSonic Copy AI 1.

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Martech

FEBRUARY 22, 2024

I want Hunter-Thompson-on-illicit-substances visions and what I get are mumbles from an incompetent, prejudiced CPA with too little sleep. I am happy to announce that ChatGPT and Google took big steps towards meeting my needs this week. One of my problems with AI isn’t the hallucinations, but how boring those hallucinations are.

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Sprout Social

OCTOBER 9, 2023

When Cole was brainstorming for a new publishing commitment campaign, she looked to ChatGPT to help pressure test and anchor for the campaign. And I used it to flesh out what became the framework for a global campaign,” she says. I’m always trying to see what’s possible.” But I also don’t want to slow down.

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Webbiquity

APRIL 18, 2023

What are B2B eCommerce Marketing Tactics? Getting SEO right requires a combination of technical practices, on-page SEO , strong content development ( don’t rely on ChatGPT ), and link development. B2B e-commerce tactics are designed to make the digital purchasing experience as engaging and efficient as possible.

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Anyword

DECEMBER 8, 2022

Over the past week, our timelines and news feeds have been inundated with chatter about artificial intelligence research group OpenAI’s release of ChatGPT. ChatGPT is a chatbot where users ask questions and receive replies and answers from the AI. Plus, we’ll take a look at what 2023 could hold for the AI space.

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Martech

APRIL 4, 2023

As Open AI’s ChatGPT and other generative AI models become more widely available this year, it will significantly change how content, ads and other communications are created. For instance, it could provide five different versions of copy for a specific ad, or a number of potential headlines for a blog post. Same with ChatGPT.

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SmartBug Media

JULY 25, 2023

At SmartBug, we’re currently using AI tools to help us with blog writing , social media post creation, SEO optimization, data analysis, sales support , email marketing , and more. Here's how you might do it: Content marketing: After creating a content calendar, you can set a checkpoint for every week when a new blog post is published.

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Marketing Insider Group

MAY 16, 2023

Image Source: Giphy What is this, the zombie apocalypse? What robots can do is give human writers a starting point via suggested topics or outlines, ultimately freeing up time for humans to write even funnier, more entertaining, and engaging content. A few whispers of crazy AI claims and the entire marketing community is up in flames!

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Martech

DECEMBER 1, 2023

Systems like ChatGPT use publicly available data, enhanced with user-provided data. Custom GPT models offer controlled data but are limited to what is provided. Action: Specifies what the system should do. of CMOs stated that they would use generative AI to create blogs, and 62.2% Each system has its pros and cons.

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