Optinmonster

SEPTEMBER 30, 2022

Do you want to write the best email subject lines that can help increase sales and revenue? The average email open rate is around 17%, but you can push it up to 30% by following best email practices. In this post, we’ll talk about everything you need to know about writing catchy sales email subject lines.

Urgency Marketing 88

Urgency Marketing Open Rate Case Studies Click Rate 88

Sprout Social

FEBRUARY 17, 2022

But there’s one method that’s stood the test of time: Email. It can take hours or even days to create compelling copy. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient.

Template 132

Template Email Marketing Blast Campaigns Planning 132

ClearVoice

JULY 14, 2023

Every day, the average email user receives 147 messages. What does this mean for email marketers? If your sales emails don’t get opened — and instead get chucked into the spam or trash folder, never to be seen again — with all that wasted effort, you might feel like a hamster spinning in its wheel.

Urgency Marketing 52

Urgency Marketing Click Rate Landing Pages Email Marketing 52

Schubert B2B

AUGUST 20, 2018

If you’re like many hard-working B2B content marketers, you understand the importance of blogging. It helps you increase brand awareness and gain the trust of your target audience. But you may not be sure how to convert your blog traffic into leads. Here are a few tips to help you optimize your blog for lead generation.

Lead Ranking 87

Lead Ranking Lead Scoring Generation Leads 87

Huptech Web

JULY 7, 2023

Are you tired of watching your sales figures stay stagnant? Do you wish there was a secret weapon to give your business the boost it needs? Coupon code marketing strategies are here to save the day and supercharge your sales. In this blog, we’re diving headfirst into the exciting world of coupon codes.

Urgency Marketing 52

Urgency Marketing Planning Advertising Agencies Loyalty 52

ClearVoice

JULY 22, 2022

You’ve written a phenomenal blog post (or email, landing page, etc.). It’s time to get creative with your CTAs, folks. This guide explains how to write an effective CTA and gives you 15 excellent CTA examples to consider as you create your own. Keep your button/image CTAs to three to five words max.

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

SmartBug Media

JUNE 7, 2019

An introduction might not be the most informative part of your inbound marketing blog article, but it might just be the most important. Although some inbound marketing content might entail more business-related reading, you’re still competing for your distracted persona’s attention. On average, Americans spend just 16.8

Inbound Marketing 73

Inbound Marketing Phishing Thought Leadership Stats 73

Huptech Web

NOVEMBER 3, 2023

You’ve found the right target audience, perfecting your brand message, and picking the right ways to reach your customers. Plus, your website looks impressive; you’re busy attracting visitors and making sales. So now, it’s time to create the perfect button that convinces your customers to do what you want.

Conversion 52

Conversion Click Rate Urgency Marketing Eye-Tracking 52

ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. Now think about your customers. Their inboxes are just as crowded, and their attention spans are just as short as yours. As a creator, you deserve to get paid for your work.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

ClearVoice

JANUARY 5, 2024

Allocating resources and setting a budget that reflects your content marketing goals is like having a GPS for your content strategy — it keeps everything on track. The question is, how do you budget for success and allocate resources to align with your content marketing goals? Content creation. Content distribution.

Allocation 52

Allocation Budget Programs Marketing Budget Resources 52

Optinmonster

SEPTEMBER 2, 2020

Do you want to learn how to create the perfect call to action to get customers to do what you want them to? Your call to action (CTA) is the most essential part of your marketing campaign. In this article, we’ll show you how to create persuasive calls to action. Anchor texts in blog posts. Grab a download.

Examples 121

Examples Click Rate Social Media Copywriting 121

ClearVoice

MARCH 14, 2023

That’s what you do on an e-commerce website when you’re ready to pay for the items in your cart. CTAs are a marketer’s best friend for several reasons: Eliminate confusion: Clearly-defined CTAs provide clarity, which makes your web pages easier to navigate. Proceed to checkout. What are CTAs?

