Biznology

DECEMBER 31, 2014

Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns. Like this post?

Marketing Automation Services 80

Marketing Automation Services Lead Ranking Tools B to B 80

Biznology

JUNE 30, 2015

SOCi is really a very interesting and powerful tool that things differently and thinks better about what social needs to be for businesses in order to show a return on investment while minimizing the overhead of a huge social media team. The post Tools I use to amplify social campaigns appeared first on Biznology. Makes sense, right?

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Biznology

OCTOBER 3, 2017

I have been using my sports blog, rnnr.us , as both a writing meditation towards health, fitness, and weight loss and also an SEO and blogging laboratory (pronounced la-bore-ah-tory ). What’s even better is that the latest versions allow users to do so many useful things.

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Biznology

JANUARY 12, 2015

Blogs have been around for quite some time now. Business blogs just started to go mainstream about 10 years ago. Blogs have been around for so long because they can be a very useful communication tool for businesses. Here are 10 reasons why you should maintain a blog for your business: Blogging is easy.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Biznology

FEBRUARY 24, 2014

Here are 11 tips and tools to jump-start your SEO. FIND SEARCH VOLUME FOR KEYWORDS: Now that you know the keywords that matter, use a tool like the Google Keyword Planner , WordSteam or Wordtracker to get search volume for specific keywords. Did these tips and tools help you see how to jump-start your SEO?

SEO 80

SEO Tools Tips Long Tail Marketing 80

Biznology

FEBRUARY 25, 2019

Here are a few tools and tips to stay ahead of the curve: Social Media: There are now nearly three billion people around the globe using social media platforms like LinkedIn and Facebook for enhancing their business relations. All the above mentioned level-ups are only possible if you stay a step ahead and revolutionize your business.

Peer-to-peer 120

Peer-to-peer Tips Planning Ideal Customer Profiles 120

Biznology

AUGUST 8, 2019

Second, inbound marketing, meaning content posted by sellers on LinkedIn and blogs. The two sides need to agree on what is a lead, how to define qualification, and identify the tools needed to operate—from marketing automation, to CRM, to ERP. Ruth: I am hearing that Whatsapp is a favorite tool here. Please explain.

Demand Generation Agencies 106

Demand Generation Agencies Enterprise Management Marketing Automation Services B2B Marketing 106

Biznology

JULY 31, 2019

No matter if you’re launching a fashion boutique, an IT company, or an online store, there are numerous amazing tools and resources that will help you build, strategize, and launch your business. Facebook lets you create/join relevant groups and communities and share your valuable blog posts. Securing Funding is Simpler.

Work Management 116

Work Management Marketing Management Godaddy Paid Search Agency 116

Biznology

APRIL 26, 2016

The value is that I can deliver content to them through a broad variety of platforms and delivery tools, including: Share on Linkedin. Share Photo on Linkedin. Share and comment on blog post. Follow Linkedin Company Page. Follow LinkedIn Influencer. Follow LinkedIn Influencer. Join Linkedin Group.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

APRIL 3, 2018

Big business has adopted many of the tools of the digital age, but it hasn’t gone native — because it doesn’t need to. Next, you should become a blogger — or at least develop a process to produce blog content since Google adores blogs and seriously understands the architecture and framework of most blog platforms.

Business 197

Business Enterprise Management Blogger Class 197

Biznology

MARCH 8, 2016

Blogging Isn’t Cool. While there are more people than ever who are dipping into the content produced by bloggers every day, starting a new blog from scratch is so dispiriting that many potential bloggers are instead writing for Tumblr, Medium.com, Facebook Notes, or the LinkedIn Publishing Platform. Blogging is Hard.

Blogger 80

Blogger Outreach Advertising Agencies Marketing Automation Services 80

Biznology

DECEMBER 30, 2015

“I don’t have time to build my LinkedIn profile. I want to be a thought leader, but I don’t have time for blogging.”. Their concerns are motivated by a basic misunderstanding of how people use tools like LinkedIn and Twitter. A good LinkedIn profile is a lot more than just a resume. Sound familiar?

