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How to Write a Great Email Signature: 9 Tips With Real Examples


That's 40 opportunities to market yourself and your business in those individual emails you send, every single day. A lot of people treat their email signatures like an afterthought, which makes for a real missed opportunity. Jamming your signature full of links and information is just plain spammy and self-promotional.). So, what does a great email signature look like?

10 Clever Ways Your Email Signature Can Support Your Marketing


Yes, your personal email signature can provide a serious marketing opportunity. You are most likely already using your own email signature to provide information about who you are and where you work. But you can take this practice to the next level by updating your signature to reflect the marketing campaigns you are running today. Your Blog. Your Website (Homepage).

Create a Social Media Optimized Email Signature


Anyone with an index finger and 3 minutes can make a great looking and social media optimized email signature with WiseStamp. WiseStamp is a browser addon that lets you create an awesome Email signature that includes your social media profiles, latest blog posts, images, and a bunch of other cool things. The profiles you add into your signature are completely up to you.

5 Essential tools to attract a relevant audience to your blog

grow - Practical Marketing Solutions

It is not difficult to drive traffic to your site but what’s the point if visitors don’t stay around and read your blog post, sign up to your email list or buy your product or service? Let’s look at five great social media tools to ensure you attract a relevant audience to your blog posts. 1. By Ian Cleary, {grow} Contributing Columnist. But it does make sense! Summary.

24 (of the) Best Business Blogging Guides, Tips and Tools of 2011


Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search? Emulate the best corporate blogs? Blog SEO.

Capitalize on Video: Facebook’s New Emphasis

Vertical Response

Are you getting your video fix on Facebook? Facebook is responding by putting a greater emphasis on videos. Facebook just announced that it will “monitor more video interactions.” ” In other words, Facebook plans to track whether or not viewers turn up the volume, make the video full screen or choose to watch a video in high definition.

10 Fresh Ways to Get Better Results From Your Blog Posts


You''ve published a blog post. To get more eyeballs on your new blog post, you need to do more than just hit "publish." How you do that all depends on the post, but if you''re struggling for some ideas, here are 10 things you can do once you''ve written a new blog post to get the most out of your efforts. 1) Add a teaser to your email signature. Blogging Right?

3 Blog Optimization Experiments You Might Want to Embrace


I’ve been blogging at Convince & Convert for almost six years, and we’ve been fortunate to see a very steady traffic increase year-over-year. Not long ago, we launched a full-blown new version of the blog ( here is the post about the 8 main reasons I undertook the redesign). What new blog optimization tools or techniques are you using? Blogging

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Compounding Posts Generate 38% of Your Blog's Traffic: Here's What HubSpot's Look Like


Did you know that there is a certain type of blog post that makes up 10% of a blog's repertoire, but are responsible for generating 38% of total blog traffic? In a recent study, we investigated these standout posts, which we call “compounding posts," and discovered that they're found in all types of business blogs. Blogging Marketing Data featured-1 Daily Canonical

Top Internet strategy, marketing and technology links for the week of January 28, 2012


Here are the top Internet strategy, marketing and technology links for the week of January 28, 2012…  . Blogging, feedback and improving   (Internet Marketing). How to Write Irresistible Blog Intros (ProBlogger). Signs Your Facebook Marketing Needs To Get Serious (All Facebook). Different Tales of Blog Growth (ProBlogger). News & Notes

The Basics of B2B Social Media Marketing Strategy


Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions. Blog posts are generally suitable for sharing across these networks plus others like Scoop.It, StumbleUpon, Tumblr, and Pinterest.

How To Turn Your B2B Blog Into a Golden Egg-Laying Goose

The Forward Observer

Artillery B2B Marketing Blog > The Forward Observer With the right marketing alchemy and gestation, a blog can produce valuable awareness, preference and leads for your company. So now that we know not to kill the goose, we thought it would be helpful to show how to re-engineer a similar situation, but with a business-to-business blog instead of a goose. Blogging Benefits.

Why Your Company Blog is Striking Out

Modern B2B Marketing

Blogging is one of the most popular ways to connect with existing and prospective customers. So what happens if the company blog is suffering from a case of no interest? Save the Company Blog! Ask yourself the question, what is the primary purpose of your company blog? The blog writer should also know how to engage with others in a friendly, informative way.

20 Simple Ways to Boost Blog Subscribers


It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. You know, those dedicated blog readers that keep coming back to your blog on a regular basis? 11) Make Blog Content Easy to Share.

An Exhaustive Guide to Exceptional Guest Blogging


Guest blogging is a remarkable tool for earning backlinks to your company’s website, a component that Google and other major search engines use heavily to determine the rank of your content. We’re about to clue you into one of the best-kept secrets in modern SEO: guest blogging. What is Guest Blogging? How to Find Websites for Guest Blog Posts. Or can it? close rate.

Tricking MS Outlook To Get Embedded Signature Links

B2B Marketing Savvy

Things like: does your signature line include links to things like Twitter or LinkedIn or Facebook?  If you run MS Office ‘07, the hyperlinked signature option is functional;  If you’re like I was and “stuck&# w/an earlier OS version, I needed a workaround. Open a MS Word doc and type in the signature block you want to create. If only. Welcome!