Webinar Metrics 52

Webinar Metrics Marketing & Strategy Urgency Marketing Landing Pages 52

Outgrow

AUGUST 11, 2020

7 Email Writing Techniques to Boost CTR and Conversion Rate. Everyone is praising emails and their marketing potential. But most overlook the fact that it is the way you construct your email copy that does all the magic! This presupposition comes from the alleged hatred consumers have towards such emails.

CTR 105

CTR Conversion Rate Conversion Click Rate 105

Scoop.it

SEPTEMBER 22, 2020

Writing an engaging copy for emails is quite an underrated tactic. Look back to that email in your inbox that tempted you to click on the CTA button and take action. What was the highlight of that email and what drew your attention? Here’s how: 5 Tips to Craft Winning Email Content.

Conversion 86

Conversion Optimization Content Curation 86

Parse.ly

FEBRUARY 11, 2022

At the top of your funnel, content engagement is critical to lead generation and can make or break your conversions. You could be missing out on a wealth of leads because your content engagement is failing you. Content engagement is a measure of how your audience interacts with your content and the types of actions they take.

Top of Funnel 98

Top of Funnel Lead Scoring Lead Ranking SERP 98

Vision6

AUGUST 4, 2022

When it comes to your email call to action we don’t lend too much thought to design. So we’re going to dissect the anatomy of an irresistible call to action button by answering some of your frequently asked questions and providing some cool examples for reference. What size should your call to action button be?

Conversion 52

Conversion Top of Funnel Urgency Marketing Transparency 52

Hubspot

FEBRUARY 1, 2021

Ticket sales tip #1: Get John Legend to speak at your event. How do you get people to come to your event? Ready to maximize the ROI for your next event? And don’t worry about emailing each person manually. And don’t worry about emailing each person manually. Just kidding. But the question remains the same.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Zoominfo

JUNE 15, 2020

We often discuss how to make a cold call, but rarely the next step after your cold call fails to get picked up. How many emails hit your inbox every day? How many emails do you get that pair up with a voicemail? How many emails do you get that pair up with a voicemail? A lot, right? Probably very few.

Cold Calling 113

Cold Calling Zoominfo Response Rate Work Management 113

Optinmonster

APRIL 9, 2020

Email marketing is a great way to share your brand’s message, connect with your customers, and turn leads into subscribers. Plus, after working hard to grow your email list, it can be disappointing and frustrating when your subscribers aren’t interacting with the emails you are sending. How-To Guides.

Newsletter 115

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 115

Outgrow

FEBRUARY 12, 2023

Hence, here are some effective and out-of-the-box promotion ideas you need to try out today to grow your business. Create Personalized Product Recommendations The solution to eliminating your customer’s boredom is to make your product pages more interactive and personalized. You own a piece of the future.

Small Business Marketing 105

Small Business Marketing Promotion Cross-Selling Business 105

Sharpspring

AUGUST 27, 2021

Part 2: How to Write Compelling Subject Lines. Ultimately, your email campaigns’ open rate comes down to the appeal of your subject line. All the email marketing tricks in the book won’t entice people to open your email if the message isn’t compelling. This is where copywriting comes in.

Copywriting 74

Copywriting CAN-SPAM Urgency Marketing Trigger Marketing 74

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. This means that when a user types in words related to your business, your customized ad will be the first result they see— sometimes.

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

EveryoneSocial

JULY 11, 2023

By harnessing the power of OpenAI’s advanced language model, we’ve found a groundbreaking solution to create captivating, authentic, and engaging social media share copy. In this blog, you’ll discover the potential AI has to transform your social media share copy into engaging text that’s sure to grab attention.

Marketing AI 52

Marketing AI Work Management Social Media Marketing Management 52

QuanticMind

JUNE 6, 2023

Of the many elements that your ad needs to contain, the call to action (or CTA) is one of the most important. Because your CTA is what gets your audience to do what you want them to do. It will often be the first thing they see in your ad, so it has to be compelling. Your CTA should be easy to see and understand.

Practices 52

Practices Conversion Best Practices Landing Pages 52

PureB2B

MAY 30, 2022

Cold email can be a massive driver of revenue growth. The first hurdle most sales reps face is writing compelling cold email copy. In this guide, we’re going to show you the ingredients to a successful cold email. Benefits of Writing Bulletproof Cold Email Copy. How to Craft Your Cold Email.