Social Media 80

Social Media Media Thought Leadership Advertising Mediums 80

Biznology

OCTOBER 10, 2016

And, in my recent series, I question the thoughts, ideas, actions and content of well-known LinkedIn marketing experts like Viveka von Rosen , social media experts like Jay Baer and David Meerman Scott and social selling experts like Kurt Shaver. Click here to read part 1 which has over 3600 views and you can click here to read part 2.

Social Media 80

Social Media B2B Thought Leadership Media Peer-to-peer 80

Biznology

JUNE 27, 2017

Fully, generously, and even a little verbosely populating your website, your blog, your social media profiles, and your social media content is 100x more important to your success than “optimizing for search.” ” Morning Runs. Spend Labor Day with your family! 1970 Dogwood Street. That’s where you want to get.

Google 179

Google Blogspot Ideal Customer Profiles Content 179

Biznology

FEBRUARY 15, 2019

To start your digital audit, use a spreadsheet to record all of your known websites, social media accounts, blogs, YouTube channels, etc. Go through the same exercise on each of the social platforms (Twitter, LinkedIn, Facebook, YouTube, etc). Here is a free digital audit template to get you started.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

MAY 19, 2015

Google is severely penalizing sites that are buying links or are invested in private blog networks. In addition to editorial “blog” content, it’s always worth developing content on the maddafella.com domain in addition to producing content only for social media. LinkedInners : Apparently LinkedIn is a thing. It’s worth it!

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

JULY 19, 2016

across my 541 members, mostly across Twitter and LinkedIn but sometimes across Facebook and Google+ as well (though I must admit I sometimes don’t include those last two because I don’t know how often my subscribers share those, though I may well try this week). Check out my article about this.

Facebook 80

Facebook Twitter Google Social Media 80

Biznology

JULY 28, 2015

So, maybe none of the below tools were made for me, do I hack/roll my own. To me, SM2 has the best bulk research tool because it’s a social media metric and analytics tool. When I want to be more blog and blogger specific, Inkybee definitely has the best blog research tool — and by best, I mean least tedious.

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

AUGUST 4, 2015

If you set up your queue reservoir properly, you will have a bottomless font of tweets as well as Facebook and LinkedIn posts as well, including pages and even LinkedIn Groups. SocialOomph: I use SocialOomph very specifically to liberally pepper all of my clients’ and my social profiles with evergreen tweets and posts.

Work Management 80

Work Management Social Media Marketing Management Marketing Automation Services 80

Biznology

JANUARY 20, 2014

During this last recession, job seekers learned – sometimes the hard way – that a robust digital presence is an essential job-hunting tool. Not only are companies using LinkedIn and Twitter to find employees, but they’re also conducting background checks by checking the results that turn up in Google for a candidate’s name.

Personalization 80

Personalization Brand Identity Branding First-Mover Advantage 80

Biznology

NOVEMBER 13, 2020

There is a range of reading and listening offering thoughtful points of view, as well as a variety of tools and tips to consider as we continue to confront these significantly challenging times. Blog Posts. What does it look like to thrive under these conditions? This week we explore these questions. It is the only thing you have.

Consulting 173

Consulting Case Studies Class Spending 173

Biznology

MARCH 15, 2016

LinkedIn and Twitter has made this even easier. Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

FEBRUARY 29, 2012

First, get busy on LinkedIn. Your LinkedIn to-do list looks like this: Fill out your profile 100%. LinkedIn will prompt you on how to make sure every element is captured. Post regular status updates in the micro-blog area LinkedIn provides. So add an offer and call to action to your blog posts and tweets.

B to B 80

B to B Social Media Media Thought Leadership 80

Biznology

JANUARY 15, 2013

Well, cross-posting tools don’t make your cross-posts look as good as they could. And you’ll need to post anything you have by hand to G+ because, as of now, Google doesn’t allow cross-posting services to post to Google+ so you’re limited to auto cross-posting to Facebook, Twitter , Linkedin.

Blast Campaigns 80

Blast Campaigns Twitter Facebook Linkedin 80

Biznology

MAY 30, 2017

Finally, there’s the choice of your tools. Are you going to dance the light fantastic amongst your connections of LinkedIn ? Then there’s the search for common-ground and possible people-in-common (it’s always easier to connect with someone through friends, colleagues, fans, clients, and confidants).