Which Format Is Right for Your Next Blog Post?


And when it comes to choosing the right format for your next blog post, there''s quite the smorgasbord to choose from. But just because you have a signature format, doesn''t mean it''s necessarily right for the topic you''re blogging about. 13 Popular Blog Post Types & Formats to Choose From. 1) The How-To Post. Examples: What the Future Holds for Business Blogging.

5 B2B Social Media Tactics Inspired by Facebook’s IPO

Social Media B2B

Now that Facebook has officially filed for their initial public offering, what does that mean for B2B marketers? Many IPOs bring a needed infusion of cash to companies, but according to their submitted documents, Facebook already has profits to the tune of $1 billion. Explore Facebook Advertising. Monitor Facebook Advertising Changes. Add it to email signatures.

10 essentials missing from your business website


It’s hard to get someone to comment on your blog when the act of leaving a comment is so difficult! Link to Your Social Media. Adding your social media icons to the top of your pages, on blog articles, email signatures, and pretty much anywhere that’s appropriate is a great way to add more website visitors and contacts to your online community. Business Blog.

7 Simple Ways to Attract More People to Your Blog


Blogging is an art and it takes practice to really get right. There are few things more frustrating than pouring your blood, sweat, and tears into a masterfully crafted blog post only to see the analytics at a standstill days after posting. Here are a few tips for bringing more people to your blog, consistently. 1. Not only can you use social to  share  your latest blog post, you can use it to source upcoming blog material too. Check out Twitter’s trending topics and take notes on common themes among your Facebook friends’ status updates.

4 Great Ways to Get More Facebook Fans

WindMill Networking

If you think of Facebook as just a fun way to keep up with old friends, think again.  Facebook has turned into a major business tool.  If you’re serious about your business, you should also be serious about making the most out of your fan page – and getting as many fans as possible. According to Facebook, the site has more than 500 million users! So, how do you get more fans? 

The Ultimate Content Marketer’s Social Sharing Checklist

Haley Marketing

Where should we be sharing our blog articles to get the most exposure to the material?”. By nature, your blog and website in general are static entities. Content marketing doesn't have to end with Facebook or Twitter! Facebook. Personal Facebook Account. Company Facebook Page. Facebook Groups. Link in Email Signature. Twitter. LinkedIn.

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How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity


One of the primary reasons most blogs are abandoned is that it takes time to build an audience. It’s demotivating to spend hour upon hour crafting sparkling prose that reveals your most profound industry insights and most valuable guidance, only to see that after weeks of effort, your blog is attracting only a handful of readers per day. SEO the blog. It can be done.


Proven Tactics to Increase Blog Traffic

The Effective Marketer

Penn and his newsletter  I read this amazing post by SEOmoz  on “ 21 Tactics to Increase Blog Traffic “ It not only validates some of my personal beliefs but also gave me additional tactics to apply to my own blog as well as companies I work with. Make Your Blog’s Content SEO-Friendly. Use Twitter, Facebook and Google+ to Share Your Posts & Find New Connections. Add Graphics, Photos and Illustrations (with link-back licensing). Guest Blog (and Accept the Guest Posts of Others). Interact on Other Blogs’ Comments.

6 Things to Update Before Starting Your Next Job Search


That meant not only updating my resume, but updating my personal brand, my social media profiles, my email signature, and more. Facebook. First, see what your profile looks to people who aren't Facebook friends with you (and people with varying degrees of friendship) using Facebook's "View as" feature. Stay on the "General" tab and scroll down to the Signature" section.

The Social Media Email Signature


In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) For most people, that's still the only information their email signature provides. After all, the two purposes of an email signature are to tell the recipient a little about yourself (e.g., signatures.

10+ Ways To Use B2B Social Media In Your Business

PWB Marketing Blog

If your idea of integration is putting a Facebook logo on all your B2B marketing collateral and calling it a day, then read the following eleven suggestions for going beyond the basics. This includes having your company’s social media links included in every employee’s email signature line. If your company gets mentioned by a third-party blog, include that in your press room.

How to Use LinkedIn to Generate Leads

B2B Lead Generation Blog

My friend Jill Konrath put together a great video on 4 steps to writing your linked in headline and summary. I’m starting to apply her lessons to my own profile. Be sure to include your distinct URL in your email signature, on your traditional resume, on your blog, on your website and on your business card so that others can connect with you easily. 3. Reach This includes relevant blog posts, links to articles you have written, articles that quote you and event notices for webinars. Find out if your prospects contribute to blogs. Connect and reconnect.

How to Be an Awesome Blog Commenter


Online tools like blogs, Twitter and Facebook have made it easier for people to share with one another, but they don’t necessarily make the Web social. This post will discuss how to be a thoughtful and engaged commenter, whether you are active in the blogosphere or on LinkedIn, Twitter, Facebook and message boards. How to Always Leave an Interesting Blog Comment.

