ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. So how are your digital products supposed to stand out from the competition? So how are your digital products supposed to stand out from the competition? Get paid with ConvertKit Commerce.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9

Social Media 84

Social Media Work Management Marketing Management Service 84

Scoop.it

JANUARY 14, 2021

Your followers count on social media platforms says a lot about your brand. Granted, the number of followers on your social media page(s) doesn’t reflect quality, but it matters. A large following on social media can prompt potential fans to follow you. Nothing more, nothing less — just quality content.

Social Media 72

Social Media Media Curation Content 72

ConvertKit

FEBRUARY 16, 2021

How can I create the right content for my niche audience? Monica Lent uses ConvertKit to build Blogging for Devs, a thriving online community. She built Blogging for Devs —a niche newsletter and a thriving paid online community. She built Blogging for Devs —a niche newsletter and a thriving paid online community.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Sharpspring

OCTOBER 27, 2021

Marketing” refers to a broad universe of tactics, tools, and theories, but when it comes to marketing strategies for small businesses, the most effective ones truly prioritize customer relationships. A strong brand keeps up momentum even if advertising expenses rise. Here are the best marketing strategies for small businesses.

Small Business Marketing 70

Small Business Marketing Paid Content Webinar Metrics Marketing & Strategy 70

Marketing Insider Group

SEPTEMBER 22, 2014

Last week I was honored to kick off the NewsCred Content Marketing Summit. So I decided to change up my standard Content Marketing Imperative talk. And explain a little more about why I bet my career on content marketing. The reason is because all of us are now firmly in control of our content experiences.

Content Marketing 100

Content Marketing Paid Search Agency Opt-out Content 100

ConvertKit

JUNE 21, 2021

After all the work you put into creating your incredible product, you need a proper marketing plan. The ability to launch a product without worrying about social media algorithms limiting your reach ( and sales ). Start growing your email list by sharing the URL on your social media channels and adding it to your website or blog!

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

Valasys

JULY 26, 2021

An effective B2B marketing strategy focuses on generating quality leads, and building a strong pipeline will help you maintain a stable growth rate. B2B Leads are qualified prospects who may be approached and marketed by salespeople. You should drive more B2B traffic to your content, which can increase your subscriber’s list.

Paid Content 59

Paid Content Relevance Traffic Top of Funnel 59

Convince & Convert

MARCH 21, 2017

If I refer to social media as a lead generation tool, what comes to mind first? Maybe because the scars are still healing from a past failed social media campaign. Maybe it’s from reading one too many faux-advice columns on optimal social media posting times. I hesitate to ask because the response is not always positive.

Social Media 146

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 146

SocialPilot

MARCH 5, 2024

Facebook Insights gives tons of metrics needed to monitor your campaign performance and optimize the marketing on the platform further. As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. Don’t worry. Let’s roll! According to statistics , 1.6

Facebook 80

Facebook Cost Per Thousand Cost Per Click Ad Frequency 80

Hubspot

AUGUST 7, 2018

Marketing is, and always has been, about reaching customers where they are. TV commercials, print advertisements, and billboards all attempt to do just that. The answer is internet marketing. Internet marketing leverages digital channels, including email, social media, websites, and search engines, to reach your ideal audience.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Inbox Insight

NOVEMBER 17, 2020

Intent data can be used to drive B2B marketing efforts through a multi- or omni-channel strategy, giving you invaluable insight into what prospects are about to do next. Not only should marketers be capturing intent data across every channel, but they should be applying insight to make these channels convert seamlessly.

Demand Generation 98

Demand Generation Advertising Channels Multi-Channel Intent Data 98

Thinkers360

MARCH 1, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! – Explore membership today !

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Opt-out Digital Transformation 52

Webbiquity

FEBRUARY 5, 2016

Consumer and B2B marketers alike consistently identify “producing enough content” as one of their top content marketing challenges. Content engagement, budget, and variety are also commonly mentioned among those top challenges. It is also helpful for streamlining your social media content production.

Budget Programs 100

Budget Programs Tools Planning Content Marketing 100

ConvertKit

NOVEMBER 20, 2020

Maybe you’ve seen marketers or other creators sharing this mind-boggling statistic: For every $1 spent on email, you get $38 back. Many people talk about email marketing as if it’s the secret to success as a creative business owner. Not everyone who visits your website or social media profile is immediately ready to buy.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

nDash

JULY 30, 2020

So many marketers forego a true B2B content promotion strategy in favor of a “if you build it, they will come” approach. You’ve been told that great content is the key to differentiating your brand. You’ve spent the time (and possibly money) necessary to create something that should stand out to your target audience.

Paid Content 52

Paid Content Promotion B2B Content 52

Valasys

AUGUST 1, 2019

Whether they be demand generation marketers focused on lead generation, B2B marketers looking to build brand resonance or marketers striving for both the aforementioned purposes, LinkedIn is the social networking platform having a goldmine of a diverse suite of marketing solutions for all of them.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Ontraport

APRIL 14, 2021

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. You’re well aware of the value your offering brings to the market, and you assume that your potential customers are too. The key to making this strategy work lies in the gated content you offer.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. Social media channels abound for publishing purposes.

Work Management 144

Work Management Marketing Management Marketing Automation Services Service 144

Outgrow

OCTOBER 29, 2021

Best Giveaway Tools to Boost Your Conversion Rate [FREE+Paid]. Because in this blog, we are going to discuss some of the best giveaway tools that you need to try. Therefore, without further ado, let’s dive into the blog and learn how you can create the most attractive giveaway using the upcoming giveaway tools of 2021!