Planning 186

Planning PR Cold Calling Webcast 186

Biznology

MAY 27, 2013

It’s now overtaken Twitter, LinkedIn, and Pinterest as the second-largest social media network. In many cases, the network’s communities offer the same targeted discussion and vibrant mind-sharing available in LinkedIn groups. Social Media Marketing Facebook Google GoToMeeting linkedin pinterest social media twitter'

Communities 80

Communities Google Skype Wikipedia 80

Biznology

AUGUST 1, 2012

I might decide to write a blog post or two, but I have such a strong group of contributors to Biznology that you might not notice my absence. CoTweet was the first scheduling attempt, but when it started to charge for usage, Gremlin became the next tool of choice, and now Seesmic is the latest experiment. Photo credit: tonx.

Social Media 80

Social Media Media API Linkedin 80

Biznology

DECEMBER 10, 2013

Here’s a list, off the top of my head, of things that could and should make your social media and blogging life more full, exciting, passionate, accountable, and fruitful — and maybe a little less intimidating. This week I am going to just take it back to basics. Add Social Media Information to Print Media. Be Diverse.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Biznology

JULY 2, 2013

Are they on Facebook for real or are they really on LinkedIn ? Or maybe while they might not be actually blogging or tweeting or on message boards, perhaps they’re just vanity-searching on Google or keeping track of things said about them on Google Alerts or through a third-party tracking or analytics software. Are they bloggers?

Social Media 80

Social Media Social Marketing Skype Media 80

Biznology

JANUARY 21, 2013

Sarah Tharp wrote a great post for Biznology about how Facebook is a search tool for local queries and since she has Authorship enabled the link to the post shows up with her picture. Whenever it goes live, Author Rank will cause waves in a lot of industries: SEO, journalism, and blogging just to name a few. . Enabling Authorship.

SEO 80

SEO Google SERP CTR 80

Biznology

SEPTEMBER 17, 2013

Because obviously you can completely control your own reputation — just don’t put yourself out there, yank all of your sites, shutter your corporate web site, close your blog, and kill all that social. Some hints: how do your employees describe your company and their job on their LinkedIn, Google+, and Facebook profile?

Keywords 80

Keywords Work Management Google Ideal Customer Profiles 80

Biznology

MAY 29, 2013

This is a classic content marketing play, whereby you provide libraries of case studies, research reports, presentations, archived webinars, blog posts, how-to videos, and all manner of information intended to help visitors learn, and to present yourself as their trusted partner in that task. Help your customers buy. E-commerce.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

Biznology

OCTOBER 22, 2012

Social media measurement tools are one of the fast-growing areas of analytics and venture funding. TRAFFIC SOURCES ( GOOGLE ANALYTICS ): It may surprise you but, to me, Google Analytics is the most effective social media measurement tool available. Photo credit: Paul Jacobson. Google Analytics tells you who, how, where, when and why.

Social Media 80

Social Media Social Marketing Marketing Analytics Tools Media 80

Biznology

FEBRUARY 5, 2013

I can’t tell you how many of my blog posts were directly inspired by morning emails from Godin and Brogan. Each newsletter, even if it’s “just” a blog-to-email newsletter, needs to be insightful, germane to the subject, and valuable. Who would’ve known? In the past, it’s been StumbleUpon.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Biznology

FEBRUARY 14, 2014

Biznology’s content reaches a wider audience than my own blog on Andigo’s site. There are a number of interesting tools available to help you find the experts and key influencers in any particular market. But we’re nipping at your heels, Mike!) Biznology and I came together through an introduction by a mutual colleague.

Promotion 80

Promotion Content Marketing Ad Building Content 80

Biznology

DECEMBER 14, 2010

Look at how you use LinkedIn. Make sure any pages you have on social and review sites like Facebook, Twitter, Yelp, and LinkedIn show accurate, up-to-date, and, where possible, brand-relevant information. Find out how your customers want to be contacted and use those tools to communicate. Think about blogging.

Cost Per Thousand 80

Cost Per Thousand Cost per Acquisition Cost Per Click Google 80

Biznology

SEPTEMBER 15, 2015

I spend hundreds of dollars-a-month on tools and gizmos and services that paper over all of my structural weak points. Some may call me antisocial, but I’m not, I am just not interested in dealing with other people as flawed and insufficient as I am on a daily basis. To historical meetings and meeting places.

Training 80

Training Blogger Amazon Google 80