Copywriting 62

Copywriting Practices Best Practices Template 62

Moz

MAY 10, 2020

Posted by Caroline-Forsey When I first joined HubSpot's blogging team in January 2018, I loved our writing process. The ideas I pitched in those meetings, I pitched in part because I wanted to write them and because I was interested in them as a reader. To start, the blogging team partnered with the SEO team.

Creativity 70

Creativity SEO Marketing & Strategy SERP 70

Optinmonster

MARCH 19, 2020

That’s the same anticipation that we, as marketers, hope to capture with email countdown timers. Visually showing your audience that an offer is only available for a limited time or that a new product is close to launching is an excellent way to engage them. 4 tools to add email countdown timers. And the coolest part?

Urgency Marketing 78

Urgency Marketing Budget Programs Email Campaigns Email Marketing 78

Adobe Experience Cloud Blog

JULY 1, 2016

Just when you thought you wrote something brilliant, you find that your open rates are less than impressive. How could writing 5-7 words be so hard? You used to write 2,000-word papers in college. You can form a sentence in your sleep. The truth is that subject lines are the doorway into your email campaigns.

Thought Leadership 92

Thought Leadership Open Rate Marketo Urgency Marketing 92

ConvertKit

MAY 14, 2019

times more emails each day than they send. That means every time someone deletes an email, a few more pop up in its place. It’s easy to see why many people feel overwhelmed by staying on top of their email organization. Do you freeze at the thought of sending a conversion-focused email ? Subject line.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

ConvertKit

MAY 14, 2019

times more emails each day than they send. That means every time someone deletes an email, a few more pop up in its place. It’s easy to see why many people feel overwhelmed from staying on top of their email organization. Do you freeze at the thought of sending a conversion-focused email ? Subject line.

Copywriting 87

Copywriting Practices Ideal Customer Profiles Best Practices 87

PureB2B

JANUARY 23, 2017

An essential aspect of nurturing new sales leads is email marketing. It’s a strategy that allows you to reach out to your prospects on a more personal level with relevant content. According to a report by Salesforce , 49% of marketers claim that email is directly linked to the success of their business efforts.

Email Marketing 106

Email Marketing Planning Brand Identity Branding 106

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates. Personalize and Localize!

Creativity 69

Creativity Urgency Marketing Open Rate CAN-SPAM 69

Optinmonster

NOVEMBER 9, 2021

Looking for ways to dramatically increase conversions on your site? In this article, we’ll show you 40 exit popup hacks that will substantially grow your subscribers and revenue. Exit-intent® technology lets you make one last effort to convert visitors as they’re about to leave your site. What Is Exit-Intent®?

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

FMG Suite

JULY 18, 2019

It is how many emails are sent worldwide every day. On average, a business professional receives around 125 emails a day. . Email marketing is one of the most potent weapons in the battle to find more clients. Some researchers have attributed a 3800% ROI for email marketing. How to Write an Effective Email Subject Line.

Effectiveness 63

Effectiveness Clickthrough CAN-SPAM Open Rate 63

Marketing Insider Group

MAY 11, 2020

It involves brands acting more like publishers and creating content on a destination you own (your website) that attracts visitors. Content marketing creates a financial asset. While companies have relied on traditional marketing strategies for decades, some are still wondering, what is content marketing really?

Paid Content 166

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 166

PureB2B

DECEMBER 3, 2017

Email is still king in digital marketing, but with all the marketing emails, personal, and work messages that people get in their inbox, it’s hard for any brand to stand out. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates. We’ve all done it.

Creativity 62

Creativity Open Rate Urgency Marketing CAN-SPAM 62

SugarCRM

NOVEMBER 2, 2015

How effective is your email marketing? There are a lot of factors at play when it comes to email marketing success, and subject lines are definitely up there in importance. At a time when social media seems to be taking over communications, does email even matter anymore? How Much Do Subject Lines Really Matter?

Effectiveness 50

Effectiveness Tips Urgency Marketing Eye-Tracking 50