Conversion Rate 52

Conversion Rate Outgrow Tools Conversion 52

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. Social media channels abound for publishing purposes.

Work Management 131

Work Management Marketing Management Marketing Automation Services Service 131

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. So, as it turns out, we still have work to do. Great news, right!? Think Beyond B2B.

Social Media 96

Social Media Media B2B Tips 96

Valasys

MAY 6, 2021

Virtual marketing can be a boon for B2B marketers, especially in the post-pandemic wake to the next normal, where the common formats of virtual advertising including email marketing, social media marketing, display advertising, blogs, and other digital formats are gaining precedence due to the accelerated rate of digital transformation.

B2B Marketing 52

B2B Marketing Planning B2B Digital Transformation 52

ClearVoice

JANUARY 28, 2021

To effectively create a brand marketing strategy , you can’t focus all efforts on one silo. After all, while some people tend to check their emails, others are glued to social media, but many search Google for answers and end up reading lengthy blog posts for more information. What are cross-channel campaigns?

Paid Content 98

Paid Content Advertising Channels Campaigns Examples 98

Hubspot

FEBRUARY 1, 2021

The people who came the year before may be your biggest supporters and are more likely to immediately purchase the tickets, even if you don't have all the details for the event hammered out quite yet. Rather, use an email marketing service to send a personalized email to your contacts and prospects. Add a date limit, too.

Inbound Marketing 100

Inbound Marketing Tips Planning Paid Search Agency 100

Directive Agency

JUNE 10, 2020

As a SaaS marketing leader, it’s no easy task to generate leads that are worth your time, that are at a reasonable cost, and that can turn into potential customers. LinkedIn Twitter. Answer: In most cases, a smart mix of organic and paid marketing is going to yield strong results. LinkedIn Twitter.

Lead Scoring 90

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 90

Outgrow

FEBRUARY 14, 2023

Hence, in this blog, we will look into a bunch of strategies, tips, and tools that will make the SaaS lead generation process a lot smoother for you. Leads for SaaS companies come both organically and inorganically through organic searches, social media, and ads. Blogs are a classic when it comes to long-form content.

Lead Generation 52

Lead Generation Webinar Metrics Paid Content Lead Ranking 52

LeadSquared

OCTOBER 19, 2015

How well have you been keeping up with the latest trends in the digital marketing field ? If you want the complete list, watch our webinar on “Paid – Digital Marketing Year End Checklist”. How to put up Instagram ads? To put up Instagram Ads, you need to have a Facebook account. Every ad will contain a CTA.

FAQ 52

FAQ Webinar Metrics Paid Search Agency Adwords 52

Ontraport

APRIL 14, 2021

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. You’re well aware of the value your offering brings to the market, and you assume that your potential customers are too. The key to making this strategy work lies in the gated content you offer.

Paid Content 72

Paid Content Brand Identity Branding Lead Scoring 72

Televerde

JUNE 28, 2018

This Saturday marks the ninth anniversary of Social Media Day, a day to recognize the impact of social media on global communications. Social media has changed how we communicate in every facet of society from entertainment to politics and education to business. The emerging importance of paid ads.

Social Media 56

Social Media Media B2B Thought Leadership Privacy 56

Onalytica B2B

JULY 19, 2018

Over the last 12 months, Twitter have been upping their effort to combat the issue of fake accounts and ‘malicious’ automated activity, since it came to light that Russia were using the platform to interfere in the 2016 US elections. Think a million a day sounds like a lot? It’s been huge. And for what?

Work Management 137

Work Management Marketing Management Peer-to-peer Ethics 137

Hubspot

AUGUST 8, 2019

Marketers, can we be honest with each other for a second? On a scale of 1-10, how much do you really understand the world of paid advertising? Despite the fact that 45% of small businesses use paid ads , pay-per-click is still a concept that eludes many of us. When done right, PPC can earn you quality leads.

Paid Content 77

Paid Content PPC Cost Per Thousand Cost Per Click 77

Hubspot

AUGUST 13, 2014

To read more content like this, subscribe to Insiders. Some people think content promotion isn’t complicated. It’s just making sure content is optimized for the search engines, sent to an appropriate email list, and then broadcast it socially, right? The Tactics of Content Promotion. Content Coverage.

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

TaylorMadeIn KEW

SEPTEMBER 3, 2017

Which means I’m home from my summer holidays and my search for serendipity – back online, back blogging and engaging once more with my social media feeds. Leaving the corporate world 2 years ago, starting my own business and working for myself means no more paid holiday time; when I’m not working I’m not earning.

Social Media 95

Social Media Media Opt-out Fulfillment 95

Parse.ly

SEPTEMBER 26, 2022

Our experts are happy to share our understanding of the market with you, free of charge. Content analytics tools. Social media analytics tools. Which content on your site do people engage with? Social media traffic is also difficult to understand in Google Analytics. Talk to an expert. Customer analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Webbiquity

OCTOBER 4, 2022

Here’s an example of one possible (and common) scenario to show how the application of the five whys might play out in digital marketing. There could be any number of reasons, from finance or investment decisions to competitive developments or changes in the market. Broadcast media. Sales-generated leads.

Paid Content 327

Paid Content Paid Search Agency Advertising Agencies Planning 327

Optinmonster

AUGUST 1, 2022

These email lessons go out automatically over a set period of time. You can also turn your email course into a paid digital product. Because you show up in their inbox consistently with valuable content, your target audience will see you as reliable and knowledgeable in your field. Step 1: Write Your Course Content.

Course 84

Course Sales Qualified Leads Generation Leads 84