5 Ways to Get More LinkedIn Company Followers

Social Media B2B

Write a blog post. The best way to draw attention to your LinkedIn company page and increase your followers is to write a blog post about LinkedIn in your industry and include a link to your company page. LinkedIn provides an easy way to create a company profile widget that you can put on your website or blog. Add Company Page Link to Your Email Signature.

Marketing Like the Big Boys—Facebook for Small Business

Content Marketing Today

Marketing your small business with Facebook sounds like a lot of fun and a great idea—until it hits you. If you want to start marketing your small business with Facebook, here are a few pointers: Create your account. 1. Start a business account by creating a Facebook Ad or Page. Also, read the Facebook rules for business accounts before going too far! Don’t worry.

29 Ways to Collect Email Addresses for Your Business

Vertical Response

Include a link to your email sign up form in the main navigation bar of your website and/or blog. (Or better yet, include a sign up form in the main navigation bar). Create a “sign up” call to action on your Facebook business page. Include a link to your email sign up form in your personal email signature. Looking for ways to grow your email list?

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Make a Blockbuster: 8 Tips to Promote Your Webinar


Your website is the front door of your company and brand, so make sure you promote the webinar through banners, links, and pop-ups. If you do, make sure there’s a prominent link to this resource center on your home page, or any other pages that make sense. 4. Share regularly on LinkedIn, Twitter, Google+, and Facebook in the three weeks leading up to the event.

8 Dos and Don’ts of Networking Follow up

Vertical Response

DON’T : Forget to include a link to your website. DO : Include your LinkedIn profile link (personal or business) within your email signature to make it easy for people to connect with you. DON’T : Have an unprofessional picture in your email signature or as your LinkedIn profile picture. DO : “Like” a business you’re interested in on Facebook and follow on LinkedIn and Twitter. DON’T : Try to friend someone’s personal page on Facebook or connect in other more personal ways. All rights reserved.

The art of writing the perfect blogger pitch


Whether we’re doing an outreach to the bloggers of mainstream media and celebrity blogs or to someone who has just set up a blog for the first time, it all begins with the message model. On your blog. Posting to your blog. Two, we have all received enough pitches ourselves to know who does and doesn’t read our blogs, so the entire “I am a real fan of your blog and have been reading you a long time” are generally lies.  So, after you write your first draft, cut out all the inauthentic praise. Finally, the signature. Chris.

Unique Ways to Build Your Email List

Vertical Response

It’s one less thing for customers to keep track of, and as a business owner, you also have the opportunity to capture an email sign up by including a link to your sign up form on the receipt. As an easy solution, you can simply include a link (if it’s too long, use a URL shortener like ) to your sign up form on all of your printed receipts. So far, so good.

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3 Ways to Grow Your Business With User-Generated Content

Modern B2B Marketing

One of the most well known UGC campaigns is the Starbucks White Cup Contest, which encouraged Starbucks customers to cover their signature white cups with their own design and share it on social media with the hashtag #WhiteCupContest. Take for example this Facebook ad from Peter Manning that displays a five-star review. Let Your Customers Do the Talking.

25 Ways to Get More Social Media Followers


Add buttons to your blog and even other website pages that allow visitors to share your content on social sites like Twitter, Facebook, and LinkedIn. Email Signature. Add links to your company’s social media profiles in your company email signature. Blog Comment Signature. Include Links on Offers and Assets. Facebook: Suggest to Friends.

20 Expert LinkedIn Guides


Among other changes, the addition of showcase pages for businesses, expanded content publishing and media sharing capabilities, and changes to group email updates are all designed to make LinkedIn into a business-oriented version of Facebook. Facebook may be fighting back , but time will tell regarding its true intentions and objectives on that front. links.” Want a Job?

Making the Most of Content Marketing Efforts

Client Bridge

Susan Gunelius on suggests that when you publish new materials as part of a content marketing strategy, always consider how to link to your other online content. Include social media icons in the sidebar of your blog. Include links to your branded sites in your email signature. Include links to your branded sites in your forum signatures. Add links to your content when you publish comments on blogs. Put content links in your ads. Link to your content on your business card. View Original Article

15 Important Ways to Use Case Studies in Your Marketing


marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles. slide-in CTA that links to a case study. A CTA leading to your case studies page. Once you publish a case study, the next logical step would be to write a blog post about it to expose your audience to it.

How to Promote an Event with Social Media

Paul Gillin

Regardless of the size of the event, set up a Facebook page or create a dedicated event sub-page under your Facebook page. The average Facebook member has 130 Facebook friends. Use the hashtag in all your communications and always link to the event landing page. Link to the event page from your e-mail signature line. Create an event blog.

How to Build Your Email List [GUIDE]

Vertical Response

Send postcards to people on your list, inviting them to sign up for your email list on your website or blog. We recommend putting a link or sign-up box on multiple pages within your site. (It can be tempting to ask readers to fill out many details about themselves, but it’s best at first to simply collect their name and email address). Update your email signature. Voila! .

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